Carpe Diem Newsletter 2013

The Best Prices The Best Properties

Award Winning Service

Mercers Sponsor Camposol Fiesta 2013 Mercers are proud to announce that we are the main sponsor for theCamposol Fiesta 2013. This follows on from our usual sponsorship of theofficial Fiesta programme and is our way of giving something back to thecommunity that has supported us for the past 16 Years on Camposol.

MAY 2013 | MERCERS NEWSLETTER #4

Ref: FOA123. WOW! What a lovely villa in a FANTASTIC LOCATION. Detached villa with LOTS of EXTRAS. Massive conservatory usedas 3rd bedroom / sitting room. 2 Further double bed rooms, Private SWIMMING POOL. A/C & Heating. Part Furnished. Walk to shops.

2 | CARPE DIEM MAY 2013

Featured Properties of the month

Villa with 2 bed Granny Flat & Priced to Sell!

* EXCHANGE RATE USED £1.00 = €1.17

€139,000*

or ONLY £118,803*

€155,000*

or ONLY £132,478*

Ref: ROB129. Detached villa with 4 beds & 4 baths in total. Private POOL. Conser vatory, roof terrace, raised walls. Central Heating.INCOME POTENTIAL from B&B or ideal for large families. Walk to shops, bars etc. GREAT LOCATION.

Enlarged & Improved villa with Private Pool, on Sector A Camposol

Under Offer Similar

Properties

Available!

The agents charging the least commission willhave the lowest amount of disposable income tore-invest in marketing, sales & advertising. Thismeans that the property they have listed willonly sell if the buyer “happens” to see it is forsale. So, if the property is not listed on multipleproperty portals, the companies own website(more on this later), sent out in e-shots, windowdisplays etc it is unlikely to sell in the shortterm. You might say, “well if it takes 6 – 12months to sell I don’t mind” but have youactually worked out what that 6 – 12 monthswill cost? We can guarantee that for the averagehouse, it will cost more than 1-2% incommission and that is without factoring inany mortgage payments.

We are often approached by vendors whohave had their property listed with other localagents. The period of time the property hasbeen listed can be anything from 6 months to 2years. Mercers, have often sold these propertieswithin 24-48 hours! How you might ask can wedo this? The answer is fairly straightforwardand is a combination of factors.

I would be verysurprised if any localagents spent asmuch as Mercers onmarketing, brandawareness andadvertising. Our SearchEngine Optimisation(SEO) spend is considerablebut it does put us on page 1 of most Googlesearches. This is vital and whilst mostcompanies now have their own websites, if youcannot find it on page 1 or 2, you will not findthem. Therefore you will not find their propertylistings.

Next the agent needs to put your property infront of as many prospective buyers as possible.The only way to do this is for the agent to place the property listing on property portalwebsites.

In conjunction with this, the property needsto be marketed in multiple languages, this isvital and at Mercers 55% of our sales are to nonBritish speakers.

To complement the above you need anexcellent team. It needs to be professional,

ethical and honest. You also need somethingthat cannot be bought – experience. Wehave 30 years experience in sellingSpanish property, so this combined with

the other factors does actually make adifference and the proof is “in the

sales”.The knock on effect for our

sellers is that we can probablysave them 6-12 months inproperty expenses and for ourbuyers we can afford to offer asuperior service, backed up by

our multi-award winningteam. ■

MERCERS NEWSLETTER MAY 2013 CARPE DIEM | 3

NEWS

Low Commission is a False EconomyMany home owners looking to sell will compare what commission rates Estate Agentscharge and be tempted to go with the lowest rate. This is often a complete false economyand could actually end up costing the seller more in the long run.

Prices under €75,000 From €80,000 to €100,000


From €100,000 to €150,000

Ref: CLAD105 €48,000 or only 41,025*AMAZING 2 bed. MODERN and UNLIKE any other si-milar property. FULLY Furnished with a modern con-temporary feel. Hot & cold A/C. Rooftop terrace withBBQ.

Ref: MCC32 €83,000 or only £70,940*IDEAL holiday home. Low maintenance villa. 2Bedrooms. Family shower room. HOT TUB on backpatio. Front garden and terrace. FULLY FURNISHED.A/C. Communal pool.

