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Transcript of CHRISTCHURCH ECONOMIC DEVELOPMENT STRATEGY...
Canterbury Development Corporation
Prepared by Canterbury Development Corporation
CHRISTCHURCH ECONOMIC DEVELOPMENT STRATEGY2014
02
Andrew Fitzpatrick, Manufacturing Engineer, Fabrum Solutions Ltd at the opening of their new factory in Sockburn
christchurch economic development strategy 2014
04 Executive Summary 05 Forecasting Growth Futures for Christchurch
06 Introduction 11 Vision, Goals & Priorities
13 Action Plan 20 Monitoring
21 Summary of Background Information 23 Glossary of Terms
Contents
Christchurch Economic Development Strategy 2014
03
EXEC SUMMARY
christchurch economic development strategy 2014
What we know is that there are several possible economic futures for Christchurch City which will be determined by the decisions and investment choices made today.
The Christchurch Economic Development Strategy (CEDS) brings together the views of various businesses and agencies in the region to identify ways in which to optimise our economy so that by 2031 Christchurch has a higher quality of life, better income, greater employment and is a vibrant and growing city attracting people from around the globe. The Canterbury Development Corporation (CDC) is the local Economic Development Agency and is funded by the Christchurch City Council (CCC) to facilitate this consultation and review the strategy following the Canterbury earthquakes of 2010 and 2011.
Understanding and plotting an economic trajectory in a post-earthquake environment has been a complex and challenging task, and we expect to continue learning over the coming years.
What we know is that there are several possible economic futures for Christchurch City which will be determined by the decisions and investment choices made today. This Strategy is a guide to maximise those opportunities.
The CEDS process has identified five large-scale opportunities which have the potential to step-change our economy – ‘The Big 5’. In addition, there is a longer list of development initiatives which are required to ‘Keep the City Competitive’ with other cities and regions. Successful implementation of the Strategy’s ‘Big 5’ and ‘Keeping the City Competitive’ projects has the potential to place GDP 54% higher than it is today, by 2031.
Economic development strategies for a city tend to describe which projects the local Economic Development Agency proposes to undertake.
In contrast, this Strategy attempts to capture and represent all projects in the region that return economic development outcomes to the city alongside projects which CDC will implement. It recognises the relationship between the regional economy and the city, in particular the agriculture sector. It lists the new projects currently being scoped, the projects under way, and identifies existing and new lead agencies for all of the projects that are key to the development of the economy.
This approach makes it a broad plan, but provides a clearer strategic picture and better understanding of the interdependencies between economic development projects and the various agencies and businesses that lead or are involved in them.
A key component is the integration of this Strategy with earthquake recovery planning managed by the Canterbury Earthquake Recovery Authority (CERA). There has been a combined effort to integrate CEDS with CERA’s Economic Recovery Plan (ERP) and ensure they are consistent and complementary.
CDC has multiple roles to play in the realisation of CEDS:
» Ensuring that key opportunities are realised
» Leading projects in the areas where it has recognised expertise
» Participating in projects led by other agencies, where CDC can add value
» Ensuring the private sector is encouraged to be involved in all projects
» Monitoring and reporting overall economic progress and advocating on behalf of the Christchurch City economy
Executive Summary
04
christchurch economic development strategy 2014
0
5000
10000
15000
20000
25000
2001
20
02
2003
20
04
2005
20
06
2007
20
08
2009
20
10
2011
20
12
2013
20
14
2015
20
16
2017
20
18
2019
20
20
2021
20
22
2023
20
24
2025
20
26
2027
20
28
2029
20
30
2031
0
50000
100000
150000
200000
250000
300000
350000
400000
450000
500000
2001
20
02
2003
20
04
2005
20
06
2007
20
08
2009
20
10
2011
20
12
2013
20
14
2015
20
16
2017
20
18
2019
20
20
2021
20
22
2023
20
24
2025
20
26
2027
20
28
2029
20
30
2031
$m, 9
5/96
Source: CDC, Infometrics, Statistics New Zealand, Market Economics
Source: CDC, Statistics New Zealand, Market Economics
Note: Methodology for calculating GDP growth paths is outlined in Section 6 of the Background Paper at www.cdc.org.nz. These projections have been updated using data available in January 2014.
