OPENCOV OPERATIC ENCOUNTERS : COMMON VOICES SHANGHAI EXPO 2010.
Business Opportunities Thanks to Shanghai EXPO #icca11 TUESDAY 25/10/11
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Transcript of Business Opportunities Thanks to Shanghai EXPO #icca11 TUESDAY 25/10/11
Business Opportunities Business Opportunities Thanks to Shanghai EXPOThanks to Shanghai EXPO
A Presentation by: Tom (Ning) Liu
GM, MICE Center
Shanghai China Travel International Ltd.
Introduction to Shanghai CTSIntroduction to Shanghai CTS
Shanghai China Travel International Ltd. (or Shanghai CTS for Short) was
established in 1956, we are one of the oldest and largest comprehensive
international travel services in China.
Shanghai CTS is operating both leisure travel and business travel
businesses.
Shanghai CTS is a new member of ICCA since the March of 2011, we are
also members of other important associations including PATA and IATA.
During Shanghai World EXPO 2010, Shanghai CTS was the Hospitality
Service Project Sponsor, a recommended service provider, and an appointed
travel agency for EXPO tours.
Introduction to Shanghai CTSIntroduction to Shanghai CTS
Shanghai CTS business travel section started in 1993 as a joint effort with
Thomas Cook.
Now Shanghai CTS MICE Center is a professional agency that provides a
wide range of services to a substantial and diversified client base that
includes corporations, associations, government, institutions and high-net-
worth individuals.
Shanghai CTS MICE Center’s scope of business covers PCO, DMC,
Incentive travel Management and cooperate travel Management.
Introduction to Shanghai CTSIntroduction to Shanghai CTS
In EXPO 2010 Shanghai China, Shanghai CTS has served in the following
areas:
Forums management: including 6 official thematic forum, the EXPO Summit
Forum, and about 30 forums held by different pavilions.
Official hospitality service for overseas VIP visitors..
Logistics management for international performance groups from Africa and
Oceania.
Hospitality programs management for some key EXPO sponsors including
China Mobile and Bank of Communication. .
As an appointed travel service for EXPO tours, we have also offered EXPO
tours for more than 200 thousand international or domestics tourists .
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Associations, Associations, organizations organizations
and Corporatesand Corporates
From EXPO From EXPO SponsorsSponsorsFrom PavilionsFrom Pavilions
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Official Overseas Official Overseas VisitVisit
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
Forums and Forums and ConferencesConferences
EventsEvents
Daily Operation Daily Operation SupportSupport
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Official Overseas Official Overseas VisitVisit
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Forums and Forums and ConferencesConferences
Participants meetings held by the bureau
One held each year from 2006 to 2010,
Each having 400-700 participants, 3-4 days.
Participants included BIE officials, delegates
representing countries, cities and
international organizations that will exhibit in
the EXPO.
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Official Overseas Official Overseas VisitVisit
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Forums and Forums and ConferencesConferences
Shanghai EXPO International Forums
One held in each year from 2003 to 2010
Venues mostly in Shanghai, also in Beijing
and in Zaragoza during the Spain Water
Expo in 2008
Each attracting 200-600 participants.
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Official Overseas Official Overseas VisitVisit
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Forums and Forums and ConferencesConferences
Press conferences, Media Briefings, and
other forums on professional issues
Forums on major issues related to the
operation of the EXPO, including forums on
law, transportation, ticketing, Security and
Safety etc.
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Official Overseas Official Overseas VisitVisit
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Forums and Forums and ConferencesConferences
Large number of other forums
Including Youth forum, the Youth Summit
Forum, Autonomous Regional, Provincial and
Municipal Forums, Shanghai District Forums,
Culture and Media Forum etc.
Each varying in terms of locations and scales.
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Outbound official or business tours on EXPO
related affairs, participated by officials or staff
of the bureau or Shanghai government.
Official Overseas Official Overseas VisitVisit
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Official Overseas Official Overseas VisitVisit
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
6 Thematic Forums
Held in 6 different cities in the neighboring
provinces of Shanghai
Each involving 500 to 800 people, lasting 3-
5 days.