Ref: ROD120 €112,000 or only £95,726*STOP... Look at this PRICE. Detached 2 bed, 2 bath(1 EN-SUITE) villa. CORNER plot. Room for pool.Furnished. Rooftop sun terrace. Storage. MATUREtrees.

Ref: CLAD112 €54,950 or only £46,965*TARDIS effect villa! This property is so much morethan it looks. 2 Bed, 1 bath with LOTS of EXTRAS.Front CONSERVATORY & rear terrace. Rear STUDIOon patio. Furnished, A/C, raised walls on Solariumetc etc.

Ref: FOB119 €89,990 or only £76,914*Excellent LOCATION and EXTRA bathroom make thisproperty a MUST SEE. Detached, enlarged andmodified this 2 bed, 2 bath villa offers a GREAT DEALfor less than 100K. Landscaped gardens, splashpool, tiled driveway, fruit trees. Furnished.

Ref: FOA121 €125,000 or only £106,837*LOCATION, location, location. Walk to shops, bars &restaurants. Detached 2 bed villa. South facingSWIMMING POOL. Mature gardens with automaticirrigation. Lots of terraces. LOADS OF POTENTIAL tomake this a super villa. Furnished.

Ref: RED87 €€59,995 or only £51,277*NOT YOUR AVERAGE Rebecca. 2 double bedrooms& this property comes with a LARGE BASEMENT &WORKSHOP & CONSERVATORY at the front & backof the property. There are not many properties ofthis style with SO MUCH.

Ref: ROB128 €99,950 or only £85,427*HOW MUCH?? Pick up a BARGAIN 2 bed, 2 bath (1EN-SUITE) DETACHED villa for UNDER 100K. Greatlocation, WALK to SHOPS. Hot & cold A/C. Furnished.Roof terrace, CONSERVATORY. Blank canvas andcould be lovely home.

Ref: ROD67 €135,000 or only £115,384*WOW, immaculate 2 bed, 2 bath DETACHED villa on400m2 of LANDSCAPED gardens. Updated and com-pletely redecorated. BONUS ROOM on the rooftopsolarium + HOT TUB, Glazed front porch and fullBASEMENT!

Ref: FA20 €72,000 or only £61,538*AMAZING semi-detached villa with MASSIVE lowerground floor. Currently a good sized 1 bedroomproperty, the part-finished lower would make a selfcontained flat or extra bedrooms for main house. Useof communal SWIMMING POOL

Ref: NED66 €100,000 or only £85,470*BARGAIN priced. 3 bed, 3 bath (2 EN-SUITES). De-tached Neptuno villa on 250m2 plot. Large unfinishedBASEMENT, ideal for workshop, hobby room. Easyto maintain garden, room for pool.

Ref: NED187 €149,000 or only £127,350*GREAT VILLA with 3 double beds, 3 baths (2 En-Suite). AMAZING gardens with SWIMMING POOL allon 270M2 plot. Potential extra rooms, workshop inunderbuild. Furnished. Driveway. Mountain Views.Great rental potential.


SOLD

We are constantly on the lookout for the latest techno logy

that allows us to interact withour buyers and sellers and atconsiderable investment wethink we have achieved this.

Over the coming monthswe shall have the ability tosend out dedicated emails,which will be property specificto potential buyers. Thismeans that if Mr X is lookingfor a 3 bed villa, with pool,golf course views and excellentrental income, then our newsystem will automatically

match prospective buyers withany new matching propertiesthat come on the market.

Via the new system we willalso be sending out regular“specials”. This could beproperties that have beendrastically reduced in price toachieve a quick sale or aproperty that we think youmight be inter ested in. The ideais to put the best properties infront of prospective buyers, atthe click of a button. ■

New CRM & Property SoftwareAs you read this latest Carpe Diem, you might be interested to know that the pdf versionhas been sent out to you via our new CRM/Property software.

NEWS


Prices from €150,000 to €210,000


Ref. NED186 €169,950 or only £145,256*PERFECT 3 bed, 3 bath villa. Private SWIMMING POOL. Self containedMASTER SUITE on 1st floor. Fitted kitchen. Large POOL TERRACE.Furnished. CONSERVATORY. Great location with lovely views.

