Clouds Bring Green
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Transcript of Clouds Bring Green
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Cloud computing increases efficiency & drives bottom line
© 2009 GoGrid / ServePath
Authors:Randy Bias (VP Technology Strategy)
Steve Gibbard (Architect)
March 2009
Clouds Bring Green
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Backgrounds
Randy Bias, VP Technology Strategy, GoGrid– Specializing in IT infrastructure since 1990– 3 ISPs, 3 Internet Datacenters, 2 MSSPs, 2 Cloud providers– Pioneered world’s 1st multi-platform, multi-cloud management
system (CloudScale Networks, Inc)
GoGrid– Division of ServePath, LLC, an established hosting provider– Pioneer in infrastructure-based Cloud Computing– First ‘cloudcenter’ type Infrastructure-as-a-Service cloud in U.S.– Public BETA of Grid March ’08; Cloud Storage launched in Dec– 1,000+ customers in first 3 months of operation
© 2009 GoGrid / ServePath March 2009 - 2 -
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Today’s Agenda
Environmental Costs
Power & Efficiency
Comparing Traditional vs. Cloud
Future Directions
Q & A
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The Case for Green
© 2009 GoGrid / ServePath March 2009 - 4 -
Global warming forecasts– Global CO2 emissions
are 27B tons per year– 3.5% increase per year
(up from .9% in 1990)
Global impacts:– Sea levels rise 20 ft– Coastal areas flood– 100 million people
displaced
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IT & Datacenter Environmental Impacts
Datacenters create 41M metric tons of CO2– 1.5% of energy in 2006– 5.1 million US households– 100 billion miles driven– 60M tons in 5 years?
E-Waste is also relevant– 70% of heavy metals in
landfills are electronics– 80% of “recycled” waste in
US is exported
Servers grew 50% in last 5 yrs
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Efficiency Matters
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Green, Green, Green
Efficiency drives bottom line
Efficiency is Green
Where can we drive efficiency?– Power– Cooling (Power)
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Focus on Power Efficiency
Quick Win
Many Efficiency Improvements Possible
Game changers:– Virtualization– Consolidation– Cloud computing
Datacenter companies have “economies of scale”
Economies of scale include $$ and power greening
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Cooling is Power
Less power == less heatCooling power is +40% per serverCost of cooling is significant over the lifetime of a single server
© 2009 GoGrid / ServePath February 2009 - 9 -
Sonic.net’s datacenter cooling efficiency effects on power costs
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Drilling Down on Datacenter Power
Servers are Power Pigs– Average server is 225W– Lifetime cost of power is four times
CapEx– Server energy consumption
growing 9% annually– Server growth of 50% between
2005 and 2010
Servers are horribly inefficient– Average utilization estimated at 6%– 30% of powered servers not in use
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Traditional vs. Cloud
SP runs 265W per server
GG runs 340W per node (17W per cloud server)
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Hardware Power Consumption
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Virtual Server Power Consumption
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Power Distribution
RAM central to biz model
Virtualization maximizes power efficiency
GG node power cost distributed across virtual servers
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Cloud Efficiency
Overall GoGrid utilization is very high– RAM > 75%– CPU < 20%– DISK > 50%
Elastic usage means unused servers are off by default– A physical server in motion
generally stays in motion
# of virtual > # of physical in 1/10th space
CPU DISK RAM
GoGrid Utilization Rates
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Future Directions
Evaluating additional efficiency measures– Power efficient cloud chassis & Energy Star servers– Alternative power sources– Air-side economizer (60-70% cooling savings)– Air-flow management
Looking into additional recycling options– ServePath programs to increase lifecycle of older equipment
Excess cloud capacity to non-profits:– www.wastenothing.org
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Q & A
© 2009 GoGrid / ServePath February 2009 - 15 -
EMAIL [email protected]
GOGRID INFO http://www.gogrid.com
BLOG http://neotactics.com/blog
WORK BLOG http://blog.gogrid.com
TWITTER http://twitter.com/randybias
GOGRID PROMO CODE GGRB ($100 credit)