BG 3 471.23 Fall 2015 Bruce Duggan Providence University College.
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Transcript of BG 3 471.23 Fall 2015 Bruce Duggan Providence University College.
![Page 1: BG 3 471.23 Fall 2015 Bruce Duggan Providence University College.](https://reader035.fdocuments.in/reader035/viewer/2022062314/56649ebe5503460f94bc8d05/html5/thumbnails/1.jpg)
BG
3471.23
Fall 2015Bruce Duggan
Providence University College
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Examples
unpredictable http://www.winnipegfreepress.com/local/hydro-faces-1
-m-suit-for-biomass-project-blast-224361561.html
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Examples
railroads have disproportionate amount of power http://www.winnipegfreepress.com/local/sudden-silos-
concern-residents-170141316.html
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Examples
How different in the US? court mediated
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Examples
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Case
Personal Watercraft
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Sim
Morris Electrohome church mtg city council mtg
‘participants’ members of Board of
Elders Board of ECM• Ben & Becky Breitkreuz
owners of hotel
• Danielle Doerksen & Fiona Froese
opponents of VLTs
• Liz Vidal mayor
• Chair of Board of Elders
• other members of Board of Elders
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Baron
» ch 2
integrated strategy
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Strategy
whole course on this
for now strategy is:
• What could kill us? How will we protect against that?
• How will we thrive?
“a concerted pattern of actions taken to create value by improving the economic performance of the firm”
multiple
single
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Strategies
market strategy
non-market strategy
only difference is where in environment you act
questions remain the same• What could kill us?
How will we protect against that?
• How will we thrive?
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What controls an industry?
government markets private politics moral concerns
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Government
importanceof
non-marketstrategy
market gov’tcontrol
biotech
telecommunications
automobiles
software
consumer electronics
importance changes
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Private politics
importanceof
non-marketstrategy
market gov’tcontrol
biotech
telecommunications
automobiles
software
consumer electronics
importance changes
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Private politics
importance
software
biotech
automobiles
telecommunications
consumer electronics
importanceof
non-marketstrategy
weak intenseprivate politics
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Issue Life Cycle goals
time
issu
e
iden
tifica
tio n
inte
rest
g
rou
p
form
ati
on
leg
isla
tion
ad
min
istr
ati
on
en
forc
em
en
t
minimize compliance costs
change circumstances
adapt to change
minimize targeted damage
affect dev’t of issue
importanceof
non-marketstrategy
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Global non-market strategies
examples advocate for free trade develop relationships with gov’ts apply universal ethical principles have consistent enviro standards
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Thinking about the clichés
1. Synergy
2. Positioning
3. Assets
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1. Synergy
a trendy word tough to make reality
non-marketstrategy
marketstrategy
+
+
0
0
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1. Synergy
non-marketstrategy
marketstrategy
+
+
how defend?
how thrive?
how defend?
how thrive?+
+
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2. Positioning
a “non-defensive” defense in arenas of
• public sentiment
• activists
• politics
• legal
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3. Assets
a. reputation for responsible actions
b. expertise in dealings
c. knowledge of procedures & functioning
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3. Assets
a. reputation for responsible actions
• government
• stakeholders
• public
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3. Assets
a. reputation
b. expertise in dealing with
• government elected officials bureaucrats
• news media
• interest & activist groups
• the public
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3. Assets
a. reputation
b. expertise
c. knowledge of functions procedures authority where issues resolved
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3. Assets
a. reputation
b. expertise
c. knowledge
“credibility”
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Analyzing Issues
a model for systematic analysis
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Analyzing Issues
generating brainstorming research
Generatealternatives
Screen
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Analyzing Issues
eliminate alternatives contrary to law policy widely shared ethical principles
Generatealternatives
Screen
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Analyzing Issues
analyze interests moral motivations institutions & officeholders
Generatealternatives
ScreenAnalyz
e & Predict
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Analyzing Issues
predict market reactions non-market reactions
Generatealternatives
ScreenAnalyz
e & Predict
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Analyzing Issues
choose evaluate ethical claims link to strategy
Generatealternatives
ChooseScreenAnalyz
e & Predict
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Analyzing Issues
monitor implementation effects
• employee cynicism
• customer support
Generatealternatives
Choose ImplementScreenAnalyz
e & Predict
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Analyzing Issues
Reconsider & Refine
Generatealternatives
Choose ImplementScreenAnalyz
e & Predict
Policies
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Project Options
help start rural transit along highway 75
set up a Manitoba Environmental Industries Association student chapter at Prov
become involved in Manitoba trucking industry policy development
host an all-candidates debate
help set up a car salvage operation for Garden Hill First Nation
help set up a recycling system for northern First Nations communities
?
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Project Options
help start rural transit along highway 75
set up a Manitoba Environmental Industries Association student chapter at Prov
become involved in Manitoba trucking industry policy development
host an all-candidates debate
help set up a car salvage operation for Garden Hill First Nation
help set up a recycling system for northern First Nations communities
?
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Project Options
help start rural transit along highway 75
set up a Manitoba Environmental Industries Association student chapter at Prov
become involved in Manitoba trucking industry policy development
host an all-candidates debate
help set up a car salvage operation for First Nations in the Garden Hill First Nation region
help set up a recycling system for northern First Nations communities
?
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Projects
1. help start rural transit along highway 75• I’ll invite government and business people from Rosenort
and Morris to come to a class.
• everyone read (not urgent): http://www.bullercentre.com/projects/rural-transit/
• those particularly interested in this project: expect to be asked to write a proposal similar to this for the Hwy 79
corridor
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Projects
2. become involved in Manitoba trucking industry policy development• everyone read (by next Friday):
http://www.bullercentre.com/projects/greener-trucking/
http://www.trucknews.com/features/mta-wins-round-in-biodiesel-battle/
• those particularly interested in this project: a webinar on Monday October 19th from noon to 1:30
there’ll be more to do before then
» I’ll keep you posted
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Projects
3. help set up a car salvage operation for First Nations in the Garden Hill First Nation region• everyone
meeting this Monday
» 2:30
» Social Enterprise Centre
» 2nd floor
» https://www.google.ca/maps/search/social+enterprise+centre+winnipeg/@49.9052874,-97.1327586,16z
» in building labelled “Manitoba Green Retrofit” on Google Maps attend if you can
» Do not arrive late!
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Case
Personal Watercraft