Christchurch GDP Projections
Christchurch Population Projections
1 Modelled by CDC using 10 similar-sized declining US cities with an average growth rate of 0.1%
Forecasting Growth Futures for Christchurch GDP can be 69% higher in
2031 than 2012 if the city is successful in delivery of `The Big 5’ and `Keeping the City Competitive’ projects.
The accumulated value of the shaded area to Christchurch’s economy is an additional $24 billion.
In doing projects that keep the city competitive with other cities, Christchurch’s baseline GDP is projected to grow at 2.4%.
In a declining economy a city struggles to retain baseline competitiveness, losing working age population and key industry1.
DeclineAttractive CityBaseline
Actual (estimated)
Baseline Declining EconomyUpper Band
Actual (estimated) Baseline (no rebuild)
05
INTRODUCTION
christchurch economic development strategy 2014
By setting a common course, engaging with the business community and investing in shared goals, better economic outcomes will be achieved.
The Canterbury Development Corporation (CDC) prepares and reviews the city’s economic development strategy on behalf of the Christchurch City Council.
Local government’s role in economic and business development complements its role in providing a better quality of life for residents. The city’s community outcomes2 are to provide a liveable city, prosperous economy, strong communities, good governance and a healthy environment.
The purpose of the Christchurch Economic Development Strategy (CEDS) is to identify long-term growth goals and priorities to 2031 that will create a better
quality of life and a strong and prosperous economy. By setting a common course, engaging with the business community and investing in shared goals, better economic outcomes will be achieved.
The initial version of CEDS was completed in September 2010 just before the first earthquake. It involved a large-scale research and consultation process (economic modelling; 120 businesses surveyed face to face; 600 businesses interviewed by telephone; workshops). It was not fully released but provided a pre-earthquake snapshot of the economy, its drivers and the opportunities for improvement.
Since 2010, the economy of
Christchurch and the wider region has been significantly affected by the earthquakes. The resulting temporary and permanent resource and industry relocation is a key context-changer of the economy along with the continuing effects of the global financial crisis. The 2013 CEDS refresh adjusts for these changes. It also recognises the economic value of the rural sector to the city economy and the amendments made in 2012 to the Government’s Business Growth Agenda.
Introduction
2 Christchurch City Council Long Term Plan, www.ccc.govt.nz3 CDC economic research paper available online at www.cdc.org.nz
The Background Paper collates and synthesises macro-economic data, statistics, trends, forecasts and research relevant to the city and regional economy. The Background Paper includes sections on GDP, the labour market, sector performance and earthquake effects. It establishes an Australasian benchmarking framework and forecasts possible economic futures. It provides the background detail to assumptions and decisions made in CEDS.
CEDS should be read in conjunction with the Background Paper3.
06
INTRODUCTION
christchurch economic development strategy 2014
A City within a Regional Economy
Christchurch City was first settled by M ori around 1250 and settled by Europeans around 1840. Christchurch evolved as a hub for regional primary production, processing and export and it continues to support regional production through sectors such as business services, logistics, research and development and manufacturing. The city economy can not be considered without considering its relationship with the wider region, in particular the agriculture sector. This view is intended to encourage agencies across boundaries to collaborate on regional and national economic development projects.
CEDS takes a regional view of economic activity that benefits the city.
07
08
A city with GDP growth will generally mean that businesses are producing more goods and services, there are greater employment opportunities, higher average wages and more career prospects as businesses demand more labour.
GDP growth can also lead to improved community wellbeing. It leads to higher tax revenue for government and revenue for councils, which can be invested in to improving city facilities and services. More spending power makes public services such as healthcare and education more affordable.
If GDP is not growing it is likely that work opportunities and spending power are not increasing.
A city that is not growing, risks losing skilled workers and businesses to more competitive cities and a decline in spending power and quality of living.
Growing GDP matters to the economy and the community.
Central city worker, Thomas McNaughton, clearing emails on the banks of the Avon River.
christchurch economic development strategy 2014
PO
PU
LAT
ION
420,850NEWCASTLE
436,056CHRISTCHURCHGREATER
592,389GOLD COAST
1,415,550AUCKLAND (REGION)
AUCKLAND • GOLD COAST
CHRISTCHURCH3 P E R M A N E N T INTERNATIONALAIRPORTS
CONVENTION CENTRE CAPACITY
9,000GOLD COAST
7,528NEWCASTLE
8,000HAMILTON
5,400HOBART
4,500AUCKLAND
2,000*CHRISTCHURCH
900SUNSHINE COAST
800WOLLONGONGWE ALL HAVE LIBRARIES
* Anchor Projects as proposed in the CCDU Blueprint PlanNote: All figures are as at Q1, 2014Sources include: Statistics New Zealand, Austalian Bureau of Statistics
Shh...
