Cisco Visual Networking Index (VNI) and VNI Service Adoption · •Office building automation •...
Transcript of Cisco Visual Networking Index (VNI) and VNI Service Adoption · •Office building automation •...
SuHyun Wang
CTO of GSP Korea, Cisco
June 2017
Global Forecast Update, 2016–2021
Cisco Visual Networking Index (VNI) and VNI Service Adoption
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Cisco VNI Forecasts are complementary and statistically aligned.
Fixed & Mobile IP Traffic Forecast
FIXED MOBILE
Cisco Visual Networking Index (VNI)Global mobile and fixed IP traffic forecasts
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Internet Growth and Trends
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
Key Digital Transformers
By 2021
2016
2021
3.3 Billion
4.6 Billion
17.1 Billion
27.1 Billion
27.5 Mbps
53.0 Mbps
73% of Traffic
82% of Traffic
More Devices & Connections
FasterBroadbandSpeeds
More Video Viewing
More Internet Users
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Overview
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
3.3 zettabytes is equal to:
• 14X more than all IP traffic generated in 2010 (232 exabytes)
• All movies ever made crossing global IP networks every minute
By 2021, global IP traffic will reach an annual run rate of 3.3 zettabytes per year
• One trillion gigabytes
• Approximately 1021
(1,000,000,000,000,000,000,000 bytes)
What is a zettabyte?
Establishing the Zettabyte Era
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
VNI Projections and Actuals (Global)Actual growth has been within ±10% of projected growth
29.1% 29.9%
0%
5%
10%
15%
20%
25%
30%
35%
2011-2016 CAGR
Projected in 2012
Actual (Reported in 2017)Compound
Annual Growth Rate
(CAGR)
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
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24% CAGR 2016–2021
Global IP Traffic Growth by RegionMEA has the highest growth rate (42%) from 2016 to 2021APAC will generate 39% of all IP traffic by 2021
0
50
100
150
200
250
300
2016 2017 2018 2019 2020 2021
Middle East and Africa (MEA) (42% CAGR)
Latin America (LATAM) (21% CAGR)
Central and Eastern Europe (CEE) (22% CAGR)
Western Europe (WE) (22% CAGR)
North America (NA) (20% CAGR)
Asia Pacific (APAC) (26% CAGR)
Exabytes per Month
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
30.6%
38.7%
5.6%
13.5%6.1%
5.6%
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Fixed and Mobile Growth in 2016Most countries have higher mobile than fixed growthBut there are a growing number of exceptions
AustraliaCanada
ChinaFrance
India
Indonesia
JapanUKUS
0%
20%
40%
60%
80%
100%
120%
140%
160%
0% 20% 40% 60% 80% 100%
Mobile Growth in 2016
Fixed Internet Growth in 2016
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
10% CAGR 2016–2021
Global Device/Connection Growth by TypeBy 2021, M2M connections will be more than half of total connections
0
5
10
15
20
25
30
2016 2017 2018 2019 2020 2021
Other (1.6%,1.8%)
Tablets (3%,3%)
PCs (8%,5%)
TVs (12%,12%)
Non-Smartphones (19%,6%)
Smartphones (21%,23%)
M2M (34%, 51%)
Billions of Devices
* Figures (n) refer to 2016, 2021 device share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Devices and ConnectionsAverage per capita and per household
Average Number of Devices and
Connections per Capita
2016
2.3 Devices & Connections
2021
3.5 Devices & Connections
Average Number of Devices and
Connections per Household
6 Devices & Connections
8.5 Devices & Connections
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
9% CAGR 2016–2021
Global Video Capable Device Growth by TypeBy 2021, nearly half (48%) of total devices and connections will be video capable
0
2
4
6
8
10
12
14
2016 2017 2018 2019 2020 2021
Other (0.4%,0.2%)
Tablets (7%,6%)
PCs (18%,10%)
TVs (25%,25%)
Smartphones (44%,48%)
M2M (6%, 12%)
Billions of Devices
* Figures (n) refer to 2016, 2021 device share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
SD 2 Mbps
HD 7.2 Mbps
UHD 18 Mbps
Connected 4K TV Sets
(M)
Increasing Video DefinitionBy 2021, more than half (56%) of connected flat panel TVs will support 4K
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
85
156
253
373
513
663
-
100
200
300
400
500
600
700
2016 2017 2018 2019 2020 2021
51% CAGR 2016–2021
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24% CAGR 2016–2021
Global IP Traffic by Device TypeBy 2021, non-PC devices will drive 75% of global IP traffic
0
50
100
150
200
250
300
2016 2017 2018 2019 2020 2021
Other (0.03%,0.02%)
Tablets (5%,7%)
PCs (46%,25%)
TVs (33%,30%)
Non-Smartphones (0.1%,0.1%)
Smartphones (13%,33%)
M2M (2%, 5%)
Exabytes per Month
* Figures (n) refer to 2016, 2021 traffic share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
By 2021, M2M modules will be 51% (13.7 billion) of total global devices and connections and will account for 5% (14.3 EBs/month) of total global IP traffic.
