Business development with experianced manager
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Transcript of Business development with experianced manager
Senior Manager concept for Business Development and Sales along with
Supply Chain handling.
Power Point Presentation created by Vishwesh Rajguru
• Business Promotion ( Sales or Sourcing ) Concept of International Companies in India with help of dedicated India Manager• Concept adopted successfully by many companies in Europe and USA for business benefits.• One point contact dedicated to company only for Sales or Sourcing ( Holding Visa for Europe and USA)
f+919833094837
Company
Business Development
and Sales Manager
New Business Creation and
Promotion in the National and International
Market
Sales, Supply Chain and Sourcing Overview as dedicated Business Development and Sales Manager
Strong Customer relations
and adopt various
channels to get leads
Daily coordination on business development,
Market Study or Intelligence ,Distributo
rs or end user and define strategy as per
guidance of higher authority.
Daily coordination on business development,
Market Study or Intelligence ,Distributo
rs or end user and define strategy as per
guidance of higher authority.
Culture’s consequences on international marketing
Marketing research (understanding Market and customers)
Segmentation (classifying Market and customers)
Product policy (satisfying customers)
Distribution channels (reaching customers)
Promotions (Customers Relations, Trade shows,events,B2B,Onlinedatabase providers, chambers of commerce, Business Hubs, associates, etc)
Understanding of similarities and differences between international marketing and domestic marketing-
a) Similarities: basic concepts, practices and tools are almost identical, key success factors are the same
b)Differences: more strategic, more variables, more complex, cultural differences, legal constraints, information sources, managing distances, entry mode
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Business Development and Sales Manager - Model
Understand the Clients needs ,wants and products
Decide a marketing strategy suitable for Clients
Construct a marketing approach that delivers business opportunity
Create products awareness, Create satisfied loyal customers, Capture regular business enquires from customers to create long term business relations with customers
Competitor Information
Successful Exports to India Market
Successful Exports to India Market
•Techno Commercial study of the products or services
•Visit to the client’s place for 3 days (if necessary)Manage Client information
Define unique characteristics of client’s products and service support : Personal visits and build strong approach with identified customers
Price Negotiations activities
Identify and create demand and support for supply in Indian MarketFollow promotional ways like on our website as per your need and personal visits at trade shows, events, seminars, associations and trade portals
Key competitors and their market positioning like size, imports in India or local manufacturing/trading, sales process, pricing, strengths and weaknesses
India Visit to gauge the realistic situation at later stage and decide on Scale up Operations
Creation of strong customer relations resulting Increase share of the business to Client
Creation of strong customer relations resulting Increase share of the business to Client
Sales Manager has been designed to enable the selected overseas companies to enter the Indian market by allowing them to test the market within a dramatically adjusted, restricted budget
Sales Manager has been designed to enable the selected overseas companies to enter the Indian market by allowing them to test the market within a dramatically adjusted, restricted budget
Approach and Activities
Results
•Understand Customer industry
•Customer study
•Analyze competition
•Listing down the activities and preparing a macro execution plan
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Service/repairexperience of the company
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Purchase experience
Review, understandlogistics & pay bill
Point contact care for enquires and identify/define problem
ContinuedSupport
Customer Relationship – Single Point Contact of Business Development and Sales Manager
Awareness & Information Gathering
Receive product &begin use
Customer Relationship
Customer experience across all channels and across every
stage of the relationship
Competitor analysis : Important Parameters and Source
•Overall sales and profits•Sales and profits by market•Sales Channels •Sales Team•Distribution system•Identity / profile of senior management•Cost structure•Market shares (revenues and volumes)•Technical Advancement ( Source : Specifications and Features of the Product)•strengths and weaknesses of our competitors•Advertising ( website ,trade show,B2B etc) strategy and spending•Customer / consumer profile & attitudes•Customer retention levels
Printed Data Observable Data Opportunistic Screening
Websites and Annual Reports
Pricing / price lists Meetings with suppliers
Press releases Website Trade shows
Newspaper articles Promotions Sales Network
Analysts reports Tenders Seminars / conferences
Regulatory reports Market Recruiting ex-employees
Government reports Discussion with shared distributors
Presentations / speeches Social contacts with competitors employees
Source…
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Elements of Costing that establish the Selling Price analysis:
Product design
Tooling and capitalization
Testing and evaluation
Overhead on above activities
Product development costs
Direct and variable material
Direct and variable labor
Direct and variable manufacturing system
Manufacturing costs
Marketing & sales
General & administrative
Total product cost
Total pretax profit
Selling Price
India Manager- ResponsibilityDefine winning strategies and business plans along with higher authorities.
Improve product offerings to clients to enhance added value and improve margins
Using a solution and consultative approach, the role will take the lead in planning, managing,
coordinating and winning business within both new and existing customers in National or International
level
Excellent product and technical knowledge in order to provide a great service to its clients.
Manager is aware about sectors and customer where the products are of high value and/or technology
oriented and high quality material sourcing.
Manager for long term and continues presence in India and bridge between company and gain of
potential market of India – for Sales and Sourcing plus logistics.
Working methodology strictly as per company’s guidelines and involvement in defining strategy.
Coordination and relations building with end-users, agents, distributors and suppliers ,exporters plus
appointed logistical companies .
All India and International business development activities like trade shows, market, customer and
supplier segments, seminars and other business development activates conduction and reporting to the
company on a regular basis.
Reporting and coordination with RnD or Engineering department and commercial department about
market feedback from customers.
Visits and other relevant activities report in company given format or approved format in detail – for
Sales or Sourcing.
Managing and optimizing processes within the Customer Support.
Daily reporting through by Company ‘s define format or software.
Planning of visits and travel scheduling .
New product or Technology launching in the market.
Manager able to handle approvals from government and due diligence ,if any.
Exporter Importer
Importers bank
Manufacturing/Procuring
Importer’s Warehouse
Secure Transportation
and Documentation
Air or SeaShipment
End Customers
Bank In Exporters Country
Logistics Handling by
Sales Manager
Logistics Handling by
Sales Manager
Business Development and Sales Manager result oriented activates or Sales , Supply Chain to the Company in Employment.
CompanyPolicies
ManagementFunctions
Regulatory Compliances
Ethics andMutual Trust
Sustainable
Growth
Business Development and Sales Manager Manager navigates
theCorporate Growth
withGood Governance
Sourcing Development activates (Support) by Sales Manager.
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Gain a New Potential Indian and International Market for Products and Technology
Thank You