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Better Business Intelligencewith the SAP NetWeaver Platform

Product Management SAP NetWeaver BI

May 2007

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SAP AG 2007, SAP NW BI Value Proposition/ 2

BI Is #1 on CIOs AgendaHowever reality does not always meet expectations

Expectations:

Manage business performance

Comply with regulations

Identify and respond to opportunities

Mission crit ical, competit ive weapon

Challenges:

Slow, and hard to use

Not matching business processes

Inflexible, expensive and out of control

Under-util ized, questionable value

Source: Analyst and SAP research

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SAP AG 2007, SAP NW BI Value Proposition/ 3

Business Intelligence for the BusinessFocus shifting from data to business processes

Process Focused

(intra- / inter enterprise)

Biz

IT

BPX

BI

COE

EIM Infrastructure

Fast

& Agile

Analytical Layer

Analysis Processes

Enterprise

Focused

IT

Biz

BI

COE

Department

Focused

IT

Biz

System

Focused

IT

Biz

Business

Standards

UserSatisfaction

Business

Standards

User

Satisfaction

Business

Value

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BI with SAP NetWeaver 7.0One common platform for the business

Process Focused

(intra- / inter enterprise)

Biz

IT

BPX

BI

COE

EIM Infrastructure

Fast

& Agile

Analytical Layer

Analysis ProcessesSimple + Relevant

Fast + Flexible

Integrated + Trustworthy

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BI Working Your Users WayPersonalized and secure

Simple + Relevant

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Instant User AdoptionExcel flexibility and trustworthy enterprise data

Dynamic data from

SAP Systems

Excel functionality

Analyze & Simulate,

Read & Write

Simple + Relevant

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Tailored for Your Industry and ProcessBest practices to maximize value

Fast + Flexible

1,000+ data models

5,000+ queries

10,000+ metrics & dimensions

Best Practices

serving 26 Industries

Business content ..allowed a fast-trackimplementation.

It would have taken

us 10 times longer ifwe had to create

own... cubes from

scratch.

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Fast & Flexible with SAP NetWeaver BI AcceleratorBroader, faster and deeper insights

Fast + Flexible

Instant response 1 Billion records analyzed in 3 seconds

Affordability Off the shelf hardware, appliance setup

Agility No aggregates = fast load + simpler architecture

Full integration Built for SAP NetWeaver BI

http://iwdf1230.wdf.sap.corp:50100/irj/servlet/prt/portal/prtroot/pcd!3aportal_content!2fcom.sap.pct!2fplatform_add_ons!2fcom.sap.ip.bi!2fiViews!2fcom.sap.ip.bi.bex?TEMPLATE=PM_BIA_TEMPLATE

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BI Integrated Planning SolutionReal-time actual / plan comparison

Integrated

Integrated planning

Real-time visibility

Native integration

Collaborative planning

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Solid Information FoundationScalable, robust and trustworthy

Information Quality with MDM

Cleanse data

Enrich master data

cleanse & enrich govern

Integrated

near-lineonline offline

Information Life Cycle Mgmt.

Highly scalable

Cost-effective choice of medium

Integrating SAP- & non-SAP data

JDBC, XML, DB-C, file

app. Specific, via partners legacy

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SAP AG 2007, SAP NW BI Value Proposition/ 11

13,000 Customer InstallationsAcross 25+ industries, from small to very large

Enterprise BusinessIntelligence

Business IntelligenceAccelerator

Business Planning

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SAP AG 2007, SAP NW BI Value Proposition/ 12

Summary

Simple + Relevant Information delivery addressing user needs

Metrics and best practices for your industry

Fast + Flexible Lightning fast response times

Simplified architecture for improved agility

Integrated + Trustworthy Cost-effective, reliable information management

Integration of SAP- and non-SAP data

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SAP AG 2007, SAP NW BI Value Proposition/ 13

Business Intelligence Focus for 2008 - 2010

Simplicity Web 2.0 user experience to broaden business intelligence adoption

Easy self-service access to corporate information for end users

Embedded intelligence within the business process context

Agility Enabling business driven innovation

Analyzing information at the speed of thought

Closed-loop Business planning based on live data

Integration BI and DWH in Enterprise Information Management

Creating trust in corporate Information

Enabling Enterprise-SOA

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