Brefiffini Kennedy
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Growing the success of Irish food & horticulture
AIDAN COTTER
CHIEF EXECUTIVE
BORD BIA
28 JANUARY 2009
Growing the success of Irish food & horticulture
Food from Ireland
A Sustainable Future For Food Production
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
Roz O’Shaughnessy Manager Corporate Communications
Growing the success of Irish food & horticulture
Bord Bia – Partner with Industry
Promoting and Developing markets for Irish food and drink
Growing the success of Irish food & horticulture
Irish food; an expanding portfolio of high-end retail and foodservice businesses
Growing the success of Irish food & horticulture
2009 2010 2011 2012 20130123456789
10
€7.1bn€7.9bn
€8.9bn €9.1bn
€9.9bn
Source: CSO
Irish Food and Drink Export Performance
Growing the success of Irish food & horticulture
Distribution of Irish Food & Drink Exports (%)Irish Food & Drink Exports 2013
Meat & Livestock€3,305m
Dairy€3,045m
Prepared Foods€1,645m
Beverages €1,250m
Seafood €520m
Hort. & Cereals. €225m
Growing the success of Irish food & horticulture
Distribution of Irish Food & Drink Exports (%)Distribution of Food & Drink Exports (%) 2009-2013
United Kingdom Europe Int. Markets0
5
10
15
20
25
30
35
40
45
50 46
33
20
42
32 262009
2010
2011
2012
2013
Growing the success of Irish food & horticulture
Irish Food & Drink Exports to Mexico
2012 201340
42
44
46
48
50
52
54
56
€46m
€54.3m
Growing the success of Irish food & horticulture
Irish Food & Drink Exports to Mexico, 2013
10%
56%
34%
BeveragesDairyPrepared Foods
Growing the success of Irish food & horticulture
Population: 116m2013 GDP: US$1.18trGDP Growth: +3.9%Mean Age: 27Urbanisation: 78%
The EU-Mexico Free Trade Agreement that entered into force in October 2000 is broad and comprehensive and covers trade in goods and services.
The EU is Mexico's second biggest export market after the USA, and Mexico's third largest source of Imports after the USA and China
Source: ec.europa.eu/trade and Bord Bia
Growing the success of Irish food & horticulture
Source: UN Conference on Trade & Development – Mexico’s Agricultural Development; Perspectives and Outlook
Growing the success of Irish food & horticulture
Increase value added by €3bn
Exports from €8bn to €12bn by 2020
Output growth targets
• Dairy, 50%
• Pigmeat, 50%
• Beef & Sheep, 20%
• Aquaculture, 78%
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
Summary
Irish food industry export orientated
Growth strategy to meet customer needs
Unique Sustainability Programme and Capabilities
Growing the success of Irish food & horticulture
Growing the success of Irish food & horticulture
AIDAN COTTER
CHIEF EXECUTIVE
BORD BIA
28 JANUARY 2009
Growing the success of Irish food & horticulture
Food from Ireland
A Sustainable Future For Food Production