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    Campus planning

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    Nelson\Nygaard Consulting Associates

    10 High Street, Suite 903, Boston, MA 02110

    617-521-9404 (phone) 617-521-9409 (fax)

    Contact:Will Rodman, Principal

    Email: [email protected]

    Nelson\Nygaard Consulting Associates is a 21 year old transportation planningconsulting rm with oces in Boston, New York, San Francisco, Portland, and

    Seattle. Nelson\Nygaard is nationally recognized or its creative, cost eectivework in planning campus transportation, public transit services, paratransit andcoordinated transportation; smart growth projects and transit-oriented develop-ment; transportation demand management eorts; bicycle and pedestrian plans;and smart parking; and carrying out the public participation strategies that gohand in hand with such planning eorts.

    Tis package summarizes our key qualications in transportation planning orcolleges and universities. Our expertise in university planning, the accomplish-ments o our sta in university projects, and relevant projects completed byNelson\Nygaard are described in detail below.

    Overview

    Client: Yale University

    Project: Trafc-Transportation Study

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    Expertise in University Transportation PlanningOur experience in planning campus shuttles, implementing ransportationDemand Management (DM) programs, bicycle and pedestrian planningand parking programs throughout the United States means that we can hitthe ground running in a range o campus transportation projects. Our plan-ning addresses the needs o schools in a wide range o urban and rural settings,and we are experienced in dealing with the challenges o integrating collegetransit systems with local public transit systems. Some o the schools that have

    already beneted rom the expertise o our sta include Stanord University,University o Caliornia Berkeley, and the University o Colorado. Currently,Nelson\Nygaard is conducting a review o the transportation programs availableat Yale University, which include an extensive shuttle system, DM and park-ing programs, and pedestrian and bicycling acilities. Te project will result inrecommended strategies to eciently reorganize available resources, evaluate andaddress existing and uture needs, and plan or the addition o a new campussix miles to the west o the main campus location. Te rm has also recentlycompleted a shuttle and transit plan or Washington State University and led thedevelopment o ransportation Master Plans or UC Davis and Occidental Col-lege. As such, the company has built substantial expertise in the area o campustransportation.

    Our approach to campus transportation planning is unique in that we marryour experience across modes and strategies with extensive community outreachand a willingness to look outside the conventional boxes o trac engineering.Equally important, we aim to develop plans that minimize the nancial cost oruniversities and create a positive educational environment. As ormer campusplanners and transportation managers, our sta has not only drawn up suc-cessul plans or campuses across the country, we have also implemented andmanaged them.

    Nelson\Nygaard

    University Experience

    Yale University Trafc &

    Transportation Study

    University at Albany Transporta-

    tion Linkage Study

    US Route -College Park

    Corridor Transportation Study

    San Francisco State University

    Master Plan

    Angwin Ecovillage at

    Pacic Union College

    UC Davis Economic Analysis

    for Alternative Transportation

    Program and Parking

    Client: University of California Davis

    Project: Economic Analysis for Alternative Transportation Program and Parking

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    Experienced StaffNelson\Nygaard sta possess an extensive range o experience in universitycampus planning. wo o our principals, Patrick Siegman and Jerey umlin,as well as Gail Murray, an advisory sta member, have worked as universitytransportation planning sta; among them, they have written successul parkingand transportation strategies or UC Berkeley, Stanord University, PomonaCollege and UC San Diego. Jason Schrieber, Principal, previously worked at theCity o Cambridge where he worked extensively with Cambridge-based collegesand universities including Harvard University and the Massachusetts Instituteo echnology. David Fields expertise in public outreach and DM planningwas put to use in the recent Yale New Haven Hospital eort to reduce parkingdemand, and Joey Goldmans management o Laayette, INs CityBus StrategicPlan has involved working closely with local Purdue University to build rider-ship among school aliates. Bethany Whitaker, a multi-disciplinary planner,tackled the challenges o linking two campuses at the University o AlbanysHarriman Campus that were divided by arterial roadway with multi-modalconnections. Other sta bring a wide range o hands-on experience in planning

    and designing transportation systems or universities. aken together, Nelson\Nygaard is able to oer substantial expertise in addressing the issues, challengesand opportunities unique to providing mobility and access at institutions ohigher education.

