Board of Directors Meeting Agenda MAY 26, 2016 • 8:30 A.M. – 12:30 P.M. ET

HILTON UNIVERSITY OF FLORIDA CONFERENCE CENTER 1714 SW 34TH STREET, GAINESVILLE

MEETING ROOM: CENTURY BALLROOM

Chairman’s Welcome & Remarks Britt Sikes

Business Highlight

SharpSpring, Gainesville Anne Favre Consent Item

Approval of February 2016 Board Meeting Minutes Council Reports

Strategic Policy Council Jennifer Grove

Finance Council Alex Moseley Action Items

Action Item 1 – Fiscal Year 2016-2017 CareerSource Florida Network Funding Allocations Alex Moseley/Scott Fennell

Action Item 2 – Approval of Local Workforce Development Board Plans Under the Workforce Innovation and Opportunity Act

Michelle Dennard/Trina Travis President’s Report Chris Hart IV Open Discussion Public Comment Chairman’s Closing Remarks Britt Sikes

UPCOMING MEETINGS

Executive Committee Teleconference Meeting August 3, 2016

Board of Directors/Workforce Professional Development Summit September 27-29, 2016, Orlando

Board of Directors & Councils Teleconference Meetings November 9-10, 2016

Draft Board of Directors Meeting Minutes – February 3, 2016

Page 1 of 7

Consent Item 1

APPROVAL OF MINUTES

______________________

In accordance with Article VII, Section 7.3, of the approved bylaws, the corporation is required to keep correct and complete books and records of account and shall keep minutes on the proceedings of the board of directors.

______________________

NEEDED ACTION

Approve the draft minutes of the February 3, 2016 meeting of the CareerSource Florida Board of Directors to include any modifications or changes noted by the board.

CareerSource Florida Board of Directors Meeting

May 26, 2016 Consent Item 1

Approved_________________ Disapproved_______________

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MINUTES CAREERSOURCE FLORIDA

BOARD OF DIRECTORS MEETING FEBRUARY 3, 2016

CALL TO ORDER

Chairman Britt Sikes called the meeting of the CareerSource Florida Board of Directors to order

at approximately 1:30 p.m. ET on February 3, 2016, by welcoming all participants and attendees

to the meeting. Chairman Sikes requested a roll call.

ROLL CALL/QUORUM

A quorum was present with the following board members in attendance:

Chairman Britt Sikes Robert “Bob” Campbell Steve Capehart Timothy “Tim” Center Rose Conry William “Bill” D’Aiuto* Bryan da Frota Duane De Freese Kevin Doyle Chancellor Rod Duckworth* Arnie Girnun Elisha Gonzalez Jennifer Grove Benedict Grzesik

Elli Hurst Dwayne Ingram William “Bill” Johnson Edwin “Ed” Moore W. Alexander Moseley Bryan Nelson Julie Orange* Cissy Proctor Richard “Ric” Shriver Linda Sparks Alfredo “Al” Stimac Mike Tomas Sec. Sam Verghese Ardian Zika

Board members not in attendance were: Governor Rick Scott, Rep. Frank Artiles, Brittany O. Birken, Rick Matthews, Thomas McIntosh, Sen. Bill Montford, Andy Perez, Rep. Elizabeth Porter, and Maria C. Rodriguez.

*Designees

CHAIRMAN’S WELCOME & REMARKS

Chairman Sikes welcomed the board members, the CareerSource Florida professional team, led

by President and CEO Chris Hart IV, and local workforce development boards to the meeting.

Chairman Sikes acknowledged and thanked the 2015 sponsors:

• Platinum Sponsors:

o Dex Imaging

o Gulf Power Company

• Gold Sponsor:

o Coldwell Banker Commercial AI Group

• Silver Sponsor:

Draft Board of Directors Meeting Minutes – February 3, 2016

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o Independent Colleges & Universities of Florida

o Wexford Strategies

Chairman Sikes noted he would provide opportunities for public comment after a motion and

second have been made for any consent and action items, and again toward the end of the

meeting at the designated time. He also recapped the work of the board during the November

meeting (refer to November 4, 2015, Board Meeting Minutes).

CONSENT ITEM

Chairman Sikes explained the Consent Item: Approval of November 4, 2015, Board of Directors

Meeting Minutes

Chairman Sikes asked for a motion to approve the Consent Item as presented.

Motion: Mike Tomas Second: Bryan da Frota

Chairman Sikes opened the floor for discussion or corrections. Hearing none, Chairman Sikes

opened the floor for public comment. Hearing none, he called for the vote. The motion passed.

None were opposed. President Hart will sign and annotate the meeting minutes for the official

record.

AGENDA ITEM

Jayne Burgess, CareerSource Florida Senior Director, Business & Workforce Development

introduced the Action Item: Career & Professional Education (CAPE) Act Industry Certifications

for 2016-2017.

The Board was asked to approve recommendations of newly-submitted, recommended

certifications as well as authorize the CareerSource Florida professional team, in collaboration in

collaboration with Department of Education staff, to make any necessary revisions to approved

certifications that may evolve from changes by the certifying entities relating to the release of

newer versions, upgrades or other changes that may occur relating to eligibility issues of

certification requirements. The CareerSource Florida Board of Directors will be advised of all such

changes.

Chairman Sikes asked for a motion to approve the Agenda Item as presented.

Motion: Al Stimac Second: Dwayne Ingram

Chairman Sikes opened the floor for discussion or questions. After addressing comments by

board members, Chairman Sikes opened the floor for public comment. Hearing none, he called

for the vote. The motion passed. None were opposed.

PRESIDENT’S REPORT

Chairman Sikes invited President Hart to present his report. President Hart presented an update

on Florida’s economy:

Draft Board of Directors Meeting Minutes – February 3, 2016

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Florida Private Sector Jobs Created:

o Since December 2010: 1,025,400

o Over the Year: 238,900

o Over the Month: 21,000

• Florida has gained jobs over the year for the past 65 months

• Florida has gained jobs over the month for 50 consecutive months

• Florida’s annual job growth rate has exceeded the nation’s since April 2012

• Florida’s real Gross Domestic Product (GDP) in 2014 was up 2.7 percent from 2013

President Hart then presented an update on the CareerSource Florida Expanding Business

Engagement activities as well as the Workforce Innovation and Opportunity Act common

measures. He also outlined the various activities and projects the CareerSource Florida team.is

undertaking.

President Hart continued highlighting the work of the Higher Education Coordinating Council and

its recent report (See informational items in the agenda packet

at www.careersourceflorida.com/boardroom)

President Hart outlined the goal for the network to be successful.

The Goal: Increase the prosperity of workers and employers; reduce welfare dependency,

increase economic self-sufficiency, meet employer needs and enhance worker productivity and

business competitiveness.

President Hart covered each aspect of the goal in detail. He then concluded his official report. He

addressed comments and questions. Chairman Sikes moved to the CareerSource Florida

network partner updates.

NETWORK PARTNER UPDATES

Chairman Sikes invited our network partners, including new core partners under WIOA,

to provide any updates. Each gave brief statements:

• Florida Workforce Chairs’ Alliance Chair John Wannamaker ;

• Florida Workforce Development Association President Bruce Ferguson;

• Division of Vocational Rehabilitation Director Aleisa McKinlay;

• Division of Blind Services Director Robert Doyle; and

• Chancellor of Career and Adult Education Rod Duckworth.

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WORKFORCE INNOVATION AND OPPORTUNITY ACT UPDATE

Chairman Sikes asked Vice President of Policy Michelle Dennard to provide an update on the

Workforce Innovation and Opportunity Act.

Ms. Dennard gave a brief overview of the WIOA National Convening she and others from the

CareerSource Florida network attended.

Ms. Dennard highlighted the WIOA Unified plan:

Florida’s Unified WIOA Plan

o 24 local planning areas

o Inclusive career centers

o Infrastructure cost sharing

o Unified planning

o Board participation and performance expectations

o Align IT systems for WIOA compliance

o Universal design principles

Ms. Dennard concluded her report. Chairman Sikes asked if there were any questions or

comments. Hearing none, he moved to the next agenda item (to view the plan click here).

LEGISLATIVE UPDATE

President Hart said April Money, CareerSource Florida Director of Government Relations, was

unable to provide her report as she was attending the Legislative Session at The Capitol. He

instructed board members to look for updates through the Capitol Update communication.

NEW CAREERSOURCE FLORIDA WEBSITE

Chairman Sikes introduced CareerSource Florida Communications Manager Jacqueline

Barreiros to present the new CareerSource Florida website. Ms. Barreiros told the board the

former website was launched two years ago with the kick off of the unified brand. “Two years ago

seems like a generation ago when it comes to technology, particularly in web development and

communications,” Ms. Barreiros said.

The new website will continue to speak to our core values and the importance of brand

compliance. The improvements to our website were made primarily with Florida businesses in

mind – to serve them better and more efficiently.

The redesign plan was a collaborative effort with input from the CareerSource Florida professional

team. Ms. Barreiros displayed the new website and walked the board through some specific

aspects of the redesign.

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Ms. Barreiros walked the board through several aspects of the new website. She announced the

launch is planned for February 5, 2016. She also thanked the team at Moore Communications

Group for their vital role in this project. She concluded by asking board members to provide

feedback on the new website once they had an opportunity to explore it.

Chairman Sikes thanked her for her presentation.

HEARING FROM THE EXPERTS

Chairman Sikes introduced our expert panel:

• Tony Carvajal, Executive Vice President, Florida Chamber Foundation

• Dr. Jerry Parrish, Chief Economist & Director of Research, Florida Chamber Foundation

• Dr. Susanne Homant, President & CEO, The ABLE Trust

Each expert provided a short presentation in their area of expertise. The board engaged in

discussion surrounding each presentation.

PUBLIC COMMENT

Chairman Sikes asked if anyone would like to make a public comment. Hearing none, he moved

to his closing remarks.

CHAIRMAN’S CLOSING REMARKS

Chairman Sikes thanked the board and local partners for their participation in all the activities

today as well as our panel of experts for their presentations.

Chairman Sikes highlighted upcoming meetings:

o April 6-7, 2016: Executive Committee Meeting,

Ft. Lauderdale

o May 24-26, 2016: Board of Directors & Related Meetings, Gainesville

o August 3, 2016: Executive Committee Teleconference

o September 27-29, 2016: Workforce Professional Development Summit/Board of

Directors & Related Meetings/Future of Florida Forum, Orlando

o November 9-10, 2016: Strategic Policy & Finance Councils Teleconferences;

Board of Directors Teleconference

The meeting adjourned at 4:35 p.m. ET. Refer to the CareerSource Florida February 2016

Meeting Agenda Packet and PowerPoint presentation on the CareerSource Florida website for

more information at http://careersourceflorida.com/boardroom

__________________________

Draft Board of Directors Meeting Minutes – February 3, 2016

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BOARD SECRETARY CERTIFICATION

In accordance with Article VII, Section 7.3, I hereby certify that these minutes reflect the

proceedings by the Board of Directors of CareerSource Florida, have been reviewed by the Board,

and approved or approved with modifications which have been incorporated herein.

________________________________________ _________________

Chris Hart IV Date Board Secretary

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Action Item 1

APPROVAL OF STATE

AND LOCAL BUDGET ALLOCATIONS FOR FISCAL YEAR 2016/17

* * * * * * * * * * * Each year, Florida is notified of several federal awards and state appropriations to be received during the upcoming fiscal year. In most cases, the manner for distributing these funds among the state and 24 local workforce development boards is defined in the authorizing federal act or in the state appropriations bill; however, the specific state and local calculations are not known until updated allocation factors are applied to the funding awards. This action item defines these specific allocations in accordance with the authorizing grants, provides recommendations for the allocation of state-level funds for various state initiatives that advance the statewide strategic goals for workforce development and seeks the approval of the CareerSource Florida Board of Directors for specific reserves, commitments and local workforce development board allocations. This action item covers several major funding streams including the Workforce Innovation and Opportunity Act (WIOA), Temporary Assistance for Needy Families (TANF) and Wagner-Peyser (WP) as well as other workforce-related funding initiatives. It serves as the financial blueprint for operationalizing the unified brand values, vision, mission, promise and pillars of the CareerSource Florida network: Our Values

• Business-Driven

• Continuous Improvement

• Integrity

• Talent Focus

• Purpose-Driven

Our Vision Florida will be the global leader for talent. Our Mission

The Florida Workforce System connects employers with qualified, skilled talent and Floridians with employment and career development opportunities to achieve economic prosperity. Our Promise

Florida’s Workforce System promises a dedicated team of professionals who possess an understanding of your needs. Uniquely positioned, we offer assets, expertise and effective partnerships to deliver seamless and efficient services, demonstrate our value to all customers through results and drive economic priorities through talent development.

CareerSource Florida Board of Directors Meeting

May 26, 2016 Action Item 1

Approved__________________ Disapproved________________

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Our Pillars

• Collaborate

• Innovate

• Lead

Funding provided under WIOA must be allocated in accordance with the authorizing federal act (Public Law 113-128, as amended). This act defines specific allocation methodologies for its three principal funding streams (Adult, Youth, and Dislocated Worker) to be followed in allocating funding to local workforce development boards and defines allowances for funding levels for the state rapid response initiative and the state-level set-aside funds (also referred to as the Governor’s Reserve or as discretionary state board funding).