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
19% CAGR 2016–2021
Global M2M ConnectionsGlobal M2M Connections will increase 2.4-fold from 2016 to 2021
6 7
8 10
12
14
0
2
4
6
8
10
12
14
16
2016 2017 2018 2019 2020 2021
Billions of M2M
Connections
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
Global Korea
In 2021 51% 72%
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49% CAGR 2016–2021
Global M2M Traffic GrowthM2M traffic will grow more than 7-fold from 2016 to 2021
0
2
4
6
8
10
12
14
16
2016 2017 2018 2019 2020 2021
Middle East and Africa (52% CAGR)
Latin America (53% CAGR)
Central and Eastern Europe (57% CAGR)
Western Europe (48% CAGR)
North America (45% CAGR)
Asia Pacific (51% CAGR)
Exabytes per Month
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
5.6%
Global Korea
Average traffic / Month 0.336GB à 1.044GB 0.354GB à 0.987GB
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Connected Home
• Home automation• Building security• Network equipment – printers +• Network infrastructure – routers +• White goods• Tracking applications• Household information devices
Connected Health
• Health monitors• Assisted living – medicine
dispensers +• Clinical trials• First responder connectivity• Telemedicine
Manufacturing & Supply Chain
• Mining and extraction• Manufacturing and processing• Supply chain• Warehousing and storage
Connected Work
• Office building automation• Building security• Office equipment – printers +• Routers +• Commercial appliances
Connected Cities
• Environment and public safety –closed-circuit TV, street lighting, waste removal, information +
• Public space advertising• Public transport• Road traffic management
Energy • New energy sources – monitoring and power generation support apps
• Smart grid and distribution• Micro-generation– generation of
power, by residential, commercial and community users on their own property
Connected Car • Fleet management• In-vehicle entertainment systems,
emergency calling, Internet • Vehicle diagnostics, navigation• Stolen vehicle recovery• Lease, rental, insurance management
Retail • Retail goods monitoring and payment
• Retail venue access and control
• Slot machines, vending machines
Other • Agriculture – livestock, soil monitoring, water and resource conservation, temperature control for milk tanks +
• Construction: Site and equipment monitoring
• Emergency services and national security
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
19% CAGR 2016–2021
Global M2M Connections / IoT Growth by VerticalBy 2021, connected home largest, connected health fastest growth
0
2
4
6
8
10
12
14
16
2016 2017 2018 2019 2020 2021
Other (1% CAGR)
Energy (25% CAGR)
Mfg & Supply Chain (9% CAGR)
Retail (15% CAGR)
Connected Car (29% CAGR)
Connected Cities (29% CAGR)
Connected Health (30% CAGR)
Connected Work (15% CAGR)
Connected Home (18% CAGR)
Billions of M2M
Connections
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
0
2
4
6
8
10
12
14
16
18
2016 2017 2018 2019 2020 2021
IPv6 Capable Mobile Devices
IPv6 Capable Fixed Devices
3.4B
Global : 8.1B
1.6B
Global IPv6-Capable Devices/Connections By 2021, 61% of devices/connections will be IPv6-capable
Global : 8.4B
Number of Devices
(Billions)
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
27% CAGR 2016–2021
Global Korea
61% 52%
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Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
24% CAGR 2016–2021
Global IP Traffic by Application TypeBy 2021, video will account for 82% of global IP trafficGaming starts showing significant growth
0
50
100
150
200
250
300
2016 2017 2018 2019 2020 2021
Gaming (1%,4%)
File Sharing (8%,3%)
Web/Data (18%,11%)
IP VOD (22%,14.5%)
Internet Video (51%, 67.4%)
Exabytes per Month
* Figures (n) refer to 2016, 2021 traffic share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
Korea
IP Video 79%
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31% CAGR 2016–2021
Global Internet Video Traffic by TypeBy 2021, live video will increase 15-fold and reach 13% of Internet video traffic
020406080
100120140160180200
2016 2017 2018 2019 2020 2021
