Commercial Trade Area Report...They are limited by medical conditions but still enjoy gardening and...

COMMERCIAL TRADE AREA REPORT

Sebring, Florida

P |r |e |s |e |n |t |e |d | |b |y

William A Zalaquett PAREALTOR® | Florida Real Estate License: 3046387Florida Appraisal License: 3046387

M|o|b|i |l |e|: | |( |786|) | |606|- |7927 | F|a|x |: | |( |305|) | |538|- |7018

M|a|i |n|: | |wi |l |l |i |a|m|@|t |h|e|z |a|l |a|q|u|e|t |t |g|ro|u|p|. |c |o|mT |h |e | |K |e |y |e |s | |C|o |m |p |a |n |y690 | |L |i |n |c |o |l |n | |R|d | |# | |300M |i |a |m |i | |B |e |a |c |h, |F|L | |33139

Copyright 2018 Realtors Property Resource® LLC. All Rights Reserved. Information is not guaranteed. Equal Housing Opportunity.

11/2/2018

mailto:[email protected]

Criteria Used for AnalysisIncome:Median Household Income

Age:Median Age

Population Stats:Total Population

Segmentation:1st Dominant Segment

$30,288 49.4 10,792 Senior Escapes

Consumer SegmentationLife Mode UrbanizationWhat are thepeople like thatlive in this area?

Senior StylesSenior lifestyles reveal the effects of saving forretirement

Where do peoplelike this usuallylive?

SemiruralSmall town living, families with affordablehomes

Top TapestrySegments Senior Escapes Hardscrabble Road

RetirementCommunities

Small TownSimplicity Social Security Set

% of Households 1,212 (26.8%) 734 (16.2%) 650 (14.3%) 642 (14.2%) 480 (10.6%)

% of Highlands County 16,359 (38.1%) 1,783 (4.2%) 1,566 (3.6%) 1,806 (4.2%) 652 (1.5%)

Lifestyle Group Senior Styles Middle Ground Senior Styles Hometown Senior Styles

Urbanization Group Semirural Metro Cities Metro Cities Semirural Metro Cities

Residence Type Single Family, MobileHomes or Seasonal

Single Family Multi-Units; SingleFamily

Single Family Multi-Unit Rentals

Household Type Married CouplesWithout Kids

Singles Singles Singles Singles

Average Household Size 2.19 2.64 1.86 2.25 1.72

Median Age 52.6 31.7 52 40 44.2

Diversity Index 42.5 74.2 46.4 49.1 74.2

Median Household Income $35,000 $26,000 $35,000 $27,000 $16,000

Median Net Worth $84,000 $12,000 $36,000 $14,000 $10,000

Median Home Value $110,000 – – $88,000 –

Homeownership 76.1 % 41.2 % 46.1 % 50.9 % 14.4 %

Average Monthly Rent – $690 $890 – $620

Employment Retired, Services,Professional orAdministration

Services orAdministration

Retired, Professional,Services orAdministration

Services orProfessional

Retired, Services orProfessional

Education High School Graduate High School Graduate College Degree High School Graduate High School Graduate

Preferred Activities Take guided tours inthe U.S.. Belong toveterans' clubs;member ofAARP/AAA.

Play basketball,football,volleyball. Shop viasales rep, QVC or HSN.

Shop at largedepartmentstores. Supportpoliticalorganizations/othergroups.

Visit the doctorregularly. Go hunting,fishing, targetshooting.

Prefer to cook, eat athome. Play bingo.

Financial Bank in person Invest in retirementsavings, stocks, bonds

Monitor financesclosely

Shop with coupons atdiscount stores

Pay bills in person

Media Watch news, sports,CMT, Golf Channel,AMC on TV

Listen to gospel, rap,hip-hop and R&Bmusic

Watch QVC, GolfChannel, CNN, sportson TV

Read newspapers;watch TV

Subscribe to basiccable TV

Vehicle Maintain older vehicle Own 1-2 vehicles One in five householdshas no vehicle

Own, maintaindomestic trucks, ATVs

Take publictransportation

Sebring, Florida


11/2/20182 of 21

Who We AreSenior Escapes neighborhoods areheavily concentrated in the warmer statesof Florida, California and Arizona. Theseareas are highly seasonal, yet owneroccupied. Many homes began asseasonal getaways and now serve asprimary residences. Forty percent aremobile homes; half are single-familydwellings. About half are inunincorporated and more rural areas.Over a quarter of the population are 65-74years old. Most are white and fairlyconservative in their political and religiousviews. Residents enjoy watching TV, goingon cruises, playing Bingo, golfing, boatingand fishing. They are very conscious oftheir health and buy specialty foods anddietary supplements.