In the case of TANF state-appropriated funds, the Florida Legislature allocates a certain level of funding to the workforce system but does not define specific local allocations or the specific allocation methodology that the state board must use. However, the Legislature does define specific line-item appropriations or specific proviso language, which would be deducted from total funding available prior to the allocation of TANF funds to local workforce development boards. This board, in determining specific local allocations, is required to maximize funds distributed directly to the local workforce development boards through these appropriations, with such distributions to be based on the anticipated client caseload and the achievement of performance standards.

Specific direction and approval is needed by the board for key workforce investment areas as follows:

1. Workforce Innovation and Opportunity Act Funding consisting of the Adult, Youth and

Dislocated Worker funding streams with three primary allocation categories:

a. Local Workforce Development Board Allocations

b. State-Level Set-Aside or Governor’s Reserve

c. State Rapid Response Funds

2. Temporary Assistance For Needy Families including:

a. State-Level Allocations and Initiatives

b. Local Workforce Development Board Allocations and Initiatives

3. Jointly Managed Programs including:

a. Wagner-Peyser

b. Combined Veterans Programs

4. Other Workforce-Related Programs including:

a. Supplemental Nutrition Assistance

b. Reemployment Assistance Services

5. Budget Implementing Actions

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WORKFORCE INNOVATION AND OPPORTUNITY ACT (WIOA) FEDERAL PROGRAM YEAR 2016 for Fiscal Year 2016/17 – $164,353,071 (Prior Year 2015/16 – $147,359,485; increase of $16,993,586 or 11.53%) BASIC PURPOSE AND ELIGIBILITY:

1. Career services and training services for adults, youth and dislocated workers through the

CareerSource Florida network; and,

2. Broad, nearly universal eligibility for career services, but more restrictive eligibility for training services based on priority for low income, employment barriers and/or dislocation from employment.

SPECIFIC MANDATES/LIMITATIONS: At present, there are multiple federal restrictions and regulations governing allocation to state and local workforce development boards, including the use of funds, reporting, etc. Further, state law mandates percentages of WIOA funds that must be used for Individual Training Accounts (ITAs) at the local level.

DISTRIBUTION MECHANISMS: Federal laws specify formulas for distributing WIOA funds among

states and for sub-state allocations, primarily based upon relative shares of workforce, unemployment and poverty factors. WIOA (Public Law 113-128) provides that for adult and youth funding streams, 85% of the total federal award must be distributed to local workforce development boards by formula and allows the governor to reserve up to 15% at the state level for operational expenses, performance-based incentive payments to boards, program management and oversight, and state board-authorized initiatives. Similarly, WIOA dislocated worker funds also a l lows 15%to be transferred to the state-level “pool,” with another 25% of the total federal award allocated for purposes of funding a state-level program for rapid response assistance to dislocated workers, including emergency supplements to local workforce development boards. The remaining 60% of the federal dislocated funds are then distributed to the boards based on a formula t h a t u s e s local economic factors.

For the last five fiscal years, congressional actions have decreased the statutory 15% portion of the formula grant funds that governors may reserve for statewide activities from a low of 5% to last year’s 10%. This year, the reserve for statewide activities is fully restored to 15%. SPECIFIC FUND DISTRIBUTIONS FOR FY 2016/17: For specific identification of amounts to be

received under the various WIOA categories by the state and local workforce development boards, refer to the flowchart titled “Florida Funding for Workforce Innovation and Opportunity Act.” As shown on this chart, a total of $164,353,071 has currently been awarded to Florida from program year 2016 funds for fiscal year 2016/17, up by $16,993,586 or an increase of 11.53% from the previous year’s grant award. From the total WIOA funds awarded, 15%, or $24,652,961, is allocated by the

federal act to the state-level set-aside pool; the statewide Dislocated Worker Program for the Rapid Response Unit is allocated 25%, or $16,263,446, of the federal dislocated worker funding, and the balance of $123,436,664 is allocated to the 24 local workforce development boards.

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FY 2015/16 FY 2016/17 Change

Total WIOA Grant Award $ 147,359,485 $ 164,353,071 $ 16,993,586

State Set-Aside 14,735,950 24,652,961 9,917,011

Rapid Response 15,446,683 16,263,446 816,763

Local Allocations 117,176,852 123,436,664 6,259,812

LOCAL WORKFORCE DEVELOPMENT BOARD (LWDB) ALLOCATIONS

As shown on the Florida Funding for Workforce Innovation and Opportunity Act chart for program year 2016, a total of $123,436,664 is available through direct formula allocations to local workforce

development areas from the Adult, Youth and Dislocated Worker funds. Federal laws specify formulas for distributing WIOA among the 24 local workforce development boards, primarily based upon relative shares of workforce, unemployment and poverty factors. The spreadsheet titled Program Year 2016 Workforce Innovation and Opportunity Act, Local Workforce Development Board Formula Allocations shows the total allocations of WIOA funds with a comparison to the prior year, and the four sets of spreadsheets that follow it reflect the individual allocations for each of the three funding streams.

STATE SET-ASIDE ALLOCATIONS

15% State Set-Aside Allocation – As shown in the Florida Funding for Workforce Innovation and Opportunity Act chart, the federal act allocates a portion of each of the WIOA adult, youth and dislocated worker funding streams for use by the governor for state-level initiatives. For fiscal year 2016/17, the amount currently allocated to the state is $24,652,961.

From these state-level funds, the CareerSource Florida Board allocates certain funds for administrative and program costs of the Department of Economic Opportunity (DEO) and CareerSource Florida. Additionally, in accordance with Section 445.003(3)(a)2, Florida Statutes, $2 million in WIOA set-aside funds must be allocated for the Incumbent Worker Training (IWT) program, administered by the CareerSource Florida professional team. From the balance of state-level WIOA funds, this board determines any additional or specific allotments for purposes of state demonstration and pilot projects as well as other workforce development initiatives.

FY 2016/17

Total WIOA Set-Aside Pool $24,652,961

Plus Estimated Balance of Recaptured Funds $ 5,786,305 Total WIOA Funds Available $30,439,266

Less Appropriations and Required Allocations:

DEO/CareerSource Florida Program Services $(6,993,836)

LWDB Support and Shared Services (872,993)

Initial Skills Review (649,931)

Incumbent Worker Training (Per FL Statutes) (2,000,000)

Balance of Funds Available for Board Discretion $ 19,922,506

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Discretionary Board Allocations – As shown in the previous tabulation, CareerSource Florida has available discretionary funding in the amount of $19,922,506, after combining the balance of WIOA unobligated funding brought forward from the prior year with the new year’s WIOA grant award and accounting for fixed administrative costs and required allocations.

The following funding recommendations reflect strategic initiatives and priorities directed by the CareerSource Florida Executive Committee, specific funding requests from DEO and local workforce development boards, and other discretionary funding priorities recommended by the CareerSource Florida professional team that advance the CareerSource Florida network’s collective effort to increase the prosperity of workers and employers, reduce welfare dependency, increase economic self-sufficiency, meet employer needs and enhance worker productivity and business competitiveness.

Local Performance Incentives ($10,000,000) – CareerSource Florida, through a collaborative

statewide process, has designed a data-driven, outcome-based Performance Funding Model for the CareerSource Florida network that will inform policy discussions and decisions, align resources to shared goals, reward excellence and showcase improvement through a series of critical metrics. This model has formed the basis for awarding annual local performance incentives and reflects essential system-wide success indicators that align with both state and local priorities. Performance is awarded based on the TIE (Target, Improve and Excel) model. Long-horizon metrics and short-horizon metrics have been developed for job placements, employer engagement, cost of doing business and customer satisfaction. This funding recommendation would be used to drive the types of outcomes the CareerSource Florida Network needs for Florida to become the global leader for talent.

Additional WIOA Formula Funds ($3,000,000) – Based on feedback from the Executive Committee and local workforce development board representatives, we have included additional funding to be distributed to local workforce boards through the WIOA adult funding formula. This would provide additional funds to local workforce development boards and would be more flexible than traditional formula funds. Some examples of ways these funds could be used include additional On the Job Training (OJT) grants, integration efforts with local WIOA partners, development of best practices to be shared across the state, or pilot projects that could be used to apply for other grant opportunities.

Governor’s Challenge ($1,000,000) – Governor Rick Scott has been focused on creating and filling jobs for Floridians since he took office. Due to his commitment and an improving economy, since 2010 more than one million new jobs have been created in Florida and the unemployment rate has dropped from a high of 10.7% to 4.9%. The Governor wants to ensure that everyone who wants a job can get one. To that end, he is planning to issue a challenge to local workforce development boards with a focus on continuing to place Floridians into a job. Community Based Training ($1,000,000) – For years, the CareerSource Florida Board has been

focused on business engagement and ensuring Florida businesses have the talent they need. In order to meet the needs of businesses, we must grow the link between the supply side (education and training providers) and the demand side (business). We can do that by leveraging all the programs and resources, including local workforce development boards, economic development organizations, and state colleges and universities. When those links are made, and solutions are developed to meet the specific needs of a business or industry, the result will be a total talent solution. These funds would be available for such opportunities as we work with businesses and local partners.

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Emerging Initiatives Funding ($1,000,000) – Through CareerSource Florida’s new disciplined process

of validating project ideas and activities, we recognize the need to continually evaluate prospective project proposals as well as current initiatives. Economic conditions, business climate and industry needs can change rapidly over a 12-month period. As these changes occur, the CareerSource Florida network must be prepared to take proactive steps to analyze and address those changing conditions. If a decision is made during the fiscal year to fund a new initiative based on how it advances our strategic goals and principles, the state will need to ensure there are funds available, if needed, for any new project costs. These funds would position CareerSource Florida to address and respond to workforce development strategies resulting from emerging ideas and initiatives throughout the year.

Additional Funding for the Incumbent Worker Training Grant Program ($1,000,000) – When workers lack needed training and businesses experience skill gaps, the company’s ability to compete, expand and retain workers can be compromised. Florida’s Incumbent Worker Training (IWT) Program, addresses such needs. The IWT Program was created for the purpose of providing grant funding for continuing education and training of incumbent employees at existing Florida businesses. These funds, combined with the statutory required $2 million, will be used for the Incumbent Worker Training grant program. This brings the total allocated to $3 million. With the new focus on building capacity at the local level, we foresee a large increase in demand for training for existing workers to help grow the businesses within our state.

Rural Initiatives ($750,000) – Four local workforce development boards (3, 6, 7 and 19) are designated by the Executive Office of the Governor as Rural Areas of Critical Economic Concern (RACEC); local board 2, although not designated as a RACEC, has areas within its boundaries that face similar economic challenges. Chief executives of these local workforce development boards have previously identified as a top priority the maintenance of funding at a minimal level to sustain operations within Florida’s rural local workforce development areas and provide a minimal level of workforce service to employers and residents. Though not every year, this board has provided supplementary allocations to support rural workforce development when funding was available. Initiatives within these local workforce development areas using such funds included entrepreneurial programs, and employer outreach efforts and projects to address e-commerce, information technology and the rural WIRED initiative. Funding recommended for fiscal year 2016/17 would be used by the five rural local workforce development boards to address critical workforce needs. Each region would be allotted $150,000 and would submit a plan for the use of these funds to the CareerSource Florida professional team with goals, outcomes and costs.

Funding for the Continuation of Marketplace Business Intelligence ($410,000) – Under the direction of the CareerSource Florida Executive Committee in April of 2014, and with a subsequent allocation by the CareerSource Florida Board of Directors, a new sector strategy approach for marketplace business intelligence was developed to position the CareerSource Florida network to respond to rapid economic and competitiveness changes as Florida’s economic recovery continues. Sector partnerships address common needs of employers and generate coordinated solutions across all segments of the talent delivery system. Among other benefits, a sector strategy will position the CareerSource Florida network to more effectively engage employers, address current and emerging skills gaps, identify and respond to key policy needs, and more effectively align and leverage programs and resources that serve employers, job seekers and workers. The two sectors selected as focal areas for this effort are healthcare and advanced manufacturing. We have contracted with key industry entities to develop the two councils and are poised to begin gathering critical industry information next fiscal year.

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Juvenile Offender Workforce Pilot Project ($350,000) – The Department of Juvenile Justice (DJJ),

DEO, CareerSource Florida, and the local workforce development boards collaborate on several

initiatives across the state aimed at improving the employment outcomes for juvenile offenders. Last

year, DJJ and DEO entered into a statewide Memorandum of Agreement to collaborate as partners to

ensure juvenile offenders under the supervision of DJJ have information about and access to services

provided by the state’s workforce system. Currently, CareerSource Northeast Florida and CareerSource

South Florida are offering workforce projects to address employment barriers for this disadvantaged

population and will partner with DJJ in the local areas to provide services to improve the employment

outcomes for youthful offenders under the jurisdiction of DJJ. This funding would be matched with

$150,000 from the Department of Juvenile Justice.

