Aplicaciones iPhone y App Store
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Apps: 1.5 billion (US) Downloads
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10 descargas / mes (iphone / android)
75 % apps gratuitas
18 descargas /mes (ipod)
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Número Apps
Apps nuevas mes
Fuente: www.distimo.com
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PRECIO
VARIEDAD
RENOVACIÓN
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1 Millón en 28 días
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Maps, Facebook, El Tiempo y Música
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10 millones de descargas !!
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Gratis con micropagos
Pago por descarga
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Más opciones para redes sociales y comienza a aparece fuerte venta online
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Buscando la utilidad …
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… real
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… real y cercano
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… mix iPad - iPhone
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¿Cuánto ?
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¿ Quién ?
‘60% of these users are playing games that they have downloaded.
The median age of an apps user is 32 years old and 43% are female. 36% of
app users own smartphones compared to 15% of the total market.’ Alistair Hill, Analyst and Mobile Products, Europe, comScore
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Futuro…
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Gracias!!!!