Ref. NEB144 €189,995 or only £162,388*JUST REDUCED DREAM VILLA. 3 Beds, 3 baths, (EN-SUITE to Masterbed & 1st floor double). Large PRIVATE POOL, hot & cold A/C,GARAGE, 640M2 landscaped plot. SAT TV, white goods, GREATLOCATION.

Ref. NEA146 €239,950 or only £205,085*AMAZING 5 BEDROOM, 5 bathroom detached villa, including GROUNDFLOOR apartment. Very AFFORDABLE PRICE. Ideal for 2 families/in-laws or as POTENTIAL to run it as a B&B/letting business.

Ref. ALAM09 €159,950 or only £136,709*Only 300 Metres to BEACH!! Modern 4 BED villa in a great location.Low maintenance tiled garden, covered porch, large balcony withsea views. Brick shed - could be studio etc. Utility area. SAT TV.Furnished. Walk to shops, bars etc.

Ref. CID20 €179,950 or only £153,803*AMAZING VIEWS from this large 3 BED, 2 BATH (1 En-Suite) villa.Private POOL with pool terrace. CONSERVATORY. Rooftop solarium.Large terrace off kitchen. HUGE underbuild, ideal for storage orwould make ideal “granny flat”.

Ref. NEA178 €199,950 or only £170,897*AMAZING gardens, make this villa VERY SPECIAL. Detached 3 bedroom,3 bath (2 EN-SUITE) villa in excellent condition. Fully furnished withwhite goods, Garage, Private SWIMMING POOL, Heating. Walk to shops& facilities.


We predicted a 20% increase in sales for 2013.For the 1st quarter we have seen a rise of 25%,which is very encouraging and bodes well for thecoming year.

We do not expect prices to rise in the shortterm, nor do we expect prices to fall. Our ownfigures show a levelling out of prices in 2012with no significant moves either way.

We are seeing an increase in on-lineenquiries and this is backed up by a higher rateof office “call ins” which all indicates that weare finally experiencing a positive upward trend.

The Pound / Euro swing seems to be followingfamiliar territory, with an average rate ofaround €1.17 = £1.00 for the 1st quarter of2013.

There are certainly no signs of the Poundstrengthening to pre-crisis levels, so for propertybuyers & sellers there is little impact here. ■

NEWS


At the end of 2012 we were asked by a leading UK property website for our 2013 prediction.

State of the Property Market?

Viewing Trips

www.spanishproperty.co.uk

MAZARRON OFFICECentro Comercial B

Urb. Camposol, Mazarron30875 Murcia, SpainTel: +34 968 199188

Email:[email protected]

CONTACT USFor expert, friendly advice andhelp come and talk to us. Welook forward to meeting you.

We speak:

CALL US NOW ON:

08450 177 805

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Winners of The International Property Awards:“Spanish Estate Agent of the Year” 2012/13

The first step in buying your dream home in the Spanishsunshine is to take a trip to see what is on offer. At Mercers westrive to help our buyers in their quest and offer an awardwinning concept for potential buyers and unlike many of ourrivals, we guarantee 100% pressure free service. ■

Our motto is Our Passion is Property and our unrivalled reputation

and award winning 29 years experience is at your disposal.

Contact us now on 0845 0177805 or +34 968 199188 or visit

www.spanishproperty.co.uk

Own Steamer Trips

If time is not of the essence then manyof our buyers visit us under their ownsteam. We can arrange hotelaccommodation for a couple of nights,which if you decide to buy, we arehappy to reimburse. You will also getthe individual attention of one of ourexperienced staff as above. ■

Personalised ViewingTrips

If you are

tight for time,

then why not

spend two or

three days with us

on an individual

viewing trip. We will

tailor the time to maximise what we

can show you both property wise

and also give you an insider’s view

of the local area. All we ask is that

you book the flights, we will do the

rest – pick up from airport, hotel

accommodation on a B&B basis and

the services of one of our

experienced staff to show you the

properties of your choice. ■

VIEWING TRIPS

Carpe Diem Newsletter 2013

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