Brand roi series social marketing roi case study part 2
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P ProRelevant Marketing Solut Marketing ROI Series - Case Study – Social Media Marketing ROI 1
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This article is the second in a series of 3 articles on the ROI of Social Media Marketing. This case study discusses the contribution that post content can have on brand awareness and engagement.
Transcript of Brand roi series social marketing roi case study part 2
ProRelevant Marketing SolutionsP1 ProRelevant Marketing Solutions
Marketing ROI Series - Case Study –
Social Media Marketing ROI
ProRelevant Marketing Solutions2
P www.ProRelevant.com
Guy R. Powell
ProRelevant Marketing Solutions3
P www.ProRelevant.com
Guy R. Powell
ProRelevant Marketing Solutions4
P www.ProRelevant.com
Guy R. Powell
ProRelevant Marketing Solutions
P
ProRelevant Marketing Solutions
PROI
ProRelevant Marketing Solutions7
PLean back Lean forward
Engagement quality
ProRelevant Marketing Solutions8
PTypes of posts driving engagement
A simple post
ProRelevant Marketing Solutions9
PTypes of posts driving engagement
Statement w/ Picture
A simple post
ProRelevant Marketing Solutions10
PTypes of posts driving engagement
Statement w/ Picture
A simple post Post w/ question and link
ProRelevant Marketing Solutions11
PTypes of posts driving engagement
Statement w/ Picture
A simple post Post w/ question and link
Contest
ProRelevant Marketing Solutions12
PTypes of posts driving engagement
Statement w/ Picture
A simple post Post w/ question and link
Contest
2-column picture
ProRelevant Marketing Solutions
P1: Mass media contributes to fan
growth and engagement
3: The actual ROI
For next time
ProRelevant Marketing Solutions
PFor more information
Here’s where you can download the case studies:
http://www.ProRelevant.com/case-study-roi-of-social-media-marketing
www.SocialBakers.com www.ProRelevant.com
ProRelevant Marketing Solutions15
PLet us help you become a best-
in-class marketer
ProRelevant Marketing Solutions
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