COL Fundamental Analysis

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    FundamentalAnalysis

    Fundamental analysis is a combination of quantitative

    and qualitative analysis that determines a stocks

    value by focusing on a company's actual business and

    its future prospects.

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    FundamentalAnalysis

    1. What is being priced in?

    2. What is mispriced?

    Two Most Important Questions:

    Stocks will make money over the long

    term provided that earnings are on anuptrend and valuations are cheap.

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    FundamentalAnalysis

    Process of forecasting corporate earnings

    (using a top down approach)

    Macro-economic analysis

    Industry analysis (industry lifecycle, competitive environment)

    Company analysis (strategy, financial statement analysis)

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    FundamentalAnalysis

    How to identify strong companies (The Five Ps)

    ProductPredictability

    Potential

    People

    P/E (Valuation)

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    FundamentalAnalysis

    1. Alternatives

    2. Competitive advantage

    Benchmarking

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    FundamentalAnalysis

    Puregold Savemore Rustans Robinsons

    Revenues 1000 1500 500 250

    Gross Margins 15% 12% 10% 8%

    Operating

    Margins 10% 8% 5% 3%

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    FundamentalAnalysis

    Inputting numbers through commonly used valuation methods

    DCF or Discounted Cash Flow Method

    NAV or Net Asset Value Method

    Relative Valuation Method

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    Commonly used methodsfor determining Fair Value

    Present value of future free cash flows

    FV = CF1/(1+r1) + CF2/(1+r2)2 + CF3/(1+r3)

    3 + . . .

    Higher earnings will lead to higher fair value

    Lower interest rates will lead to higher fair value

    Can be used on all stocks

    DCF or Discounted Cash Flow

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    Commonly used methodsfor determining Fair Value

    Required Rate or Return: 10%

    Year Cash Flow PV of Cash Flow

    0 500.0 500.0

    1 600.0 545.5

    2 700.0 578.5

    3 800.0 601.1

    4 900.0 614.7

    5 1,000.0 620.9

    6 and onward 1,100.0 6,830.1

    Total

    O/S

    10,290.8

    1,000.0

    FV per share 10.3

    Required Rate or Return: 8%

    Year Cash Flow PV of Cash Flow

    0 500.0 500.0

    1 600.0 545.5

    2 700.0 578.5

    3 800.0 601.1

    4 900.0 614.7

    5 1,000.0 620.9

    6 and onward 1,100.0 8,382.4

    Total

    O/S

    11,843.1

    1,000.0

    FV per share 11.8

    Example: DCF Method

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    Commonly used methodsfor determining Fair Value

    Sum of the fair value of assets

    Commonly used for property companies and holding companies

    NAV or Net Asset Value

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    Commonly used methodsfor determining Fair ValueExample: NAV Method

    Asset PhpMil Php/sh % of Total Valuation Method

    BPI (33%) 62,630 126.25 23.4% P/BV multiple

    Globe (30%) 33,906 68.35 12.7% DCF

    Manila Water (43.3%) 20,832 41.99 7.8% DCF

    Ayala Land (53.5%) 136,714 276 51.1% NAV based

    IMI (67.7%) 10,626 21 4.0% DCF

    Total for listed subs/affil 264,708 534 99.0%

    Ayala Automotive 6,844 13.80 2.6% Book value

    AG Holdings 4,856 9.79 1.8% Book value

    Minus net debt (9,124) (18.39) 3.4%

    NAV 267,283 538.78 100.0%

    Outstanding sh (Mil) 496.09

    Value per shae 538.78

    Fair value estimate 443.00 (15% discount to NAV)

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    Commonly used methodsfor determining Fair Value

    An analyst chooses a target valuation multiple and uses that to value

    stock

    Ex. 15X P/E, 1.5X P/BV

    Target multiples are usually based on industry average, historical

    average, adjusted up or down based on EPS growth or ROE

    Relative Valuation Method

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    Relative ValuationMeasures

    P/E = Price/Earnings per share (EPS)

    EPS = Net income to common/Outstanding shares

    General rule: Companies with higher EPS growth deserve to trade at

    higher P/E

    P/E & EPS Growth

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    Relative ValuationMeasures

    Which stock looks cheap?

    Which stock looks expensive?

    Company B looks cheap

    Company D looks expensive

    Example

    Company EPS Growth P/E

    A

    BC

    D

    10%

    20%15%

    8%

    10.0

    8.012.0

    15.0

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    Relative ValuationMeasures

    P/BV = Price/Book value per share (BV)

    BV = Stockholders equity/Outstanding shares

    ROE or Return on equity

    ROE = Net income/Stockholders equity

    General rules: Banks are usually valued using ROE and P/BV; Companies

    that deliver higher ROE deserve to trade at higher P/BV

    P/BV & ROE

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    Relative ValuationMeasures

    Which stock looks cheap?