Our NeighborhoodNeighborhoods include primary and secondhomes in rural or semi-rural settings.One quarter of all housing units are vacant;many are for seasonal use only.One-third of the households are marriedcouples without children; a third are single-person households.Half the homes are single family; another 40%are mobile homes.Three-quarters of all homes are owneroccupied, and the majority own their homesfree and clear.Still actively driving, most households haveone or two vehicles.

Socioeconomic TraitsLabor force participation is low, but more thanhalf the households are drawing SocialSecurity income.They have conservative political views.They spend majority of their time withspouse/significant other or alone.They are limited by medical conditions but stillenjoy gardening and working on their vehicles.They take good care of vehicles, but haven'tbought a new one in over five years.They only spend within their means, do theirbanking in person, and do not carry a balanceon their credit card.

Market ProfileStock up on good deals, especially high-fiber,low-calorie, low-fat and sugar-free foods.Own 3+ TVs and watch news, sports, CMT, GolfChannel and AMC.Belong to veterans' clubs; maintain AARP andAAA memberships.Get most information from TV and the Sundaynewspaper; struggle with computers and theInternet.Travel in the U.S. via guided tours but weary ofsecurity issues.Frequently dine out at Denny's, Golden Corraland Cracker Barrel

An overview of who makes up this segment across the United States

The demographic segmentation shown here can help you understand the lifestyles and life stages of consumers in a market. Data provider Esri classifiesU.S. residential neighborhoods into 67 unique market segments based on socioeconomic and demographic characteristics. Data Source: Esri 2017. UpdateFrequency: Annually.

This is the

#1dominant segmentfor this area

In this area

26.8%of households fallinto this segment

In the United States


About this segment

Senior Escapes

Sebring, Florida


11/2/20183 of 21

Who We AreHardscrabble Road neighborhoods are inurbanized areas within central cities, witholder housing, located chiefly in theMidwest and South. This slightly smallermarket is primarily a family market,married couples (with and withoutchildren) and single parents. Younger,highly diverse (with higher proportions ofblack, multi-racial and Hispanicpopulations), and less educated, theywork mainly in service, manufacturing, andretail trade industries. Unemployment ishigh (almost twice the U.S. rate), andmedian household income is half the U.S.median. Almost 1 in 3 households haveincome below the poverty level.Approximately 60 percent of householdersare renters, living primarily in single-familyhomes, with a higher proportion ofdwellings in 2-4 unit buildings. Thismarket is struggling to get by.

Our NeighborhoodRenters: About three-fifths of households.Primarily family households, married coupleswith or without children, single parents, andmultigenerational households.Primarily single-family homes (61%), with ahigher proportion of dwellings in 2-4 unitbuildings.Older housing, built before 1960 (62%), with ahigher proportion built in the 1940s or earlier.Four-fifths of owned homes valued under$100,000 (more than 3.5 times the U.S.).Higher percentage of vacant housing units at17%.Most households with 1 or 2 vehicles (71%),but 18% have no vehicle.

Socioeconomic TraitsEducation completed: 38% with a high schooldiploma only; 25% with some college or anassociate's degree.Unemployment rate is higher at 16.6%, almosttwice the U.S. rate.Labor force participation rate is lower at57.4%.Wages and salaries are the primary source ofincome for 71% of households, withcontributions from Supplemental SecurityIncome for 10% and public assistance for 7%.These cost-conscious consumers purchase saleitems in bulk and buy generic over namebrands.They tend to save money for a specificpurpose.

Market ProfileLittle extra money to invest in retirementsavings plans, stocks, or bonds.For those with young children at home,watching Disney Channel, Cartoon Networkand Nickelodeon on TV is popular; diapers,baby food and children's clothing are priorityexpenditures.Favor shopping through an in-home sales rep,QVC or HSN.Read parenting and health magazines.Watch programs on BET, MTV and GameShow Network.Prefer to listen to gospel, R&B, rap and hip-hop music.Participate in basketball, football andvolleyball.