    Practical experience has also been channeled into creating a wealth o researchon campus issues. Currently, Gail Murray, Jason Schrieber and ara Krueger areconducting a synthesis report or the ransportation Research Boards ranspor-tation Cooperative Research Program on ransit Systems in College and Uni-versity Communities (SA-19). And, Patrick Siegman, Jerey umlin and AdamMillard-Balls nationally-recognized campus planning work was the basis or arecent article, Solving Campus Parking Shortages: New Solutions or an OldProblem, which was published in the journal Planning or Higher Education.

    Nelson\Nygaard

    Areas of Expertise

    Campus Planning

    Community Based Transportation

    Coordination and Consolidation

    Program Implementation and

    Administration

    Rail and Corridor Planning

    Rural and Intercity Transit

    Shuttles

    Trafc Impact Studies for SmartGrowth

    Transit Oriented Development

    Transportation Master Plans

    Urban/Suburban Transit Plans

    Human Service Transportation

    Coordination

    Joey Goldman, Principal

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    Relevant University Planning ProjectsSome standout campus transportation, transit and DM projects completed byNelson\Nygaard sta include:

    Yale University ransportation and rac Study Nelson\Nygaardis conducting a review o transportation programs available to sta and

    students, including an extensive shuttle system, parking programs, andpedestrian and bicycling acilities, as well as planning or the extension oservices to a new campus to be built six miles to the west.

    University o Caliornia-Berkeley Downtown/Southside DM Plan Nelson\Nygaard developed multimodal strategies to handle increaseddevelopment on the campus and in adjacent downtown and Southsideareas without increased trac congestion.

    Occidental College Master Plan For this 2005-2015 Master Plan,Nelson\Nygaard removed scattered parking lots rom the heart o thehistoric campus and created diagnostic parking and transportation mapsand diagrams. Our nal recommendations upheld campus goals or

    historic preservation and environmental sustainability, and met diversecampus needs. Te Society or College and University Planning and theAmerican Institute o Architects awarded the Occidental Master Plan the2007 Merit Award or Excellence in Planning or an Established Campus;the plan is currently undergoing an approval process with the City o LosAngeles or implementation.

    Fuller Seminary ransportation Plan Working with a team oarchitects and designers, Nelson\Nygaard assisted the Pasadena-basedinstitution determine an optimal mix o parking structures and DM thatwould allow the seminary to add 650 new housing units or aculty andsta at very high densities o 50 to more than 100 units per acre. A surveyo students demonstrated that the additional housing would result in no

    increase in local trac; based on the results o the survey, the new on-campus apartments were then approved and built.

    Pomona College Master Plan Nelson\Nygaard sta led the transpor-tation and parking planning eort in this master plan, which sought toprioritize pedestrians through trac calming measures like reuge islands,raised crosswalks, medians, and road closures.

    University o Caliornia-San Diego Parking & ransportation Man-agement Study Preparing or another 10,000 students at its landlockedcampus, UC San Diego calculated a need to build 15 parking structuresover the next 20 years. Nelson\Nygaard careully quantied the ull costso adding new parking versus investing in alternative transportation, and

    determined that the university could handle projected growth with ourto six parking structures and could also eliminate approximately 5,000trips through transportation demand management eorts. Te project iscurrently being implemented.

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    University o Caliornia-Davis Economic Analysis or Alternativeransportation Program and Parking Nelson\Nygaard undertook astudy to examine the potential or UC Davis to expand its Alternativeransportation Programs as a means o reducing the number o peopledriving cars to campus, in turn reducing the need or construction o newparking. Tis analysis provided a strategy or managing multimodal trans-

    portation resources at a campus acing increased enrollments amidst landand revenue constraints. o do this, Nelson\Nygaard developed a dynamicplanning tool that quanties the costs o new parking investments ascompared to investments in other modes, relating those costs back to di-erent user ees, including parking prices, which in turn use price elasticitycurves to show how changing prices impact demand or dierent modes.Te projects recommendations are now being implemented.

