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Build Your WordPress Site or Blog in 10 Steps - BConnected Ottawa
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Build Your WordPress Blog Richard Martin BConnected http://richardgmartin.me @richardgmartin richardgmartin.me/wordpress/build-wordpress-blog-site/
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My presentation on how to build your WordPress blog or site in 10 steps. From BConnected Ottawa, April 2014.
Transcript of Build Your WordPress Site or Blog in 10 Steps - BConnected Ottawa
Build Your WordPress Blog
Richard Martin!BConnected!
!http://richardgmartin.me!
@richardgmartin!!
richardgmartin.me/wordpress/build-wordpress-blog-site/
Who Am I?• Online entrepreneur!
• Help people build their online business!
• Product Marketing!
• WordCamp Ottawa organizer
http://richardgmartin.me!Twitter: @richardgmartin
Build Your Blog
Build Your Blog
Structure: !WordPress Themes &
Frameworks
Functions: WordPress Plugins
Foundation: WordPress
1. Hosting Provider
• Budget!
• Performance needs!
• Ease of management!
• Reliability of service
Hosting Options
Shared Cloud Dedicated
WordPress Managed Hosting
2. Developer, Designer or DIY
• Home page or blog?!
• Will a theme do the trick?!
• Theme + designer for CSS?!
• Custom design and functions?
3. Choose Reputable Plugins …
… From Reputable Sources
• WordPress.org plugin repository!
• From vendors recognized by the WordPress community!
• Directly from a recognized vendor
4. Going Mobile
4. Going Mobile
4. Going Mobile
5. Secure Your Site• Theme choice!
• Plugin choice!
• Password management!
• Brute force attacks!
• Backups
6. Backup Your Site
• Many hosting companies provide backup services!
• Backup Buddy !
• Backups stored at AWS
7. Maintain Your Site• Backups!
• Keep WordPress, themes and plugins up to date!
• Broken links!
• DIY, developer,service!
• Overall health (next point)
7. Maintain Your Site• Backups!
• Keep WordPress, themes and plugins up to date!
• Broken links!
• DIY, developer,service!
• Overall health (next point)
8. In Good Health
• Google Webmaster Tools!
• HTML improvements!
• Crawl errors!
• Tell Google you love your site
9. Measure Performance
• Google Analytics!
• JetPack Site Stats!
• Goals, funnels, and campaigns
Source: William Warby, Flickr
10. Attract Attention• Yoast SEO plugin
• Yoast Video SEO plugin
• Yoast Local SEO plugin
• JetPack: Publicize
• JetPack: Google + Profile
• Simple Social Icons plugin
http://richardgmartin.me @richardgmartin
http://richardgmartin.me/wordpress/build-wordpress-blog-site/
