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THE MARKETING COMPANY CHRONI CLES! 4 NOVEMBER, 2011

1 888 340 8184 marketingcompany.ca ! PAGE 1

The Queens Hotel Blade sign project.During some recent

renovations working with thearchitectural rm Bailey Designof Barrie. The Queens Hotelhad a unique challenge; toincorporate into the facade, 3blade signs.

They were to hang underthe new retractable canopiesand would identify the threebusinesses, Cosimos ItalianRestaurant, night time hot spotsthe Queens Hometown Bar and

The Downtown Campus Q.Canadian Artist Dave Barrer of the Marketing Company tookon the vision and developed theconcepts below .

CNC SIGN SOLUTION Three Blade Sign Challenge Merging Design Function and Technology at the highest level

Taking clues ! om the existing structure, the era of the presentation and colour harmonies that enhance the overa " visual appearance the designs for the three blade signs had to be individua " y unique as we " as working as a rou and thirdl the entire conce t.

The existing Queens Hotel in the Downtown Historical Districtin Barrie Ontario, It was rejuvenated with the help of the cities

facade program and its current owner Rob Hamilton over a decade ago . Beautifully maintained and always evolving, it is a great example of the visual presence that design & form canachieve.

Designed in Illustrator CS5

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8/3/2019 CNC Sign Solution: Queens Pub

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THE MARKETING COMPANY CHRON ICLES ! 4 NOVEMBER, 2011

1 888 340 8184 marketingcompany.ca ! PAGE 2

VECTOR IDENTIFICATIONOnce the Design was realized the Vector

Lines had to simplied to identify the shapes and

layers. Goin g beyond a sandblasted sign withlimited layers, we needed this process to carve atleast ten di ff erent levels with arching as well asbevels.

Production St ep 1

CREATING AN ENROUTE CUTTING FILE After simplifying the vector lines a .rou le

was developed. This being the most complex

layered les we were about to produce, we enlistedthe guidance of of MultiCam Dan, a leading expert with the software. He graciously guided theles into the production format.

Production Step 2

CNC ROUTINGUsing the 3000 series Router from MultiCam

Canada and 18lb HDU 2 Precision Board eachsign was cut twice with a 3/16 bit, It was done in 3passes milling away and getting sharper until Firstpass was 18min. the second 24min. and nally 42min. for the last pass. http://www.youtube.com/watch?v=iKTyEovUks4

Production Step 3

FINISHED BLANKS After milling, we

inspected the blanks anmade any la st minutechanges with some quickhand shaping. With 2coats of primmer thefaces were ready forassembly. Time to meetthe 1 Core

Production Step 4

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THE MARKETING COMPANY CHRON ICLES ! 4 NOVEMBER, 2011

1 888 340 8184 marketingcompany.ca ! PAGE 3

MOUNTING HARDWARE INTO COREWe predrilled the core and insert an 10 eye

bolt with washers and nuts prior to laminating the. I have had great success with the Spray

Bomb Zinsser primer sealer BIN Shellac as a base. Then brush on as a second coat of theZinsser Primer which is a brighter Primmer alsoand will make the paint pop.

Production Step 1

BONDINGWith the front and back maximum thickness

at 2 and an insert of a 1 core the Blade Sign now laminated w ith Gorilla glue is a full 5 thick. You

cant use enough clamps on this stage, the edgesbeing the most crucial. We also counter sunk a few screws ( hand tightened ) then ll with epoxy

Production Step 2

OLD SCHOOL HAND PAINTINGWith my wife Wendy, we painted these in the

evenings when we it was quiet and we could focuson the quali ty of what we were trying to achieve.

We used Sign Painters One Shot Sign EnamelPaints for the vivid nish, and a nal sprayed of Speed Dry UV Acrylic Clear In the one shot seriesat least 2 coats as a nale.http:/www.youtube.com/watch?v=1IN8nFE0F34

Production St ep 3

Final set

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