283,243WOLLONGONG
286,497SUNSHINE COAST
205,557GREATER HOBART
UNEMPLOYMENT RATE
STADIUM CAPACITY
35,000*CHRISTCHURCH
50,000AUCKLAND
27,500HAMILTON
23,150WOLLONGONG
18,000HOBART
33,000NEWCASTLE
27,400GOLD COAST
12,000SUNSHINE COAST
CANTERBURYHOBART
AUCKLAND
7.5%
6.2%
6.3%
7.5%
3.4%
WOLLONGONG
NEWCASTLE
GOLD COAST
SUNSHINE COAST
WAIKATO
4.1%4.9%
6.7%
188,280HAMILTONGREATER
Additional Notes: An Australasian city hierarchy has been developed using population as a base. Cities of a similar size will have similar characteristics and by developing a tier system we are able to undertake sensible comparisons for Christchurch, a tier-three city. Wellington and Canberra have been excluded because as capital cities they have unique drivers. More information on this hierarchy can be found on Pg 11 of the Background Paper at www.cdc.org.nz
AUCKLAND • CHRISTCHURCH • HOBART • WOLLONGONG • GOLD COAST • NEWCASTLE • HAMILTON • SUNSHINE COAST
SIMILAR-SIZED AUSTRALASIAN CITY COMPARISONSHOW DO WE ALL STACK UP
09
christchurch economic development strategy 2014
CEDS is a long-term economic development strategy and the ERP is a recovery-focused work programme.
The integration process has been actively managed through staff secondments, project groups and information sharing between CDC, CERA and other agencies. CDC has been involved in the development of CERA’s Recovery Strategy as a standing member of the Partnership for Economic Prosperity and Recovery (PEPR) Group. CDC has also provided staff on a secondment basis to the CERA Infrastructure Team, Economic Recovery Team and the planning process for workforce recovery. In addition, CDC staff advised on the CCDU Blueprint Plan.
CEDS has been developed alongside the Economic Recovery Programme (ERP), which is a key pillar of the overall CERA Recovery Strategy for greater Christchurch.
10
christchurch economic development strategy 2014
VISION
4 Australasian city hierarchy model; refer to Section 1 of the Background Paper at www.cdc.org.nz5 All figures in real terms (excluding inflation adjustments)
GOALS
Christchurch has the best economic ranking against Tier Three cities in Australasia4. Quality of living matches a Tier Two city in Australasia
Total GDP has grown by 69% to $21.7bil5 (GDP per capita by 38% (2012-2013))
Exports to China have increased by 140%, reaching $719mil5 by 2031
In 2031, 20% of the 15–64 aged population in employment in current high-growth enabling sectors: Agriculture; Manufacturing; Information Media and Telecommunications; Finance and Insurance; and Professional, Scientific and Technical Services.
The proportion of the working age population with a post-high school qualification has increased from 40% to 45%. The proportion of the working age population with a Bachelor qualification or higher has increased from 20% to 26%
To achieve the vision, by 2031 our goals are:
Our vision for the economy of Christchurch is that in 2031 Christchurch is recognised as the best place for business, work, study and living in Australasia.
11
PRIORITIES
christchurch economic development strategy 2014
Maximising earthquake
recovery opportunities
Earthquake recovery spending on new
infrastructure, facilities and buildings is
efficient and effective *(~$30bil between
2011-2018)
Effective water resource management
Increasing irrigation potential and productivity in the Canterbury Plains but not at
the expense of the environment *(~$1-2bil paid
from 2018)
Improving productivity through
innovationBusinesses using
new ideas, the latest technology, new buildings
and modern working techniques to improve
productivity and develop a competitive edge *(~$135mil per annum
from 2015 and continuing to improve)
Successful central city design and build
Creating a culturally attractive and vibrant
city centre that attracts new businesses and
people, and improving productivity in a more
condensed CBD *(4% productivity
gain within the CBD from 2018)
Increased import & export
distributionnetworksMeeting the
Government’s China export growth
targets *(additional ~$40mil per annum
from 2015)
If these opportunities are maximised it would move the economy off the projected baseline economic growth path and improve the city’s chances of success in the attraction and retention of residents, migrants and businesses,
further strengthening economic growth.