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    Nelson\Nygaard

    Staff QualificationsJefrey Tumlin, Partner, came to Nelson\Nygaard ater serving as Program Man-

    ager o Stanord Universitys award-winning Oce o ransportation Programs,where he oversaw the campus shuttle, bicycle, and pedestrian systems. Tere, hedeveloped and managed a comprehensive set o parking, carpooling, bicyclingand transit programs to accommodate 2 million square eet o campus growth a 25% increase in the campus built area while holding automobile commutegures to 1989 levels. As a result o his eorts, commuter transit ridership morethan tripled, while costs per passenger ride were brought to an all-time low.Since joining Nelson\Nygaard, Je has developed campus transportation plansor the University o Colorado - Boulder, UC San Diego, and San FranciscoState University. He also led an unusual joint eort between the City o Berkeleyand UC Berkeley to develop strategies or managing growth and trac oncampus and in the citys downtown, and a comprehensive plan or Isla Vista, a

    residential enclave o the UC Santa Barbara campus. For San Francisco State,he helped lead negotiations between the city and university to mitigate impactso the campus planned growth. Te result was a commitment by the campus toproduce no additional peak trac and to help und a major rail extension, whilethe city committed to bike and transit investments and a transit pass program.

    Jason Schrieber, Principal, has led OD and multimodal planning projectsor Nelson\Nygaard since late 2006. With 14 years o private and public sectorexperience, Jason provides multimodal planning and design skills and a uniqueunderstanding o municipal needs, private development priorities, and universi-ty-based transportation services. Jason is currently working with the rural PacicUnion College in Angwin, Caliornia to develop a new ree shuttle service usingelectric-hybrid vehicles, a shared bicycle program, and a transit center associatedwith a campus redevelopment and adjacent eco village. He is also preparing aCRP synthesis on trends in college and university transit services around thecountry or the ransportation Research Board. Jason previously worked orthe City o Cambridge, where he worked extensively with Cambridge-basedcolleges and universities. For example, he worked with Harvard University stato develop new transit shelters, bicycle parking, and pedestrian enhancementson- and o-campus as part o their campus-wide DM program. At the Mas-sachusetts Institute o echnology, Jason improved walking and biking connec-tions to MBA transit services along a hal-mile corridor. For both Cambridge

    College and Lesley University, Jason helped develop their rst campus DMprograms, including new parking pricing policies, shuttle services, and alterna-tive mode marketing programs.

    Patrick Siegman, Partner, has led the development o innovative transportationplans or numerous universities, cities, downtowns and transit-oriented develop-ments. His work includes transportation plans and studies or Pomona College,Fuller Seminary, Caliornia Polytechnic University, San Luis Obispo, andCaliornia State University San Marcos (currently underway). He also recently

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    served as lead transportation planner on the Occidental College Master Planteam, with the resulting plan receiving the 2007 Merit Award or Excellence inPlanning or an Established Campus rom the Society or College and Univer-sity Planning and the American Institute o Architects. Patrick understands theneeds and issues acing university planners, having worked as a transportationplanner or Stanord University rom 1994 to 1998. His work is characterized

    by careul cost/benet analysis, as well as recognition that transportation plansmust support wider community goals rather than simply exist as an end initsel. In addition to his work as a practitioner, he has also taught the AmericanInstitute o Certied Planners short courses on parking management.

    Gail Murray,advisory sta member, has 10 years o experience in transporta-tion planning at the University o Caliornia at Berkeley. During her time atUCB, Ms. Murray created the Berkeley RiP Commute Store, the rst suchproject at a university in the nation. As part o this program, she developed andimplemented a comprehensive commute alternatives plan, including incentivesor carpooling and vanpooling, student discounts on the local transit system, thesale o all Bay Area transit tickets, a guaranteed ride home program, ridematch-ing, and bicycle planning. Funding or the Commute Store came rom a uniquepartnership among the university, the host city o Berkeley, and two transitsystems serving the campus. Ms. Murray also served as the Acting Director oransportation at UCB, which included oversight o the campus shuttles andparking system. She participated in the design o a university-wide housing andtransportation survey, which ormed the basis or UCBs coordinated transporta-tion program. As part o that program, Ms. Murray was responsible or estab-lishing satellite parking lots and developing a shuttle bus route to serve the lots.She also recommended parking rates to support the overall transportation goalso the university. For example, she introduced an Occasional Need Coupon

    Book or campus parking by individuals who committed to a commute alterna-tive instead o driving on most work days. Currently, Gail is project manager oa CRP Synthesis Report on ransit Systems in College and University Com-munities. Her ocus or the current Yale rac and ransportation Study projectwill be on potential DM measures that will eed into the task to develop a plano action or the best possible means o getting to, around, and away rom thecampus.