Video Surveillance (2%,3%)
Live Internet Video (3%,13%)
Long-Form Internet VoD (60%,57%)
Short-Form Internet VoD (34%, 26%)
Exabytes per Month
* Figures (n) refer to 2016, 2021 traffic share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
0.09 0.24
0.49
0.85
1.25
1.72
2016 2017 2018 2019 2020 2021
Virtual and Augmented Reality TrafficBy 2021, VR/AR traffic will increase 20-fold, 1% of Entertainment Traffic
82% CAGR 2016–2021
Exabytes per Month
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26% CAGR 2016–2021
High Definition Content Impacts IP Video GrowthUHD IP video will account for 21% of global IP video traffic by 2021
0
50
100
150
200
250
2016 2017 2018 2019 2020 2021
Ultra-High Def (UHD) Video (2%, 21%)
High Def (HD) Video (47%,57%)
Standard Def (SD) Video (51%,22%)Exabytes per Month
* Figures (n) refer to 2016, 2021 traffic share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Video Users / SubscribersMobile video growing fastest, followed by online video
1.91.6
3.0
0.0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
2016 2017 2018 2019 2020 2021
Online Video (5.8% CAGR)
Digital TV HH (4.2% CAGR)
Mobile Video (14.8% CAGR)
Millions
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Cord-Cutting Household Traffic Is 86% HigherA global cord-cutting household generates 117 GB per month in 2017, compared to 63 GB per month for an average household
63
117
0
20
40
60
80
100
120
140
2016
Average Household
Cord-Cutting HouseholdGB per Household per Month
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Average Global Internet Bandwidth Usage
Average Traffic per User
2016
24 GB per month
2021
57 GB per month
Future
200 GB per month
Average Traffic per Household
63 GB per month 155 GB per month 500 GB per month
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
26% CAGR 2016–2021
Globally, FTTx Traffic is 28% Higher than Non-FTTx FTTx generates 84 GB per month in 2016 and 183 GB per month by 2021
66
164
84
183
0
20
40
60
80
100
120
140
160
180
200
2016 2021
Other Broadband
FTTxGigabytes per Month
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
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Internet Households Reshape Usage LimitsInternet households exceeding 1 TB doubled in 2016
1.9
3.6
0.0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
4.0
2015 2016
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
Terabyte Households
(Millions)
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26% CAGR 2016–2021
Global Content Delivery Network (CDN) TrafficCDNs will deliver 71 percent of Internet traffic by 2021
0
50
100
150
200
250
2016 2017 2018 2019 2020 2021
Non-CDN Internet Traffic (48%,29%)
CDN Internet Traffic (52%, 71%)
Exabytes per Month
* Figures (n) refer to 2016, 2021 traffic share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
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68% of CDN Traffic will be carried by Private CDNs by 2021
61%68%
39%32%
2016 2021
Third-Party CDN
Private CDN
* Google, Amazon, Facebook, Microsoft, etc. Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Asia Pacific
Central and Eastern Europe
Latin America
Middle East and Africa
North America
Western Europe
Private CDN 3rd Party CDN Non-CDN Internet
CDN Share Differs Significantly by Region (2021)Overall CDN share ranges from 32% in MEA to 92% in NAPrivate CDN will be double 3rd-party in NA, reverse true in MEA
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
End-User Internet Traffic Moving Closer to the EdgeOver one-third of traffic will bypass core completely by 2021
Within Metro22% in 201635% by 2021
(100% cumulative)
Core – Regional20% by 201623% by 2021
(64% cumulative)
Core – Cross-Country58% in 201641% by 2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
10% CAGR 2016–2021
Global Enterprise SD-WAN TrafficSD-WAN traffic will grow at a CAGR of 44% compared to 5% for traditional WAN SD-WAN will increase 6x and will be 25% of WAN traffic by 2021
0
1
2
3
4
5
6
2016 2017 2018 2019 2020 2021
SD-WAN Traffic (6.4%,24.9%)
Traditional IP WAN Traffic (94%, 75.1%)
Exabytes per Month