‘THE BIG 5’ GDP GAME CHANGERS
*Note: For further information and sources for values, refer to Appendix 6 of the Background Paper at www.cdc.org.nz
Cities, much like organisations, need to find ways to continuously improve their operating environment to remain competitive and create periods of competitive advantage over other cities. Large step-changes in GDP are unlikely to result from these initiatives, but they are
important in terms of retaining a competitive proposition for businesses and the labour force.
INITIATIVES THAT KEEP THE CITY COMPETITIVE WITH OTHER CITIES
Business DevelopmentCreation, growth,
capability, retention and attraction of business to
the region
Making it easier to do business
Ensuring regular dialogue between the private and
public sector to ensure the regulatory environment and
process is as easy as possible to engage with
WorkforceAddressing the ageing population, developing solutions for local labour and skills shortages and
increasing workforce productivity
Investment VehiclesImproving access to
capital for local businesses
Connections and Business NetworksImproving Christchurch’s connectedness at a local, national and international
level, enhancing the ability to do business and share ideas
Sector DevelopmentDeveloping growth sectors within the economy (Technology, Health, High Value-Added Manufacturing,
International Education, Professional Services and AgriTech) and managing sector level market
failures in the economy
Supporting InnovationSupporting innovation
and commercialisation and enhancing the linkages between the research
community and business community
InfrastructureEnsuring infrastructure and land use decisions
support economic growth
ACTION PLAN
12
christchurch economic development strategy 2014
PMO
Proj
ects
CD
C’s
rol
eA
ctio
n Pl
an
The CDC Project Management Office (PMO) is responsible for implementation and monitoring of the city’s economic development programme and periodically reviewing the CEDS document. PMO progress reports will give the business community a strategic view of all economic development projects, their status and interdependencies.
There are a total of 70 projects listed, of which 14 have been completed.
Of the 70 projects, CDC has completed 7, is leading 10 projects and will be developing a further 8.
CDC has multiple roles in CEDS. It will lead some projects in areas where it has recognised expertise and participate, where appropriate, in projects led by other organisations. It will ensure that there is private sector involvement in all projects and opportunities are realised.
The CEDS Action Plan, on pages 15 to 20, outlines projects that contribute to economic development and achieving the goals of CEDS. It will evolve and change over time, incorporating new project ideas and work programmes that benefit the Christchurch economy.
ACTION PLAN
13
christchurch economic development strategy 2014
1 Maximising Earthquake Recovery Opportunities
2Effective Water
Resource Management
3 Improving Productivity
Through Innovation
4 Successful Central
City Design & Build
5 Increased Import & Export
Distribution Networks
THEBIG
14
christchurch economic development strategy 2014
Develop and implement opportunities for digital content and capability improvements that accelerate and leverage ultra-fast broadband uptake
CDC & Enable In progress
Establish CRIS as a Commercialisation Partner focused on improving and maximising successful commercialisation of innovation in Canterbury as part of the Commercialisation Partner Network (CPN) being established by MBIE
CDC Completed
Establish a better understanding of the nature and quantum of incremental innovation happening in the region within business and identify ways in which we can better support and develop this
CDC New project
Support incremental innovation in business throughout the region by enhancing connectedness within the innovation ecosystem, better linking research and business communities
CDC New project
Investigate methods to improve workplace productivity and find ways to enable businesses to implement them effectively
CDC In progress
Actions Lead Agency Status
Implement the Central City Blueprint starting with land acquisitions for the Anchor Projects CCDU In progress
Deliver Anchor Projects as per the cost share agreement between the Crown and the CCC: The Frame, Convention Centre Precinct, Stadium, Metro Sport Facility, Bus Exchange, Avon River Precinct, Earthquake Memorial, Health Precinct, Retail Precinct, Justice and Emergency Service Precinct, Innovation Precinct, Residential Demonstration, Te Puna Ahurea Cultural Centre, The Square (joint with CCC)
CCDU In progress
Deliver Anchor Projects as per the cost share agreement between the Crown and the CCC: Performing Arts Precinct, Central Library, Cricket Oval, The Square (joint with CCDU)
CCC In progress