    Which stock looks expensive?

    Company A looks cheap

    Company C looks expensive

    Example

    Company ROE P/BV

    A

    BC

    D

    10%

    12%8%

    15%

    0.8

    1.42.0

    1.7

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    If a company is expected to earn Php5.25 per share next year and its

    historical average P/E is 9X, the fair value of the stock is:

    P = P/E x EPS

    = 9 x 5.25

    = 47.25

    If a company is expected to have a BV of Php15.00 per share next year and

    its historical average P/BV is 1.5X while it is expected to maintain an ROE of

    12%, the fair value of the stock is: P = P/BV x BV

    = 1.5 x 15.00

    = 22.50

    Example: Relative Valuation Method

    Determining Fair Value usingRelative Valuation Method

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    Valuation Measures

    Div Yield = Dividend per share/Price

    Salary as an investor

    Stocks with high dividend yield are usually considered attractive for

    conservative investors looking for income, assuming that the companys

    earnings outlook is positive

    Most high dividend yielding stocks are utility companies with slowerearnings growth

    DIV Yield

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    High Dividend YieldingStocks

    High Dividend Yielding Stocks*

    Ticker Company Div Yield

    MER Meralco 4.70%

    SCC Semirara 4.50%

    AEV Aboitiz Equity 3.30%

    GLO Globe Telecom 5.50%

    TEL PLDT 7.00%

    *Regularly check investment guide for updates

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    Where to getInformation

    Strategy Reports

    Investment Guide

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    Strategy Reports

    Discuss the factors affecting the stock market

    Answer the question Should I be bullish or bearish and why?

    Provide suggestions on how investors should respond to these factors

    Ex. Buy aggressively; wait for pullbacks; sell

    Provide an opinion on which sectors and stocks would be most affected by

    factors affecting the market

    Ex. Focus on growth stocks; avoid mining stocks; list of best picks

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    Strategy Reports

    Monthly strategy reports

    Focused on relevant issues for the month

    COLing the Shots

    Philippine Market Strategy

    Semi-annual strategy reports

    Focused on longer term relevant issues (past six months, next six to twelve

    months)

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    How to findthe StrategyReports

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    Investment Guide

    The investment guide is appropriate for investors who prefer to use a

    bottom up approach

    A guide that provides most of the important fundamental information

    needed by investors on companies that are part of COLs coverage list

    Information included:

    Current stock information (Price, Outstanding Shares, Market

    Capitalization)

    Recommendation (Rating, Fair Vale Estimate)

    Earnings (Revenues, Net Income, EPS, Growth)

    Financial Ratios (Net Margin, ROE, LTD/E)

    Valuation (P/E, P/BV, Dividend Yield, PEG)

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    How tofind theInvestment

    Guide

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    How to useInvestment Guide

    Most important pieces of information

    Market Cap

    COL Rating / Target Price

    P/E & EPS Growth

    P/BV & ROE

    Div Yield

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    Market Cap

    Price x outstanding shares

    Measure of size

    Important because larger companies are usually more liquid compared tosmaller companies

    Liquid stocks can be easily bought or sold, size of portfolio will not be a

    problem

    Ex. Ayala Land vs. Vista Land

    Market Cap or Market Capitalization

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    COL Rating / Target Price

    Analyst recommendation on the stock, either BUY, SELL or HOLD

    Determined by estimating the fair value of a company in light of its future

    earnings potential (evaluation of earnings growth outlook and valuation)

    COL Rating / Target Price

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    Two types of stocks generally earn a BUYrating in our Investment Guide

    Earnings

    Up DownValuation

    Cheap BUY (Type 1) BUY (Type 2)

    Expensive HOLD SELL

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    Cheap Stocks withgrowing earnings

    Type 1: This type of stock usually trades at low relative P/E despite high

    EPS growth, or low relative P/BV despite high ROE; upside to the target

    price is high

    This is the most preferred type of stock to buy

    Ex. DMCI (2009), ICTSI (2005), Security Bank (2005)

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    Cheap Stocks withgrowing earnings

    Type 2: This type of stock trades at very attractive valuations, but earnings

    are usually weak in the short term

    Ex. Semirara (SCC), Philippine market (2008)

    There are pros and cons in buying this type of stocks

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    Cheap Stocks withgrowing earnings