    David Fields, Principal, has more than 10 years o transportation planningexperience as both a consultant and public sector employee. Davids recent expe-rience covers transit easibility, DM, parking strategies, transit route restructur-

    ing, and transit nancing. In 2006, David completed work in New Haven tointroduce DM strategies around the Yale New Haven Hospital and reduce theneed or parking in light o the hospitals planned expansion. In 2008, Davidassisted Yale University to recongure the universitys shuttle routes and oeralternative mode incentives to encourage campus aliates to leave their cars athome. David also specializes in public outreach and participation, having ledcharrettes and workshops on topics ranging rom OD at Mockingbird Stationin Dallas to transportation planning in Abu Dhabi, United Arab Emirates. Be-ore joining the private sector, David created park-and-ride and shuttle plans or

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    stations at MA Metro-North Railroad. David is the Chairman o the AmericanPlanning Association New York Metro Chapters ransportation Committee.

    Joey Goldman, Principal, has more than 15 years o experience directly relatedto planning or public transit and transportation programs. Joey is a specialist

    in strategic planning, transit service planning and transportation marketingor universities, cities and rural areas. He has completed work on dozens otransit studies and implementation eorts, including comprehensive operationsanalyses, short range transit plans, the development and evaluation o citizenparticipation programs, coordination plans, marketing and public inormationprograms, and many others. On transit and shuttle projects, Joey has worked indozens o university communities and understands campus priorities to improvepedestrian and bicycle access, reduce auto-pedestrian conficts and encouragetransit use by students, aculty and sta. Joey is currently managing the StrategicPlan or CityBus in Laayette-West Laayette, Indiana. Te ocus o the planis to expand the role o the transit agency in the community, working closelywith Purdue University to build student, aculty and sta ridership. As part othe process, Joey led a peer review o other university city transit systems, ranocus groups with Purdue students and held meetings with University ocialsto identiy ways to integrate transit services on campus more eectively. InBerkeley, Caliornia, Joey was a project planner or the Downtown Berkeleyransportation Plan, a collaborative plan led by the University o Caliornia andthe City o Berkeley. He recently completed Berkeleys ransportation DemandManagement outreach/marketing program. Joey also managed parking stud-ies or two University o Caliornia San Francisco Medical campuses. In FortCollins, Colorado, Joey managed the Strategic ransit Plan, working with transitagency sta and consulting with Colorado State University (CSU) to develop anew network o improved citywide transit services and express services, shiting

    the primary transit center rom downtown Fort Collins to the CSU campus. Healso managed a similar transit plan in Las Cruces, New Mexico, working withNew Mexico State University.

    Bethany Whitaker, Principal, is a multi-disciplinary planner with more than15 years o public transportation planning experience. Her work has a particularemphasis on transit operations, market research, and nancial tools to evalu-ate market easibility and investment decisions or transportation programs.Bethanys project experience includes creating a BR operations plan or theCapital District ransportation Authority in Albany and analyzing operationsor the Manchester ransit Authority in southern New Hampshire. Bethany was

    the project manager or the recently completed University at Albany - HarrimanCampus Linkage Study, an eort to connect two university campuses and twooce parks via roadway and transit. Te project also included supporting multi-modal growth, especially or pedestrians and bicyclists, and linking the campuseswith surrounding neighborhoods. Bethanys experience also includes severalyears working or Seattle-King County Metro where, as a market developmentplanner, she helped evaluate the University o Washington U-Pass program anddesigned and implemented employer-based transportation programs.