* Figures (n) refer to 2016, 2021 traffic share
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Wi-Fi Hotspot Coverage and AvailabilityExisting Growth Future
• Pay-as-you-go • Free access promoting other
services (Retail free Wi-Fi)• Managed services (venues
and outdoor)• Cellular offload (user
promoted)• Added value for broadband
subscription• Advertising and sponsorship
• Cellular offload (carrier driven)
• Community Wi-Fi/ homespots
• Carrier-grade VoWiFi• TV everywhere• Large events• Big data analytics• Public transportation Wi-Fi
• Wi-Fi Capacity trading• Transaction platform• Internet of things• Context awareness• HetNet Wi-Fi + mobile • Connected car (in-car Wi-Fi)
Back to Trends Menu
Total Public WLAN + Community Hotspots
2016 202194.0 M 541.6 M
Total Incremental Hotspots ?
Source: Maravedis, Cisco VNI Global Mobile Data Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
42% CAGR 2016–2021
Global Public Wi-Fi HotspotsAsia Pacific leads with 246 Million (45%) Hotspots by 2021
0
100
200
300
400
500
600
2016 2017 2018 2019 2020 2021
Middle East and Africa (MEA) (34% CAGR)
Central and Eastern Europe (49% CAGR)
Latin America (72% CAGR)
North America (34% CAGR)
Western Europe (25% CAGR)
Asia Pacific (59% CAGR)
Millions of Hotspots
Source: Global Public Wi-Fi Hotspots Asia Pacific Leads with 246 Million (45%) Hotspots by 2021
23%
45%
4%
17%9%
* Middle East and Africa represents 1% of global public Wi-Fi hotspots by 2021
94
542
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802.11n600 Mbps Max
Medium Resolution Video
802.11ac3.6 Gbps Max
High Resolution Video
Wired Complement
802.11ax10 Gbps Max
Dense IoT Deployment
DOCSIS 3.038 Mbps per channel
VDSL2100 Mbps Max
Medium Resolution Video
DOCSIS 3.154 Mbps.
VDSL2-VPlus300 Mbps Max
G.fast150-1000 Mbps Max.
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019
Future of Wired and Wireless TechnologiesBy 2021, 98.1% of BB CPE will be equipped with 802.11ac
Future Wi-Fi Enables Virtualization, IoT, Speech Processing, Security, Data Analytics
Full Duplex
DOCSIS 3.110 Gbps symmetrical
Inflection point for DOCSIS 3.1 in 2019Future Wired Enables 4K, Immersive 360 video, VR, High Dynamic Range, High Frame Rate, 8K
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
24% CAGR 2016–2021
Global IP Traffic by Local Access TechnologyBy 2021, 63% of total IP traffic will be wireless*
0
50
100
150
200
250
300
2016 2017 2018 2019 2020 2021
Mobile (46% CAGR)
Fixed/Wired (16% CAGR)
Fixed/Wi-Fi from Mobile Devices (48% CAGR)
Fixed/Wi-Fi from Wi-Fi-Only Devices (18% CAGR)Exabytes per
Month
* Wireless traffic includes Wi-Fi and mobile
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
19.8%
25.7%
37.1%
17.4%
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Average Fixed Broadband SpeedsDoubling in speeds from 2016–2021
Global
BY REGIONAsia PacificLatin America
Central and Eastern Europe
North America
Middle East & Africa
27.5
33.99.3
30.229.2
32.9
7.8
53.0
63.720.5
53.645.5
74.2
17.1
Western Europe
GLOBAL2016 2021
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
In Mbps
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Global Faster Networks Enable Better Experiences
85% of all broadband connections by 2021
Online Video (HD movie download)
22 minutes(UHD movie download)
2 hours
51% of all broadband connections by 2021
Online Video (HD movie download)
9 minutes(UHD movie download)
48 minutes
13% of all broadband connections by 2021
Online Video (HD movie download)
2 minutes(UHD movie download)
12 minutes
10 Mbps 25 Mbps 100 Mbps
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Top Trends
Devices & Connections
� Devices/Connections Mix
� IoT/M2M by Verticals
� IPv6 Adoption
Traffic Trends
� Traffic Growth by App
� “Cord-Cutting”
� Traffic Pattern Analysis
Network Performance and User Experience
� Wi-Fi Momentum
� Accelerating Speeds
� Security Analysis
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Security Professionals' Biggest Sources of Concern Related to Cyber Attacks
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Peak attack size increased 60% Y/Y.
