Embrace BYO, simplify PC refresh and mobilise Windows® AppsJonathan Wade Manager Sales Engineering

© 2013 Citrix

End user computing is increasingly complex

Telecommuting Device Innovation

ConsumerisationSecurity Risks

The percent of employees purchasing devices for work:

SMARTPHONES TABLETS PCs

1 IN 10LAPTOPS IS LOST OR STOLEN

From 2005 to 2014, telecommuting increased by nearly 85%.

2005 2014

Tablet shipments are expected to exceed notebook PC shipments as soon as 2014.

© 2013 Citrix

Challenges for businessRewriting apps to support mobile OS which is costly and time consuming

No mobile apps

Designers & Engineers stuck to workstations

Can’t access/share designs remotely in real time

Employees/Contractors bringing own devices regardless of BYOD policy

Organization exposed to risks from security, compliance gaps and IT complexity

Mobile Apps

Designers & Engineers

BYOD

Critical data replicated between headquarters and branch office

Network connection between headquarters and branch office gets congested

Remote & Branch Workers

© 2013 Citrix

Challenges for ITOperating system upgrades, updates & patches on individual distributed PCs

Can’t redirect funds towards more innovative IT initiatives

Maintain large set of desktop images to deal with complex mix of laptop hardware

Problems supporting users offline or on intermittent connections

Maintain expensive office real estate

No flexibility to keep up with increasing business needs

PC Refresh Corporate Laptops

Call Centers

Access and modify files locally on external devices that don’t adhere to corporate standards

No data security Contractor & Partner Access

© 2013 Citrix

Apps

Devices Data

Traditional app and desktop management

Apps

DataDevices

Tightly coupled apps and data

managed on device

IT forced to manage and

secure devices

© 2013 Citrix

Virtualisation delivers workforce mobility

Deliver apps and desktops as an on-demand service

Secures data for anywhere access

Eliminate / Reduce device support / Support BYO

AppsApps

Data

Data

Devices

Devices

© 2013 Citrix

People-centric Approach

• Remote Branch Offices / Users

• BYOD

• Better Control of Corp issued Laptops

• PC refresh – XP migration

• Call Centres

• Designers

• Mobilising Windows Apps – Touch Devices

• Controlling contractors and partners access to systems

SIMPLIFY PC REFRESH

© 2013 Citrix

PC Refresh Success Criteria

• Control the ever-increasing expenses of annual PC refreshes

• Simplify and centralize app and desktop management

• Streamline operating system migrations

• Support a variety of operating systems and form factors

• Seamless transition the employee between environments

Subscriptions, Profile Management and Redirection

Folder Redirection and ShareFile

App Virtualization, Hosting, Personal vDisk isolation and configuration management

Single Image ManagementLocal or Central Execution

Virtual Infrastructure / Cloud

adminuser

Client hardware

On-demand assembly

and delivery

Profile

Apps

Desktop OS

Data

What you need to know

Proven cost-saving strategy

Laptop Thin Client

Distributed Desktops Centralized Desktops

Single Point of Access Access from Any Device

Manage Hundreds of Desktop Images

Manage One Desktop Image

Why Desktop Virtualization?

13

HDX 3D Pro

Why Virtualise 3D Graphics?

• Secure IP

• Mobile device access

• Improve time to market

• Cost efficiency

• Global talent base

• Disaster recovery14

XenDesktop HDX 3D Pro

• XenDesktop feature for high-end and second-tier 3D professional graphics

• GPU acceleration for hardware rendering of large 3D models

• Multiple compression options including deep compression codec for access over narrow WAN links

• VDI and Hosted Shared workloads

MOBILISE WINDOWS APPS

• Users want access to corporate apps and content / data from mobile devices

• Touch-based mobile device diversity

• Thousands of Windows business apps… …expecting mouse, keyboard, and large screens

• Too few enterprise apps can be used productively on touch-based mobile devices

• Mobile Work Styles and BYOD… …security, compliance, risk management

It’s a mobile first world!Apps, Devices, Usability

Usable

MobileDevices

TraditionalWindows

Apps

User Interface Layer

Business Logic Layer

Thousands of LoBWindows Apps

Existing Enterprise App

Mobilising Enterprise AppsA broad spectrum of approaches…

HDX Touch & Sense

Minimal effort

HDX Mobile SDK for Windows Apps

Some effort

HTML 5 Technology

Significant effort

Device Native Apps

Major effort

Less effort… …less cost

More effort… …more cost

Mobilising Windows Apps Success Criteria

• Enable mobile access from any type of device

• Protect and secure sensitive information with context sensitive policy controls

• Support a variety of form factors, user interface and operating systems

• Avoid costly, time-consuming app rewrites

• Streamline app management and deployment

5 steps to mobilising apps

Assess audience and security requirements

Validate app can be hosted - AppDNA

Determine best method for app delivery

Enable access policies (Microsoft and Citrix)

Optimize for touch (optional)

1

2

3

4

5

• Server-hosted Desktop

• Looks great on a tablet…

…until you start using it!

• Not very “touch friendly”

Mobility Features - Tablet Optimised Desktops

Translates keyboard / mouse tasks to a touch environment

Edit box

Keyboard Pop-up

Combo Box

Picker Pop-up

Mobilising Windows Apps - HDX Mobile

Mobile SDK for Windows AppsHDX Mobile: Autosense and refactors hosted apps

Optimised for screen resolution and orientation

BYO

…will force more IT change over the next 10 years than any other trend

Consumerisation

Family PC | Work PC | Personal Laptop | Tablet | Smartphone

“How many different computing devices do you use on a daily basis?”

“How many days a week on average do you work outside the office?”

Global BYOD Index - Survey of Corporate Employees February 2011, Citrix Systems

1 2 3 4 5+

42%

34%

16%

6%2%

21%

52%

15%

12%

0

1-2

3-4

5

• Allow users to choose their own devices

• Empower a self-service, self-provision model

• Ensure sensitive data remains protected

• Simplify IT operational procedures and support

• Reduce costs from device procurement, configuration, app compatibility & support

• Transition physical device ownership to the employee

BYOD Success Criteria

Embracing BYO

Set Clear Objectives Understand Risk Evaluate Options

Implementation varies by:

• Device type• Services delivered• Risk tolerance

Empowering employees?

Reducing cost?

Best efforts today?

Improving Security?

Where are you vulnerable today?

What do you need to protect?

Wrap Up

• Complexity– Virtualisation delivers workforce mobility

• PC Refresh– Change your thinking about XenApp and XenDesktop

• Mobilising Windows Apps– A broad spectrum of approaches

• BYO– Set an agenda

Resources

• Synergy TV http://live.citrixsynergy.com/2014/presentations.php

• SYN223: To port or not to port: mobilizing Windows apps with XenApp vs. rewriting them for mobile

• SYN218: Designing for 3D application workloads

Work better. Live better.