BECOME A GENUINE CUSTOMER EXPERIENCE MASTER · logistics, telecoms and pharmaceuticals and has...

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The Masterclass is designed for those wishing to develop their understanding of best practice disciplines, tools and frameworks being used successfully in Customer Experience around the globe. Designed by Ian Golding, world renowned Customer Experience Specialist, all graduates of the course will be given case studies, exercises and stories that bring to life the skills needed to succeed as a CX professional. IMPORTANT NOTE: At the end of the second day of each of the CXMasterclass dates, you will have another opportunity to take the CCXP Exam in the same place and at the same time as the workshop, so don’t miss it! If you can’t make it for this date, you will be notied of dates you can sit the exam when applying for CCXP exam. Delegates wishing to take the CCXP exam after the CX Workshop Masterclass on the same day, rstly must have been accepted and approved. The application process is detailed here http://www.ccxp.org and must be done before the date. Will help develop all delegates knowledge on Customer Experience Has practical and interactive tasks throughout the two days Is certied by the Customer Experience Professionals Association Ian was the rst in the world to be certied to deliver training for the Certied Customer Experience Professional qualication Has practical examples on how to improve your business Provides extensive guidance on how to succeed with the CCXP Certication Process Will teach you about the 6 interdependent CXPA competencies Helps CX professionals get prepared for the nal CXPA exam BECOME A GENUINE CUSTOMER EXPERIENCE MASTER CXMasterclasses: Ian Golding Ian Golding is a Certied Customer Experience Professional. A highly influential freelance CX consultant, Ian advises leading companies on CX strategy, measurement, improvement and employee advocacy techniques and solutions. Ian has worked across multiple industries including retail, nancial services, logistics, telecoms and pharmaceuticals and has deployed CX tools and methodologies all over the world. An internationally renowned speaker and blogger on the subject of CX, Ian was also the rst to become a CCXP Authorised Resource & Training Provider. Certied by the Customer Experience Professionals Association, our trainer is practicing CX professional who work with large and small clients around the world. Meet the Trainer Book Your Place The training is held for groups of no more than 25 in Movenpick Ibn Battuta Gate Hotel, Dubai, UAE. For further information, call Mark Hamill on 00971 56 752 2028 or send an email to [email protected] Read more

Transcript of BECOME A GENUINE CUSTOMER EXPERIENCE MASTER · logistics, telecoms and pharmaceuticals and has...

Page 1: BECOME A GENUINE CUSTOMER EXPERIENCE MASTER · logistics, telecoms and pharmaceuticals and has deployed CX tools and ... Customer Experience as well as to improve technical skills

The Masterclass is designed for those wishing to develop their understanding of best practice disciplines, tools and frameworks being used successfully in Customer Experience around the globe.Designed by Ian Golding, world renowned Customer Experience Specialist, all graduates of the course will be given case studies, exercises and stories that bring to life the skills needed to succeed as a CX professional.

IMPORTANT NOTE: At the end of the second day of each of the CXMasterclass dates, you will have another opportunity to take the CCXP Exam in the same place and at the same time as the workshop, so don’t miss it! If you can’t make it for this date, you will be notified of dates you can sit the exam when applying for CCXP exam.

Delegates wishing to take the CCXP exam after the CX Workshop Masterclass on the same day, firstly must have been accepted and approved. The application process is detailed here http://www.ccxp.org and must be done before the date.

Will help develop all delegates knowledge on Customer Experience Has practical and interactive tasks throughout the two days Is certified by the Customer Experience Professionals Association Ian was the first in the world to be certified to deliver training for the Certified Customer Experience Professional qualification Has practical examples on how to improve your business Provides extensive guidance on how to succeed with the CCXP Certification Process Will teach you about the 6 interdependent CXPA competencies Helps CX professionals get prepared for the final CXPA exam

BECOME A GENUINE CUSTOMER EXPERIENCE MASTER

CXMasterclasses:

Ian GoldingIan Golding is a Certified Customer Experience Professional. A highly influential freelance CX consultant, Ian advises leading companies on CX strategy, measurement, improvement and employee advocacy techniques and solutions. Ian has worked across multiple industries including retail, financial services, logistics, telecoms and pharmaceuticals and has deployed CX tools and methodologies all over the world. An internationally renowned speaker and blogger on the subject of CX, Ian was also the first to become a CCXP Authorised Resource & Training Provider.

Certified by the Customer Experience Professionals Association, our trainer is practicing CX professional who work with large and small clients around the world.

Meet the Trainer

Book Your PlaceThe training is held for groups of no more than 25 in Movenpick Ibn Battuta Gate Hotel, Dubai, UAE.For further information, call Mark Hamill on 00971 56 752 2028 or send an email to [email protected]

Read more

Page 2: BECOME A GENUINE CUSTOMER EXPERIENCE MASTER · logistics, telecoms and pharmaceuticals and has deployed CX tools and ... Customer Experience as well as to improve technical skills

The Masterclasses are developed to guide help all delegates improve their level of knowledge on Customer Experience as well as to improve technical skills with use of practical exercises.

CX Professional MasterclassThe two-day masterclass will enable you to spend two whole days in the company of other CX professionals to develop your understanding of the CX function further. Whilst all 6 of the CXPA competences are embedded within the agenda, the two days really is a download of examples of what has and has not worked in companies in the UK and other parts of the world. Read about CX Professional Masterclass in detail

GET RECOGNISED FOR YOUR OUTSTANDING CX SKILLS

Location Movenpick Ibn Battuta Gate Hotel, Dubai, UAE

Date23rd and 24th August 201704th and 05th October 201722nd and 23rd November 2017

Duration Two Days

Price $1,075/AED3950 Discount rates are available for group bookings

All Courses can be paid online. If you wish to pay by invoice, send us an email to [email protected]

For further information, call Mark Hamill on 00971 56 752 2028 or send an email to [email protected]

Page 3: BECOME A GENUINE CUSTOMER EXPERIENCE MASTER · logistics, telecoms and pharmaceuticals and has deployed CX tools and ... Customer Experience as well as to improve technical skills

SCHEDULE

Day One

Leading the customer agendaInfluencing with credibilityCXPA’s Competencies for the CCXP accreditation

Evolution of the organisation’s CX maturityWhy it’s importantCommercial benefits of CX Customer strategy examplesCustomer Experience frameworksEvaluating your customer strategy

What is it and why is it important?Being clear about the brand promiseWhat makes a brand proposition

Day TwoCharacteristics of customer-centric organisationsWhat should customer-centric leaders be doing?Employee experiencesThe flaws in traditional segmentation methodsCreating customer personasUsing personas to influence

What is empathy and why is it important?How to think like your customers thinkThe role of storytelling

The principles of mapping customer journeys effectivelyKeeping it simple and actionablePrioritising the most important things

Measurement principlesAligning the voices of your customers, people and processesKnow what your priorities are

For you personally and your organisationA framework for managing what happens nextKeeping up the momentum