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    Geof Slater, Principal, has contributed transit planning, operations anddemand analysis expertise to projects in North America and overseas in theprivate and public sectors since 1980. He is nationally recognized as an eectiveand innovative service planner and brings experience in the transit eld romacross the U.S. and abroad. While at KKO & Associates, Geo developed manyprogressive operational strategies to improve the eciency o transit service near

    New Haven, C, in order to increase ridership and shit more trips away romthe automobile. Key strategies included new downtown and secondary hubs, asimplied route structure, Rapid Bus corridors, and expanded joint are arrange-ments. Beore moving to the private sector in 1997, Geo served as Director oPlanning or the Massachusetts Bay ransportation Authority, the th largesttransit agency in the United States. Prior to the MBA, Geo served as theManager o ransit Service Planning or Bostons Central ransportation Plan-ning Sta. He also worked or the Metropolitan ransportation Commission inOakland, Caliornia, and the Caliornia Department o ransportation.

    Stephanie Denis,Associate Project Manager, has recently completed severaltransit projects, including route coordination and consolidation along Route 1in College Park, Maryland. She assisted in the literature review and transit shortand long range planning or the Harriman-University at Albany Linkage Studyand is currently working on the Yale rac and ransportation Study, doingeldwork and analysis o the shuttle system. Many o her projects include non-motorized planning and creation o a balanced transportation network.

    Tara Krueger,Associate, supports the rms expertise in the areas o transitservice, multi-modal planning, and accessible and specialized services. aracontributes skills in both qualitative and quantitative analysis methods as well

    as data collection and management, research and public involvement skills.Currently, or CRP Synthesis SA-19: ransit Systems in College and UniversityCommunities, she is surveying transit providers that serve higher educationcommunities, which involves data collection rom colleges and universitiesacross the country. Te project involves analysis o all aspects o transit oncampuses, including operations, DM measures, creative partnerships, and newimplementations o technology, nancial practices and environmental innova-tions or nearly one hundred higher education institutions across the country.Previously, ara worked on the Yale rac-ransportation Study to which sheperormed eldwork or and analysis o existing conditions or the Universitysshuttle system and bicycle and pedestrian inrastructure. Some o her otherrecent work includes administration o an extensive transit ridership database or

    the Pittsburgh ransportation Development Study and analysis a portion o thesystems almost 200 bus routes.

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    Campus References

    New Haven, CT, Yale University Trafc-Transportation Study 2008Present

    Yale University

    Whitney Ave, Suite

    P.O. Box 00

    New Haven, CT 00-0

    Contact: Holly Parker, Director of Sustainable Transportation Systems,

    (0) -, [email protected]

    Yale University has grown over the years and now plans urther growth throughnew acilities on its central campus and a brand new campus in West Haven/Or-ange. Te institution seeks to minimize vehicle trips and accommodate growthprimarily without expanding the existing parking supply. Yale already providesan extensive shuttle system oered ree to its students and employees that in-

    cludes six circulating routes connecting various points on its central and medicalcampuses as well as to the nearby VA Hospital and train stations. It is also servedby Cransit bus routes and Amtrak, Shoreline East, and Metro-North railservices, which serve as key connections or commuters.

    Nelson\Nygaard is supporting Yale to recongure the universitys shuttle routesand oer options attractive enough to convince drivers to leave their cars athome. Improvements to the shuttle system will be paired with enhancements tobicycling and walking acilities and balanced with parking and ransportationDemand Management strategies to address needs within the complete transpor-tation system.

    Total Fee: $,000; Fee to NN: $,000Key Personnel: David Fields, Dave Sharfarz, Jason Schrieber,

    Stephanie Denis, Tara Krueger

    Occidental College Master Plan 11/20045/2006

    Occidental College

    00 Campus Road

    Los Angeles, CA 00

    Contact: Harold Hewitt, CFO / Vice President, --00

    Nelson\Nygaard led the transportation planning or the 2005-2015 Master Planor Occidental College. Te Plan removes scattered parking lots rom the hearto the historic campus, creating a more harmonious and livable campus environ-ment. Nelson\Nygaards work included developing a comprehensive parkingand transportation plan, recommending strategies that achieve multiple campusgoals or historic preservation, environmental sustainability, and meeting diversecampus transportation needs. Tis work included developing diagnostic park-ing and transportation maps and diagrams or the campus, and working with

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    campus and community stakeholders to win agreement on workable transporta-tion demand management (DM), trac and parking solutions.