This is the


In this area




About this segment

Hardscrabble Road

Sebring, Florida


11/2/20184 of 21

Who We AreRetirement Communities neighborhoodsare evenly distributed across the country.They combine single-family homes andindependent living with apartments,assisted living and continuous carenursing facilities. Over half of the housingunits are in multi-unit structures, and themajority of residents have a lease. Thisgroup enjoys watching cable TV and staysup-to-date with newspapers andmagazines. Residents take pride in fiscalresponsibility and keep a close eye ontheir finances. Although income and networth are well below national averages,residents enjoy going to the theater,golfing and taking vacations. While someresidents enjoy cooking, many have paidtheir dues in the kitchen and would ratherdine out.

Our NeighborhoodMuch of the housing was built in the 1970sand 1980s--a mix of single-family homes andlarge multi-unit structures that function atvarious levels of senior care.Small household size; many residents haveoutlived their partners and live alone.Over half of the homes are renter occupied.Average rent is slightly below the U.S.average.One in five households has no vehicle.

Socioeconomic TraitsBrand loyal, this segment will spend a littlemore for their favorite brands, but most likelythey will have a coupon.Frugal, they pay close attention to finances.They prefer reading magazines overinteracting with computers.They are health conscious and prefer name-brand drugs.

Market ProfileEnjoy hard-cover books, book clubs, crosswordpuzzles and Sudoku.Contribute to political organizations and othergroups.Entertainment preferences: bingo, opera andthe theater.Watch QVC, Golf Channel, CNN and sports onTV.Like to travel--including visits to foreigncountries.Shop at large department stores forconvenience.



This is the


In this area




About this segment

Retirement Communities

Sebring, Florida


11/2/20185 of 21

Who We AreSmall Town Simplicity includes youngfamilies and senior householders that arebound by community ties. The lifestyle isdown-to-earth and semi-rural, withtelevision for entertainment and news, andemphasis on convenience for youngparents and senior citizens. Residentsembark on pursuits including onlinecomputer games, scrapbooking and ruralactivities like hunting and fishing. Sincealmost 1 in 4 households is below povertylevel, residents also keep their financessimple--paying bills in person andavoiding debt.

Our NeighborhoodThey reside in small towns or semi-ruralneighborhoods, mostly outside metropolitanareas.Homes are a mix of older single-family houses,apartments and mobile homes.A majority, 51%, of homes are owneroccupied.Median home value of $88,000 is about halfthe U.S. median.Average rent is $600.This is an older market, with almost half of thehouseholders aged 55 years or older, andpredominantly single-person households.

Socioeconomic TraitsEducation: 65% with high school diploma orsome college.Unemployment higher at 11.9%.Labor force participation lower at 51%, whichcould result from lack of jobs or retirement.Income from wages and salaries, SocialSecurity or retirement, increased bySupplemental Security Income.Price-conscious consumers that shopaccordingly, with coupons at discount centers.Connected, but not to the latest or greatestgadgets; keep their landlines.Community-orientated residents; moreconservative than middle-of-the-road.Rely on television or newspapers to stayinformed

Market ProfileSmall Town Simplicity features a semi-rurallifestyle, complete with trucks (domestic, ofcourse), ATVs and vegetable gardens.Hunting, fishing and target shooting arefavorite pastimes.A large senior population visit doctors andhealth practitioners regularly.However, a largely single population favorsconvenience over cooking--frozen meals andfast food.Home improvement is not a priority, butvehicle maintenance is.



This is the


In this area




About this segment

Small Town Simplicity

Sebring, Florida


11/2/20186 of 21

Who We AreSocial Security Set is an older marketlocated in metropolitan cities across thecountry. More than one-third ofhouseholders here are age 65 or olderand dependent on low, fixed incomes,primarily Social Security. In the aftermathof the Great Recession, early retirement isnow a dream for many approaching theretirement age; wages and salary incomein this market are still earned. Residentslive alone in low-rent, high-rise buildings,located in or close to business districtsthat attract heavy daytime traffic. But theyenjoy the hustle and bustle of life in theheart of the city, with the added benefit ofaccess to hospitals, community centersand public transportation.

