AP Lang - Intro to rhetoric2

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    An Introduction to RhetoricAn Introduction to RhetoricThe BasicsThe Basics

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    What is rhetoric?

    Greek Philosopher Aristotle (384-322

    B.C.E) said rhetoric is the faculty of

    observing in any given case the

    available means of persuasion.(Shea,

    Scanlon, and Ausfes 1).

    In other words rhetorician--one who

    practices rhetoric--is able to seewhat is persuasive in any given

    situation (Stanford Encyclopedia of

    Philosophy, Aristotles Rhetoric).

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    What is Rhetoric?

    So what do you need to know about

    rhetoric?

    Understand: Its all around us inmovies, conversation, art, body

    language.

    You use it all of the time. It is ordinary....

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    What is Rhetoric?

    But . . . not everyone is conscious of

    how its used.

    You need to understand how rhetoric

    works and how it can transform

    speaking, reading, and writing... makingyou more successful and able

    communicators.

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    The whole process of education for

    me was learning to put names to

    things I already knew.--Millhone, a character in Sue Graftons Novel C is for Corpse.

    The whole process of education for

    me was learning to put names to

    things I already knew.--Millhone, a character in Sue Graftons Novel C is for Corp

    se.

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    Lou Gehrigs Farewell Speech

    Fans, for the past two weeks you have been reading about the bad break I got. Yet

    today I consider myself the luckiest man on the face of this earth. I have been in

    ballparks for seventeen years and have never received anything but kindness and

    encouragement from you fans.

    Look at these grand men. Which of you wouldn't consider it the highlight of his career

    just to associate with them for even one day? Sure, I'm lucky. Who wouldn't consider it

    an honor to have known Jacob Ruppert? Also, the builder of baseball's greatest

    empire, Ed Barrow? To have spent six years with that wonderful little fellow, Miller

    Huggins? Then to have spent the next nine years with that outstanding leader, that

    smart student of psychology, the best manager in baseball today, Joe McCarthy? Sure,I'm lucky.

    When the New York Giants, a team you would give your right arm to beat, and vice

    versa, sends you a gift - that's something. When everybody down to the

    groundskeepers and those boys in white coats remember you with trophies - that's

    something. When you have a wonderful mother-in-law who takes sides with you in

    squabbles with her own daughter - that's something. When you have a father and amother who work all their lives so you can have an education and build your body - it's

    a blessing. When you have a wife who has been a tower of strength and shown more

    courage than you dreamed existed - that's the finest I know.

    So I close in saying that I may have had a tough break, but I have an awful lot to live

    for.

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    Lou Gehrigs Speech

    From The Pride of the Yankees

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    Context and Purpose

    Context--the occasion or the time andplace it was written or spoken.

    Purpose--the goal that the speaker orwriter wants to achieve.

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    The Rhetorical Triangle--Aristotle, The Grandaddy of Rhetoric

    Speaker

    SubjectAudience

    Purpose

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    The Rhetorical Triangle--Aristotle, The Grandaddy of Rhetoric

    Speaker

    SubjectAudience

    When you, the rhetor, consider

    the subject, you must evaluate

    what you already know and what

    you need to know. You also must

    conduct research and decide how

    you will support your argument

    with appropriate evidence.

    Purpose

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    The Rhetorical Triangle--Aristotle, The Grandaddy of Rhetoric

    Speaker

    SubjectAudience

    When you, the rhetor, consider

    the subject, you must evaluate

    what you already know and what

    you need to know. You also must

    conduct research and decide how

    you will support your argument

    with appropriate evidence.

    Considering the audience means

    speculating about the readers

    expectations, knowledge, and

    disposition with regard to the

    subject writers explore.

    Purpose

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    The Rhetorical Triangle--Aristotle, The Grandaddy of Rhetoric

    Speaker

    SubjectAudience

    When you, the rhetor, consider

    the subject, you must evaluate

    what you already know and what

    you need to know. You also must

    conduct research and decide how

    you will support your argument

    with appropriate evidence.

    Considering the audience means

    speculating about the readers

    expectations, knowledge, and

    disposition with regard to the

    subject writers explore.

    Consider the voice that is

    used. The tone, closeness tothe subject, formal or

    informal language are all

    important considerations as

    well.

    Purpose

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    KEY CONCEPT:

    Persona: The voice or character that

    the speaker creates as he or shewrites.

    This can be tricky to recognize, but

    is essential for analysis AND for usein your own writing.

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    Logos: An appeal to logic. How does the author support

    his/her argument with sound support, evidence and

    connections?

    Ethos: An appeal to the speakers own background and

    expertise.What does the speaker do to convince you

    that he/she is worth listening to?

    Pathos: An appeal to the reader/listener/viewersemotions. This will vary depending on the occasion,

    context, and audience.

    Logos, Ethos, and Pathos

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    What are the Appeals to

    Pathos, Logos, Ethos?