Virtual Career Center ($300,000) – CareerSource Palm Beach County is implementing an online

Virtual Career Center to leverage technology and appeal to a broader audience that is tech savvy and chooses to work independently to achieve career success. The Virtual Career Center is designed for all career seekers including professionals, students, and recent college graduates and alumni. This funding will be used to create an easy to navigate path for business users of the Employ Florida Marketplace. The final product will then be made available to all local workforce development boards that wish to customize and use the online solution. Florida Workforce Dashboard ($100,000) – At the April Executive Committee meeting, we introduced and discussed the creation of a dashboard that would be used to track metrics surrounding the goal to increase the prosperity of workers and employers, reduce welfare dependency, increase economic self-sufficiency, meet employer needs, and enhance productivity and competitiveness. CareerSource Florida and the DEO will partner on the development of the dashboard with much of the work being done in-house. These funds would be available for funding research and development as needed. Budget Reserve ($1,000,000) – Prudent fiscal policy requires a budget reserve to not only provide a

level of comfort, but also to maintain fiscal responsibility. Because of responsible spending at the state level in the past, Florida’s workforce system has been able to successfully manage through the great recession and subsequent recovery. Therefore, we recommend the maintenance of a reasonable budget reserve that does not adversely affect the workforce network’s performance. The recommended reserve funding level equals approximately 5% of total program year 2016 state-level WIOA funding, which is estimated to be about a one-month reserve.

Discretionary Funding Summary

In the event the foregoing reserves and commitments are approved by the Foard, an estimated balance of $12,506 will remain available to CareerSource Florida to be added to the budgeted reserve or as a carry forward into the next fiscal year. Please note this amount is an estimate because certain current year funds may not be available for carry-forward purposes or allocated funds may not be expended at the level expected during the fiscal year.

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Total 2016/17 WIOA Funds Available $19,922,506

Less Proposed Discretionary Board Allocations:

LWDB Performance Incentives (10,000,000)

WIOA Formula Distribution (3,000,000)

Governor’s Reemployment Challenge (1,000,000)

Community Based Training Programs (1,000,000)

Emerging Initiatives (1,000,000)

Additional Incumbent Worker Training (1,000,000)

Rural Initiatives (750,000)

Marketplace Intelligence Councils (410,000)

DJJ Youthful Offender Partnership (350,000)

Virtual Career Center (300,000)

Florida Workforce Dashboard (100,000)

5% Budget Reserve (1,000,000)

Balance Remaining for State Projects $12,506

WIOA – STATE RAPID RESPONSE FUNDS

As noted previously, 25%, or $16,263,446, of the total federal WIOA Dislocated Worker funding ($65,053,785) provided to the state for fiscal year 2016/17 may be reserved by federal law for the purposes of establishing and operating the state-level Rapid Response Unit and providing emergency allocations to address local dislocation events. From this amount, the board is required by Chapter 445, F.S., to maintain an emergency reserve, historically set at $3,000,000, to fund the operational costs of the DEO Rapid Response Unit.

The following tabulation shows the distribution of the total federal award for 2016/17:

Total Dislocated Worker Funds (16/17) $65,053,785

Less Local Pass-Through (60%) - 39,032,271

Less State-Level Set Aside (15%) - 9,758,068

Balance for State-Level Rapid Response Reserve (25%) $16,263,446 From the total Rapid Response funding available to the board from new-year funding, program management costs of $500,069 are being requested as well as continuation of the $3,000,000

emergency reserve to address major events that may occur during fiscal year 2016/17.

Total Rapid Response State-Level Allocation $16,263,446

Less: Proposed RR Program Unit Costs -500,069 Less: Proposed Emergency Reserve (Chapter 445, F.S.) -3,000,000

Balance Fund Reserve $12,763,377

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In addition, the CareerSource Florida professional team proposes allocating $12,000,000 of the $16,263,446 that is available in discretionary Dislocated Worker funding through the use of the local pass-through allocation formula. Combined with the $3,000,000 emergency reserve, the board will have a total of $3,763,377 to fund supplemental requests from local workforce development boards

during the upcoming fiscal year for major dislocations and plant closures as well as the needs of the unemployed and long-term unemployed. In the event of a major dislocation, and funding held at the state-level is insufficient to meet the needs of affected local workforce development boards, CareerSource Florida will deobligate funds from unaffected local workforce development boards and reobligate those funds to the affected local workforce development boards.

* * * * * * * * * * *

NEEDED ACTIONS

1. Approval of the program year 2016/17 local WIOA Adult, Youth and Dislocated Worker fund allocations.

2. Approval to establish the program year 2016/17 WIOA state-level set-aside allocations, authorize operations and administration funding, other reserves, obligations, and commitments for DEO and CareerSource Florida. Additionally, to authorize flexibility by the President and Treasurer to adjust actual spending categories as necessary within the total approved budget.

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FUNDING FROM USDOL - PROGRAM YEAR 2016

$164,353,071

PY 2015

($147,359,485) (11.53% Increase)

FLORIDA FUNDING FOR

WORKFORCE INNOVATION AND OPPORTUNITY ACT

YOUTH PROGRAM

$49,787,759

($42,774,978) (16.39% Increase)

ADULT PROGRAM

$49,511,527

($42,797,775) (15.69% Increase)

DISLOCATED WORKER PROGRAM

$65,053,785

($61,786,732) (5.29% Increase)

REQUIRED RESERVE FROM EACH FUNDING STREAM FOR STATE-LEVEL ACTIVITIES

$24,652,961

($14,735,950) (67.30% Increase)

25% RESERVE FROM

DISLOCATED WORKER PROGRAM FOR

RAPID RESPONSE

$16,263,446

($15,446,683) (5.29% Increase)

LOCAL WORKFORCE DEVELOPMENT BOARD FORMULA ALLOCATIONS

$123,436,664

($117,176,852) (5.34% Increase)

ADULT PROGRAM

$42,084,798

($38,517,997) (9.26% Increase)

YOUTH PROGRAM

$42,319,595

($38,497,480) (9.93% Increase)

DISLOCATED WORKERS

$39,032,271

($40,161,375) (-2.81% Decrease)

11

Program Year 2016 Workforce Innovation and Opportunity Act Local Workforce Development Board Formula Allocations

LOCAL WORKFORCE DEVELOPMENT

BOARDS

WIOA

ADULT

WIOA

YOUTH

WIOA

DISLOCATED

WORKER

PY 2016

FINAL

ALLOCATION

PY 2015

FINAL

ALLOCATION DIFFERENCE %

1 CareerSource Escarosa $999,500 $1,161,079 $805,725 $2,966,304 $2,768,426 $197,878 7.1%

2 CareerSource Okaloosa Walton $430,663 $377,506 $359,381 $1,167,550 $990,966 $176,584 17.8%

3 CareerSource Chipola $457,705 $409,212 $166,605 $1,033,522 $919,169 $114,353 12.4%

4 CareerSource Gulf Coast $480,826 $471,503 $427,515 $1,379,844 $1,273,614 $106,230 8.3%

5 CareerSource Capital Region $910,386 $1,751,471 $654,579 $3,316,436 $2,984,257 $332,179 11.1%

6 CareerSource North Florida $358,124 $446,640 $211,148 $1,015,912 $930,171 $85,741 9.2%

7 CareerSource Florida Crown $331,914 $406,213 $168,403 $906,530 $848,327 $58,203 6.9%

8 CareerSource Northeast Florida $3,067,237 $3,435,642 $3,150,893 $9,653,772 $8,971,391 $682,381 7.6%

9 CareerSource North Central Florida $623,935 $1,385,029 $373,187 $2,382,151 $2,186,942 $195,209 8.9%

10 CareerSource Citrus Levy Marion $1,307,545 $1,260,943 $894,599 $3,463,087 $3,141,583 $321,504 10.2%

11 CareerSource Flagler Volusia $1,338,778 $1,388,753 $1,205,277 $3,932,808 $3,639,105 $293,703 8.1%

12 CareerSource Central Florida $4,514,284 $4,796,307 $4,936,198 $14,246,789 $13,407,936 $838,853 6.3%

13 CareerSource Brevard $1,126,441 $1,036,132 $1,119,394 $3,281,967 $3,212,531 $69,436 2.2%

14 CareerSource Pinellas $1,772,367 $1,283,710 $1,691,618 $4,747,695 $4,755,044 ($7,349) -0.2%

15 CareerSource Tampa Bay $2,611,886 $2,961,361 $2,688,981 $8,262,228 $7,770,075 $492,153 6.3%

16 CareerSource Pasco Hernando $1,382,061 $1,293,187 $1,199,964 $3,875,212 $3,625,243 $249,969 6.9%

17 CareerSource Polk $1,508,455 $1,580,101 $1,331,225 $4,419,781 $4,114,573 $305,208 7.4%

18 CareerSource Suncoast $1,275,868 $1,042,271 $1,109,099 $3,427,238 $3,277,729 $149,509 4.6%

19 CareerSource Heartland $632,478 $677,716 $361,888 $1,672,082 $1,542,027 $130,055 8.4%

20 CareerSource Research Coast $1,298,163 $1,193,473 $1,215,071 $3,706,707 $3,827,273 ($120,566) -3.2%

21 CareerSource Palm Beach County $2,561,701 $2,393,099 $2,799,675 $7,754,475 $7,340,732 $413,743 5.6%

22 CareerSource Broward $3,559,557 $3,068,457 $4,062,840 $10,690,854 $9,821,563 $869,291 8.9%

23 CareerSource South Florida $7,150,531 $6,264,648 $5,992,722 $19,407,901 $19,641,704 ($233,803) -1.2%

24 CareerSource Southwest Florida $2,384,393 $2,235,142 $2,106,284 $6,725,819 $6,186,471 $539,348 8.7%

STATEWIDE TOTALS $42,084,798 $42,319,595 $39,032,271 $123,436,664 $117,176,852 $6,259,812 5.3%

12

Program Year 2016 Workforce Innovation and Opportunity Act Adult Program Local Workforce Deve lo pme nt Board Formula Allocations

AREA OF SUBSTANTIAL UNEMPLOYMENT ECONOMICALLY PY 2016 PY 2015

LABOR UNEMPLOYED DISADVANTAGED LWDB HH FINAL FINAL

LOCAL WORKFORCE DEVELOPMENT

BOARDS FORCE Total Rate Excess Total Excess SHARE * ALLOCATION ALLOCATION DIFFERENCE %

1 CareerSource Escarosa 171,778 11,087 6.5% 3,357 37,565 34,880 0.023749680 $999,500 $910,669 $88,831 9.8%

2 CareerSource Okaloosa Walton 68,551 4,432 6.5% 1,347 17,175 15,676 0.010233212 $430,663 $340,067 $90,596 26.6%

3 CareerSource Chipola 40,412 2,643 6.5% 824 22,405 21,879 0.010875773 $457,705 $398,936 $58,769 14.7%

4 CareerSource Gulf Coast 81,373 5,356 6.6% 1,694 17,705 16,476 0.011425173 $480,826 $423,320 $57,506 13.6%

5 CareerSource Capital Region 143,422 9,369 6.5% 2,915 35,540 33,241 0.021632170 $910,386 $792,681 $117,705 14.8%

6 CareerSource North Florida 45,861 3,006 6.6% 943 15,390 14,785 0.008509576 $358,124 $323,652 $34,472 10.7%

7 CareerSource Florida Crown 40,069 2,594 6.5% 791 14,815 14,245 0.007886794 $331,914 $301,171 $30,743 10.2%

8 CareerSource Northeast Florida 640,872 41,337 6.5% 12,498 98,835 89,525 0.072882301 $3,067,237 $2,697,299 $369,938 13.7%

9 CareerSource North Central Florida 80,246 5,220 6.5% 1,609 27,380 25,613 0.014825673 $623,935 $563,591 $60,344 10.7%

10 CareerSource Citrus Levy Marion 197,382 14,024 7.1% 5,142 46,225 43,758 0.031069297 $1,307,545 $1,164,651 $142,894 12.3%

11 CareerSource Flagler Volusia 272,197 17,696 6.5% 5,447 43,265 39,741 0.031811446 $1,338,778 $1,203,052 $135,726 11.3%

12 CareerSource Central Florida 916,417 59,235 6.5% 17,996 149,970 134,410 0.107266371 $4,514,284 $4,104,735 $409,549 10.0%

13 CareerSource Brevard 253,921 16,429 6.5% 5,003 33,130 29,895 0.026765989 $1,126,441 $1,050,629 $75,812 7.2%

14 CareerSource Pinellas 317,443 20,526 6.5% 6,241 65,180 59,225 0.042114183 $1,772,367 $1,718,661 $53,706 3.1%

15 CareerSource Tampa Bay 516,959 33,350 6.5% 10,087 88,835 80,299 0.062062469 $2,611,886 $2,393,088 $218,798 9.1%

16 CareerSource Pasco Hernando 279,567 18,327 6.6% 5,746 44,040 40,545 0.032839904 $1,382,061 $1,258,827 $123,234 9.8%

17 CareerSource Polk 280,849 18,725 6.7% 6,087 50,110 46,599 0.035843220 $1,508,455 $1,370,745 $137,710 10.0%

18 CareerSource Suncoast 238,681 15,412 6.5% 4,671 45,445 41,227 0.030316595 $1,275,868 $1,190,172 $85,696 7.2%

19 CareerSource Heartland 76,458 5,610 7.3% 2,170 24,825 23,869 0.015028649 $632,478 $568,857 $63,621 11.2%

20 CareerSource Research Coast 261,123 17,527 6.7% 5,777 39,530 36,266 0.030846361 $1,298,163 $1,279,773 $18,390 1.4%

21 CareerSource Palm Beach County 504,247 32,567 6.5% 9,876 87,490 78,899 0.060869989 $2,561,701 $2,468,750 $92,951 3.8%

22 CareerSource Broward 715,713 46,168 6.5% 13,961 119,870 107,427 0.084580589 $3,559,557 $3,087,599 $471,958 15.3%

23 CareerSource South Florida 1,299,960 83,933 6.5% 25,435 256,605 239,525 0.169907725 $7,150,531 $6,773,355 $377,176 5.6%