DDoS attacks can represent up to 18% of a country’s total Internet traffic while they are occurring.
Average DDoS attack size increases at 22% which is relatively the same rate as Internet traffic at 29% Y/Y.
DDoS Attack Size and Traffic Increasing
Source: Arbor Networks, Cisco VNI Global IP Traffic Forecast, 2016–2021
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
20% CAGR 2016–2021
Number of DDoS Attacks Greater than 1 GbpsAttacks grew 172% in 2016, will increase 2.5-fold to 3.1 million by 2021 globally
1.31.6
2.02.3
2.7
3.1
0.0
0.5
1.0
1.5
2.0
2.5
3.0
3.5
2016 2017 2018 2019 2020 2021
Source: Cisco VNI Global IP Traffic Forecast, 2016–2021
Millions
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential Source: Verizon 2017 Data Breach Investigations Report
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Financial, Retail and Hospitality are the leading targets
Financial19%
Retail & Hospitality
13%
High Tech10%
Healthcare10%
Business and Professional Services
9%
Government9%
Manufacturing5%
Media and Entertainment
5%
Energy4%
Construction3%
Education3%
Biotech and Pharamceuticals
2% Other 9%
Source: M-Trends 2017
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
• Average cost of data breach per capita over 3 years increasing.
$201
$194
$183
$148
$141
$127
$109
$134
$70
$51
$217
$211
$189
$186
$163
$146
$135
$122
$133
$78
$56
$221
$213
$211
$196
$159
$156
$142
$140
$131
$101
$100
$61
$0 $50 $100 $150 $200 $250
United States
Germany
Canada
France
United Kingdom
Italy
Japan
Arabian Cluster
Australia
South Africa
Brazil
India
FY2016 FY2015 FY2014Source: Ponemon Institute 2016
• Average per capita cost globallywas $158 in 2016 compared to an average of $154 average last year.
• The US ($221) and Germany ($213) continue to have the highest per capita costs. India ($61) and Brazil ($100) had the lowest costs.
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Technologies with the biggest security implications are publicclouds, big data and mobile applications, each of which have seen high adoption rates in recent years.
65%
63%
61%
60%
57%
58%
59%
60%
61%
62%
63%
64%
65%
66%
Public-cloud software
Big data application
Mobile business
applications
Hybrid clouds
Source: Forbes Insight with BMC, 2017
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33,488 Records Exposed per Breach
Source: 2016 Identity Theft Resource Center, 2016 EoY Report
Total Breaches: 1,093 Records Exposed: 36.6 Million
Highest in Business: 45.3% Highest in Healthcare: 43.6%
© 2017 Cisco and/or its affiliates. All rights reserved. Cisco Confidential
Enabling Authentication and Secure Internet Percentage of secure Internet servers to all web-Facing Servers
North America24% CEE
46%Western Europe
40%
Latin America
12%
MEA11%
Asia Pacific17%
Source: Cisco Visual Networking Index 2016-2021