Our NeighborhoodMost residents live alone in this older market;19% of householders are aged 75 and older;another 17% are 65 to 74 years old.Multi-unit rental properties with affordablerents are predominant.Located in higher-density, high-traffic areas ofmetropolitan cities with good access to publictransportation, vehicle ownership is low.

Socioeconomic TraitsThese aging consumers rely mostly on SocialSecurity income but also depend onSupplemental Security Income and publicassistance.Wages and salary income are still earned byalmost half of all households.With fixed incomes, consumers remain pricesensitive.A trusted source of information, TV is animportant part of their lives.An aging population that is often limited bymedical conditions, they are willing to tryadvanced medication but rely on theirphysicians for recommendations.Rather than eat out, Social Security Setresidents prefer to have their meals at home,whether they order takeout or warm up a frozendinner. To save money, many frequently cooktheir own meals.

Market ProfileWith limited resources, spending onentertainment is restricted. To pass the time,residents have basic cable television. Daytimenews, documentaries and game shows arepopular. Activities outside the house are alsolimited, but bingo at the local communitycenter is a favorite. When the TV is off, theradio is on; residents aren't picky about theradio station, but do enjoy the companionship.Risk-averse consumers in Social Security Setprefer to pay their bills in person, usually withcash. Some residents don't have a checkingaccount, although one in three maintain asavings account for their small savings.Technology is a bear for these consumers.They steer away from cell phones, computersand digital cameras.Many residents are dependent on Medicareand Medicaid for health care expenses.They don't eat out often, but KFC andMcDonald's are their restaurants of choice.



This is the


In this area




About this segment

Social Security Set

Sebring, Florida


11/2/20187 of 21

20172022 (Projected)

Total PopulationThis chart shows the total population inan area, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Population DensityThis chart shows the number of peopleper square mile in an area, comparedwith other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Population Change Since 2010This chart shows the percentage changein area's population from 2010 to 2017,compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring

Total Daytime PopulationThis chart shows the number of peoplewho are present in an area during normalbusiness hours, including workers, andcompares that population to othergeographies. Daytime population is incontrast to the "resident" populationpresent during evening and nighttimehours.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring, Florida: Population ComparisonSebring

Sebring

Sebring

Sebring

Sebring, Florida


11/2/20188 of 21

Sebring

Daytime Population DensityThis chart shows the number people whoare present in an area during normalbusiness hours, including workers, persquare mile in an area, compared withother geographies. Daytime population isin contrast to the "resident" populationpresent during evening and nighttimehours.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Average Household SizeThis chart shows the average householdsize in an area, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Population Living in FamilyHouseholdsThis chart shows the percentage of anarea’s population that lives in ahousehold with one or more individualsrelated by birth, marriage or adoption,compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Women 2017Men 2017Women 2022 (Projected)Men 2022 (Projected)

Female / Male RatioThis chart shows the ratio of females tomales in an area, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring

Sebring

Sebring

Sebring

Sebring, Florida


11/2/20189 of 21


Median AgeThis chart shows the median age in anarea, compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Population by AgeThis chart breaks down the population ofan area by age group.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring, Florida: Age ComparisonSebring

Sebring, Florida


11/2/201810 of 21

MarriedUnmarried

Married / Unmarried AdultsRatioThis chart shows the ratio of married tounmarried adults in an area, comparedwith other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

MarriedThis chart shows the number of people inan area who are married, compared withother geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Never MarriedThis chart shows the number of people inan area who have never been married,compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

WidowedThis chart shows the number of people inan area who are widowed, comparedwith other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

DivorcedThis chart shows the number of people inan area who are divorced, compared withother geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring, Florida: Marital Status ComparisonSebring

Sebring

Sebring

Sebring

Sebring

Sebring, Florida


11/2/201811 of 21


Average Household IncomeThis chart shows the average householdincome in an area, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Median Household IncomeThis chart shows the median householdincome in an area, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually


Per Capita IncomeThis chart shows per capita income in anarea, compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Average Disposable IncomeThis chart shows the average disposableincome in an area, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring, Florida: Economic ComparisonSebring

Sebring

Sebring

Sebring

Sebring, Florida


11/2/201812 of 21

Highlands CountyFloridaUSA

Unemployment RateThis chart shows the unemploymenttrend in an area, compared with othergeographies.Data Source: Bureau of Labor Statisticsvia 3DLUpdate Frequency: Monthly