    Total Fee: $0,000

    Key Personnel: Patrick Siegman

    San Francisco State University Master Plan 10/2005current

    San Francisco State University

    00 Holloway Ave

    San Francisco, CA

    Contact: Richard Macias, Project Coordinator, --0,

    [email protected]

    San Francisco State University is a steadily growing institution with a landlockedcampus in San Franciscos southwest corner. In order to address the next twentyyears o campus growth, San Francisco State hired Wallace Roberts & odd to

    lead a master planning eort, with Nelson\Nygaard leading the parking andtransportation analysis. As part o the plan, Nelson\Nygaard recommended themost cost-eective mix o investments in new parking, shuttle improvements,regional transit improvements, bicycle connections and demand managementprograms to meet campus access needs while improving the quality o thecampus environment. Te analysis ound that the university could best achieveits goals by partnering with neighboring landowners or parking and transitimprovements, rather than unding new programs and structures on its own.

    Total Fee: $00,000; Fee to NN: $,0

    Key Personnel: Jeffrey Tumlin

    Ithaca, NY, Collegetown Urban Plan & Design Guidelines 20072008

    City of Ithaca, Department of Planning & Development

    0 East Green Street

    Ithaca, NY 0

    Contact: Leslie Chatterton, (0) -

    Nelson\Nygaard led the transportation planning component o the CollegetownUrban Plan as a subconsultant to Goody Clancy. Building o o a communityvision statement, the Urban Plan was designed to resolve existing impediments

    in the built orm, streetscape, zoning code, and parking management or thisgateway neighborhood to Cornell University. Solving parking issues were a highpriority in this process. High land values coupled with infexible minimumparking requirements had created paved yards, excessive curb cuts, sterile park-ing decks, gaping driveway portals, and low ceiling heights to accommodateo-street parking per code. Meanwhile, traditional on-street managementpractices had resulted in a variety o regulations and pricing strategies that wereunresponsive to actual parking demand proles.

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    Nelson\Nygaard recommended the development o a Strategic ransportationSystem that treated parking in the district as a valuable shared resource to becontrolled by smart parking management practices, on- and o-street. Centralto unlocking development potential was a system o in-lieu payments andremote parking that enables higher-quality pedestrian-oriented developmentwhile providing resources or streetscape improvements. Coupled with new

    parking revenues, the System could aord needed sidewalk repairs, trash collec-tion, bicycle parking and transit amenities.

    Total fee: $0,000; Fee to NN: $0,000

    Key Personnel: Jason Schrieber

    TCRP Synthesis SA-19: Transit Systems

    in College and University Communities 9/2007current

    Transportation Research Board

    Studies and Special Programs (Div. B)

    00 Fifth Street NW, K-Washington, DC 000-

    Contact: Donna Vlasak, Senior Program Ofcer, Synthesis Studies,

    0--

    Tis Synthesis research study is a state o the practice report on the mostrecent issues relating to transit and transportation services that aect universitycampuses. Using the results o an original survey o almost one hundred transitsystems that serve university and college communities including both schoolproviders and public transit providers the Synthesis reports the responses oproviders to questions in our major topic areas:

    Operations (trends in ridership and service patterns, stang, and work-orce characteristics, including use o student drivers);

    Policies and planning (nancing services and are structures, parking poli-cies and parking pricing, bicycling accommodations and transportationdemand management programs, community integration and communityrelations);

    echnology and green innovations (vehicle technologies and roadwaytechnologies, alternative uel sources, customer inormation systems).

    Te study also eatures ten case studies o best practices at individual schools andin new technology.

    Total Fee: $0,000

    Key Personnel: Gail Murray, Jason Schrieber, Tara Krueger

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    Washington State University

    Pullman Campus Shuttle Study 3/200212/2002

    City of Pullman

    SE Paradise St.

    Pullman, WA

    Contact: Rod Thornton, Transit Manager, 0--

    Tis Nelson\Nygaard study developed recommendations or a new shuttlesystem to serve the campus o Washington State University, a large campus inthe small city o Pullman. asks included analyzing parking policies, developingsurvey techniques, conducting a sta-level charrette workshop, and recommend-ing a shuttle program along with complementary parking policy changes.

