3 topline business ideas in a visuallyreferenced pdf format

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conceptchoice

Concept Choice represents a group of lateral thinkers drawn from

advertising, design and marketing disciplines. We create topline

concepts to aid the development of business ideas and products.

The group also offers marketing workshops and full creative

implementation which includes branding, promotions, display,

web, advertising and video.

visual solutionsconceptchoice

overview

visual solutions

conceptchoice

The Concept Choice team have worked on a diverse range of

clients, which include:

A&L Goodbody, Biotrin, Chester Beatty Library,

Contemporary Music Centre, Ernst & Young, GSK,

Hennessy Aviation, Hotel Kilkenny, Heritage Council,

Institute of Taxation, J&J, Kavanagh Fennell, Mileeven,

Merrill Lynch, Microsoft, Monart, National Museum &

Library, National Truck Rental, Nualight, O2, OBK

Architects, OSi, RDS, RTE, Roche, Schering Plough,

Trinity College, UCD and Xerox.

experience

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process

one: We believe in simplicity, so here’s how it works: Brief us on your

marketing or design challenge.

two: We’ll analyse and confer with our specialists, to get real thinking

and creativity outside the box.

three: Three outline ideas are produced, allowing the chosen solution

to be quickly implemented.

examples

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visual solutionsconceptchoiceThis concept is based on Google’s employee’s asking their children, nephews and nieces to

produce artworks on their impression of Ireland for incorporation into office environment.

visual solutionsconceptchoiceInvite the consumer to nominate their beautiful mother for ROC week. The campaign can reach

across all age groups and puts a real face into the campaign.

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visual solutionsconceptchoiceA bright and bold concept for maximum exposure at Euroshop 2011. Using a gospel choir to

promote the line ‘Have you seen the light’. Performances take place both on and off the stand.Using YouTube as a deliverable platform, a short series of documentaries based arounda AVAFX trader would be produced and expanded as an unfolding storyline.

examples

visual solutionsconceptchoice

AVA FX ‘TRADER PROFILE SHORTS’ MARKETING CONCEPT 24/02/11

CREATE A SERIES OF ‘SHORT’DOCUMENTARIES AROUND AAVAFX TRADER FOR POSTINGON YOUTUBE AND WEBSITE.

SERIES OF SHORT DOCUMENTARIES AROUND A AVAFX TRADER SOCIAL MEDIA PROMOTING THE MOVIES

LANDING PAGE WITH DOCUMENTARIES

MARKETINGCHALLENGE

BRIEFANALYSED

THREE VISUALCONCEPTS

DEBATE ANDREVIEW

IDENTIFYSOLUTION

PRODUCTIONCLARITY

process

visual solutionsconceptchoice

visual solutionsconceptchoice

implementation

Concept Choice can also implement the chosen concept to final

production if required.

The following samples illustrate a wide range of projects we’ve

created for our clients:

MONART

HENNESSY AVIATION

KAVANAGH FENNELL

I N S O LV E N C Ykavanaghfennell

TO RUSSIA WITH LOVE

HEAVEN AND EARTH

CHESTER BEATTY LIBRARY

MILEEVEN

welcome tomy world

Mileeven Fine Foods, Co. Kilkenny, Ireland. www.mileeven.com

contact us

If you have any questions about our service

or just want to get in touch, please contact

us at info@conceptchoice.com or visit the

website at www.conceptchoice.com

óla

visual solutionsconceptchoice