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Talent Community Manager Roles, Responsibilities & Best-Practices

© 2013 Ascendify

Summary

At its essence, a Talent Community Manager (TCM) must manage and grow the community, as well as act as an employment brand evangelist and community advocate.

Ideal Candidate

Someone currently in the recruiting function with a marketing background - they are social media savvy, and available to respond to questions in real time, keep conversations alive, and put out fires. This person has the skills and depth to handle delicate social situations in a live community.

Qualifications & Experience

The TCM has the ability to steer conversations down a constructive path and seed quality conversations in the community. They have excellent written communication skills and social media skills. In addition, they have a strong desire to stay up to-date on the latest social trends.

Essential Duties & Responsibilities

Drive activity, growth and engagement in the community

Create viral content, and edit guest content contributions

Answer candidates’ questions re: hiring process and company culture

Promote community via social media channels to drive growth

Run email campaigns to: o Encourage employees to refer social connections into the community o Encourage alumni to stay engaged, return to company o Announce latest company/industry news and job alerts

Crisis communication management o Remove system abusers & proactively address potential issues

Measure and report on growth, activity and engagement of community