Accelerate the recovery effort by enabling improved sharing and use of location-based information; Canterbury Spatial Data Infrastructure programme
LINZ In progress
Secure public sector funding for the rebuild of Christchurch (infrastructure, facilities, buildings) CERA Completed
Develop and promote an investment proposition and proposals to showcase opportunities in greater Christchurch
CERA In progress
Ensure issues over availability of insurance and resolution of claims do not hinder investment or slow the rebuild, and ongoing insurance cover is provided under the new risk profile
CERA In progress
Convene a City Image group to produce a cohesive city image for use in the attraction and retention of people, visitors, businesses and investment
To be determined New project
Provide an easier path through the building consent system (this will require the developer of low-damage technologies to provide evidence that their system meets the Building Code)
MBIE New project
Encourage the use of sustainable technologies during the rebuild CCC In progress
Redevelop suburban centres and towns in greater Christchurch CCC In progress
Rebuild the University of Canterbury; $1.1 billion, 10 year capital works programme UC New project
Rebuild the city's earthquake-damaged roads, freshwater, wastewater and stormwater networks (horizontal infrastructure)
SCIRT, CERA, CCC & NZTA
In progress
Take a strategic approach to rebuild procurement considering demands on the construction sector, housing, workforce, and supply chains; and cost escalation
CERA lead / MBIE / Treasury
New project
Work to increase productivity in the construction sector to support the recovery MBIE In progress
Implement the Canterbury Water Management Strategy – develop and deliver Regional Implementation Plan (RIP), Zone Implementation Plans (ZIPs) and the Canterbury Land & Water Regional Plan
ECan In progress
In progress
In progress
Develop a knowledge base on the Canterbury rural economy and articulate the benefits possible from improving management of existing irrigation infrastructure and developing new irrigation infrastructure
CDC
Research into the potential economic gains from crop diversification, added value processing of rural products and technology innovation to improve nutrient management
CDC
Develop an integrated domestic and international terminal at Christchurch International Airport CIAL Completed
Reclaim 10ha of land utilising recycled hard fill from earthquake demolition activities for critical port infrastructure at Lyttelton Port of Christchurch, supporting the port’s rebuild programme and future growth
LPC In progress
Increase the exposure of New Zealand companies to appropriate markets in China by establishing a network to improve the co-ordination of China delegations through shared ideas and information
LGNZ In progress
New projectUndertake a gap analysis on export capability development services in Christchurch with a view to enhancing products and services offered
CDC
15
christchurch economic development strategy 2014
WO
RK
FOR
CE
In progress
In progress
New project
Completed (now an ongoing service)
Completed (now an ongoing service)
New project
In progress
New project
In progress
KEEPING THE CITY COMPETITIVE
Actions Lead Agency Status
Create sector workforce plans that articulate the immediate, short and long-term workforce needs of the sector and identify what is required to accelerate recovery of the sector and provide the foundation for long-term economic growth
CERA/CDC
Establish an integrated information system including a quarterly snapshot of the labour market, an annual rolling labour report and quarterly sector workforce reports and statements
CDC
Develop a sophisticated and targeted people and business attraction plan to attract highly skilled and productive people and value-adding business
CDC
Establish an Employment and Skills Hub, a help service for employers to fill job vacancies that support the Canterbury rebuild
MBIE
Establish the Canterbury Skill Shortage List, a list which highlights occupations in shortage that are needed during the rebuild in Canterbury
MBIE
Examine the economic opportunities and the risks associated with Canterbury’s ageing population
CDC
Provide additional places for construction-related trades training for the Canterbury rebuild, and trial new flexible study and work options
TEC
Establish support schemes, local funding models and better connections between education and workplaces that better link students with business and more effectively encourage internships, apprenticeships, workplace training for youth or allow skill upgrades while working
CDC
Contribute to implementing Sector Workforce Plans produced under a previous CEDS project by raising the profile of the Christchurch technology and manufacturing sectors and the employment opportunities within these sectors amongst the education community locally and the skilled worker community domestically and offshore.
