ETHICAL MARKETING IN EMERGENT CONTEXT The P&G Company implementing the cause related marketing
Castrillo ethical principles in implementing guidance program
-
Upload
youise-saculo -
Category
Education
-
view
443 -
download
3
description
Transcript of Castrillo ethical principles in implementing guidance program
ETHICAL PRINCIPLE IN IMPLEMENTING THE
GUIDANCE PROGRAM
Veronica
Castrillo
Ethics mean
moral principle
that control or
influence a
person’s
behavior
A
philosophical
discipline that
is concerned
with human
conduct and
moral decision-
making
A counselor in
respecting the dignity of
each counselee, gives him
his primary allegiance
A counselor
accepts all who
seeks his
assistance
A counselor
promotes the
concept of
counseling as
a profession
A counselor enlist the
cooperation and
assistance of other staff
workers, administrators
in providing necessary
support services for the
counseling program of
the school
A counselor refers
the counselee such
referrals possible and
to insure continuity
in counseling or
agencies and take
steps to make o
appropriate persons
The counselor
should present or
report his findings
with respect to a
counselee in accurate
and simple terms
comprehensible to
the layman
Counselors
should not enter
into a counseling
relationship with
close friends or
members of their
own families
The cardinal obligation of the
counselors are to respect the
integrity and to protect the welfare
of the counselee at all times
THANK YOU