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Official Overseas Official Overseas VisitVisit
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
VIP Hospitality VIP Hospitality ServiceService
Logistic for Logistic for Performance Performance
GroupsGroups
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Forums and Forums and ConferencesConferences
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
The Summit Forum
The highest rank among all forums hosted
by the bureau
Held on Oct. 31, the closing day of the
Shanghai EXPO
Involving about 2400 participants
Forums and Forums and ConferencesConferences
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Official Overseas Official Overseas VisitVisit
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Logistic for Logistic for Performance Performance
GroupsGroups
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
VIP Hospitality Service
Hospitality service for large number of
officials, speakers, celebrities and VIP visitors
during important events such as the opening
and closing ceremonies of EXPO, China
National Day etc., and VIP reception during
daily opening days of EXPO.VIP Hospitality VIP Hospitality
ServiceService
Forums and Forums and ConferencesConferences
Pre-EXPO: 2002-2010.4Pre-EXPO: 2002-2010.4
Official Overseas Official Overseas VisitVisit
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
VIP Hospitality VIP Hospitality ServiceService
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
From the Bureau of Shanghai From the Bureau of Shanghai World EXPO CoordinationWorld EXPO Coordination
Logistic Services for Performance Groups
Over 20 thousand shows of different scales
have been upstaged before and during the
Shanghai EXPO, part of them have
tremendous requirement for hotel,
transportation and staff supporting services. .
Logistic for Logistic for Performance Performance
GroupsGroups
Daily Operation Daily Operation SupportSupport
EventsEvents
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
From PavilionsFrom Pavilions
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Forums and Forums and ConferencesConferences
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Participating Organizations’
Forums
About 30 pavilions have chosen to
hold their own forums during the
EXPO
Normally lasting for half a day
Each having 100-300 participants.
Forums and Forums and ConferencesConferences
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
From PavilionsFrom Pavilions
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
During the EXPO: 2010.5-10During the EXPO: 2010.5-10
Events:
Such as pavilion opening
ceremonies, national days or honor
days etc.
Daily Operation Support:
Transportation, accommodation,
staffing, hospitality service etc.
EventsEvents
Daily Operation Daily Operation SupportSupport
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
From EXPO From EXPO SponsorsSponsors
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
During the EXPO: During the EXPO: 2010.5-102010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
The great value of such a mega Expo attracts all
kinds of investment and huge corporate to
become sponsors. This has also created
enormous business opportunities for the
meetings and travel industry.
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
Associations, Associations, organizations organizations
and Corporatesand Corporates
EXPO 2011 Business OpportunitiesEXPO 2011 Business Opportunities
During the EXPO: During the EXPO: 2010.5-102010.5-10
Forums and Forums and ConferencesConferences
VIP Hospitality VIP Hospitality ServiceService
Shanghai EXPO is an ideal opportunity for international associations,
organizations and corporates to host their forums, meetings and / or
hospitality programs.
Early Birds Catch the WormsEarly Birds Catch the Worms
How to Seize the Opportunity?How to Seize the Opportunity?
From our point of view, earliest involvement is very
important, Shanghai CTS’ involvement into the EXPO
related business started as soon as Shanghai won the
bid for EXPO. Early involvement can not only help to
get early business, but help to gain continuously fresh
information about the event, and to maintain a close tie
with different departments of the bureau, these would
finally contribute to the priority and success in wining
future bids for EXPO businesses.
Pre-empting and Integration of Scarce ResourcesPre-empting and Integration of Scarce Resources
How to Seize the Opportunity?How to Seize the Opportunity?
The record breaking number of visitors and participants had made reception resources scarce,
including hotels close the EXPO site, buses and limos, hospitality staff etc. earliest acquisition
and integration of necessary reception resources is a very important guarantee for you to win in
the bid with competitive prices and unique products.
Getting Necessary Licenses and QualificationsGetting Necessary Licenses and Qualifications
How to Seize the Opportunity?How to Seize the Opportunity?
Most business owned by the bureau are opened to only short- listed suppliers, thus it is crucial
to be enlisted as either the designated, recommended or qualified suppliers in order to be
invited to major EXPO businesses. The list of licensed, recommended or appointed suppliers
were repeatedly recommended to the public and major event organizers via the EXPO official
website and other media, bringing you potential opportunities of business increase.
Active Marketing and Creative ProductsActive Marketing and Creative Products
How to Seize the Opportunity?How to Seize the Opportunity?
With necessary qualifications and resources in hand, Shanghai EXPO is a great opportunity for
you to find potential new clients, as well as generating new businesses from existing clients of
your company. Estimating the need of your clients and the targeted new client, creating
customized and innovative products, and approaching these clients with active marketing and
sales actions, you may find it is much easier for you to win large events than ever.
Thank You!