1 Advertising & The Telephone SpeechTEK West ’07 B204 – Randy Haldeman.
C O N F I D E N T I A L SpeechTEK West 2007 Upgrading Your Grammars Making Them Work Harder Jenni...
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Transcript of C O N F I D E N T I A L SpeechTEK West 2007 Upgrading Your Grammars Making Them Work Harder Jenni...
C O N F I D E N T I A LSpeechTEK West 2007
Upgrading Your Grammars
Making Them Work Harder
Jenni McKienzie
February 23, 2007
C O N F I D E N T I A L 2 SpeechTEK West 2007
Special thanks
C O N F I D E N T I A L 3 SpeechTEK West 2007
Background
• Travelocity revamped its IVR in 2006
• The old system was six years old and hadn’t kept up with the maturation of the industry
• Replaced almost everything–New platform–New recognizer–New design–New voice talent–New grammars
C O N F I D E N T I A L 4 SpeechTEK West 2007
Big ideas
1. Use expected answers to improve recognition
2. Know the data
3. Only use built-ins as a starting point
4. Use appropriate weighting
5. Take advantage of nbest processing
6. Be flexible
C O N F I D E N T I A L 5 SpeechTEK West 2007
Itinerary access by confirmation number
• Have two different varieties that follow distinct patterns and have different host transactions
• Third digit tells which of the two it is
• Lots of digit strings don’t fit either of the patterns
• Recognizer is more apt to incorrectly recognize a valid string than the caller is to give an incorrect string
• No reason to hit the database with a number we know is invalid
• So do we process input in the code or restrict the grammar?
C O N F I D E N T I A L 6 SpeechTEK West 2007
Confirmation number grammar
• Number 2: Know the data (the numeric patterns)
• Number 3: Don’t rely on built-ins (digits)
C O N F I D E N T I A L 7 SpeechTEK West 2007
Itinerary access by phone number
• Started with a standard phone number grammar–7-digit phone numbers–3-digit special numbers (411 or 911)
• Sometimes duplicates
• Not the most secure way to access trip information–Destination–Departure date
C O N F I D E N T I A L 8 SpeechTEK West 2007
Phone number grammar
• Number 3: Don’t rely on built-ins (phone number)
C O N F I D E N T I A L 9 SpeechTEK West 2007
Destination city
• Three clarification issues–Sound alikes: Boston/Austin–Two airports: Chicago Midway/O’Hare
–Two cities with the same name: Athens Georgia/Greece
• Big advantage in knowing where they’re going
• Also take advantage of knowing which cities see the most traffic
C O N F I D E N T I A L 10 SpeechTEK West 2007
City/airport grammar
• Number 1: Use expected answers (we know where they’re going)
• Number 4: Use appropriate weighting (where they’re going and what gets the most traffic)
• Number 5: Nbest processing (use the list to compare against their itineraries)
C O N F I D E N T I A L 11 SpeechTEK West 2007
Travel dates differ from other dates
• Year isn’t needed–Future or very recent past only–Not that far out in the future (no more than a year)
• Sometimes month isn’t needed–“The 27th” is a perfectly valid response for later this month
• Callers add a “the” between month and date–July the 28th
–Could be a stall, thinking about it–Could be conceptually different
C O N F I D E N T I A L 12 SpeechTEK West 2007
Travel date grammar
• Number 1: Expected answers (have itineraries)
• Number 2: Know the data (restricted range, extra formats)
• Number 3: Built-ins (date)
• Number 4: Weighting (expected higher)
• Number 5: Nbest (compare against itineraries)
• Number 6: Be flexible (lots of formats)
C O N F I D E N T I A L 13 SpeechTEK West 2007
Put it together
To see what I have on file for you now, say or enter your phone number. (pause) You can also say one of the following: use my trip ID, shop for new reservations…
682 605 4069
Just a moment while I look that up. (pause)
(Found San Francisco on February 22nd and Kahului on March 8th)
OK. I found more than one reservation for that number. To get the right one, please tell me where you’re going and when, like Miami on March 13th.
San Francisco on February 22nd
(nbest for city = Sacramento, San Francisco, date = Feb 2nd, Feb 22nd)
Thanks. Now choose from one of the following…
C O N F I D E N T I A L 14 SpeechTEK West 2007
Flight information
• Callers can search various ways–Airline and flight number–Airline, city pair, and time–City pair and time
• For either of the last two, we often find more than one good match
• Caller then has to choose the right one.
C O N F I D E N T I A L 15 SpeechTEK West 2007
Choosing the flight
I found three that are close. Tell me which one you want.
First at 9:53 is Aloha Airlines flight 476. (pause) Second at 9:24 is United Airlines flight 82. (pause) Third at 9:00 PM is American Airlines flight 162.
That’s it. Tell me which of those you want, or say repeat, all of them, or none of them.
The first one…Flight 476…The one on Aloha…9:53
C O N F I D E N T I A L 16 SpeechTEK West 2007
Flight selection grammar
• Number 1: Expected answers (gave them a list)
• Number 5: Nbest (compare against list)
• Number 6: Be flexible (any distinguishing piece)
C O N F I D E N T I A L 17 SpeechTEK West 2007
Summary (a.k.a. reprise of big ideas)
1. Use expected answers to improve recognition
2. Know the data
3. Only use built-ins as a starting point
4. Use appropriate weighting
5. Take advantage of nbest processing
6. Be flexible
C O N F I D E N T I A L 18 SpeechTEK West 2007
Thank you!
Jenni McKienzie
682.605.4069