Bob Hale HAR TRLP Presentation March-2011
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Transcript of Bob Hale HAR TRLP Presentation March-2011
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Books - Barnes & Noble vs. BordersWhoops – Amazon Kindle Movies – Blockbuster vs. Netflix vs. Redbox vs. TheatersWhoops – Time Warner & Comcast TV – Time Warner & Comcast Whoops – Apple TV/Google TV Phones – Blackberry vs. TREO Whoops – iPhone & Android
CHANGING TRENDS
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600 Million Users
100 Million Videos Watched Daily
100 Million Users
SOCIAL WEB, IS IT REAL?
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Facebook Marketplace
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63% + Under 45 years of Age
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Number of Sides Per Agent
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FIND A REALTOR SITES
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Another agent match site for consumers that's taking a data-driven approach, NeighborCity.com, is trying an even more ambitious tack, building an algorithm that takes into account factors like how well agents do in negotiating on behalf of their clients.
Cardella said Friday he couldn't wait to see HAR's Realtor Match, "but I think the problem with an MLS providing this technology is it's like the wolves guarding the sheep.“
An MLS, Cardella said, "Will always be stuck in the political quandary of the agent vs. the consumer, and the agent will always win because they are the ones paying the fees."
Find the most active real estate agentsOnline tool aids consumers in shopping for RealtorApril 27, 2010 By Matt CarterInman News
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CONSUMER SURVEYS & TRENDS
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54%
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81% Will Benefit
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HAR’S RESPONSE
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18,080 Free Realtor Websites
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14,349 blog posts are created by 1,441 Member Blogs
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Promote listings on social networking sites
Twitter Accounts: 1,574 Tweets: 47,046
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7,200 Free Agent Newsletters
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Videos Viewed 90,972 times on
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6,064 Agents have Surveyed Clients 4.93/5.00Total Surveys Sent to Clients 82,000+ (49% Response)
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5.9 Million Emails to Consumers / Year
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2010 – Broker Listings Viewed 145,881,434 Times
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2010 – 438,782 Email Leads to Brokers/Agents
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2010– Broker Phone# was Clicked 419,222 times
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2010– Click-Thrus from HAR.com to Broker/Agent Websites
2,724,954 Times
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2010– Click-Thrus from HAR.com to Broker/Agent Websites
2,724,954 Times$5.01 x 2,724,954 = $13.65 Million
$5.01
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Canada
• No Fannie Mae• No Freddy Mac• No HUD• No Mortgage Interest Deduction• 10-20% Down Payment• No 30 Year Mortgages• Low Foreclosure Rate• High Ownership Rate
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NAR Proposed Dues Increase
$80 Current Dues+$35 Public Awareness Campaign$115 Total +$40 Proposed for Political Advocacy$155 New Proposed Total
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Transaction ManagementE-Signatures