Bootcamp Curriculum

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ONLINE BOOTCAMP TRAINING Join Us & Dream Big in 2014

Transcript of Bootcamp Curriculum

ONLINE BOOTCAMP TRAINING

Join Us & Dream Big in 2014

This Is Not Your Average Bootcamp

Week 3: Entice Your Prospects

Week 4: Instant Traffic

Week 2: Investigate Your Market

Week 5: Natural Traffic

Week 1: Master The Basics

Week 6: To Infinity & Beyond

ONLINE BOOTCAMP 2.0

How am I going to learn?

We have tried and tested a new age way of learning. Its simple, you learn on the job and use your business idea

as your project.

Learn by doing and build a profitable business as a result. The training has been designed keeping you in mind. We

understand time is always a barrier, so we have structured the learning in to bite-sized information that is

easily consumable.

Grab & Go Training

Your training is released in weekly modules within our private, member only website.

Each module is filled with step-by-step training videos, done-for-

you templates, resource lists and action guides. You will watch and learn from your computer, or stream it on your tablet! Our goal is to make your online learning experience as easy and enjoyable as

possible!

Bootcamp Forum

Downloadable Content

Weekly Modules

Member’s Dashboard

Informative Videos

Get Expert Answers

Team At Onlinebusiness.org

An Overview Of

What Exactly Is Inside

ONLINE BOOTCAMP

A weekly break-down of the Onlinebusiness.org course

Week 1: Master The Basics

: MASTER THE BASICS:

Keyword Research

MASTER THE BASICS:

Hosting & Email Configuration

MASTER THE BASICS:

Domain Selection

MASTER THE BASICS:

Build an E-commerce Website

MASTER THE BASICS:

Outsourcing MASTER THE BASICS:

Accepting Payments

Keyword Analysis • Learn how to identify the most profitable and converting keywords for your online business.

• How to have a keyword list ready and keep it updated regularly.

• Get estimates of traffic volume even before you begin.

Domain Selection • Domain name selection tips.

• What makes a good domain name.

• Selecting the right extension.

• Using vanity domains creatively.

Build An E-commerce Website • Having an objective for your website.

• Building a website using CMS.

• The right website structure from Google’s perspective.

Accepting Payments • Identify the right gateway for your business.

• Legalities & Documents required.

Week 1: Master The Basics

Hosting & Email Configuration • Clear guidelines on hosting so you don’t spend too much

• Importance of having a professional email address

•Get set-up on the internet and go live.

Outsourcing • Things you can outsource

• Building your virtual team

• What are the best platforms for you to find quality outsourcers

• Pitfalls to watch out for while working with outsourcers.

Week 1: Master The Basics

INVESTIGATE YOUR MARKET:

Identifying Your Target Market

INVESTIGATE YOUR MARKET:

Ideal Buyer Persona

INVESTIGATE YOUR MARKET:

Competition Analysis

INVESTIGATE YOUR MARKET:

Marketing Plan

Week 2: Investigate Your Market

INVESTIGATE YOUR MARKET:

Creating Content

INVESTIGATE YOUR MARKET:

Ninja Tricks

Identify Your Target Market • Find out who your target market is and have a full description of them.

• Learn how to position yourself and stand out from the crowd.

Ideal Buyer Persona • Importance of creating a customer avatar.

• How to market to your ideal customer.

Analyze Your Competition • Know your 5 closest direct and indirect competitors. •What’s working for them and how you can benefit.

Marketing Plan • Build a strategic marketing plan that you can action.

• Compete heads-on with big brands and other market leaders.

Creating Content • Learn how to create proven content that converts.

• Engage with your customers at a whole different level.

Ninja Tricks • Learn how to surf the graph with Facebook. • Build your first list of 100 potential buyers.

Week 2: Investigate Your Market

ENTICE YOUR PROSPECTS:

Give Them Something ENTICE YOUR PROSPECTS:

Construct Your Offer

ENTICE YOUR PROSPECTS:

Build Your List ENTICE YOUR PROSPECTS:

Automate Your Email Marketing

Week 3: Entice Your Prospects

Give Them Something • Understand how to create an appealing offer that will keep your visitors loyal.

• Create multiple offers to segment and profit from the market.

Construct Your Offer • Find out a way to create high converting landing pages for your offer.

• Know how to structure the content of your landing page without using any coding.

• Publish your offer with a clear call to action.

Build Your List • Tips to build your list of loyal subscribers.

• Best practices for collecting leads for your list. Automate Your Email Marketing • How to create, deliver & monitor emails sent in large numbers.

• Discover the various management software for Email Marketing.

• Convert your warm leads into sales with Auto-Responders.

• Get accurate analytics about your email campaigns .