CDC
16
christchurch economic development strategy 2014
SUPP
ORT
ING
INN
OVA
TIO
N
Completed
Completed
In progress
In progress
In progress
In progress
New project
In progress
In progress
Completed
New project
Actions Lead Agency Status
Establish a safe haven for 20 technology companies displaced by the Canterbury earthquakes and in doing so prototype a new type of entrepreneur community (EPIC Sanctuary)
EPIC innovation
Establish the southern delivery arm of the National Health Innovation Hub CDHB
Establish a rural technology park in Templeton (close to key stakeholders, researchers, customers, suppliers and facilities) to assist start-ups and SMEs overcome the premises challenge often encountered by young and smaller companies
Maugers Construction Ltd
Develop a collaborative project between Lincoln University and the Lincoln-based Crown Research Institutes to focus on Agritech innovation (Lincoln AgriScience Hub)
Lincoln University
Complete the business case and secure funding for the pilot plant for Food Innovation South Island based in Christchurch
Callaghan Innovation / CDC
Explore ways to incorporate sensors in to the city during the rebuild, creating a more intelligent and connected city
Sensing City
Increase visibility of current innovation activities (public and private) happening in the region and of the support available for good ideas
CDC
Temporarily activate vacant sites within Christchurch with creative projects, to make for a more interesting, dynamic and vibrant city
Gap Filler
Embed voluntary contribution into the lives of all young-at-heart New Zealanders VAF
Engage with stakeholders city-wide to recommend a framework that supports economic growth through the integration of innovation, talent and intellectual property resulting from the earthquake rebuild (IBM Smarter Cities Challenge)
CDC/CCC
Set up and run a business capability development programme for owner/managers of start-ups with export potential
CDC
MA
KIN
G IT
EA
SIE
R
TO D
O B
USI
NE
SS
Work with councils to develop planning and consenting processes that are easy to follow and business-friendly
CERA In progress
Implement an internal customer service project to improve consenting processes and business engagement
CCC In progress
Develop a set of guidelines for Business Friendly Cities, based on the Core Cities research, to assist in benchmarking and information sharing between cities to improve council services
LGNZ Completed
INV
EST
ME
NT
VE
HIC
LES Completed
(now an ongoing service)
Increase the level of investment available to targeted high growth-potential businesses, assist these businesses in building robust investment cases and connect them with appropriate expertise to prepare business cases
CDC 17
christchurch economic development strategy 2014
Actions Lead Agency Status
INFR
AST
RU
CTU
RE
Rebuild the city's earthquake-damaged roads, freshwater, wastewater and stormwater networks (horizontal infrastructure)
SCIRT, CERA, CCC & NZTA
In progress
Construct the Christchurch Motorway Projects, State Highway improvements providing critical routes to central Christchurch, Port of Lyttelton and Christchurch International Airport
NZTA In progress
Prepare a South Island Freight Plan to guide public and private sector planning and investment decisions in relation to transport and logistics
NZTA In progress
Connect schools, hospitals and 90% of businesses to ultra-fast broadband by 2015 and the remaining 10% of businesses and all homes in urban Christchurch by 2019
Enable In progress
Deliver broadband to rural homes and businesses in Canterbury at prices and levels of service comparable with urban areas
Chorus & Vodafone
In progress
Implement the Greater Christchurch Urban Development Strategy through statutory land use and urban growth management including the completion of Chapter 12a of the statutory Regional Policy Statement
ECan In progress
Prepare a Land Use Recovery Plan to provide certainty about future land use patterns in greater Christchurch
ECan Completed
CO
NN
EC
TIO
NS
AN
D
BU
SIN
ESS
NE
TWO
RK
S Completed (now an ongoing service)
Completed
In progress
Reduce the barriers for local manufacturing and construction SMEs wanting to form collaborative agreements to build scale and compete for large projects during the rebuild, and develop best-practice guides for collaborative arrangements
CECC/CDC
Facilitate the formation of a Digital Leaders Group CDC
Investigate how the new Open Sky Policy for Christchurch International Airport can be utilised by the region
CIAL
BU
SIN
ESS
D
EV
ELO
PME
NT
In progress
In progress
Establish The Canterbury Report as a regular stakeholder update on the state of the region’s economy
CDC
Review the district plan, incorporating the current Christchurch City Plan and the Banks Peninsula District Plan within a relatively short timeframe to provide a solid foundation for Christchurch during the rebuild and into the longer-term
CCC
SEC
TOR
DE
VE
LOPM
EN
T
In progress
In progress
Completed
In progress
Completed
In progress
In progress
Implement the Greater Christchurch Visitor Sector Recovery Plan CCT
Develop and implement an international education marketing strategy and support marketing and regional brand development
Christchurch Educated / Education NZ
Establish the Precision Agriculture Association to identify the critical enabling technologies that influence profitable land-based production outcomes and ensure commercialisation of appropriate technologies
CDC
Identify opportunities to increase value from improved production in the rural sector to lift greater Christchurch GDP and support recovery
MPI
Establish sector advisory groups as a platform for sector-led planning CDC
Undertake research to understand sector constraints and enablers to improve sector planning
CDC
Realign the tertiary education sector to support the wider economy by making smart investments in the recovery of the sector
TEC
18
christchurch economic development strategy 2014
Our Population
15-24Yrs. 45-54Yrs.35-44Yrs.25-34Yrs. 55-64Yrs. Over 65 Yrs.