24 CareerSource Southwest Florida 463,884 30,153 6.5% 9,278 80,745 73,693 0.056656861 $2,384,393 $2,133,717 $250,676 11.7%

STATEWIDE TOTALS 7,907,383 514,725 6.5% 158,895 1,462,075 1,341,698 1.000000000 $42,084,798 $38,517,997 $3,566,801 9.3%

13

Program Year 2016 Workforce Innovation and Opportunity Act Youth Program Local Workforce Development Board Formula Allocations

AREA OF SUBSTANTIAL UNEMPLOYMENT ECONOMICALLY PY 2016 PY 2015

LABOR UNEMPLOYED DISADVANTAGED LWDB HH FINAL FINAL

LOCAL WORKFORCE

DEVELOPMENT BOARDS FORCE Total Rate Excess Total Excess SHARE * ALLOCATION ALLOCATION DIFFERENCE %

1 CareerSource Escarosa 171,778 11,087 6.5% 3,357 8,925 6,240 0.027435966 $1,161,079 $1,050,714 $110,365 10.5%

2 CareerSource Okaloosa Walton 68,551 4,432 6.5% 1,347 3,025 1,526 0.008920305 $377,506 $279,495 $98,011 35.1%

3 CareerSource Chipola 40,412 2,643 6.5% 824 3,305 2,779 0.009669565 $409,212 $346,688 $62,524 18.0%

4 CareerSource Gulf Coast 81,373 5,356 6.6% 1,694 3,365 2,136 0.011141493 $471,503 $408,322 $63,181 15.5%

5 CareerSource Capital Region 143,422 9,369 6.5% 2,915 14,900 12,601 0.041386757 $1,751,471 $1,544,682 $206,789 13.4%

6 CareerSource North Florida 45,861 3,006 6.6% 943 3,580 2,975 0.010553987 $446,640 $400,331 $46,309 11.6%

7 CareerSource Florida Crown 40,069 2,594 6.5% 791 3,335 2,765 0.009598693 $406,213 $362,787 $43,426 12.0%

8 CareerSource Northeast Florida 640,872 41,337 6.5% 12,498 24,245 14,935 0.081183249 $3,435,642 $3,009,459 $426,183 14.2%

9 CareerSource North Central Florida 80,246 5,220 6.5% 1,609 12,565 10,798 0.032727837 $1,385,029 $1,243,429 $141,600 11.4%

10 CareerSource Citrus Levy Marion 197,382 14,024 7.1% 5,142 8,130 5,663 0.029795719 $1,260,943 $1,107,995 $152,948 13.8%

11 CareerSource Flagler Volusia 272,197 17,696 6.5% 5,447 9,220 5,696 0.032815842 $1,388,753 $1,233,213 $155,540 12.6%

12 CareerSource Central Florida 916,417 59,235 6.5% 17,996 34,990 19,430 0.113335380 $4,796,307 $4,345,357 $450,950 10.4%

13 CareerSource Brevard 253,921 16,429 6.5% 5,003 6,140 2,905 0.024483507 $1,036,132 $957,412 $78,720 8.2%

14 CareerSource Pinellas 317,443 20,526 6.5% 6,241 8,880 2,925 0.030333706 $1,283,710 $1,283,626 $84 0.0%

15 CareerSource Tampa Bay 516,959 33,350 6.5% 10,087 22,075 13,539 0.069976110 $2,961,361 $2,719,262 $242,099 8.9%

16 CareerSource Pasco Hernando 279,567 18,327 6.6% 5,746 7,990 4,495 0.030557632 $1,293,187 $1,183,782 $109,405 9.2%

17 CareerSource Polk 280,849 18,725 6.7% 6,087 10,475 6,964 0.037337339 $1,580,101 $1,428,630 $151,471 10.6%

18 CareerSource Suncoast 238,681 15,412 6.5% 4,671 7,255 3,037 0.024628558 $1,042,271 $984,082 $58,189 5.9%

19 CareerSource Heartland 76,458 5,610 7.3% 2,170 4,825 3,869 0.016014247 $677,716 $599,890 $77,826 13.0%

20 CareerSource Research Coast 261,123 17,527 6.7% 5,777 7,005 3,741 0.028201424 $1,193,473 $1,178,171 $15,302 1.3%

21 CareerSource Palm Beach County 504,247 32,567 6.5% 9,876 16,935 8,344 0.056548255 $2,393,099 $2,319,089 $74,010 3.2%

22 CareerSource Broward 715,713 46,168 6.5% 13,961 21,105 8,662 0.072506773 $3,068,457 $2,580,997 $487,460 18.9%

23 CareerSource South Florida 1,299,960 83,933 6.5% 25,435 41,130 24,050 0.148031883 $6,264,648 $5,940,700 $323,948 5.5%

24 CareerSource Southwest Florida 463,884 30,153 6.5% 9,278 15,170 8,118 0.052815773 $2,235,142 $1,989,367 $245,775 12.4%

STATEWIDE TOTALS 7,907,383 514,725 6.5% 158,895 298,570 178,193 1.000000000 $42,319,595 $38,497,480 $3,822,115 9.9%

14

Program Year 2016 Workforce Innovation and Opportunity Act Dislocated Worker Program Local Workforce Development Board Formula Allocations

20% 25% 25% 30% HH PY 2016 PY 2015

LOCAL WORKFORCE

DEVELOPMENT BOARDS

UC

CLAIMANTS

UC

CONCENTRATION

MASS

LAYOFF

LONG-TERM

UNEMPLOYED

LWDB

SHARE *

FINAL

ALLOCATION

FINAL

ALLOCATION DIFFERENCE %

1 CareerSource Escarosa 1,072 11,258 7,862 162 0.020642526 $805,725 $807,043 ($1,318) -0.2%

2 CareerSource Okaloosa Walton 428 5,419 3,549 72 0.009207284 $359,381 $371,404 ($12,023) -3.2%

3 CareerSource Chipola 221 2,438 1,485 35 0.004268401 $166,605 $173,545 ($6,940) -4.0%

4 CareerSource Gulf Coast 542 5,270 4,210 99 0.010952871 $427,515 $441,972 ($14,457) -3.3%

5 CareerSource Capital Region 702 9,309 6,442 150 0.016770207 $654,579 $646,894 $7,685 1.2%

6 CareerSource North Florida 261 2,795 1,891 51 0.005409583 $211,148 $206,188 $4,960 2.4%

7 CareerSource Florida Crown 184 2,494 1,504 40 0.004314458 $168,403 $184,369 ($15,966) -8.7%

8 CareerSource Northeast Florida 4,029 40,094 30,413 720 0.080725324 $3,150,893 $3,264,633 ($113,740) -3.5%

9 CareerSource North Central Florida 376 6,424 3,496 76 0.009560978 $373,187 $379,922 ($6,735) -1.8%

10 CareerSource Citrus Levy Marion 1,106 12,858 8,153 198 0.022919474 $894,599 $868,937 $25,662 3.0%

11 CareerSource Flagler Volusia 1,459 16,399 11,098 282 0.030878988 $1,205,277 $1,202,840 $2,437 0.2%

12 CareerSource Central Florida 5,849 63,671 46,974 1,190 0.126464526 $4,936,198 $4,957,844 ($21,646) -0.4%

13 CareerSource Brevard 1,401 15,122 10,054 263 0.028678674 $1,119,394 $1,204,490 ($85,096) -7.1%

14 CareerSource Pinellas 2,059 23,111 15,480 395 0.043338954 $1,691,618 $1,752,757 ($61,139) -3.5%

15 CareerSource Tampa Bay 3,213 34,139 25,812 648 0.068891228 $2,688,981 $2,657,725 $31,256 1.2%

16 CareerSource Pasco Hernando 1,503 16,908 10,476 278 0.030742857 $1,199,964 $1,182,634 $17,330 1.5%

17 CareerSource Polk 1,602 17,349 11,979 330 0.034105755 $1,331,225 $1,315,198 $16,027 1.2%

18 CareerSource Suncoast 1,331 17,042 9,481 248 0.028414932 $1,109,099 $1,103,475 $5,624 0.5%

19 CareerSource Heartland 460 5,131 2,951 87 0.009271512 $361,888 $373,280 ($11,392) -3.1%

20 CareerSource Research Coast 1,828 16,001 8,504 245 0.031129905 * $1,215,071 $1,369,329 ($154,258) -11.3%

21 CareerSource Palm Beach County 3,575 34,867 25,708 680 0.071727179 $2,799,675 $2,552,893 $246,782 9.7%

22 CareerSource Broward 4,839 49,980 38,202 1,022 0.104089257 $4,062,840 $4,152,967 ($90,127) -2.2%

23 CareerSource South Florida 6,741 83,583 52,761 1,491 0.153532504 $5,992,722 $6,927,649 ($934,927) -13.5%

24 CareerSource Southwest Florida 2,607 30,403 18,080 488 0.053962623 $2,106,284 $2,063,387 $42,897 2.1%

STATEWIDE TOTALS 47,388 522,065 356,565 9,250 1.000000000 $39,032,271 $40,161,375 ($1,129,104) -2.8%

15

Program Year 2016 Workforce Innovation and Opportunity Act Supplemental Dislocated Worker Program Local Workforce Development Board

Formula Allocations

20% 25% 25% 30% PY 2016 PY2016

LOCAL WORKFORCE

DEVELOPMENT BOARDS

UC

CLAIMANTS

UC

CONCENTRATION

MASS

LAYOFF

LONG-TERM

UNEMPLOYED

LWDB

SHARE

FINAL

ALLOCATION SUPPLEMENTAL TOTAL

1 CareerSource Escarosa 1,072 11,258 7,862 162 0.020642526 $805,725 $247,710 $1,053,435

2 CareerSource Okaloosa Walton 428 5,419 3,549 72 0.009207284 $359,381 $110,487 $469,868

3 CareerSource Chipola 221 2,438 1,485 35 0.004268401 $166,605 $51,221 $217,826

4 CareerSource Gulf Coast 542 5,270 4,210 99 0.010952871 $427,515 $131,434 $558,949

5 CareerSource Capital Region 702 9,309 6,442 150 0.016770207 $654,579 $201,242 $855,821

6 CareerSource North Florida 261 2,795 1,891 51 0.005409583 $211,148 $64,915 $276,063

7 CareerSource Florida Crown 184 2,494 1,504 40 0.004314458 $168,403 $51,773 $220,176

8 CareerSource Northeast Florida 4,029 40,094 30,413 720 0.080725324 $3,150,893 $968,704 $4,119,597

9 CareerSource North Central Florida 376 6,424 3,496 76 0.009560978 $373,187 $114,732 $487,919

10 CareerSource Citrus Levy Marion 1,106 12,858 8,153 198 0.022919474 $894,599 $275,034 $1,169,633

11 CareerSource Flagler Volusia 1,459 16,399 11,098 282 0.030878988 $1,205,277 $370,548 $1,575,825

12 CareerSource Central Florida 5,849 63,671 46,974 1,190 0.126464526 $4,936,198 $1,517,574 $6,453,772

13 CareerSource Brevard 1,401 15,122 10,054 263 0.028678674 $1,119,394 $344,144 $1,463,538

14 CareerSource Pinellas 2,059 23,111 15,480 395 0.043338954 $1,691,618 $520,067 $2,211,685

15 CareerSource Tampa Bay 3,213 34,139 25,812 648 0.068891228 $2,688,981 $826,695 $3,515,676

16 CareerSource Pasco Hernando 1,503 16,908 10,476 278 0.030742857 $1,199,964 $368,914 $1,568,878

17 CareerSource Polk 1,602 17,349 11,979 330 0.034105755 $1,331,225 $409,269 $1,740,494

18 CareerSource Suncoast 1,331 17,042 9,481 248 0.028414932 $1,109,099 $340,979 $1,450,078

19 CareerSource Heartland 460 5,131 2,951 87 0.009271512 $361,888 $111,258 $473,146

20 CareerSource Research Coast 1,828 16,001 8,504 245 0.031129905 $1,215,071 $373,559 $1,588,630

21 CareerSource Palm Beach County 3,575 34,867 25,708 680 0.071727179 $2,799,675 $860,726 $3,660,401

22 CareerSource Broward 4,839 49,980 38,202 1,022 0.104089257 $4,062,840 $1,249,071 $5,311,911

23 CareerSource South Florida 6,741 83,583 52,761 1,491 0.153532504 $5,992,722 $1,842,393 $7,835,115

24 CareerSource Southwest Florida 2,607 30,403 18,080 488 0.053962623 $2,106,284 $647,551 $2,753,835

STATEWIDE TOTALS 47,388 522,065 356,565 9,250 1.000000000 $39,032,271 $12,000,000 $51,032,271

16

Action Item 1, Continued

TEMPORARY ASSISTANCE FOR NEEDY FAMILIES (TANF)

* * * * * * * * * * *

STATE APPROPRIATIONS FISCAL YEAR 2016/17 – $59,875,524 (Prior Year 2015/16 –$59,748,611; increase of $126,913 or .21%)

The 2016 Legislature has authorized the following appropriations of TANF funding for use in the workforce system:

FY 2016/17

TANF – State Level Administration & Initiatives:

DEO and Board Administration

$4,444,617

TANF – Local:

Local Allocations $54,014,907 Non-Custodial Parent Employment Program 1,416,000

BASIC PURPOSE AND ELIGIBILITY: TANF replaced the former Aid to Families with Dependent

Children (AFDC) and serves low-income families with children, including two-parent families. The TANF program strongly emphasizes a “Work First” philosophy that combines time limits and sanctions with added assistance in obtaining needed training, starting work and receiving childcare, transportation and transitional supports to retain employment, advance and become self-sufficient.

