Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

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Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing

Transcript of Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Page 1: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Behind Enemy LiesPresented by

Becky Cox

Director, Pharmanex Marketing

Page 2: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

The Industry “Standards”

• Companies “stealing” ideas and intelligence

• Making false claims• Product not as listed

on label• Product contaminated

by pesticides or microbes

• Inaccurate concentrations listed

• Scientists listed as “collaborators” have little or no involvement

Page 3: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

The Pharmanex 6S Quality Process

Page 4: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Selection

Process of finding naturally occurring compound which have extraordinary health benefits for humans.

Page 5: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

“Fewer than one-half of one percent of the planet’s 250,000 species of higher

plants have been exhaustively analyzed for their chemical composition and

medicinal properties. From that one-half of one percent, some twenty-five percent of all our prescription pharmaceuticals have been discovered.” Michael J Balick

Page 6: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Wild Cordyceps Sinensis

• Used in China for at least 1000 years

• Recognized as National Medicinal Treasure in China

• Ancient records tell of an amazing organism able to transform from animal to plant

Page 7: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Sourcing

Once Pharmanex has selected a particular natural product, our experts investigate possible commercial sources from across the globe. This is the second “S.”

Page 8: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Wild Cordyceps Sinensis

Page 9: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

• Over 200 strains of Cordyceps tested

• CS-4 (grown in soy medium) recognized by Institute of Materia Medica of the Chinese Academy of Medicinal Sciences as most like wild Cordyceps

Page 10: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Green Tea

• Exclusive rights to fields in the richest tea producing region of China

• Processed at Cinogen, Pharmanex’s manufacturing facility in China.

Page 11: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Structure

Pharmanex scientists carefully analyze the chemical structures of compounds found in natural products to identify not only the active constituents, but also any potentially unsafe compounds.

Page 12: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Magnolia Bark

• Pharmanex uses the same techniques as pharmaceutical companies

• We found two compounds, Honokiol and Magnolol which have significant calming properties.

Page 13: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Standardization

Standardization eliminates natural variation and guarantees that each capsule or tablet of a Pharmanex product contains the same quantity of active ingredient.

Page 14: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Standardization

Many brands do not provide desired benefits because they lack consistency. The potency and/or purity of the extract varies from tablet to tablet.

Page 15: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Safety

• Pharmanex tests for pesticides, heavy metals, micro-contamination, correct herb identification, potency, and purity

• Safe supplementation for athletes

Page 16: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Federal law requires that we screen all plants for any of 32 common pesticides.

Pharmanex tests for over

500!

Page 17: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

We Screen the Ingredients...

Pharmanex screens for potency and purity of raw ingredients. If they don’t match, we reject them.

• Lots of nutrients look alike--yellow powder (Riboflavin vs. CoQ10)

• Frequently, the potency is wrong (Vitamin C)

Page 18: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Safe Supplementation for Athletes

• Pharmanex is official supplier to US Olympic teams.

• We test our products, then test people on the products, exactly as the Olympic Athlete screeners do

Page 19: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Substantiation

Pharmanex makes product claims that are substantiated by documented pre-clinical and clinical studies.

Page 20: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Tegreen

• Pharmanex recently submitted applications for 2 patents relating to green tea as a result of collaboration with Purdue University (Dr. Rippe, from the SAB)

Page 21: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Clinical Research Studies, CS-4

• Health Benefit No. of studies

• Respiratory 20

• Sexual function 5

• Cardiovascular function 4

• Free radical scavenging 4

• Kidney function 3

• Immune function 2

• Liver function 1

• Anti-fatigue 2

Page 22: Behind Enemy Lies Presented by Becky Cox Director, Pharmanex Marketing.

Behind Enemy LiesPresented by

Becky Cox

Director, Pharmanex Marketing