2011 – 368,000
2031 – 401,976*
58140 49597 49813 46763 47663 86376 Number of People56970 47580 51430 51810 42830 53000
As at 2011
Projected 2031
Total population
“Between 2011 and 2031 the estimated population over the age of 65 will increase from 14% to 21%; in contrast the proportion of working aged people will decrease from 68% to 63%”
The Demographic Breakdown
(Source: CDC and Statistics New Zealand)
* Based on baseline population growth projections
19
MONITORING
christchurch economic development strategy 2014
Mac
ro-e
cono
mic
En
viro
nmen
tA
dva
ncem
ent
Sect
ors
Qua
lity
of L
ivin
g
The macro indicators include unemployment, average wage rates, migration and other high-level statistics.
This captures the advancement of knowledge and technology through the education and innovation eco-systems. Indicators will describe qualification attainment, commitment to research and tertiary enrolments, for example.
Indicators observing the performance of key sectors – AgriTech, Technology, Value-Add Manufacturing, International Education, Professional Services – and other gauges such as retail spending, building consents and guest nights.
A set of comparable quality of living indicators for cities such as environmental, crime, facilities, services and commuting times.
CDC will monitor the performance of CEDS by regularly reviewing and reporting on a core set of indicators. CDC will also benchmark7 Christchurch’s economic performance against other Tier Three Australasian cities8.
Economic progress and indicator reports will enable agencies and the business community to track the performance of projects against goals. This will provide the basis
on which to identify areas where intervention and resources are being effective; where projects are off track and need support or review; and where new opportunities have surfaced.
The table to the left describes the categories of indicators that CDC will use when reporting.
Refer to the CDC website (www.cdc.org.nz) for economic development reports and data.
7 Where city economic data is available and comparable8 Refer to Pg 11 of the Background Paper at www.cdc.org.nz
Monitoring
Note: Projections are based on successful Big 5 and Keeping the City Competitive execution.
Working age population (15-64) 2031 hasn’t been recalculated as the changes were marginal. The change is based on the percent total change in 2031.
GDP Projection
Population Projection
Tony Alexander, BNZ Chief Economist, presenting at EPIC in Christchurch
0
5
10
15
20
25
$bil (000)
2012
2031
0
100
200
300
400
500
2012
2031
0
5
10
15
20
25
$bil (000)
2012
2031
0
100
200
300
400
500
2012
2031
Working age population20
christchurch economic development strategy 2014
Strategy
Rural Productivity – Growth of the rural economy will provide economic benefits to the Christchurch economy. There is also a need to balance quality of life with nitrate and water management in this growth.
Productivity Challenges – Businesses will not be able to rely on population growth alone to increase output and should not be expecting to rely on hiring more staff to fill new orders. It is likely that businesses will need to produce more with a similar number of staff.
There is a need to ensure that infrastructure investment, changing land use patterns across greater Christchurch and agricultural sector growth do not adversely affect long-term economic outcomes.
Long-term insurance uncertainty (availability and cost) for the business sector and residents is restricting the ability to invest and make decisions.
Continue to identify and support business sectors such as Food and Beverage Processing, ICT and AgriTech to grow.
‘The Big 5’ – The current five regional initiatives that can step-change Christchurch’s GDP.
Keeping the City Competitive – The elements that keep a city competitive and maintain GDP baseline growth.
Australasian Context – CDC’s Australasian City Model9 creates a city hierarchy based on population size. Within this hierarchy Christchurch is a Tier Three city.