SPECIFIC MANDATES/LIMITATIONS: Eligibility limits for receiving Temporary Cash Assistance

(TCA) benefits are fairly complex and rigid, and include having a gross income equal to or less than 185% of the federal poverty level and limited assets. Services/programs that assist families in avoiding welfare dependency by gaining and retaining employment are available in the form of one-time payments, job placement assistance and transitional work support services, and can be more broadly extended to “needy families” (set at 200% of the poverty level in Florida). Also, there are other diversion programs designed to reduce and/or prevent welfare dependency, such as teen pregnancy prevention programs, programs that enable the formation and maintenance of two-parent families, and post-employment career advancement and job retention programs. Florida is required to provide matching state general revenue funds to satisfy the federal “maintenance of effort”. TANF funds may not be used for medical expenses, undocumented immigrants or convicted felons. TANF funds, which are unspent at the local level within specified time limits, are restricted to “benefits only” and can

17

no longer be used for other purposes including workforce and support services.

DISTRIBUTION MECHANISMS: TANF funds are provided to the state by federal block grants with some special supplements provided to Florida and other states. There are no federally established formulas for sub-state distribution of TANF funds, noting that TANF administration in most states is state- or county-based, with no decentralized governance/delivery structures similar to Florida’s local workforce development boards. The Florida Legislature defines and approves the yearly appropriation of TANF funds to DEO and the CareerSource Florida Board to address both state and local needs, which are further administered, allocated and directed by the state board.

State-Level Initiatives for Fiscal Year 2016/17 – As in prior fiscal years, the 2016 Florida Legislature

appropriated TANF funds for program and administrative support for DEO and the CareerSource Florida Board. For fiscal year 2016/17, the Legislature has appropriated a total of $4,444,617 for these

purposes. Local Boards’ Grants and Aids and Specific Legislative Proviso – A total of $55,430,907 in TANF

funds was appropriated by the 2016 Legislature for all other purposes. This amount includes a specific appropriation of $750,000 for the Non-Custodial Parent Employment Program (NCP) for Pinellas, Pasco and Hillsborough counties, and an additional $666,000 for Miami-Dade to be administered by CareerSource Pinellas. After deducting the $1,416,000 for the Non-Custodial Parent Employment Program, the remaining amount available for local allocation is $54,014,907, which is the same level of

funding as the prior year.

The Legislature retained the specific language in proviso that requires the CareerSource Florida Board to maximize funds distributed directly to the local workforce development boards with an equitable distribution of funds to the boards based on anticipated client caseload and the achievement of performance standards. Allocation factors previously approved by the board to allocate funds to the 24 local workforce development boards meet this mandate in law regarding the anticipated client caseload, so staff is proposing no modification at this time. Updated actual numbers for both factors for the calendar year 2015 were obtained and used to calculate the local distribution. The determination of the total amount proposed for distribution to the local workforce development boards is shown as follows:

FY 2016/17

Total TANF Workforce Services Appropriation $55,430,907

Less: Non-Custodial Parent Allocation -1,416,000 Balance of Appropriation for Distribution to Local workforce development boards $54,014,907

The proposed allocation of these appropriations is designed to maximize the amounts allocated based upon client caseload. Additionally, this allocation plan incorporates the required distributions defined in the appropriations act, proviso, or accompanying implementing bill.

Local TANF Distributions for Fiscal Year 2016/17 – Since the state workforce board’s inception in

July 2000, the CareerSource Florida Board has transitioned the historical TANF (Welfare Transition) allocation formula (based only on the cash assistance caseload) to a 50/50 allocation formula – 50% of the available funds are allocated to local workforce development boards based upon their share of the number of children within households receiving food stamps, and the remaining 50% based upon cash assistance caseload, or TANF households with an adult member. The data on numbers of

18

children receiving food stamps and the cash assistance caseload are available from the Department of Children and Families.

In calculating the 2016/17 distributions, the board applied a 90% “hold harmless” provision to ensure that no local board would face an inordinate shift or reduction of funds from the prior fiscal year due to shifts in data used in the funding methodology. This is the same hold harmless provision required under the WIOA Adult, Youth and Dislocated Worker programs, which calculates a two-year average percentage for each local board and assures they will not receive less than 90% of that average.

Using these amounts and assuming no additional changes in the allocation methodology, the total amounts by local board are reflected on the attached chart titled “Program Year 2016 Temporary Assistance for Needy Families Local Workforce Development Board Formula Allocations.”

* * * * * * * * * * *

NEEDED ACTION

Approval of the allocation methodology as proposed for the distribution of TANF funding for

fiscal year 2016/17. Additionally, to authorize flexibility by the President and Treasurer to

adjust actual spending categories and local allocations as necessary within the total approved

budget.

19

State Appropriations from TANF Block Grant

FY 2016-17 $59,875,524

(FY 15-16 $59,748,611) (.21% Increase)

FLORIDA FUNDING FOR

Temporary Assistance for Needy Families (TANF)

State-Level Program Management

and Administration

FY 2016-17 $4,444,617

(FY 2015-16 $4,317,704)

Local Workforce Development Board

Allocations and Proviso

FY 2016-17 $55,430,907

(FY 2015-16 $55,430,907)

LWDB Formula Allocations $ 54,014,907

Non-Custodial Parent Program $ 1,416,000

20

Program Year 2016 Temporary Assistance for Needy Families Local Workforce Development Board Formula Allocations

LOCAL WORKFORCE DEVELOPMENT BOARDS 50% SNAP

50%

WELFARE

CASELOAD LWDB SHARE

HH

*

FY 2016/17

FINAL

ALLOCATION

FY 2015/16

FINAL

ALLOCATION DIFFERENCE %

1 CareerSource Escarosa 193,003 3,879 0.023534806 $1,271,230 $1,178,488 $92,742 7.9%

2 CareerSource Okaloosa Walton 83,030 1,087 0.008266006 $446,488 $428,547 $17,941 4.2%

3 CareerSource Chipola 53,004 817 0.005882163 * $317,724 $407,974 ($90,250) -22.1%

4 CareerSource Gulf Coast 89,862 1,133 0.008807365 $475,729 $489,259 ($13,530) -2.8%

5 CareerSource Capital Region 141,813 4,708 0.023228426 $1,254,681 $1,344,241 ($89,560) -6.7%

6 CareerSource North Florida 61,797 1,459 0.008228832 $444,480 $403,501 $40,979 10.2%

7 CareerSource Florida Crown 59,378 1,618 0.008597198 $464,377 $400,481 $63,896 16.0%

8 CareerSource Northeast Florida 646,503 18,930 0.097801713 $5,282,750 $5,338,629 ($55,879) -1.0%

9 CareerSource North Central Florida 104,012 3,709 0.017854500 $964,409 $867,563 $96,846 11.2%

10 CareerSource Citrus Levy Marion 236,481 4,449 0.027865795 $1,505,168 $1,380,115 $125,053 9.1%

11 CareerSource Flagler Volusia 248,184 6,958 0.036557609 $1,974,656 $1,973,594 $1,062 0.1%

12 CareerSource Central Florida 1,115,360 16,401 0.116787141 $6,308,247 $6,093,650 $214,597 3.5%

13 CareerSource Brevard 196,574 3,260 0.021763247 $1,175,540 $1,111,828 $63,712 5.7%

14 CareerSource Pinellas 312,473 8,131 0.044016528 $2,377,549 $2,383,230 ($5,681) -0.2%

15 CareerSource Tampa Bay 673,679 12,620 0.079210085 $4,278,525 $4,519,220 ($240,695) -5.3%

16 CareerSource Pasco Hernando 261,798 5,888 0.033924857 $1,832,448 $1,761,427 $71,021 4.0%

17 CareerSource Polk 354,108 5,904 0.039304728 $2,123,041 $2,279,948 ($156,907) -6.9%

18 CareerSource Suncoast 219,831 5,420 0.030364313 * $1,640,126 $1,742,495 ($102,369) -5.9%

19 CareerSource Heartland 108,229 2,826 0.015276757 $825,173 $517,753 $307,420 59.4%

20 CareerSource Research Coast 211,862 2,054 0.021397951 * $1,155,808 $1,245,816 ($90,008) -7.2%

21 CareerSource Palm Beach County 480,936 4,965 0.043625991 $2,356,454 $2,456,493 ($100,039) -4.1%

22 CareerSource Broward 719,141 11,875 0.079454185 $4,291,710 $4,327,644 ($35,934) -0.8%

23 CareerSource South Florida 1,601,216 23,008 0.165943323 $8,963,413 $9,002,387 ($38,974) -0.4%

24 CareerSource Southwest Florida 461,731 4,899 0.042306481 $2,285,181 $2,360,624 ($75,443) -3.2%

STATEWIDE TOTALS 8,634,005 155,998 1.000000000 $54,014,907 $54,014,907 $0 0.0%

21

Action Item 1, Continued

WAGNER-PEYSER (WP)

* * * * * * * * * * *

FEDERAL AWARD FY 2016/17 FOR WAGNER-PEYSER – $39,144,904 (Prior Year 2015/16 –$38,350,606; increase of $794,298 or 2.1%)

Statutory Reference: Wagner-Peyser Act of 1933, 48 Stat.113 as amended, Public Law 105-220; Workforce Investment Act of 1998; Workforce Innovation and Opportunity Act of 2014.

Grantor Agency: USDOL

Grant Program Objectives: To place persons in employment by providing a variety of

placement-related services without charge to job seekers and to

employers seeking qualified individuals to fill job openings.

Description of the Grant Program:

The Wagner-Peyser Act of 1933 established a nationwide system of public employment offices known as the Employment Service. The Wagner-Peyser Act was amended by the Workforce Investment Act of 1998 and the Workforce Innovation and Opportunity Act of 2014, making the Employment Service part of the one-stop delivery system. Employment services are an integral part of the one-stop delivery system that provides an integrated array of high-quality services so that workers, job seekers and businesses can find the services they need under one roof in easy-to-reach locations. Employment services are services related to a labor exchange system including job search assistance, referral and placement assistance to job seekers, reemployment services to unemployment insurance claimants and recruitment services to employers with job openings. Services may be delivered through self-service, facilitated self-help services and staff-assisted services. Also available may be core services, such as assessments of skill levels, abilities and aptitudes; career guidance when appropriate; job search workshops; and referral to training as appropriate. The services offered to employers, in addition to referral of job seekers to job openings, include matching job requirements with job seeker experience, skills and other attributes; helping with special recruitment needs; helping employers analyze hard-to-fill job orders; assisting with job restructuring; and helping employers address layoffs. Description of Process Used to Allocate Available Grant Funds:

Wagner-Peyser 7(a) Funds – As shown on the Florida Funding for Wagner-Peyser chart, CareerSource Florida and DEO reserve less than 10% of the 7(a) grant funds ($2,818,672) for state-level program operations and administration. More than 92% ($32,411,742) of these funds are available to support one-stop program services at the local level.

22

The allocation of Wagner-Peyser funding to local boards is based on the federal formula used to distribute grant funds among the states. The formula is:

• 2/3 based on the relative share of the state’s civilian labor force (based on an annualized average)

• 1/3 based on the relative share of the state’s number of unemployed individuals (based on an annualized average)

Total PY 2016 WP 7(a) $35,230,414

LWDB Salaries and Pass-Through (27,916,151)

Labor Exchange System (4,128,705)

LWDB Insurance and HR Fees (366,886)

Remaining for State-Level Administration $2,818,672

Wagner-Peyser 7(b) Funds – Section 7(b) of the Wagner-Peyser Act reserves 10% (or $3,914,490) of the available grant funds allocated to Florida ($39,144,904) for use by this board for state-level activities including outreach, special projects and performance incentives. The remaining grant funds are available for additional eligible activities.

Total PY 2016 WP 7(b) $3,914,490

Plus Est. Bal. of Unreserved W-P 7(b) Funds 875,701

Total WP 7(b) Funds Available $4,790,191

The following recommendations are presented to the Board for the establishment of reserves and commitments for incentives and business outreach efforts for 2016/17.

Regional Performance Incentives ($1,500,000) – CareerSource Florida, through a collaborative

statewide process, has designed a data-driven, outcome-based Performance Funding Model for the CareerSource Florida network that will inform policy discussions and decisions, align resources to shared goals, reward excellence and showcase improvement through a series of critical metrics. This model has formed the basis for the awarding of annual local performance incentives and reflects essential system-wide success indicators that align with both state and local priorities. Performance is awarded based on the TIE (Target, Improve and Excel) model. Long-horizon metrics and short-horizon metrics have been developed for job placements, employer engagement, cost of doing business and customer satisfaction. This funding recommendation would be used to drive the types of outcomes the CareerSource Florida network needs for Florida to become the global leader for talent. Integrated Communications – CareerSource Florida and Statewide ($1,500,000) – Each year the

state board approves funding administered by its professional team to advance the mission and

outreach of the organization and the CareerSource Florida network through an integrated strategic

communications plan and tactics. This investment supports CareerSource Florida’s work to build

and maintain brand consistency through the development of shared communications resources by

providing time- and money-saving templates and tools for use by workforce partners statewide.

