Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel...

19
Bontrager 2013

Transcript of Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel...

Page 1: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Bontrager2013

Page 2: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Handlebars

Page 3: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Handlebar

Pressure on the Ulnarnerve.

Page 4: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Competitor Solutions

–124g–10mm diameter increase–diameter increase is unacceptable

Double gel tape.

10mm wider

Page 5: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Competitor Solutions

–90g–5mm diameter increase–durability is poor, performance

is negligible

Gel tape with foam pads.

5mm wider

Page 6: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Competitor Solutions

–138g–5mm diameter increase

Gel tape with gel inserts.

5mm wider

Page 7: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Research Real world benchmarks.

Real world benchmarks.

Page 8: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Research Knurled Roller Drum

Page 9: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Analysis ProAnalyst motion tracking.

Handlebar Displacement (in mm)

IsoZone bar Standard bar w/ gel tape

Page 10: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

Analysis ProAnalyst motion tracking.

Hand Displacement (in mm)

IsoZone bar Standard bar w/ gel tape

Page 11: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Handlebar System

Turns cobbles intoconcrete.

Page 12: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Profile

More control.

–integrated pad for increased hand wrap

Page 13: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Ergonomics

Variable Radius

50mm radius

100mm radius

Page 14: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Ergonomics

Compact

10mm longer

10mm shallower

Page 15: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Ergonomics

Flare

6° flare

Page 16: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone EVA Foam

–closed cell–55 durometer–14g upper; 8g lower–available aftermarket

Page 17: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone Widths

38−46mm

Page 18: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

IsoZone System

RL IsoZone System Weight

Bontrager RL IsoZone Bar 335g

Pads 8g

Gel Tape 62g

Total Weight 405g

RXL IsoZone System Weight

Bontrager RXL IsoZone Bar 210g

Pads 14g

Gel Tape 62g

Total Weight 286g

–0mm increase in diameter–20% increase in vibration damping–system weight is 7g lighter in alloy–system wieght is 42g lighter in carbon

0mm wider

Page 19: Bontrager 2013 - FeedTheHabit.com · 2017. 2. 4. · Bontrager RXL IsoZone Bar 210g Pads 14g Gel Tape 62g Total Weight 286g –0mm increase in diameter –20% increase in vibration

RXL $349 / €299 / £249RL $89 / €79 / £69 Available immediately in P1 as part of Domane RXL June 2012RL June 2012 RXL pads $19/ €16/ £14RL pads $12/ €9/ £8

IsoZone Price and Availability

AftermarketIsoZone bars

Available Price

RXL June 2012 $349 / €299 / £249

RL June 2012 $89 / €79 / £69

AftermarketIsoZone pads

Available Price

RXL pads June 2012 $19/ €16/ £14

RL pads June 2012 $12/ €9/ £8

Available immediately in P1 as partof Domane.