Big data & analytics for banking new york lars hamberg
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Transcript of Big data & analytics for banking new york lars hamberg
Lars Hamberg
Predictive Analytics in The Investment Industry
BIG DATA & ANALYTICS FOR BANKING SUMMIT December 1 & 2, 2015 | New York
STRATEGIC SCOPEOVERVIEW & OUTLOOK
QUESTION:
Has Big Data failed
QUESTION 1:
Has Big Data failed …to deliver on its hype?
Big data defini'on?
Big data defini'on? “too large OR complex for tradi'onal processing methods”
general blur ? buzzwords and distinction?
big data analy'cs or
advanced analy'cs ?
predic've analy'cs
or big data predic've analy'cs
?
machine learning ?
modern companies want to know everything – what about banks?
structured data
advanced analy'cs
staying ahead of the connected
clients
predic've analy'cs
machine learning
QUESTION 2:
Why has Big Data failed to deliver on its hype?
B I G D A T A – V I S I O N R U N N I N G A H E A D O F R E A L I T Y ?
BIG DATA HYPE CYCLE
Trigger
Enlightenment
Plateau of Productivity
Peak of Inflated Expectations
Trough of Disillusion
BIG DATA HYPE CYCLE
Trigger
Enlightenment
Plateau of Productivity
Peak of Inflated Expectations
Trough of Disillusion
BIG DATA HYPE CYCLE
WHY ARE WE HERE?
Trough of Disillusion
BIG DATA HYPE CYCLETHE CHALLENGE OF DEALING WITH THE REALITY OF THE BIG UNSTRUCTURED DATA STACK
Trough of Disillusion
In the big data stack
Unstructured
80-90%
2.5+ million words in english
QUESTION 3:
Will Big Data deliver on its hype?
Yes!
Why?
Confluence of trends
Confluence of trends 1. Data explosion - 24m doubling rate
Confluence of trends 1. Data explosion - 24m doubling rate
2. Smartphone user behavior – 150x/day
Confluence of trends 1. Data explosion - 24m doubling rate
2. Smartphone user behavior – 150x/day
3. Breakthrough technologies: Machines are learning to ”read and understand” unstructured data on a large scale
Confluence of trends 1. Data explosion - 24m doubling rate
2. Smartphone user behavior – 150x/day
3. Breakthrough technologies: Machines are learning to ”read and understand” unstructured data on a large scale (!)
Confluence of trends = the necessary conditions for Big Data to deliver - and even ”over-deliver” - on its hype and to transform many industries, including the Investment Industry
Breakthroughs
Understanding the meaning of words…
Big Data Predic5ve Analy5cs in Produc5on and in Distribu5on
Big Data Predic5ve Analy5cs
Magic or OSINT?
Magic or OSINT?
Big Data Predic5ve Analy5cs in Produc5on and in Distribu5on
The mysteries of monetizing vast streams of unstructured language data…
From data… …to dollars?
MUCH BETTER TEXT ANALYTICS
MUCH BETTER PREDICTIONS
MUCH BETTER SENTIMENTS
Magic or OSINT? wha5smonitor.com
Big Data Predic5ve Analy5cs in Produc5on and in Distribu5on
I am special, but not very different…
Watson Personality Profile (IBM) Seman'c Profile (Gavagai)
Use cases from financial industry Distribution of investment products with massive increases in profitability – Task & Question
Common denominators for success
Common denominators for failure
Use cases from financial industry Production of investment products – alpha creation with big data predictive analytics – Task & Question
Common denominators for success
Common denominators for failure
QUESTION 4:
Impact of Big Data on your business?
Huge (transformative)
Imminent (surprising)
Winners & Losers (during the shift – like in all major shifts)
Key take-aways:Big Data has so far failed to deliver on its promise/hype – BUT will over-deliver on its hype: Unsupervised, learning, scalable, systems that understand the Big Data stack of language data, enabling useful sentiment analysis and useful prediction analytics on vast amounts of data
Predictive analytics, profiling, alias matching – use cases show huge potential for disrupting most industries…Expect a transformative shift in competitive landscape across most industries – including banking
Banks – expect margin pressure, use case success stories in analytics & opportunities for incumbents in and outside “non-bank services” – uniquely positioned as distribution partners
Everybody can be a winner in this imminent shift – get involved in advanced data analytics!
Lars Hamberg
Predictive Analytics in The Investment Industry
BIG DATA & ANALYTICS FOR BANKING SUMMIT December 1 & 2, 2015 | New York