    Total Fee: $0,000; Fee to NN: $0,000

    Key Personnel: Tom Brennan

    UCSD Parking and Transportation Management Study 1/200012/2002

    University of California, San Diego

    00 Gilman Drive, Torrey Pines Center South, Suite 0

    La Jolla, CA 0-0

    Contacts: John Desch, 0--000, [email protected];

    Greg Snee, Former Director, Transportation & Parking, University of

    California, San Diego, () -, [email protected]

    Preparing or another 10,000 students at its landlocked campus, UC San Diego

    calculated a need to build 15 parking structures over the next 20 years, partlyto accommodate growth, but mainly to address the loss o surace parking lotsto new campus buildings a very expensive prospect. o address this dilemma,Nelson\Nygaard careully quantied the ull costs o adding new parking andcompare those costs to investments in alternative transportation.

    For this process, Nelson\Nygaard modeled price elasticity o demand or parkingand the resulting mode shit simply rom projected ee increases. Next, wecalculated the cost per new trip shited away rom driving as a result o specicrecommended improvements to the surrounding bicycle, pedestrian and transitnetwork. Finally, we were able to provide supply-and-demand charts thatshowed precisely the level o investment in parking, transit subsidy and capital

    investments that would provide the most cost-eective access to the campuseach year over 20 years. Te resulting plan determined that it was appropri-ate to build between our and six parking structures, and that 4,800 to 5,100auto trips could be eliminated through strategic investment in ransportationDemand Management. Ultimately, it was less costly or UCSD to provide a mixo parking along with improvements to transit, bicycle, pedestrian and carpool-ing programs and inrastructure.

    Total fee: $0,000

    Key Personnel: Jeff Tumlin

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    Pomona College Strategic Master Plan 20012002

    Moule & Polyzoides

    0 E. California Blvd

    Pasadena, CA 0-0

    Contact: Stefanos Polyzoides, Project Manager, --00

    Nelson\Nygaard sta led the transportation and parking planning eort or theStrategic Master Plan or Pomona College on a team led by Moule & Polyzoi-des. An appropriate balance between vehicles and pedestrians was sought, withavor taken to pedestrians, by recommending the installation o several traccalming measures such as pedestrian reuge islands, raised crosswalks, mediansand closures. Te parking recommendations included making use o existingsurplus parking spaces beore constructing new parking, reducing parkingdemand by increasing incentives or alternative transportation and using sharedparking or major events.

    Total fee: Not Disclosed; Fee to NN: $,

    Key Personnel: Patrick Siegman

    Fuller Seminary Transportation Plan 10/20023/2003

    Fuller Theological Seminary

    Morning Sun

    Irvine, CA

    Contact: Adriano Bosshard, with Adiboss Construction Management,

    -0-00

    Nelson\Nygaard worked closely with a team o architects and urban designersto develop a Residential Master Plan or Fuller Seminary, located in the heart oPasadena. Te plan provided approximately 650 new housing units or acultyand students, gathered about a central green and a series o courtyards. o t thenew housing into this compact site, with densities ranging rom 50 to over 100units per acre (net), the plan included both parking and an extensive menu otransportation demand management measures. Te plan allowed the Seminaryto choose an optimal mix o investment in parking structures and demandmanagement measures, such as a car sharing operation, parking charges, transitpasses and other programs. o carry out the trac analysis or the plan, Nelson\Nygaard used a telephone survey to demonstrate that the impact o the student

    housing would be ar lower than predicted by generic Institute or ransporta-tion Engineers rates.

    Total Fee: $,

    Key Personnel: Patrick Siegman, Adam Millard-Ball

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    Peralta College Shuttle Study 3/20016/2001

    Peralta College

    East Eighth Street

    Oakland, CA 0

    Contact: Clint Hilliard, Vice Chancellor, 0--,

    [email protected]

    Nelson\Nygaard developed a shuttle system connecting our Peralta CommunityCollege District campuses or their summer 2001 session. Te shuttle was neces-sitated by the closure o their largest campus due to seismic retrot activities.Nelson\Nygaard designed the shuttle service, developed an RFP or vendors,and assisted the District in their negotiations with a service provider within avery short timerame.

    Total Fee: $,000

    Key Personnel: Bonnie Nelson

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