Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

www.bassurance.co

Business Plan Training Course

Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

Contents 1. About the Company ............................................................................................................................. 3

2. CEO’s Profile ......................................................................................................................................... 3

3. Training Course ..................................................................................................................................... 4

Module 1. Understanding Business Planning ..................................................................................... 4

Module 2. Product and Market Research .......................................................................................... 4

Module 3. Organization Structure ...................................................................................................... 4

Module 4. Operations......................................................................................................................... 4

Module 5. Marketing and Sales .......................................................................................................... 4

Module 6. Taxation and Regulatory Framework ................................................................................ 4

Module 7. Financial ............................................................................................................................ 4

Module 8. Ethics and morality............................................................................................................ 4

Module 9. Writing Business Plan ........................................................................................................ 4

4. Training Course Deliverables ............................................................................................................... 4

5. Training Objectives ............................................................................................................................... 4

6. Target Audience ................................................................................................................................... 4

7. Methodology ........................................................................................................................................ 4

8. Training Period ..................................................................................................................................... 4

9. Clients ................................................................................................................................................... 4

10. Training Avenues .............................................................................................................................. 5

Appendix A: Preparing and Writing Business Plan A Practical Approach ................................................. 6

Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

1. About the Company Business Assurance Services is based in Islamabad, Pakistan offering onsite/offsite training and consulting services as follows:

1.1 Revenue Assurance and Fraud Management ● Revenue Assurance ● Fraud Management ● SIM Box Fraud Management

1.2 Finance and Commercial ● Business plans and financial modeling ● Product costing and pricing ● Research and feasibility studies

1.3 Regulatory ● Interconnect costing and Accounting Separation modeling ● Reference Interconnect Offer/Interconnect agreements ● Policy and regulations review and evaluation

2. CEO’s Profile https://www.linkedin.com/in/ansyed/

The Chief Executive Officer of Business Assurance Services Mr. Ahmad Nadeem Syed (the trainer for RAFM) has over 35 years of successful career providing strategic and operational leadership in extremely challenging situations with over 27 years in Telecom and Internet industry. He is well-known telecom professional in Pakistan telecom industry as well as international circles.

He is a member of TMforum working group for preparing "Business Assurance Framework" and a keynote speaker at international conferences.

He has a strong track record of developing processes and procedures, reorganizing & setting up new functions, building and developing teams working with highly placed multinational organizations including:

Jazz (Previously Mobilink) – A subsidiary of Veon group providing GSM services to 52 million subscribers being

Supernet – Providing Internet and satellite data services in Pakistan

Paktel - A Cable & wireless company provided mobile services in AMPs technology in Pakistan

He has deep knowledge of Telecom/Internet/OTT services, GSM networks, OSS, BSS, billing, credit control revenue assurance and fraud systems.

His core expertise include:

● Business Planning ● Risk Management, Revenue Assurance, Fraud Management, Credit Control and SIM Box

Fraud Control ● Mobile Financial Services Revenue assurance and fraud management ● Business process development, improvement and automation ● Strategic planning, surveys, data collection, feasibility studies and analytics

Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

● Financial Management, accounting, contract management and imports Product costing and pricing

● Regulatory affairs, Interconnection, cost and accounting separation

3. Training Course

Module 1. Understanding Business Planning

Module 2. Product and Market Research

Module 3. Organization Structure

Module 4. Operations

Module 5. Marketing and Sales

Module 6. Taxation and Regulatory Framework

Module 7. Financial

Module 8. Ethics and morality

Module 9. Writing Business Plan

4. Training Course Deliverables ● Provision of training material

● Training Certificates

5. Training Objectives The objective of the training course is for the participants to understand:

Preparing business plan

Writing business plan

6. Target Audience Entrepreneurs

Finance executives

Marketing executives

Operations executives

7. Methodology ● Presentation by the trainer ● Interactive ● Group discussion ● Group exercise where applicable

8. Training Period

Three days

9. Clients

● Viettel (Nexttel) Cameroon

Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

10. Training Avenues

On-site

Off-Site

Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

Appendix A: Preparing and Writing Business Plan A Practical Approach

Module 1. Understanding Business Planning

1.1 What is a Business Plan? 1.2 Why Business Plan? 1.3 Readiness for The Business 1.4 Preparing the Business Plan 1.5 Writing the Business Plan

Module 2. Product and Market 2.1 Know Your Product 2.2 Market Research and Analysis

2.1.1 Why Market Research?

2.2.1 Possible Business Scenarios

2.3.1 Market Sizing

2.4.1 Research Plan and Techniques

2.3 Putting Results into action

Module 3. Taxation and Regulatory Framework 3.1 Why Regulations? 3.2 Types of Regulatory Frameworks 3.3 Impact of Regulations on Business

Module 4. Operations 4.1 Operations Management Defined 4.2 Operations Strategy

4.3 Technology Selection

4.4 Location and Layout

4.5 Capacity Planning

4.6 Product design and Process Selection

4.7 Supply Chain and Inventory Management

4.8 Work System Design

4.9 Project Management

Module 5. Marketing and Sales Strategy 5.1 Marketing Strategy

5.1.1 The Fundamentals of Marketing 5.1.2 Marketing Mix 5.1.3 Marketing Communication Management 5.1.4 Branding 5.1.5 The Practice of Marketing – Delivery

5.2 Sales Strategy 5.2.1 Sales organization Structure 5.2.2 Territories 5.2.3 Commission and Compensation 5.2.4 Controls

Office # 81, Street # 5, Medical Society, E-11/2, Islamabad, Pakistan

Module 6. Organization Structure

6.1 The Concept of Organization Structure 6.2 Designing an Organizational Structure

6.3 Models of Organization Design

6.4 Contingency Design Theories

6.5 Technology and Organizational Design

6.6 Environment and Organizational Design

6.7 Sociotechnical Systems Theory

6.8 Structuring Virtual Organizations

Module 7. Financial 7.1 Why Financial Plan? 7.2 Fundamentals and Key FP&A Capabilities

7.3 Business Performance Management

7.4 Financial Planning & Analysis

7.5 Developing Predictive and Analytical Models

7.6 Business Projections and Plans

7.7 Planning and Analysis for Critical Business and Value Drivers

7.8 Valuation and Capital Investment Decisions

7.9 Financial Modelling

Module 8. Ethics and morality

8.1 Business Ethics Defined

8.2 Importance of Business Ethics

8.3 Regulations

8.4 Transparency

8.5 Social Responsibility

8.6 The ethical and social dimensions of executive compensation 8.7 Ethics and Management 8.8 Ethics and Marketing

Module 9. Writing a Business Plan

9.1 Why Writing a Business Plan? 9.2 Business Overview 9.3 Product and/or Service Description 9.4 Market Analysis and Plan 9.5 Operational Plan 9.6 Marketing and Sales Strategy 9.7 Organizational Structure 9.8 Financial Plan and Statements 9.9 Taxation and Regulatory Framework 9.10 Executive Summary