Building Organizational Momentum During DFSS Deployment

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Building Organizational Momentum During DFSS Deployment The 7 Breakthroughs Mark Pomeroy Director, R&D Ethicon Endo-Surgery, Inc.

Transcript of Building Organizational Momentum During DFSS Deployment

Building Organizational MomentumDuring DFSS Deployment

The 7 Breakthroughs

Mark Pomeroy

Director, R&DEthicon Endo-Surgery, Inc.

DFSS Deployment Requires Significant Change

Internalization

T I M EStatus Quo Vision

CO

MM

ITM

EN

T

High

ContactLow

Awareness

Understanding

Positive Perception

Adoption

Institutionalization

Commitment Curve

Change Adoption

Source: Everett Rogers Diffusion of Innovations 1962

Innovators

Early Adopters

Early Majority Late Majority

Laggards

Productivity Impact

Betrayal

Denial

Identity Crisis

Search for Solutions

Perform

Source: Karl Schoemer, President and Founder, VisionQuest

Performance

Time

Internalization

T I M EStatus Quo Vision

CO

MM

ITM

EN

T

High

ContactLow

Awareness

Understanding

Positive Perception

Adoption

Institutionalization

Commitment Curve

Internalization

T I M EStatus Quo Vision

CO

MM

ITM

EN

T

High

ContactLow

Awareness

Understanding

Positive Perception

Adoption

Institutionalization

Commitment Curve

DRIVE MOMENTUM

So, how do you get there?

Change Management Model

Training

Process Utilization = Successful Deployment

Communication

Sustain

Y

x1

x2

x3Integration

x4

Leadership

x5

Y = f(x)

Seven Breakthroughs

OPEN

Seven Breakthroughs

1 Common Vocabulary

Glossary

Customer Requirements are customer voices translated into measurable, tangible requirements that we can validate with the customer. Adding a metric and target to a customer requirement yield a performance level requirement.

Customer Requirements

Performance level requirements are requirements at the performance level (in customer terms) that can be directly traced to VOC needs. These include requirements necessary to develop and deliver the product, as well as those critical to the fulfillment of the Customer needs.

Performance Level Requirements

Critical-to-Quality (CTQ) refers to performance requirements that are critical to the fulfillment of customer needs.(Eg. CTQ’s are those requirements which will allow us to set our product apart from our competitors or are new, unique or difficult.) CTQ’s must be measurable with targets and ranges.

CTQs

The Voice of the Customer is the general input you receive from the customer, including images, needs, and requirements. Generally, VOC will need to be translated into measurable, prioritized customer requirements

Voice of the Customer (VOC)

DescriptionTerms

Seven Breakthroughs

1 Common Vocabulary

2 One Pile

Integrated Product Development Process

Compliance & Controls DFSS Management

Review

Seven Breakthroughs

1 Common Vocabulary

2 One Pile

3 JIT Teams

Classroom

Seven Breakthroughs

1 Common Vocabulary

2 One Pile

3 JIT Teams

4 Leadership Training

Successful Leader EngagementTop

Down

ContentFocus

BottomUp

OrganizationFocus

Upper Management

Learns

UpperManagement

Leads

Total Quality Development - Clausing

EmployeeInvolvement

Enhancement

Core GroupBrings in

DFSS Team

Seven Breakthroughs

1 Common Vocabulary

2 One Pile

3 JIT Teams

4 Leadership Training

5 Assessments

Phase: Define Measure Analyze Design Design VerifyDeliverable: NPD CTQ's Concept Selection Transfer CTQ Scorecard CTQ Scorecard

Charter Defined CTQ's, cascade Functions Predicted Capability Actual Capability

ProjectA 1 1 3 not assessed yet not assessed yet not assessed yetB 1 2 2 3 4 not assessed yetC 2 3 3 3 3 3D 2 5 4 4 4 4E 2 4 2 3 3 not assessed yetF 3 5 5 5 not assessed yet not assessed yetG 4 5 3 4 3 4H 5 5 4 4 5 4I 3 4 3 3 3 3J 2 3 3 3 4 not assessed yetK 3 3 not assessed yet not assessed yet not assessed yet not assessed yetL 3 not assessed yet not assessed yet not assessed yet not assessed yet not assessed yetM 3 4 4 3 3 not assessed yetN 3 3 3 3 3 not assessed yet

Rating Scale:

Design For Six Sigma Team Assessments

5 could be a benchmark for other teams

1 no demonstration

2 very little demonstration

3 fair amount of demonstration

4 very good demonstration

Assessment Scorecard

Seven Breakthroughs

1 Common Vocabulary

2 One Pile

3 JIT Teams

4 Leadership Training

5 Assessments

6 Infrastructure

Blackbelt Rotation

Subject Matter Expert Network

- Tools & Methods Support

Benchmark Inside & Outside

Continuous Improvement Activities

Six Sigma Department

Website Content

Website Maintenance

DFSS Sustaining Structure

Project Commitment Metrics (DFSS drill down)

Activities and accountabilities

DMADVV GB Train & Project Records

Team Assessments – transition to Sponsor lead

Seven Breakthroughs

1 Common Vocabulary

2 One Pile

3 JIT Teams

4 Leadership Training

5 Infrastructure

6 Assessments

7 Independence Day

Celebrate DFSS Independence!

Current Sustaining Mode

• Multi-Functional DFSS Deployment Team

• Single Black Belt

• Outside Consultants provided by R&D Dept.

• Subject Matter Experts

• Facilitator-led workshops • Periodic Green- and Black-Belt Training

• DFSS Core Team/Consultant Mentorship

• PE organization. DFSS website w/ training material, tools, and templates

What will be different?

Independence Day

• Focused Team Assessments • “Continuous” Sponsor and VP Assessment

It’s not easy…

But well worth the effort!

You must be the change you wish to see in the worldMohandas Gandhi