Additionally, this funding supports competitively procured expert services to enhance the outreach

and education efforts of the CareerSource Florida professional team through public relations, media

relations, public affairs, social media and advertising support. Notably, with advances in information

technology and the rapidly multiplying and evolving means by which both employers and job seekers

23

receive and share information, CareerSource Florida has placed an increasing emphasis on digital

advertising and outreach strategies. CareerSource Florida employs traditional communications

tactics as well, including print and radio advertising, distribution of brochures, etc., to reach

customers for whom a traditional approach to receiving information is more practical. In the 2016/17

fiscal year, CareerSource Florida plans to build upon its successful 2015/16 Co-operative Outreach

Program. The Co-op is providing funding and collaboration to support customized outreach and

education tools and tactics for Florida’s local workforce development boards. With a state as large

and diverse as Florida, the investment in a multipronged but integrated outreach strategy is critical to

raise awareness and increase the use of resources available statewide to address the employment

and training needs of job seekers, workers and employers. For additional detail on outcomes for

CareerSource Florida’s 2015/16 integrated advertising program, please review the summary in the

Information Items section of the May 2016 board meeting agenda packet.

Military Family Employment Advocacy Program ($838,063) – The Military Family Employment

Advocacy Program (MFEAP) was established by Section 445.055, F.S., to provide employment

advocates and services at Florida career centers in local boards with high military populations

associated with military bases. Persons eligible for assistance through this program include spouses

and dependents of active-duty military personnel; activated National Guard members; and activated

military reservists located in Florida. CareerSource Florida has allocated Wagner-Peyser 7(b) funds to

local boards 1, 2, 4, 8, 13, 15 and 23 since state fiscal year 2008/09 to keep this successful program

operational. There are approximately 36,000 military spouses, including spouses of mobilized National

Guard members, who currently reside in Florida, and 60% of them live in these boards. The current

funding helps facilitate the work of 10 MFEAP advocates currently assigned to career centers in

Pensacola, Fort Walton Beach, Panama City, Jacksonville, Cocoa, Tampa Bay and Miami-Dade. The

MFEAP advocate’s sole focus is to assist active-duty military spouses and dependents in obtaining and

retaining gainful employment. Many of the advocates are co-located at family support centers within

military bases. Specific services provided by the program include, but are not limited to, job search

assistance; placement assistance; career planning and counseling; case management; resume

assistance; assessment and testing services; interviewing skills training; referrals to educational and

training programs; job fairs; and job clubs. In conjunction with each local board’s business services

center, services are also provided to employers seeking to hire military family members. These services

may include on-site visits with employers, referral of applicants and delivery of employment packages.

Other Business Outreach Initiatives ($375,000) – The CareerSource Florida professional team

recommends approval for sustained funding for a variety of initiatives under the broad category of business outreach. The uses of these funds are consistent with both state law priorities under Chapter 445, F.S., as they relate to facilitating business awareness and access to workers from special population groups (e.g., youth, veterans, older workers, disabled) as well as addressing workforce needs in targeted industry sector groups. Some of the initiatives funded through this reserve include partnership programs with faith- or community-based organizations, the annual workforce development summit, regional workforce board and economic development partnerships, and workforce workshops. This funding also may be used to support cooperative outreach efforts to leverage state and local resources for enhancing business services. Customer Relationship Management (CRM) System (Salesforce) Licenses ($347,039) – Under the

24

Expanding Business Engagement initiative, established in 2011, the CareerSource Florida Business & Workforce Development team, along with a group of local workforce development boards, reviewed and selected a technology platform to help the state and local boards begin consistently tracking the number and types of businesses they serve. After a thorough review, Salesforce.com was selected as the network-wide CRM platform. Shaped by CareerSource Florida network business professionals, Salesforce instance not only provides a consistent process for tracking businesses served, it also helps in identifying and deepening the network’s business market penetration. With Salesforce, we now have a cross-local resource in place with a singular aim of improving our services to business – seamlessly and efficiently – as a true network. We are currently looking at ways to integrate our instance with other state partners that work in the economic development arena. Budget Reserve ($220,000) – Prudent fiscal policy requires a budget reserve to not only provide a level of comfort, but also to maintain fiscal responsibility. Because of responsible spending at the state level in the past, Florida’s workforce system has been able to successfully manage through the great recession and subsequent recovery. Therefore, we recommend the maintenance of a reasonable budget reserve that does not adversely affect the workforce network’s performance. The recommended reserve funding level equals approximately 5% of total program year 2016 state-level Wagner-Peyser 7(b) funding, which is estimated to be about a one-month reserve. Wagner-Peyser 7(b) Funding Summary

In the event the foregoing reserves and commitments are approved by the Board, an estimated balance of $10,089 will remain available to CareerSource Florida to be added to the budgeted reserve

or as a carry forward into the next fiscal year. Please note this amount is an estimate because certain current year funds may not be available for carry-forward purposes or allocated funds may not be expended at the level expected during the fiscal year.

Total 2016/17 WP 7(b) Funds Available $4,790,191 Less Proposed Discretionary Board Allocations:

Local Performance Incentives (1,500,000)

Integrated Communications – Statewide Outreach (1,500,000)

Military Family Employment Advocacy Program (838,063)

Other Business Outreach (375,000)

Salesforce Licenses (347,039)

Budget Reserve (220,000)

Budget Reserve $10,089

* * * * * * * * * * *

NEEDED ACTION

25

Approval of the local Wagner-Peyser 7(a) fund allocations and 7(b) state-level activities for state fiscal year 2016/17 and authorization for the President and Treasurer to adjust actual spending categories as necessary within the total approved budget.

26

Funding from USDOL - Program Year 2016

FY 2016-17 $39,144,904

(FY 15-16 $38,350,606) (2.07% Increase)

FLORIDA FUNDING FOR WAGNER-PEYSER

Wagner-Peyser 7(a) (90%)

FY 2016-17 $35,230,414

(FY 2015-16 $34,515,545)

Wagner-Peyser 7(b) (10%)

FY 2016-17 $3,914,490

(FY 2015-16 $3,835,061)

State-Level Projects; Incentives;

Exemplary Models; Services to

Groups with Special Needs

State-Level Program Management

and Administration*

FY 2016-17 $2,818,672

(FY 2015-16 $2,818,672)

LWDB Direct Services

FY 2016-17 $32,411,742

(FY 2015-16 $31,696,873)

LWDB Salaries and Pass-Thru $ 27,916,151

Labor Exchange System/OSMIS $ 4,128,705

LWDB Insurance and HR Fees $ 366,886

* Includes the following functions: Department

Management and Program Operations including:

Financial Management; Programmatic and

Financial Monitoring; Training & Technical

Assistance, Planning & Policy Development, etc.

for a total of $2,628,011. An additional $190,661

is reserved for CareerSource Florida costs

associated with this program.

27

Program Year 2016 Wagner-Peyser Act Local Workforce Development Board Formula Allocations

2/3 1/3

LOCAL WORKFORCE DEVELOPMENT BOARDS

CIVILIAN

LABOR

FORCE

UNEMPLOYED

INDIVIDUALS LWDB SHARE

PY 2016

FINAL

ALLOCATION

PY 2015

FINAL

ALLOCATION DIFFERENCE %

1 CareerSource Escarosa 213,180 11,258 0.021877029 $610,722 $603,218 $7,504 1.2%

2 CareerSource Okaloosa Walton 119,866 5,419 0.011719198 $327,155 $321,416 $5,739 1.8%

3 CareerSource Chipola 41,150 2,438 0.004392030 $122,609 $122,882 ($273) -0.2%

4 CareerSource Gulf Coast 98,498 5,270 0.010151727 $283,397 $280,470 $2,927 1.0%

5 CareerSource Capital Region 180,870 9,309 0.018406331 $513,834 $508,877 $4,957 1.0%

6 CareerSource North Florida 48,759 2,795 0.005144259 $143,608 $141,343 $2,265 1.6%

0.0%

7 CareerSource Florida Crown 45,908 2,494 0.004755629 $132,759 $131,248 $1,511 1.2%

8 CareerSource Northeast Florida 753,513 40,094 0.077519516 $2,164,047 $2,127,427 $36,620 1.7%

9 CareerSource North Central Florida 140,817 6,424 0.013804484 $385,368 $379,900 $5,468 1.4%

10 CareerSource Citrus Levy Marion 195,392 12,858 0.021672953 $605,025 $599,432 $5,593 0.9%

11 CareerSource Flagler Volusia 282,822 16,399 0.029958104 $836,315 $824,638 $11,677 1.4%

12 CareerSource Central Florida 1,252,098 63,671 0.126927588 $3,543,330 $3,466,712 $76,618 2.2%

0.0%

13 CareerSource Brevard 257,684 15,122 0.027410649 $765,200 $763,735 $1,465 0.2%

14 CareerSource Pinellas 476,203 23,111 0.047568331 $1,327,925 $1,323,392 $4,533 0.3%

15 CareerSource Tampa Bay 689,463 34,139 0.069304020 $1,934,701 $1,898,634 $36,067 1.9%

16 CareerSource Pasco Hernando 281,411 16,908 0.030185872 $842,673 $826,449 $16,224 2.0%

17 CareerSource Polk 279,903 17,349 0.030363539 $847,633 $834,166 $13,467 1.6%

18 CareerSource Suncoast 343,358 17,042 0.034539812 $964,219 $932,076 $32,143 3.4%

0.0%

19 CareerSource Heartland 75,739 5,131 0.008494796 $237,142 $239,330 ($2,188) -0.9%

20 CareerSource Research Coast 262,555 16,001 0.028307512 $790,237 $791,734 ($1,497) -0.2%

21 CareerSource Palm Beach County 693,635 34,867 0.070056307 $1,955,702 $1,915,487 $40,215 2.1%

22 CareerSource Broward 992,392 49,980 0.100291295 $2,799,747 $2,758,100 $41,647 1.5%

23 CareerSource South Florida 1,380,448 83,583 0.148485002 $4,145,129 $3,969,190 $175,939 4.4%

24 CareerSource Southwest Florida 569,664 30,403 0.058664017 $1,637,674 $1,589,848 $47,826 3.0%

STATEWIDE TOTALS 9,675,328 522,065 1.000000000 $27,916,151 $27,349,704 $566,447 2.1%

28

Action Item 1, continued

COMBINED VETERANS PROGRAMS (DVOP and LVER)

* * * * * * * * * * * ESTIMATED FEDERAL AWARD FY 2016/17 FOR DVOP and LVER – $ 11,485,000 (Prior Year Actual 2015/16 – $11,485,000)

Statutory Reference: Jobs for Veterans Act (Public Law 107-288); Title 38, United States

Code (USC), Chapters 41-42, as amended by the Jobs for Veterans Act (Public Law 107-288); Title 38, USC, Chapter 31; Servicemen’s Readjustment Act of 1944.

Grantor Agency: USDOL

Grant Program Objectives: To develop jobs and job training opportunities for disabled and other veterans through contacts with employers; promote and develop on-the-job training and apprenticeship and other on-the-job training positions within federal job training programs (e.g. Veterans Workforce Investment Program, Veterans Affairs programs); provide outreach to veterans through community agencies and organizations; provide assistance to community-based groups and organizations and appropriate grantees under other federal and federally funded employment and training programs; develop linkages with other agencies to promote maximum employment opportunities for veterans; and to provide employability development and vocational guidance to eligible veterans, especially disabled veterans, utilizing a case-management approach to services wherever applicable. To provide job development, placement and support services directly to veterans and to ensure there is local supervision of state employment agencies’ compliance with federal regulations, performance standards and grant agreement provisions in carrying out requirements of 38 U.S.C. 4104 in providing veterans with maximum employment and training opportunities. Description and Limitations of the Grant Program: Funds must be used only for salaries and

expenses necessary to reasonably support veterans program staff who shall be assigned only those duties directly related to meeting the employment needs of eligible veterans according to the provisions of 38 U.S.C. 4103A. Description of Process Used to Allocate Available Grant Funds: Funding for this program is expected to exceed the local requirements for this year. The allocation methodology of Disabled Veterans Outreach Program (DVOP)/Local Veterans Employment Representative (LVER) funds to local workforce development boards is therefore based on the staffing cost needs of each board for approved DVOP/LVER positions and related costs to support these positions. Local boards may request additional positions or pass-through funding through the DEO program office. Funding for dedicated Vocational Rehabilitation and Employment Program (VR&E) and the Incarcerated Veterans Transition Program (IV-TP), as negotiated by DEO with the USDOL, will not be included in the affected local boards’ DVOP/LVER annual awards. These funds will be separately awarded. In addition, 1% of the total veterans grant award has been reserved for required performance incentives.

29

As needed, DEO will consult with the CareerSource Florida professional team and reallocate any funding that is no longer needed for the original purpose to other allowable uses within the program.

* * * * * * * * * * *

NEEDED ACTION

Approval of the state and local DVOP and LVER allocation methodology for state fiscal year 2016/17 with authority given to the CareerSource Florida professional team and DEO to

reallocate funds that may become available due to deobligations or changes in original need.

