Biotech case study

w w w . d e s m a n i a . c o m

CASE STUDY PRESENTATION

By ANUJ PRASAD

Date: 12/12/12


CLIENT: Biotech Instruments, Mumbai

PRODUCT: Physiotherapy Device


To redesign the Combo Physiotherapy machine to make it:

1. User friendly

2. Aesthetically appealing

3. Functional

BRIEF


1. Hospitals

2. Clinics

3. Gyms

TARGET AUDIENCE


The process was divided into 4 stages :-

1. Design Research

• Users & stakeholders, hospitals and clinics)

• Defining the problem areas

2. Concepts

3. Refinement & Mock-ups

4. Engineering

Process


Problem Areas


Look and feel of the machine is bland, cold, non premium compared to other machines.

Most machine from biotech have the same base body and different functions. Differentiating them while use becomes difficult.


Wire management in and around the machine is very poor. Gives a complicated and untidy feeling to the patient.


The applicator handle does not have a strong grip. It is uncomfortable to hold it.


The flat surface on the machine give space for people to stack/store things on the machine.


The screen angle is almost 90 degrees.

Also the screen size is very small. Thus readability is poor.


The connector pins are difficult to remove as it is at an angle facing downwards. Due to this the connecter end get damaged very frequently. The machine needs to be lifted every time the wire has to be plugged in.


There is no storage for the gel bottle, tissues and electrode pad. This makes the area around the machine very untidy.


Machine should be comfortable to use with both hands.


The machine should be stable while in use. (pressing buttons). It should not wobble or topple over.


Machine should have a smart software and an easy interface to assist the doctors.


Users


Concept 01


Wire have different location (front) of plug in. Less damage to pins.


Ergonomic applicator handle

Screen at an angle for better readability

Glow buttons

Smooth ergonomic knob

Color changeable strip for multiple machines.


Concept 02


Concept 03


Concept 04


Different Colour panels


Concepts at a glance

01 02

03 04


Final Selected Concept


Mock Ups


Engineering


Before & After


Original metal & Plastic construction

New Model• A complete new Plastic Injection Molded

construction suitable for mass production• Will also be exported and competes against

international products in this category.• A broader and coloured touch screen display for

better usability

Before


Original metal & Plastic construction

New Model• A complete new Plastic Injection Molded

construction suitable for mass production• Will also be exported and competes against

international products in this category.• A broader and coloured touch screen display for

better usability

After


Salient Features(Currently Under Production)


Slanted body to ensure nothing is placed on it, as well as easy drainage in case of liquid spills

Easy to access main knob

Dual colour achieved by pad printing for a premium look achieved economically

Ergonomic applicator for less stress for the operator


Thank you

Biotech case study

Health & Medicine

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