Bord Bia Presentation on Irish Livestock Production and ... · BORD BIA 28 JANUARY 2009 Growing the...

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Growing the success of Irish food & horticulture AIDAN COTTER CHIEF EXECUTIVE BORD BIA 28 JANUARY 2009 Growing the success of Irish food & horticulture Bord Bia Presentation on Irish Livestock Production and Marketing

Transcript of Bord Bia Presentation on Irish Livestock Production and ... · BORD BIA 28 JANUARY 2009 Growing the...

Page 1: Bord Bia Presentation on Irish Livestock Production and ... · BORD BIA 28 JANUARY 2009 Growing the success of Irish food & horticulture Bord Bia Presentation on Irish Livestock Production

Growing the success of Irish food & horticultureAIDAN COTTER

CHIEF EXECUTIVE

BORD BIA

28 JANUARY 2009

Growing the success of Irish food & horticulture

Bord Bia Presentation on Irish Livestock Production

and Marketing

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Growing the success of Irish food & horticulture

Ireland

• Land area: 51,000 Sq Km

• Population (people) 4.6 million

• Bovine population 6.7 million

• Food is largest Indigenous industry

• Exports of food products valued at €10.8 billion

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Growing the success of Irish food & horticulture

Sector €M 2006 2007 (e) % ChangeDairy & Ingredients 2,089 2,360 +13%Prepared Foods 1,713 1,815 +6%Beverages 1,376 1,450 +5%Meat & Live Animals 2,451 2,379 -3%Fish 356 355 n/cHorticulture & Cereals 219 259 -18%

Agri-food exports reach €10.8bn in 2015

Exports valued at €10.8bn

3,690

1,260

1,790

3,240

560240

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Growing the success of Irish food & horticulture

Irish Agriculture

• Mild Temperate Climate

• Average annual rainfall >1000mm

• 4.3 million hectares of farmland

• 80% in grassland

• Beef & Dairy main enterprises

• Average farm size: 32 hectares

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Growing the success of Irish food & horticulture

1.3m. Dairy cows1.05m. Beef suckler cows

…and the calves from these:

Dairy-bred animalsBeef-bred cattle

Irish Cattle Herd(January ‘16)

50% Beef Crosses

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Growing the success of Irish food & horticulture

Increase 2015:+5.7%

800

1,000

1,200

1,400

1,600

1,800

2,000

2,200

Thou

sand

 Head

Annual Calf Registrations: 2010 ‐ 2015

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Growing the success of Irish food & horticulture

• Grass-based beef production

• Grazed / ensiled grass accounts for over 80% of feed consumed (DM).

• Male cattle mainly finished as steers.

Irish Beef Production

• Modern, dynamic processing industry

• 32 Export-Approved Abattoirs, supervised by DAFM

• Slaughter 1.6 - 1.7 million head per year

• Largest net exporter in Northern Hemisphere (502,000 T)

• Also export up to 340,000 live cattle annually

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Growing the success of Irish food & horticulture

Largest net exporter in Northern Hemisphere

•Irish beef is exported to more EU retailers •than that of any other country

Ireland is over 800% self-sufficient in beef

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Growing the success of Irish food & horticulture

• Exports 502,000 T• UK 54% / 270,000 T

• EU 42% / 214,000 T

– France 60,000 T

– Netherlands 41,000 T

– Italy 30,000 T

– Sweden 25,000 T

• International 4% 18,000 T

Irish Beef Markets 2015

Source: CSO / Bord Bia Estimates

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Growing the success of Irish food & horticulture

Irish BeefAn expanding

portfolio of high-end retail and foodservice

businesses

84 retail customers across Europe

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Growing the success of Irish food & horticulture

Over 70 Top European Chefs endorsing Irish beef in their Michelin Star Restaurants

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Growing the success of Irish food & horticultureAIDAN COTTER

CHIEF EXECUTIVE

BORD BIA

28 JANUARY 2009

Growing the success of Irish food & horticulture

Origin Green Sustainability Programme

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Growing the success of Irish food & horticulture

The challenge to produce more from less

By 2050, the planet will need to produce 70%

more food, with less land, water and energy

while also reducing greenhouse gas

emissions

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Growing the success of Irish food & horticulture

Customers are setting sustainability targets

Dependent on suppliers for many of these targets

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Growing the success of Irish food & horticulture

Sustainable sourcing commitments

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Growing the success of Irish food & horticulture

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Growing the success of Irish food & horticulture

Source: EU JRC Evaluation of the livestock sector's contribution to the EU greenhouse gas emissions (GGELS)

Lowest carbon footprint for dairy in the EU

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Growing the success of Irish food & horticulture

Source: EU JRC Evaluation of the livestock sector's contribution to the EU greenhouse gas emissions (GGELS)

5th lowest carbon footprint for beef

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Growing the success of Irish food & horticulture

Viewed as green & natural…

But, we now need to prove it...

Ireland has strong reputation…

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Growing the success of Irish food & horticulture

What is Origin Green?

• Business to business initiative

• Evidence based approach

• Companies sign up to Sustainability Charter

• Farmers participate in Quality & Sustainability Schemes

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Growing the success of Irish food & horticulture

Every farm and food manufacturing businesssigns up to the sustainability agenda…

Measuring what matters…

Accreditation, independent verification…

Performance based on science innovation and best practice…

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Growing the success of Irish food & horticulture

Farm Quality & Sustainability

46,000 Beef Farms 93% of Beef Exports, Audited & Assessed

18,000 Dairy Farms100% Milk production,farmers entering audit cycle

Pigmeat, Poultry, Lamb, Eggs, Grain, HorticultureSustainability measures incorporated

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Growing the success of Irish food & horticulture

ISO 17065 PAS 2050ISO 17065 PAS 2050

Accreditation & VerificationThe Farm Audit Carbon Footprint

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Growing the success of Irish food & horticulture

Measuring What Matters

Traceability Welfare

Environment Animal Health

Food Safety

Energy Emissions Water

Biodiversity Socio-economic data

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Growing the success of Irish food & horticulture

Additional Sustainability information collected......

Farm Performance Measures• Grazing season

• Fertiliser

• Feed

• Manure

Water• Rainwater conservation

• Leak detection

Energy• Usage levels

• Source of energy

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Growing the success of Irish food & horticulture

Additional Sustainability information collected......

Biodiversity

• Hedgerow & Tree management

• Habitats

Soil and Fertilisation

• Soil testing history

• Field conditions

• Protect field margins

Health/Safety & Social

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Growing the success of Irish food & horticulture

AIM profile for each herd

ICBF

On Farm Sustainability Programme

Farm information collected on

Handheld

Indicative Performance for each farm

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Growing the success of Irish food & horticulture

Teagasc/Bord Bia Carbon Navigator Tools

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Growing the success of Irish food & horticulture

The Carbon Navigator

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Growing the success of Irish food & horticulture

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Growing the success of Irish food & horticulture

Company Target Areas

Raw Material Sourcing

Supplier Certification | Sustainability Initiatives

Manufacturing Processes

Energy | Emissions | Waste | Water | Biodiversity

Social Sustainability

Health & Nutrition | Community Initiatives | Employee Wellbeing

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Growing the success of Irish food & horticultureAIDAN COTTER

CHIEF EXECUTIVE

BORD BIA

28 JANUARY 2009

Growing the success of Irish food & horticulture

Bord Bia Presentation on Irish Livestock Production

and Marketing