30

Action Item 1, continued

SUPPLEMENTAL NUTRITION ASSISTANCE PROGRAM EMPLOYMENT & TRAINING PROGRAM (SNAP E&T)

(Formerly known as Food Stamp Employment & Training Program – FSET)

* * * * * * * * * * *

ESTIMATED FEDERAL AWARD FY 2016/17 FOR SNAP E&T PROGRAM – $9,771,333 (Prior Year Actual 2015/16 – $11,289,712; decrease of $1,518,379 or 13%)

Statutory Reference: Food Stamp Act of 1977, as amended, Section 16, Public Law 95-113, 91 Stat. 958, 7 U.S.C. 2025; Public Law 99-198, Public Law 105-33, Public Law 105-185.

Grantor Agency: U.S. Department of Agriculture (USDA)

Grant Program Objectives: To provide federal financial aid to state agencies for costs incurred to

operate the Employment and Training Program for food stamp recipients. The Department of Children and Families is the state’s recipient of federal grant funds for the Food Stamp Program. DEO operates

the SNAP E&T Program directly for USDA.

Description and Limitations of the Grant Program: By April 1, 1987, all states were to implement a Food Stamp Employment and Training (E&T) program as mandated by Public Law 99-198. The state agency is responsible for reimbursing participants for expenses incurred in fulfilling E&T requirements. Expenditures that may be included in this category are transportation, dependent care, books or training manuals, uniforms or other special equipment that a participant must have for participation, and any other necessary and reasonable cost that a participant incurs. Participant reimbursements must be paid for with the 50/50 percent federal grant. State E&T plans are not approvable unless USDA receives assurance that participant reimbursement funds are available. The Balanced Budget Act (Public Law 105-33) provides additional funding (100 percent grant) for grants to states for work/training programs generally targeted for non-working able-bodied adults without

dependents. These grants do not require a match.

Description of Process Used to Allocate Available Grant Funds: The SNAP E&T program operates on the federal fiscal year and a new state plan is needed for the new federal year that will begin October 1, 2016. Florida has been on a mandatory participation basis since January 1, 2016,

and this status will remain in effect for the next federal fiscal year.

Therefore, the CareerSource Florida professional team recommends allocating available funding to the local workforce development boards using the work-based formula of the relative share of the number of able-bodied adults without dependents (using the most recent month’s statistics available from DCF). As needed, DEO will reallocate any funding initially reserved for state-level operations or for a local workforce development board that no longer needs the funding to other boards in need of additional resources.

31

* * * * * * * * * * *

NEEDED ACTION

Approval of the methodology to allocate 100% of SNAP funds to the local workforce development boards for fiscal year 2016/2017, and authorize the CareerSource Florida professional team and DEO staff to make funding shifts among local workforce development boards, CareerSource Florida and DEO to maximize utilization of available SNAP E&T funds

during the year.

32

Action Item 1, Continued

REEMPLOYMENT ASSISTANCE (RA) SERVICES

* * * * * * * * * * *

FEDERAL AWARD FOR RA SERVICES – FY Year 2016/17 – $1,500,000 (Prior Year 2015/16 – $2,000,000; decrease of $500,000 or 25%)

Statutory Reference: Social Security Act, as amended, 42 U.S.C. 501- 504, 1101-1109;

Trade Act of 1974, as amended, Public Law 93-618, 88 Stat. 2024, 19 U.S.C. 2311; Federal Unemployment Tax Act, as amended, 26 U.S.C. 3404 note; Federal Employees and Ex-Service Members, 5 U.S.C. 8501 and 8521; Robert T. Stafford Disaster Relief and Emergency Assistance Act, as amended, Public Law 100-707, 88 Stat. 153, 42 U.S.C. 5171.

Grantor Agency: USDOL

Grant Program Objectives: To administer the state’s program of unemployment insurance for

eligible workers through federal and state cooperation, to administer payment of trade adjustment assistance, disaster unemployment assistance, and unemployment compensation for federal employees and ex-service members. Description and Limitations of the Grant Program: Funds are provided to support local career

center staff who assist customers with filing Reemployment Assistance initial and continuing claims via the state’s online system. Funds available are reduced as a result of the overall reduction in workload given the state’s drop in the unemployment rate. Description of Process Used to Allocate Available Grant Funds: Funds are directly distributed to

local workforce development boards based on the following work-based formula: 100% based on the relative share of the state’s number of RA claims (based on an annualized

average)

* * * * * * * * * * *

NEEDED ACTION

Approval of the local Reemployment Assistance Services fund allocations for fiscal year 2016/17 with authority given to DEO and the CareerSource Florida professional team to

reallocate such funds between local workforce development boards as needed.

33

Action Item 1, Continued

BUDGET IMPLEMENTING ACTIONS NEEDED

For Fiscal Year 2016/17

* * * * * * * * * * *

State Funding for the Quick Response Training Program and Marketing – The Quick Response Training (QRT) grant program is funded by state dollars and is defined in the General Appropriations Act and/or substantive legislation. For the 2016/17 fiscal year, funding for the QRT grant program was appropriated to CareerSource Florida in the amount of $12,000,000. In addition, funding totaling $100,000 was appropriated to CareerSource Florida to market and promote the CareerSource Florida network resources to business. Individual Training Account (ITA) Waiver for Fiscal Year 2016/17 – Florida Statutes states that at least 50% of the Title I funds for Adults and Dislocated Workers that are passed through to local workforce development boards must be allocated to and expended on Individual Training Accounts (ITAs). The law also allows a local workforce development board to request and obtain a waiver relating to the 50% requirement from CareerSource Florida. The CareerSource Florida professional team recommends continuing the same policy as was approved in the previous fiscal year. The ITA waiver policy would allow for local workforce development areas to select a waiver percentage based on two options: 1) additional one-year extensions of their approved ITA percentage, or 2) a sliding scale ITA percentage based on their reduced funding levels (WIOA, WP and TANF) as compared to fiscal year 2012/13 (the year in which Florida implemented the new statutory requirement of 50% ITA expenditures). Local workforce development boards may request a percentage between the statutorily required amount of 50% and the lowest option available. For example, a local board may be eligible for a waiver that would reduce its required ITA percentage to 35%. However, the board may want its waiver percentage to be at some higher level, such as 42%. Under this scenario, the board would request a 42% waiver.

Local workforce development boards will submit waiver requests to CareerSource Florida with an explanation of their waiver request amount. The CareerSource Florida professional team will send the results of the sliding scale calculation and instructions to local workforce development boards outlining the specific information that will need to be included in such requests.

If a local board does not request a waiver percentage based on this policy, it will be required to either meet the statutorily required ITA percentage (50%) or submit a full waiver request under the board’s existing ITA waiver policy. All full waiver requests will be submitted to the CareerSource Florida Executive Committee for approval or denial.

* * * * * * * * *

34

NEEDED ACTION

Approve the fiscal year 2016/17 Individual Training Account optional waiver policy. In addition, approve state funding as described above, and authorize the CareerSource Florida president and treasurer to adjust actual spending in the event appropriated amounts are adjusted during the year.

35

Consolidated Action Item 1 – Approval of Funding Allocations and Implementing Operational Policies

1. Approval of the program year 2016/17 local Adult, Youth and Dislocated Worker fund allocations.

2. Approval to establish the program year 2016 WIOA state-level set-aside allocations,

authorize operations and administration funding, other reserves, obligations, and commitments for the DEO and CareerSource Florida.

3. Approval of the allocation methodology as proposed for the distribution of TANF funding for

fiscal year 2016/17.

4. Approval of the local Wagner-Peyser 7(a) fund allocations and 7(b) state-level activities for state fiscal year 2016/17.

5. Approval of the state and local DVOP and LVER allocation methodology for state fiscal year

2016/17 with authority given to DEO and the CareerSource Florida professional team to reallocate funds that may become available due to deobligations or a changes in original need.

6. Approval of the methodology to allocate 100% of SNAP funds to the local workforce development boards for fiscal year 2016/17, and authorization for the CareerSource Florida professional team and DEO to make funding shifts among local workforce development boards, CareerSource Florida and DEO to maximize utilization of available SNAP E&T funds during the year.

7. Approval of the local Reemployment Assistance Services fund allocations for state fiscal year 2016/17 with authority given to DEO and the CareerSource Florida professional team to reallocate such funds between local workforce development boards as needed.

8. Approval of the fiscal year 2016/17 Individual Training Account optional waiver policy. In addition, to approve State of Florida appropriated funding as described.

9. Approval of authorization for the CareerSource Florida president and treasurer to adjust actual spending categories as necessary within the total approved budget for all funding allocations approved through this action.

Action Item 2

WORKFORCE INNOVATION AND OPPORTUNITY ACT

LOCAL WORKFORCE DEVELOPMENT BOARD PLAN APPROVAL

The Workforce Innovation and Opportunity Act (WIOA) requires that local workforce development boards develop plans consistent with the state plan that incorporates the core and required partners. Planning instructions outlining the WIOA requirements were distributed to the local workforce development boards in November 2015, and were due to the Department of Economic Opportunity (DEO) on April 30, 2016. The submitted plans have been reviewed by DEO professional team members. After this review, DEO recommends approval of the local plans for all 24 local workforce development boards, contingent on any additional information or approval signatures required.

NEEDED ACTION Approve the local WIOA plans for all 24 local workforce development boards.

CareerSource Florida

Board of Directors Meeting May26, 2016

Action Item 2

Approved____________

Disapproved____________

Expanding Business Engagement

July 1, 2015 – April 30, 2016

High-Value Services

Provided to Businesses

156,978

Job Seekers Placed with

CareerSource Florida

Network Assistance

363,297

Private-Sector Jobs

Created Since Dec. 2010 1,061,700

Open Job Positions(April)

269,535Unemployment

Rate (Florida)Unemployment Rate (National)

5.0% April

FloridaFlex

Training Grants Awarded

$15,916,999ProjectedTrainees

9,276

Incumbent Worker

Training Grants Awarded

$1,629,018ProjectedTrainees

3,487

Businesses Served

Statewide

69,293

4.9% March

Healthcare Manufacturing5,440

businesses

Talent Acquisition

Human Resources Services

Customized Training

5,751businesses

Industries of Focus

CareerSource Florida NetworkWIOA Common Measures Dashboard

May 2016

CareerSource Florida Network Dashboard

Orange – Not Met. Below 80% of Negotiated Standard.

Blue – Met.Between 80% and 100% of Negotiated Standard.

Green – Exceeded.Over the Goal.

CareerSource Florida Network Dashboard

CareerSource Florida Network Dashboard

CareerSource Florida Network Dashboard

CareerSource Florida Network Dashboard

Training Grants & Performance Outcomes

April 2016 Update

CareerSource Florida Training Grants

• Incumbent Worker Training Grants o April 2016 Awards: Five contracts totaling $82,583 (182 trainees) o July 1, 2015 - April 30, 2016:

Total contracts: 97 Total grant awards: $1,629,018 Total Trainees: 3,487

• Quick Response Training Grants (FloridaFlex) o NOTE: All FY 2015-16 funds are currently under contract – all

new contracts are funded through use of reclaim/reuse authorization

o April 2016 Awards: Two contracts totaling $362,250 (150 trainees) o July 1, 2015 - April 30, 2016:

Total contracts: 46 Total grant awards: $15,916,999 Total Trainees: 9,276

CareerSource Florida Network Performance Outcomes (24 Local Workforce Development Boards)

• 50,000 placements per month o April 2016 – 35,386 (April 2015 – 37,694… decrease of 2,308)

• Meet or Exceed Federal Common Measures o April 2016 – No Updates

• Performance Funding Model Outcomes o PFM update was provided to CareerSource Florida network

partners NOTE: Monthly updates and webinars with CareerSource

Florida network partners began in April. April webinar had 50 inbound connections (potentially

multiple viewers per connection). Several attendees expressed gratitude via email and verbally after the webinar.

May webinar covers updates to PFM for FY 2016-17. June webinar covers performance targets for FY 2016-17.

PFM 2.0: Updates to the PFM for FY 2016-2017

CareerSource Florida Board of Directors Meeting --- May 2016

Introduction

• Updates to the PFM to take effect July 1, 2016.

o Updates to metrics

o Data sources

o Common Measures Gateway

o Web-based performance reporting

o Minimum threshold negotiation

• Performance Snapshot: Business Engagement

• We expect performance dollars for FY 2015-16 to be awarded in January 2017.

Long-Horizon Metrics

• Average Earnings

o Earnings from the two quarters after exit.

• Earnings per Dollar Spent

o Total earned during the two quarters after exit divided by total formula funds spent.

• Customer Satisfaction

o How satisfied were businesses that received business engagement surveys?

Updates to Short-Horizon Metrics

• Time to Earnings

o FY 2015-16: “How long did it take people to find a job?”

o FY 2016-17: “How long have people been without a job?”

• Business Engagement

o Performance targets that account for response rates.

Data Sources

• Participant Data

o FY 2015-16: Quarterly ETA tables

o FY 2016-17: Nightly data extracts from EFM

• Demographic Data

o FY2016-17: Moody’s Analytics county-level forecasts and proprietary economic indicators.

Common Measures Gateway

• If DEO deems a local board to be out of compliance (having missed its goal on the same metric two years in a row), that board will not be eligible for incentive funds through the PFM in accordance with existing policy.

• The PFM is a supplement to, not a substitute for, Common Measures.

Web-Based Performance Reporting

• Existing system focused on Common Measures.