Natural population growth will be insufficient to increase the number of working age people over the next 20 years.
The working age population in 2031 is forecast to be similar to what it is today.
There are a number of anticipated labour pressure points: 1. A result of immediate relocations prompted by the earthquakes (2010~2011) 2. Between sectors during the construction boom (2012~2016) 3. Post-rebuild mini recession (2016~2018) 4. Global labour competitiveness (2018~)
The increasing global demand for skills will make attracting labour to Christchurch increasingly difficult.
Christchurch working age population can be boosted by transferring temporary labour from the rebuild in to other permanent forms of employment.
Over the next 20 years Christchurch can expect dynamic and changing labour demand in the Construction, Agriculture, Technology and Manufacturing sectors.
Labour
For Christchurch to establish a reputation for its innovation system there is a need to improve commercialisation of research and development (R&D) and visibility of the region’s innovation system.
Historically, focus in the innovation sector has been on new start-ups and entrepreneurs; however we know little about the incremental innovation and product improvement process that most businesses engage in without recognising it as R&D.
Christchurch needs suitable leadership vehicles and systems in place that will capture and drive the next wave of ideas and innovative initiatives that become economic game-changers.
To build a stronger, innovative culture we need to ensure the quality of living in Christchurch matches the requirements of the changing population dynamic. For example, a city that people who are innovative, risk-takers, creative and adventurous enjoy.
Business & Sectors
Innovation
Prioritisation – CDC does not have the resources to do everything related to economic development.
Christchurch needs to display an increased appetite for risk, both in systems and processes and in attitude, so we can act with the speed required to maximise the opportunities we have in front of us.
There is a continuing need to align education and skills with business needs so that we are working today to create the workforce we need for now and in the future.
Enhancing city image perceptions within the region and outside the region is important, and it needs to happen in a co-ordinated way. The four audiences each requiring subtly different approaches are visitors (CCT); people (CCC); investment (CCDU); and business (CDC).
Leadership & Co-ordination
9 Refer to Pg 11 of the Background Paper at www.cdc.org.nz
Summary of Key Findings from the Background Paper and CEDS Workshops
Additional Information
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“Destination Christchurch: Migration to Christchurch in 2031 is projected to look like this”
(Source: CDC)
India IrelandPhilippines Fiji GermanyU.S.AAustraliaUnited KingdomChina
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GLOSSARY
christchurch economic development strategy 2014
AERU Agribusiness and Economics Research Unit
CBD Central Business District
CCC Christchurch City Council
CCDU Christchurch Central Development Unit
CCT Christchurch & Canterbury Tourism
CDC Canterbury Development Corporation
CDHB Canterbury District Health Board
CECC Canterbury Employers’ Chamber of Commerce
CEDS Christchurch Economic Development Strategy
CERA Canterbury Earthquake Recovery Authority
CIAL Christchurch International Airport Limited
CPIT Christchurch Polytechnic Institute of Technology
DoL Department of Labour
ECan Environment Canterbury
ERP Economic Recovery Programme
FTE Full Time Equivalent staff
GDP Gross Domestic Product
ICT Information and Communications Technology
LGNZ Local Government New Zealand
LINZ Land Information New Zealand
LPC Lyttelton Port of Christchurch
LURP Land Use Recovery Plan
MBIE Ministry of Business, Innovation and Employment
MPI Ministry for Primary Industries
NZTA New Zealand Transport Agency
NZTE New Zealand Trade & Enterprise
PEPR Partnership for Economic Prosperity and Recovery
PMO Project Management Office
PTE Private Training Establishment
R&D Research and Development
RONS Roads of National Significance (NZTA key roading projects)
SCIRT Stronger Christchurch Infrastructure Rebuild Team
SMEs Small and Medium-Sized Enterprises
SOE State-Owned Enterprise
TEC Tertiary Education Commission
VAF Volunteer Army Foundation
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Notes
If you have any ideas or additional information please send them to [email protected]
If you are interested in economic statistics please visit the ‘Economic Data’ page on the CDC website
If you are interested in subscribing to other CDC publications please visit the ‘Publications’ page on the CDC website
www.cdc.org.nz
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Canterbury Development Corporation
Level 1, 99 Cashel StreetChristchurch 8011, New ZealandPhone: 03 379 5575Email: [email protected]
www.cdc.org.nz
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