ConsumerSentiment Dec 2012
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Transcript of ConsumerSentiment Dec 2012
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7/30/2019 ConsumerSentiment Dec 2012
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Bulletin
Past performance is not a reliable indicator of future performance. The forecasts given above are predictive in character. Whilst every effort has been taken to ensure that the assumptions on which the forecasts are based are
reasonable, the forecasts may be affected by incorrect assumptions or by known or unknown risks and uncertainties. The results ultimately achieved may differ substantially from these forecasts.
Consumer Sentiment disappoints
This is a very surprising result. When we saw the 5.2% increase
in the Index in November, which came despite the Reserve Bank
surprising by holding rates steady, it appeared that sentiment
was finally starting to respond to the accumulated series of rate
cuts since November last year. With that in mind it was therefore
reasonable to expect that the Index would respond quite positivelyto the rate cut the Reserve Bank delivered last week.
Instead the Index fell back to near its October level and is now
3.2% below its November 2011 level. Households with a mortgage
did respond positively to the rate cut with their confidence rising
by 4.4%. However other respondents were quite downbeat.
Confidence of those folks who are renting properties fell 9.1%
while for those who wholly own their property confidence was
down 10.9%.
In this survey we also receive a measure of the major news
categories which influenced respondents and how each category
was assessed. The news items which had the largest impact were
around economic conditions. An impressive 60% of respondentsrecalled news items on the economy. Next most prominent
were interest rates (28.9% of respondents); budget and taxation
(20.7%); international economic conditions (20.6%); inflation
(13.9%); and employment (11.9%).
Compared to last time this was surveyed, in September, news
recall levels were lower for every category except interest rates.
There was a particularly large fall in the proportion of consumers
recalling news on budget and taxation (from 39.8% in September
to 20.7% in December). Presumably respondents are becoming
less aware of news on the introduction of a carbon pricing
scheme and the mining tax, although the respondents that did
recall news on these categories assessed it just as negatively as
in September.
Respondents continued to view news as quite negative around
economic conditions; international conditions; and employment.
Apparently the fall in headline unemployment from 5.4% to 5.2%
which was announced during the survey week had limited impact
on respondents.
On the other hand, as expected, there was a big lift in
respondents assessments of the news on interest rates.
Unfortunately this was not sufficient to markedly improve
confidence more generally around economic conditions or
employment.
The rate cut has further boosted confidence around whether
now is a good time to purchase a house with the index trackingsentiment on this improving by a further 1.9% to reach its highest
level since September 2009. That year Australian house prices
increased 14% and were a major factor behind the Reserve Banks
12 December 2012
The Westpac Melbourne Institute Index of ConsumerSentiment fell by 4.1% in December from 104.3 in
November to 100.0 in December.
decision to begin the rate hike cycle which lasted until November
2010. The authorities will be pleased that housing confidence has
been building although ongoing pessimism around the economy
and employment will limit the impact on actual housing market
activity.
Of the five components of the Index only one increased.
Presumably because of the direct impact of the rate cut,respondents were more confident around the outlook for their
finances (this sub-index up 4.6%) while the sub-index tracking
views on finances compared to a year ago were down 7.2%. The
sub-indexes tracking the one and five year outlooks for economic
conditions were down 4.3% and 8.9% respectively; and, in a
disappointment for retailers, the sub-index tracking views on
whether now is a good time to purchase a major household item
fell by 4.8%.
The September survey also included additional questions on
consumers savings preferences. There was a fall in the proportion
of respondents who favour bank deposits, down 4.1% from a
record 39% in September to 34.9% in December. In contrast we
saw a 4.1% jump in the proportion of respondents who favour
real estate to 24.0%. Apart from June this year, when a quarter of
consumers favoured property, this represents the highest reading
since 2005.
The Reserve Bank Board next meets on February 5. For some time
it has been our expectation that the Board will decide to cut rates
again in the March quarter. This report strongly supports that
case. Despite another rate cut and improving sentiment towards
housing, consumers remain cautious and particularly concerned
around the outlook for the economy and for employment. The
Reserve Bank has two more months to assess the impact of its
interest rate moves before its next meeting. Evidence to date is
that low rates are not generating much traction with households.
Hence there is likely to be a decision to further ease rates in
February or March
Bill Evans, Chief Economist
Consumer Sentiment
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indexindex
Sources: Westpac Economics, Melbourne Institute
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7/30/2019 ConsumerSentiment Dec 2012
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Consumer sentiment December 2012
avg* Dec 2010 Dec 2011 Nov 2012 Dec 2012 %mth %yr
Consumer Sentiment Index 101.7 111.0 94.7 104.3 100.0 -4.1 5.6
Family finances vs a year ago 90.0 87.6 79.9 91.8 85.2 -7.2 6.6
Family finances next 12mths 108.6 110.9 100.3 100.2 104.8 4.6 4.5
Economic conditions next 12mths 90.3 115.7 82.5 96.6 92.4 -4.3 12.1
Economic conditions next 5yrs 90.8 95.6 88.3 96.8 88.2 -8.9 -0.1
Time to buy a major household item 127.9 145.1 122.8 136.1 129.6 -4.8 5.6
Time to buy a dwelling 122.5 118.3 123.4 139.8 142.2 1.7 15.2
Time to buy a vehicle 121.8 136.1 119.3 137.5 138.4 0.7 16.0Source: WestpacMelbourne Institute *average over full history of the survey, all figures except dwelling and vehicle indexes are seasonally adjusted
Survey interviews are conducted by OZINFO Research on the telephone using trained interviewers. Telephone numbers and the household respondent are
selected at random. This latest survey is based on 1200 adults aged 18 years and over, across Australia. It was conducted in the week from 3 December to
9 December 2012. The data have been weighted to reflect Australias population distribution. Copyright at all times remains with the Melbourne Institute of
Applied Economic and Social Research.