    Earnings weakness usually only short term in nature

    Ex. Demand drops due to cyclical reasons such as bear market, high raw

    material prices, negative impact of weather disturbances, temporary

    delays in operations

    Valuations are usually very attractive (significant upside to fair value

    estimate)

    Can be accumulated over a long period of time

    Pros:

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    Cheap Stocks withgrowing earnings

    Prices might take a while to recover

    Negative news flow might lead to further drop in share prices in the short term

    Actual developments could be much worse than expected (ex. Cebu Pacific)

    Cons:

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    Using the Invest Guide

    Ex. List down all the stocks that have a BUY rating and still have an upside

    potential of >20%

    Step 1: Create a shortlist of stocks to buy

    Choose companies that belong to different sectors

    Ex. One property stock, one bank, one power, etc.

    Step 2: Diversify

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    Using the Invest Guide

    Growth, value or income

    Growth high EPS growth

    Value high capital appreciation potential, low P/E, low P/BV

    Income - high dividend yield

    Liquidity

    Active traders with large portfolio go for larger market cap stocks

    Long term investors can invest in smaller market cap stocks

    Names

    Major shareholders (Ayala, Aboitiz, Sy, Gokongwei, MVP, etc.)

    Brands (Jollibee, SM, Meralco, etc.)

    Step 3: Determine your preferences

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    Using the Invest Guide

    Questions that you need to answer:

    What does the company do?

    How does it generate profits? If it has numerous lines of business, how

    are revenues/operating profits broken down?

    Who are its major shareholders?

    What is its earnings track record?

    What are the drivers of future earnings growth?

    Does the company have the resources to execute its growth plans?

    By how much will earnings grow in the next few years?

    Is there anything that I should be worried about?

    Step 4: Validate your preferences

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    How tofind theCompany

    Snapshots

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    How tofind theCompany

    Snapshots

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    Example:CompanySnapshot of

    SM Prime

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    How tofind theCompany

    Reports

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    Analyzing stocks that are not part ofCOLs average list

    Questions that you need to answer:

    What does the company do?

    How does it generate profits? If it has numerous lines of business, how

    are revenues/operating profits broken down?

    Who are its major shareholders? What is their reputation?

    What is its earnings track record?

    What are the drivers of earnings growth?

    Does the company have the resources to execute its growth plans?

    By how much will earnings grow in the next few years?

    Is there anything that I should be worried about? Is the companys valuation cheap or expensive relative to the market and

    its peers?

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    Sources of Information

    Focus on company disclosure, especially 17A (annual report) and 17Q

    (quarterly report)

    PSE Website

    Learn more about what the company does

    Sometimes, the company would have press releases, presentations available

    Company Website

    Newspaper Reports

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    How to Stay Updated

    Continuously read COL research productsMorning notes

    Summary of important news that could affect the market or certain

    stocks updated on a daily basis

    Also include new reports on stocks that we cover (updates, or

    analysis of the impact of new developments on profitability and

    valuation, change in recommendation)

    New buy or sell ideas are sharedWeekly

    Strategy reports

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    Appendix

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    Definition of Financial Terms

    Market Cap = Price x Outstanding shares

    Measure of size

    Usually, larger companies are more liquid (easier to buy and sell)

    Market Cap or Market Capitalization

    EPS = Net income/Outstanding shares

    EPS or Earnings Per Share

    The lower the better, although companies with higher EPS growth can justify

    trading at higher P/E

    P/E = Price/ EPS

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    Definition of Financial Terms

    Although technically flawed, it is commonly used as a short cut way to make

    P/E comparable to growth

    The lower the better

    PEG = P/E EPS Growth

    Div Yield = Dividend per share/Price

    Similar to interest on deposits, the higher the better

    Div Yield or Dividend Yield

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    Definition of Financial Terms

    BV = Stockholders equity/Outstanding shares

    P/BV = Price/BV

    Commonly used in valuing banks

    The lower the better, although companies with higher ROEs can justify higherP/BV

    P/BV or Price to Book Value

    ROE = Net income/Stockholders equity

    The higher the better

    ROE or Return on Equity

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    Definition of Financial Terms

    The higher the better

    Net Profit Margin = Net income/Revenues

    CFO = Net income + Depreciation and other non cash expenses (income) Change in working capital

    Has to be positive

    CFO or Cash Flow from Operations

    LTD/E = Long term debt/Stockholders equity

    The lower, the more conservative; Should be compared to other peers in the

    industry

    LTD/E or Long Term Debt to Equity Ratio

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    Keeping You Ahead.