• We are developing a similar system focused on the PFM (development ongoing, July webinar)

o Performance: How the PFM works – additional credit, metrics, TIE model (clickable). See past performance.

o Strategic: Analyze PFM relevant data (case-level drill down). Make data-driven decisions.

o Policy: Analyze system-wide performance. Set data-driven policy.

Minimum Threshold Negotiation

• Boards will receive targets for FY 2016-17 in the June PFM monthly update and webinar.

• Boards may decrease some minimum thresholds at the expense of increasing others.

Business Engagement(As of May 12, 2016)

• Top Performance Scores1. CareerSource Okaloosa Walton 112%

2. CareerSource Escarosa 101%

3. CareerSource Research Coast 99%

4. CareerSource Brevard 98%

• Top Response Rates (scores above 40)1. CareerSource Heartland 85%

2. CareerSource Okaloosa Walton 70%

3. CareerSource Gulf Coast 42%

4. CareerSource Pasco Hernando 40%

Webinar Schedule

• June: Performance Target Statistical Model

• July: Web-Based Performance Reporting

• August: Long-Horizon Metrics

Thank you!

Contact:

Aaron Schmerbeck

aschmerbeck@careersourceflorida.com

Rob White

rwhite@careersourceflorida.com

Business Highlight

Presenter Bio

Rick Carlson, CEO and Founder SharpSpring Gainesville, Florida

Rick Carlson is a founder of SharpSpring and CEO of the SharpSpring Inc. group. He started with the goal of bringing marketing analytics and automation tools to small and medium businesses on an affordable and easy-to-use Software as a Service, or SaaS, platform. Rick has more than 15 years of executive management experience in the technology sector. He has served as president, CEO, general manager and in board positions at several successful Internet security companies.

Page 1 of 11

FY 2015-16 Advertising Report

CareerSource Florida annually invests in advertising, expert communications support and other exemplary outreach and education models to ensure businesses, job seekers and workers know how to access employment and training services and resources available online and throughout the state. With advances in information technology and the rapidly multiplying and evolving means by which both employers and job seekers receive and share information, CareerSource Florida has placed an increasing emphasis on digital advertising and outreach strategies. CareerSource Florida employs traditional advertising tactics as well, including print and radio advertising. With a state as large and diverse as Florida, the investment in a multipronged and integrated outreach strategy is critical to raise brand awareness and increase the use of resources available statewide to address the employment and training needs of job seekers, workers and employers. The estimate for both digital and traditional statewide media placements in fiscal year 2015-16, managed by CareerSource Florida’s public relations firm of record, Moore Communications Group, of Tallahassee, was about $540,000.

Advertising Spending Breakdown per Medium

The placements, targeted marketing and creative development of advertisements are aimed at helping CareerSource Florida achieve the following fiscal year 2015-16 corporate goal:

• Increase awareness, knowledge and use of the CareerSource Florida network and its programs and services to core constituencies and key partners

25%

40%

23%

10%2%

Print

Digital

Social

Radio

Unallocated

Page 2 of 11

Business Services Campaign

Hiring the perfect employee, obtaining training resources to help advance your business or landing the perfect job – all of these milestones evoke strong emotions. During this fiscal year, CareerSource Florida brought these emotions to the forefront of the creative development process across print and digital advertising platforms through the voice of employers who have found success with the CareerSource Florida network. The campaign currently highlights six businesses from across the state that were directly impacted by the services the CareerSource Florida network provides every day:

• BioLucid – Sarasota

• Certified Manufacturing – Holt

• G.S. Gelato – Fort Walton Beach

• HNM Global – Orlando

• SharpSpring – Gainesville

• Sportody – Gainesville

Examples of Full-Page Advertisements Placed in Fiscal Year 2015-16

In fiscal year 2016-17, the advertising campaign will be expanded to include additional success stories of Florida businesses that have used the recruiting, hiring and/or training services available through the CareerSource Florida network.

Page 3 of 11

Digital Advertising

The digital advertising in fiscal year 2015-16 has focused primarily on two CareerSource Florida website landing pages: Business Services and the From the Source blog. Statewide advertising

efforts were significantly increased in November 2015 following the blog’s launch in August, then again in March 2016 following the launch of CareerSource Florida’s new website.

Since November, we have seen consistent growth and engagement of users who are visiting the CareerSource Florida site across digital channels. The overall increases across all major key performance indicators (impressions, ad clicks, click-through rate to a landing page, and bounce rate) demonstrate that the campaigns are driving more targeted and qualified users to careersourceflorida.com. By qualified, we mean users who visit the website with the intent of additional engagement (signing up for or seeking more information about business services). The chart below shows steadily increasing traffic of visitors driven to careersourceflorida.com as we evaluated ad response and incorporated additional tactics.

0

10,000

20,000

30,000

40,000

50,000

60,000

November December January February March April

Sessio

ns

Overall Sessions vs. Sessions by New Users

All Users

New Users

Digital Advertising Terms

• Impressions – The total number of people reached multiplied by how frequently they see the ad placement.

• Ad Clicks – The number of times viewers of an ad click on it to view the full offer.

• Click-Through Rate – The percentage of people visiting a web page who access a hypertext link to a particular advertisement.

• Bounce Rate – The rate at which website visitors land on a page and leave without visiting another page on the same website.

Page 4 of 11

This second chart shows the click-through-rate to the CareerSource Florida website from ads placed on different digital channels and how they compare.

Expanding Our Social Media Presence

CareerSource Florida’s digital strategy in fiscal year 2015-16 included advertising on social media channels.

Examples of Business Services Facebook Ads

0.00%

0.50%

1.00%

1.50%

2.00%

Facebook Business

Journals

(Ad

Messenger)

Google

AdWords

Paid

Search

Twitter LinkedIn Google

AdWords

Display

Business

Journals

(Display)

Click-Through Rate by Channel

Page 5 of 11

In addition to using static social media ads, the new website launch video was promoted on Facebook and Twitter. The graph below shows the breakdown of video views per channel.

Driving Website Traffic The number of new visitors to careersourceflorida.com is significant and demonstrates the success of current advertising efforts thus far. Of the 22,834 sessions (website/page visits) that have been driven to the Business Services landing page on careersourceflorida.com since March 2016, there is a very low bounce rate of 3.35 percent (lowest of all pages within the site) and an average page depth of 2.6 pages, which means customers visited more than 2.5 pages after they entered the website through the Business Services page. These customers are entering the site through this page and moving through to additional content on the site, demonstrating interest in the website content. The majority of these customers (76 percent) are classified as new users to the site, which illustrates a new audience pool brought to the site to learn more about the business services that are offered by the CareerSource Florida network. This opportunity allows us to educate business professionals, workers and job seekers about the services offered and to further enhance awareness and recognition of the organization. The new CareerSource Florida website was designed with mobile use in mind. Mobile responsive design is such an important factor in overall user experience and it helps with organic ranking (how high your website will show in organic (or non-paid) search results).

20,142

2,412

Website Launch Video Views by Channel April 7-25, 2016

Facebook

Twitter

Page 6 of 11

Although there are several factors that search engines consider to properly demonstrate ranking, mobile responsiveness is at the top. Notably, the majority of users (57 percent) who are researching CareerSource Florida through their mobile device are coming through the Android system. This is a very interesting factor in the demographic layering (persona of a typical careersourceflorida.com visitor), given that the majority of mobile users overall typically come from the iOS operating system (iPhone users). This is a lesson our team can use as we continue to optimize CareerSource Florida’s advertising campaigns.

Best Performing “Google AdWords” Ads

Page 7 of 11

From the Source Blog Traffic

With support from paid placements, the CareerSource Florida blog, From the Source, has demonstrated phenomenal growth in less than a year. Since its launch in August 2015, blog posts shared across digital channels have achieved more than 3.7 million impressions. The following charts show how the paid digital placements that focused on From the Source performed in terms of driving traffic to the website and generating impressions among Florida’s business leaders and decision makers. While Sharethrough native advertising (placing paid placements with relevant editorial content) dominates in driving traffic to the blog, with LinkedIn second (shown in the first chart below), Facebook has a strong second-place showing in click-throughs (shown in the second chart below) to the CareerSource Florida website. This demonstrates the importance of using multiple platforms to share your message and then evaluating metrics.

475,534 212,926

2,452,580

619,498

Blog Campaign Impressions by Channel

Facebook

Twitter

Sharethrough

LinkedIn

8,334

340 10,347

6,803

Blog Campaign Clicks by Channel

Facebook

Twitter

Sharethrough

LinkedIn

Page 8 of 11

A Closer Look at Web Traffic Google Analytics (11/01/2016 – 04/30/2016)

52.51%41.88%

5.62%

Website Sessions by Device(driven by paid ads and organic (non-paid) traffic)

Desktop

Mobile

Tablet

Website Sessions by Florida Market(driven by paid ads and organic (non-paid) traffic) Miami

Jacksonville

Tallahassee

Orlando

Tampa

Boca Raton

Gainesville

Fort Lauderdale

St. Petersburg

West Palm Beach

Ocala

Page 9 of 11

A Closer Look at Web Traffic

Google Analytics (11/01/2016 – 04/30/2016)

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

Homepage Business ServicesPage

Training Grants Page Career AssistancePage

Blog Post: Tourism andTalent Leader

Website Sessions by Landing Page

33,337

28,189

13,447

7,765

4,735

1,7271,765

743

Clicks to Website by Channel

Facebook

Business Journals (Ad Messenger)

Sharethrough (Native)

LinkedIn

Google AdWords Display

Twitter

Google AdWords Paid Search

Business Journals (Display)

Page 10 of 11

Traditional Advertising

Traditional advertising placements, including in statewide print publications and public radio, were used by CareerSource Florida in fiscal year 2015-16 to raise awareness among businesses, workers and job seekers of the hiring, recruiting and training services available through the CareerSource Florida network.

I. Florida Trend o Florida Trend is a statewide publication for which 82 percent of readers identify

themselves as top executives, business owners, managers and professionals. o CareerSource Florida FY 2015-16 results: 4.5 million impressions with six print

ads. II. HR Florida Review

o HR Florida Review is a statewide publication targeted at human resource professionals in the state of Florida.

o CareerSource Florida FY 2015-16 results: 51,000 impressions with four print ads. III. MNI Business Network

o MNI provides geographically targeted placement in Florida in Entrepreneur, Forbes, Fortune and Money. CareerSource Florida is able to reach decision

makers who look to these magazines for dependable, comprehensive coverage about business trends, finance, politics and technology.

o CareerSource Florida FY 2015-16 results: 2.94 million impressions with two full-page ads in all four business publications.

IV. 850 Magazine o 850 Magazine is a regional publication with coverage from Tallahassee to

Pensacola, reaching small business owners and executives, including COOs and CEOs of Florida private and public companies.

o CareerSource Florida FY 2015-16 results: 51,000 impressions with three full-page ads.

V. Onyx Magazine o Onyx Magazine is a publication targeting African-American business

professionals in Florida, with a strong readership in Jacksonville and Central Florida.

o CareerSource Florida FY 2015-16 results: 576,000 impressions with three full-page ads.

VI. Florida Public Broadcasting o Florida Public Broadcasting placements cover south, central and north regions of

Florida including: Miami, Ft. Myers, Orlando, Tallahassee and Pensacola. The primary audience includes small business owners and C-suite executives.

o CareerSource Florida FY 2015-16 results: 3.18 million impressions* with 15 second and 20 second sponsorship messages (for a total of 608 radio ads) airing on Morning Edition, All Things Considered, Marketplace and BBC News.

Page 11 of 11

Complementing CareerSource Florida’s statewide advertising to raise awareness and increase use of workforce services among businesses, workers and job seekers was the award-winning advertising campaign for FloridaFlex, the new brand name for CareerSource Florida’s Quick

Response Training program. After its successful inaugural year, the FloridaFlex brand name and advertising campaign will be expanded in the coming fiscal year to include all recruiting, hiring and training services available through the CareerSource Florida network. Creative development and placement of advertising for the FloridaFlex campaign, at an investment in fiscal year 2015-16 of about $40,000 in state funds, were led by Starmark International of Fort Lauderdale, with the following results:

I. Business Facilities o Audience: 84 percent are involved in the preliminary or final decision-making

process for their company’s relocation, expansion or consolidation plans, 72 percent are planning to expand, relocate or consolidate their facilities

o 3 E- Newsletter placements (digital placement) – total impressions earned: 60,000

o 3 print ads – total impressions earned: 120,600 II. Site Selection Magazine

o Audience: 71.5 percent are representatives of manufacturing companies, 52 percent are CEOs, partners, chairs, presidents or owners, 56.4 percent represent companies of 100 or more employees.

o 1 print ad (FY 2015) – total impressions earned: 43,814 III. Trade & Industry Development Magazine

o Audience: 46 percent are CEOs, partners, chairs, presidents or owners o 3 print ads – total impressions earned: 75,000

IV. Area Development o Audience: 73.9 percent are in the manufacturing industry, 72.9 percent are

CEOs, partners, chairs, presidents or owners o 2 print ads – total impressions earned: 86,000

V. Southern Business & Development Magazine o Audience: SB&D continues to target C-suite executive readers in key markets

and states located outside the American South. In addition, C-suite executives of companies located in major Southern markets are targeted when editorial content is appropriate.

o 1 print ad – total impressions earned: 12,412 VI. Workforce Magazine

o Subscribers: 52 percent director level or above in HR or line of business roles, 47 percent have purchase authority or approval, 53 percent have a budget of $500,000 or more.

o 1 print ad – total impressions earned: 55,000