Employment Count byIndustryThis chart shows industries in an areaand the number of people employed ineach category.Data Source: Bureau of Labor Statisticsvia Esri, 2017Update Frequency: Annually

Sebring, Florida


11/2/201813 of 21

Less than 9th GradeThis chart shows the percentage ofpeople in an area who have less than aninth grade education, compared withother geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Some High SchoolThis chart shows the percentage ofpeople in an area whose highesteducational achievement is some highschool, without graduating or passing ahigh school GED test, compared withother geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

High School GEDThis chart shows the percentage ofpeople in an area whose highesteducational achievement is passing ahigh school GED test, compared withother geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

High School GraduateThis chart shows the percentage ofpeople in an area whose highesteducational achievement is high school,compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Some CollegeThis chart shows the percentage ofpeople in an area whose highesteducational achievement is somecollege, without receiving a degree,compared with other geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring, Florida: Education ComparisonSebring

Sebring

Sebring

Sebring

Sebring

Sebring, Florida


11/2/201814 of 21

Associate DegreeThis chart shows the percentage ofpeople in an area whose highesteducational achievement is an associatedegree, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Bachelor's DegreeThis chart shows the percentage ofpeople in an area whose highesteducational achievement is a bachelor'sdegree, compared with othergeographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Grad/Professional DegreeThis chart shows the percentage ofpeople in an area whose highesteducational achievement is a graduateor professional degree, compared withother geographies.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring

Sebring

Sebring

Sebring, Florida


11/2/201815 of 21

Sebring

Average Commute TimeThis chart shows average commute timesto work, in minutes, by percentage of anarea's population.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring

How People Get to WorkThis chart shows the types oftransportation that residents of the areayou searched use for their commute, bypercentage of an area's population.Data Source: U.S. Census AmericanCommunity Survey via Esri, 2017Update Frequency: Annually

Sebring, Florida: Commute Comparison

Sebring, Florida


11/2/201816 of 21

Median Estimated Home ValueThis chart displays property estimates foran area and a subject property, whereone has been selected. Estimated homevalues are generated by a valuationmodel and are not formal appraisals.Data Source: Valuation calculationsbased on public records and MLS sourceswhere licensedUpdate Frequency: Monthly

12-Month Change in MedianEstimated Home ValueThis chart shows the 12-month change inthe estimated value of all homes in thisarea, the county and the state. Estimatedhome values are generated by avaluation model and are not formalappraisals.Data Source: Valuation calculationsbased on public records and MLS sourceswhere licensedUpdate Frequency: Monthly

Median Listing PriceThis chart displays the median listingprice for homes in this area, the countyand the state.Data Source: On- and off-market listingssourcesUpdate Frequency: Monthly

12-Month Change in MedianListing PriceThis chart displays the 12-month changein the median listing price of homes inthis area, and compares it to the countyand state.Data Source: On- and off-market listingssourcesUpdate Frequency: Monthly

Sebring, Florida: Home Value Comparison

Sebring, Florida


11/2/201817 of 21

Best Retail Businesses: Sebring, Florida

This chart shows the types of businesses that consumers are leaving an area to find. The business types represented by blue bars are relatively scarce in the area,so consumers go elsewhere to have their needs met. The beige business types are relatively plentiful in the area, meaning there are existing competitors for thedollars that consumers spend in these categories.Data Source: Retail Marketplace via Esri, 2017Update Frequency: Annually

Sebring, Florida


11/2/201818 of 21

Daily Traffic Counts: Over 100,000 / day50,001 – 100,00030,001 – 50,00015,001 – 30,0006,001 – 15,000Up 6,000 / day

46,0002016 Est. dailytraffic counts

S |t |r |e |e |t |: S Main StC|r |o |s |s |: Hammock RdC|r |o |s |s | |D|i |r |: NWD|i |s |t |: 0.1 miles

H|i |s |t |o |r |i |c |a |l | |c |o |u |n |t |sYear Count Type

2005 46,000 AADT

1997 33,000 AADT


S |t |r |e |e |t |: S Main StC|r |o |s |s |: Hammock RdC|r |o |s |s | |D|i |r |: NWD|i |s |t |: 0.1 miles


