Codes and conventions of music videos

StyleMusic videos can be categorised by the style in which the video is shot.PerformanceThis usually consists of a band/artist playing live in concertNarrativeA music video with narrative will have a storyline to it and is usually a short film. Band Rudimental are famous for creating short films as their music videos.CameoThis is when the band/artist features in the storyline but is not performingAnimationThe video is done digitally or uses stop frame animation for example the gorillaz use animation in all of their videos.

CameraMusic videos use a variety of shots to keep the viewer engaged and not bored throughout the video. Close ups and extreme close ups are used a lot in performance videos filming shots like guitar strings and lips singing. Low/high angle shots are used to show different characters status in the video. Tracking is very common when the artist/band walking whilst singing. If there is a shot of the performer on stage then there will be a crane shot.

Editing and SoundMusic videos usually use jump cuts.

The video is normally edited to go alongside the music.Split screens and CGI is used to make the video more interesting

Diegetic sound can be used to make the video more realistic

Mise-En-SceneProps- Everything used in the music video to create a certain atmosphere or

specific genreCostume- the band/Artist usually wears something very individual but that still fits into the genre of the video, There are usually a number of costume changes throughout the video.Locations- The location of the video reflects the artist or the story behind the song