Building trust by simplifying digital experiences for everyone · Tracey Greer (@tracey_greer)...
Transcript of Building trust by simplifying digital experiences for everyone · Tracey Greer (@tracey_greer)...
Building trust by simplifying digital experiences for everyone
Andy Pimlett (@andypimlett) – Head of Front End
Tracey Greer (@tracey_greer) – Marketing Manager
Talk to us today on Twitter #MandoDigitalTrust
#MandoDigitalTrust
Anxiety will greatly reduce the potential for a positive outcome.
Get WP photo from Luke
#MandoDigitalTrust
Trust is the key to removing anxiety.
1 million people will have
dementia by 2025.
The population is ageing
18.2% over 65 compared with
a decade ago.
Half a million bone
fractures per year.
1 in 4 will suffer some form
of mental illness each year
1.5 million new parents each
year breast/bottle feeding or
otherwise being temporarily
impaired.
11 million people with a
limiting mental or physical
disability.
Over 2 million living with sight
loss, 360,000 registered blind.
Over 15 million living with at
least one chronic condition.
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#MandoDigitalTrust
Design for the individual,Serve everyone.
#MandoDigitalTrust
Starting the journey…
• Focus on what’s important
• Evaluate early and often
• Don’t just test in the lab
• Evolve your accessibility standard
#MandoDigitalTrust
Inclusivity builds trust.
How can the emergence of new channels build trust for everyone?
#MandoDigitalTrust
#MandoDigitalTrust
Earn trust by being where your customer is & deliver what they expect
#MandoDigitalTrust
We are now connectedmore than ever
#1 Voice-controlled everything #MandoDigitalTrust
#2 Multiple, multi-sensory devices #MandoDigitalTrust
#3 Language barriers eliminated #MandoDigitalTrust
#MandoDigitalTrust
Next steps…
• Pick up a copy of our white paper or download from our website
• https://content.mando.agency/making-digital-simple-for-everyone
• Talk to us afterwards about our website accessibility audit
• Let us audit your website to make sure it is accessible and simple to use
Thank you
@andypimlett@Tracey_Greer
#MandoDigitalTrust