2005 46,000 AADT

1997 33,000 AADT


S |t |r |e |e |t |: United StatesHighway 27C|r |o |s |s |: SE Lakeview DrC|r |o |s |s | |D|i |r |: ED|i |s |t |: 0.05 miles


2005 44,500 AADT

1997 35,000 AADT


S |t |r |e |e |t |: United StatesHighway 27C|r |o |s |s |: SE Lakeview DrC|r |o |s |s | |D|i |r |: ED|i |s |t |: 0.05 miles


2005 44,500 AADT

1997 35,000 AADT


S |t |r |e |e |t |: S Main StC|r |o |s |s |: Cornell RdC|r |o |s |s | |D|i |r |: ND|i |s |t |: 0.03 miles


2005 42,500 AADT

1997 33,500 AADT

Traffic Counts

N|O|T|E|: | |D|a|i |l |y | |T|ra|f f i |c | |C|o|u|n|t |s |a|re| |a| |m|i |x |t |u|re| |o|f |a|c |t |u|a|l | |a|n|d| |E|st |i |m|a|t |e|s |( |* |)

Sebring, Florida


11/2/201819 of 21

About RPR (Realtors Property Resource)

Realtors Property Resource® is a wholly owned subsidiary of the NationalAssociation REALTORS®.RPR offers comprehensive data – including a nationwide database of 164 millionproperties – as well as powerful analytics and dynamic reports exclusively formembers of the NAR.RPR's focus is giving residential and commercial real estate practitioners,brokers, and MLS and Association staff the tools they need to serve their clients.This report has been provided to you by a member of the NAR.

About RPR's DataRPR generates and compiles real estate and other data from a vast array of sources.The data contained in your report includes some or all of the following:

Listing data from our partner MLSs and CIEs, and related calculations, likeestimated value for a property or median sales price for a local market.Public records data including tax, assessment, and deed information.Foreclosure and distressed data from public records and RealtyTrac.Market conditions and forecasts based on listing and public records data.Census and employment data from the U.S. Census and the U.S. Bureau ofLabor Statistics.Demographics and trends data from Esri. The data in commercial and economicreports includes Tapestry Segmentation, which classifies U.S. residentialneighborhoods into unique market segments based on socioeconomic anddemographic characteristics.Business data including consumer expenditures, commercial market potential,retail marketplace, SIC and NAICS business information, and banking potentialdata from Esri.School data and reviews from Niche.Specialty data sets such as walkability scores, traffic counts and flood zones.

Update FrequencyListings and public records data are updated on a continuous basis.Charts and statistics calculated from listing and public records data are refreshedmonthly.Other data sets range from daily to annual updates.

Learn moreFor more information about RPR, please visit RPR'spublic website: http://blog.narrpr.com

Sebring, Florida


11/2/201820 of 21

M |o |b |i |l |e |: |( |305 |) | |903 |- |4064

Contact:Jose Vallverdu, Senior Loan OriginatorJ |o |s |e |. |V |a |l |l |v |e |r |d |u |@ |c |a |p |i |t |a |l |p |a |r |t |n |e |r |s |m |t |g |. |c |o |m

Capital Partners Mortgage

NMLS# 998178Address not available

W|o |r |k|: |( |786 |) | |483 |- |0586

Contact:Maria Goitiam |g |o |i |t |i |a |@ |h |o |m |e |p |a |r |t |n |e |r |s |t |i |t |l |e |. |c |o |m

HomePartners Title

O|ffi |c |e |: |( |305 |) | |405 |- |7335

Contact:Carolyn Bonillac |a |r |o |l |y|n |@ |k |e |y|e |s |q |u |o |t |e |. |c |o |m

Keyes Insurance

O|ffi |c |e |: |( |305 |) | |992 |- |1089

Contact:Mark PinillaM |p |i |n |i |l |l |a |@ |k |e |y|e |s |p |m |. |c |o |m

Keyes Property Management

NOTE: This communication is provided to you for informational purposes only and should not be relied upon by you. The real estate firm identified on thisreport is not a mortgage lender and so you should contact the mortgage company identified above directly to learn more about its mortgage products andyour eligibility for such products.

Sebring, Florida


11/2/201821 of 21





Commercial Trade Area Report...They are limited by medical conditions but still enjoy gardening and...

Documents

Transcript of Commercial Trade Area Report...They are limited by medical conditions but still enjoy gardening and...