Building a million+ users social network. The story of Plurk.com
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Transcript of Building a million+ users social network. The story of Plurk.com
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The story of Plurk.com Building a million+ users
social network amir salihefendic -‐ [email protected] -‐ amix.dk
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Former CTO Co-‐founder of Plurk
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What is Plurk?
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Conversa)on-‐based social network
share & discover: your online journal
)meline: a quick glance of what’s happening now
karma & badges: where the game has begun
Social friending: where you mingle online
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Plurk in Numbers Millions of unique visitors pr. month
Billions of pageviews pr. month
Millions of messages posted each day
Billions of unique messages to this date
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More addicJve than Facebook in Taiwan Facebook: 391 mins/month Yahoo Taiwan: 340 mins/month Plurk: 600 mins/month source: ARO InsightXplorer Internet Report, Jan, 2011.
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Growth
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Some Jps on how we did it
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Assemble an amazing team
Alvin
Ryan Alexy Armin
Kan
Gleb Amir
Some of Plurk’s early team…
Denis
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36+ Languages crowdsource efforts from Plurk’s users
Localize!
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DifferenJate or Die
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Plurk’s first frontpage
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Plurk’s markeJng budget:
$0 to this date
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Understand Viral Loops
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Gegng Viral Loops right
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Can apply to any product
DropBox
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Understand Game Mechanics
Explicit
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Understand Game Mechanics
Implicit
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My new mission: Make the world more producJve
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QuesJons? [email protected] hjp://amix.dk/
Want to work for Plurk? CV to [email protected] (subject Startup Chile job)