How to be a Product Leader?

my role as LCP?framing a comprehensive conversation that stimulate progress through experimentation and continuous improvement, constantly!

HOW?

Goal Target Channel Topic Internal Process Customer

Talent

Finance

SIMPLE FRAMEWORK

Goal Target Channel Topic Internal Process Customer

Talent

Finance

question the processfocus on the goals,

Return on investment

productivity, retention, # membership

# sign ups%

conversion NPS

Goal Target Channel Topic Internal Process Customer

Talent

Finance

SIMPLE FRAMEWORK

for ICX, do this twice.For enabler & customer.

let’s take an example

HOW?

JAN . FEB . MAR . APR . MAY . JUN . JUL . AUG . SEPT . OCT . NOV . DEC

Open ApplyAcceptedApprovedrealized completed

Don’t know how to make it happen? Do BACKWARD PLANNING!how long?how

many converts

?

how long?how

many converts

?

how long?how

many converts

?

Goal Target

Channel Topic

100 oGV

Product GoalWhat is your goal for the product?What is your MoI? (SDGs)What are the concrete impact that I want to see in my society?How do you break it down monthly?Do I make reasonable timely goal based on supply & demand?How do I analyze my LC DAAL and hack into global market place?

TargetWho will be your customer/enabler/key partners segment on different timeline?Why do they need you to do their jobs (pain and gain)?How will you embed SDG in attraction strategies?

ChannelWhat are the channels that you use to reach your customer/enabler/key partner?How do you know that your channel is reaching your desired customer/enabler/key partner?Are you sure that your channel is the best channel?

TopicDo you need to adjust your value proposition? How do we capitalise from SDGs for value proposition?What topic/content do you need to tailor for different channel in order to attract specific target? How do you need to package it for different customer segment?

Open Apply Accepted Approved RE completed

ATTR CONSIDERATION

Internal Process

Current state for APsign up - accepted

GTGV 10++ days

15++ days

what complicated process that our customer need to go through even before receiving our leadership development service?}sign up -

accepted

++ not recorded on EXPA because we’re not fully open platform yet

Current state for AP

GTGV accepted -

approved

accepted - approved

16 days

23 days

what hinders our customer to take faster decision?}

Open Apply Accepted Approved realised completed

value delivery

brand advocacy

Customer

Goals of SDG understanding at IPS:- Understand the SDG that their project is working on- Know how they can contribute to the goal- Know how to create more awareness- Set goals towards how to contribute to the SDGs

Minimum understanding touch-points at IPS:1) Deliver SDG Understanding session during IPS.2) Incentivise your trainees to become SDG Ambassadors with project’s stakeholders and community.3) Trainee takes Understanding Survey

Understanding

IPS (Global Standard)

• Do my members understand SDGs enough to be able to facilitate the right Customer Experience?• How can I start to have a conversation of culture for my entity and really drive it down to concrete activities?• How can I develop the ability to deliver it constantly?• How can I be essential while being progressive at the same time daily?• How can we create the culture of story-telling for our customer?• How do you track S&S?

Customer

GET KEEP DEVELOP•Are you recruiting the right people? What is the amount?

•Are you providing them the right experience with Team Standards?

•Are you developing the right competencies within your membership to achieve?

Talent

FinanceWhat investment you need to make in order for you:- to further optimize your resources?- to further optimize your process?- to improve client’s experience and product offer?How do you calculate return of investment?What is your cost structure of capital to run operation? Is financial goal of sales areas are being met every month?