Ch1 Presentation
24
CHAPTER 1 (Consumer Behavior and Marketing Strategy) 1
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Transcript of Ch1 Presentation
Interview 3 people who’ve recently
made big purchases, and three
who’ve recently made small
purchases. What influenced their
decisions and how?
3
Interview 3 people who’ve recently
made big purchases, and three
who’ve recently made small
purchases. What influenced their
decisions and how?
4