Banking Services In Rural Markets-B.V.Raghunandan
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B.V.Raghunandan, SVS College, Bantwal
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Guidelines for expanding banking services in rural areas in India
Transcript of Banking Services In Rural Markets-B.V.Raghunandan
B.V.Raghunandan,
SVS College,
Bantwal
Nature of Service
Banking Services
Why Rural Marketing?
Consumer Psychology of Rural Customers
Approaches to Rural Customers
Programmes to Woo Him
Semi-Urban Customers
THANK YOU
