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AZZARO Company Profile 2012
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S w i s s T i m e p i e c e s
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La Neuveville, in the heart of the Watch Valley…
MANUFACTURED IN SWITZERLAND
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WORLDWIDE LICENSE OF
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RAMA WATCH
• SINCE 1914 – ALMOST 100 YEARS OF EXPERTISE
• 4 GENERATIONS OF WATCHMAKERS
• INDEPENDANT COMPANY
• YOUNG TEAM OF 45 PEOPLE
• SOLE DISTRIBUTOR OF SWISS LUXURY WATCH BRANDS IN DEDICATED AREAS
• OWNER OF THE « TEMPUS LA BOUTIQUE » LABEL, 8 LUXURY WATCH STORES WORLDWIDE
• DESIGN, PRODUCE AND MARKET RSW TIMEPIECES
• DESIGN, PRODUCE AND MARKET AZZARO TIMEPIECES
COMPANY PROFILE
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LORIS AZZARO
“A passion for life”
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Couturier of the night, Couturier of the stars.
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LORIS AZZARO
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A Sicilian born in Tunisia on 9.2.1933, always tanned and sensual Fluid fabrics, vibrant and frank colors, Mediterranean blue, green, white are the timeless characteristics of Azzaro couture. From 1968 on, flowing, sexy and glamorous customized gowns for evening parties. A sunny and truly hedonistic brand emanating the ultimate sensuality. A symbol of freedom - the freedom of mind and body that marked the 1970's, a decade with no restrictions, where avant-garde fashion and photography celebrated bareness. A chic and jet-setting life style, synonymous with present-day luxury. The powerful Azzaro brand expression through - a universal and assertive male dimension in fragrances, timepieces and
men's ready-to-wear fashions - resplendent women's fashions and eagerly expected scents, jewelry
watches
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DNA OF AZZARO
• An image close to Kenzo Armani and Gaultier (Study: Sofres / Express P.V.)
• AZZARO today offers an "affordable prestige" alternative, between ready-to-wear and designer labels.
• Fragrances with strong identity and understandable by a large number of consumers (Azzaro fragrance audit : DNA/ B. Bourny).
Tod
ay
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THE BRAND’S POSITIONNING
A lifestyle brand
Azzaro, an authentic high-quality watch brand: • A successful combination of contemporary design and Swiss know-how • Neo-classical – elegant – solid – Swiss made • Mid-way between entry level and top-of-the-range products
Pre
stige
Masstige
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THE OFFER
A worldwide brand
- Men and women fashion - Leather Goods - Perfumes - Scarves - Ties - Belts - Watches - Glasses
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A worldwide brand
- Europe - North America - South America - The Middle East
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Fine Finishing
Sapphire Crystal coating
High Quality Solid Steel 316L & yellow gold PVD finish
Unique crown design inspired from Azzaro perfume cap
Quality Diamond Setting
Jewellery timepieces made from gem quality diamond stones
Wesselton – SI Purity
Diamond Certificate with each watch
Special luxury watch boxes
Swss Made
ETA & Ronda quartz Movement
Model Reference Engraved
3 to 10 ATM water resistant
Assembled in La Neuveville
TECHNICAL SPECIFICATIONS
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LIFESTYLE BRANDS MAPPING
High-End
Fashion
Gucci
Armani
Dior
CK
Chanel
Hermes
Nina Ricci
Boss
Versace Fendi
D&G
Guess
Burberry
Vuitton
Entry level
Classic
Cerruti
Balmain
Fossil
Tommy Hilfiger
Ralf Lauren
AZZARO
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Gc
Valentino
Mont-Blanc
Diesel
Ferragamo
Aigner
Moschino
DKNY
Police
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SPORT CHIC
• COASTLINE
• COASTLINE CHRONO
• TUTTO SPORT
• TUTTO SPORT CHRONO
JEWELERY WATCH
• ISE
• SPARKLING ROSE
• SPARKLING ORCHID
• PAPER DOLL
TIMELESS ELEGANCE
• LEGEND
• LEGEND CHRONO
• AMELIA
• BLUE BIRD
THE COLLECTION
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PRICE POSITIONING
STEEL
• CHF 245.-
• CHF 845.-
PVD
• CHF 295.-
• CHF 945.-
DIAM
• CHF 545.-
• CHF 5645.-
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Art-Déco 42MM case in solid stainless steel and PVD gold Hardened mineral crystal Water resistant to 3 ATM
Available with 13 and 35 diamonds Ronda 5040D Quartz chronograph movement A choice of dials in black, white, silver and brown
colours with indexes and the Azzaro symbol at 12’ Genuine leather straps or stainless steel bracelet
AVAILABLE STARTING FROM CHF 495.00
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LEGEND CHRONO
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AVAILABLE STARTING FROM CHF 275.00
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LEGEND 3 HANDS
Art-Déco 40MM case in solid stainless steel and PVD gold Hardened mineral crystal Water resistant to 3 ATM
Available with 12 and 34 diamonds Ronda 515 Quartz movement, 3 hands and date at 3’ A choice of dials in black, white, silver and brown
colours with indexes and the Azzaro symbol at 12’ Genuine leather straps or stainless steel bracelet
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AVAILABLE STARTING FROM CHF 345.00
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BLUE BIRD
«Cushion» 40MM case in solid stainless steel and PVD gold Hardened mineral crystal Water resistant to 3 ATM
Available with 44 diamonds Ronda 515 Quartz movement, 3 hands and date at
3’ A choice of dials in black, white, silver and brown
colours with indexes and the Azzaro symbol at 12’ Genuine leather straps or stainless steel bracelet
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AVAILABLE STARTING FROM CHF 245.00
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AMELIA
Retro-futuristic, elegant «Tonneau» 34x32MM case in solid stainless steel and PVD gold Hardened mineral crystal Water resistant to 3 ATM
Available with 12 and 60 diamonds Ronda 762 Quartz movement, 2 hands A choice of dials in black, white, silver and brown
colours with indexes and raised numbers at 12’ and 6’
Satin strap or stainless steel bracelet
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AVAILABLE STARTING FROM CHF 325.00
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PAPER DOLL
Inspired by the twenties, «art-déco» 34MM case in solid stainless steel and PVD gold
Hardened mineral crystal
Water resistant to 3 ATM
Available with 12 and 30 diamonds
Ronda 762 Quartz movement, 2 hands
A choice of dials in black, white, silver and brown colours with raised numerals at 12’, 3’, 6’ and 9’
Satin straps or stainless steel bracelet
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1. COASTLINE
2. COASTLINE CHRONOGRAPH
3. TUTTO SPORT
4. TUTTO SPORT CHRONOGRAPH
* NOVELTIES 2012
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SPORT CHIC COLLECTION
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1. ISE
2. SPARKLING ROSE
3. SPARKLING ORCHID
4. PAPER DOLL*
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3 4
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JEWELERY WATCH COLLECTION
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1. LEGEND *
2. LEGEND CHRONO*
3. AMELIA*
4. BLUE BIRD*
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TIMELESS ELEGANCE COLLECTION
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• LUXURY WATCH BOXES
• INTERNATIONAL WARRANTY CERTIFICATE
• USERS’ INSTRUCTIONS
• PRICE TAGS
• NEWSLETTER
• END-USER CATALOGUE
• WHOLESALE CATALOGUE
• CLEANING CLOTHS
• OFFICIAL AGENT’S PLATE
PROMOTION MATERIAL
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POS MATERIAL
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SHOP IN SHOP
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BOUTIQUE AZZARO 65 Faubourg Saint-Honoré (Paris)
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“A passion for life”
.
Thank you for your attention.
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