Week 3: Entice Your Prospects

Week 4: Instant Traffic

INSTANT TRAFFIC:

Overview INSTANT TRAFFIC:

Facebook Ads

INSTANT TRAFFIC:

Google Ads INSTANT TRAFFIC:

Re-targeting

Overview

• The need for qualified traffic.

• The relationship between traffic and sales.

• The difference between paid and organic traffic.

Facebook Ads • How do Facebook Ads work. • Learn how to create campaigns with custom audience. • How much do Facebook Ads cost and understand what should be your ad spend.

Week 4: Instant Traffic

Google Ads

• Learn how to leverage Google tools and networks.

• Learn how to create and manage your ad campaigns.

• Understand campaign reporting and performance.

Re-targeting • How you can benefit with re-targeting.

• Keep your brand in front of your targeted audience.

Week 5: Natural Traffic

NATURAL TRAFFIC:

SEO NATURAL TRAFFIC:

Classifieds

NATURAL TRAFFIC:

Social Networks NATURAL TRAFFIC:

Blogs & Forums

Search Engine Optimization

• White-hat SEO practices for online marketing.

• Learn how to get website listed among the top search engines.

• Enable Google and other search engines to index your website periodically (using Sitemaps & Robots.txt).

Classifieds • Communicate with your prospective client.

• Learn how to optimize your ad to drive targeted traffic.

Week 5: Natural Traffic

Social Media

• Understanding the various social media platforms.

• Gaining traffic and attention through social media.

• Using the power of social media for brand recognition & lead generation.

• How to boost your fans, followers and connections to maximize your social reach.

Blogs & Forums • Increasing authority & credibility by leaving comments /posts on related blogs.

• Generate leads with relevant and useful content.

Week 6: To Infinity And Beyond

TO INFINITY & BEYOND:

Key Metrics TO INFINITY & BEYOND:

Split Testing

TO INFINITY & BEYOND:

Growth Hacking TO INFINITY & BEYOND:

Affiliate Marketing

Key Metrics

• Which campaigns provide the most ROI.

• Understand your Customer Acquisition Metrics and your Visitor Value.

Split Testing • Strategies that will help you go to the next level in online business.

• Understand customer behavior and preferences and where you should go with your campaigns.

• Acting on test results.

Week 6: To Infinity & Beyond

Growth Hacking • Mapping out user lifecycle of your product.

• Viral growth of your product.

Affiliate Marketing • Understanding the concept of affiliate marketing,

• Recognizing the best affiliate programs.

• How to promote affiliate products.

• Setting up affiliate programs for your own products.

Video Marketing

Bonus Week

Video Marketing • Setting up your green screen

• Equipment you require

• How to make quality videos with minimal cost & efforts

• Methods for effective distribution of videos

• Simple guide to YouTube strategies

Who Can Benefit From Online Bootcamp?

Whether you’re a start-up, small business or an aspiring entrepreneur. Whether you want to take offline business online, enhance an existing online business or even start a fresh business over the Internet. Whether you’re selling a product or a service.

You’ll learn skills and strategies to build and implement a successful business online.

Learn At Your Own Pace

Absolutely! You’ll go through the training as it’s released over six weeks. We get that you’re busy and may have to take a break. Do not worry about lagging behind . You’ll be able to go through the training at your own pace, convenience and comfort with Online Bootcamp’s video trainings. The training materials are yours to keep. You can revisit and review them at any time.

Join a revolution of business owners growing their business online...

What Exactly Will I Know After Completing The Bootcamp?

Our bootcamp is fairly intensive yet presented in an intuitive manner ensuring you will be able to implement all the tactics and strategies

closely held by the most successful online business pros.

You can expect to continually increase your customer base by drawing new leads.

Automate parts of your sales process while increasing your sales conversion rates.

Increase both your brand and customer loyalty.

Gain new market share in your industry.

Raise your average lifetime customer value as well as your bottom line profits.

Dramatically increase the value of your business.

Onlinebusiness.org

Gets The Newbies Started.

Keeps The Pros Going!

BONUS

As a special bonus, our Online Bootcamp members will receive access to the same state of the art online tracking and reporting dashboard software we use, to run all our online businesses. If you were to buy access to this software for just one year, you would have to spend more than 8x times the cost of your enrolment to Online Bootcamp.

We’re offering the online bootcamp, helping you supercharge your business with the power of online marketing for the unbelievably low price

of $167.

Online Bootcamp is available all across India.

ONLINE BOOTCAMP TRAINING INVESTMENT?

So what are you waiting for?

Enroll in Online Bootcamp Training program before its too late and we will

see you soon.

We dedicate ourselves to your success!

Dream Big in 2014