Aof 2.13.12 lobbying 101 webinar

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Advocates for Ohio’s Future Lobbying 101: Becoming an effective Citizen Lobbyist

Transcript of Aof 2.13.12 lobbying 101 webinar

Page 1: Aof   2.13.12 lobbying 101 webinar

Advocates for Ohio’s Future

Lobbying 101: Becoming an effective Citizen

Lobbyist

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Overview

1. One-on-one visits2. Where do I go for help

with…?3. General do’s and don’ts4. How you can help

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Form Faxes

Comments on Social Media Sites

Postcards

Form Email Messages

Form Postal Letters

Individualized Faxes

News Editorial Endorsement of an Issue

Visit from Lobbyist

Comments During a Telephone Town Hall

Phone Calls

Individualized Email Messages

Individualized Postal Letters

Contact from a Constituent Who Represents Other Constituents

In-Person Issue Visits from Constituents

0% 20% 40% 60% 80% 100%

0%

1%

1%

1%

1%

8%

10%

8%

17%

14%

19%

20%

36%

46%

30%

41%

44%

50%

53%

62%

65%

74%

68%

72%

69%

70%

60%

51%

A Lot of Positive Influence Some Influence

Constituents and their representatives often have more influence than they realize.

If your Member/Senator has not already arrived at a firm decision on an issue, how much influence might the following advocacy strategies directed to the Washington Office have on his/her decision?

Source: Congressional Management Foundation

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One-on-One Meetings• Meeting face-to-face with

legislator or staff is most effective advocacy tool

• Not an imposition• Opportunity for both

parties – legislators depend on you

• 4 easy steps

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Step 1Arranging the Visit• Schedule 2-3 weeks ahead• Ask for 30 minutes; expect

10• Explain reason for visit• Meeting with staff good

alternative• Confirm visit by letter or

email

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Step 2Preparing for the

Visit• Group visits: United front• Facts and figures in

moderation• Research the legislator• Information packet

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Step 3During the Visit

• Arrive a little early• Be positive and friendly• Stick to your message• Make no assumptions• Take notes• Collect staff contact information• KISS• Control the conversation

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MessagingEffective Message Communication• Open climate• Point to common ground• Present message• Frame issues on your terms• Take a position• Support your position• Apply request to local needs

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MessagingEffective Message Communication• Make a specific request• Seek commitment• Be responsive to questions• Don’t overreact• Seek compromise• Don’t overstay welcome• Opportunity for follow-up

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Outline/Scriptfor Legislative Visit

• Introductions (“I live in your district”)• Personal connection: (“Thank you for

supporting…”)• AOF/organizational “elevator speech”• Short story to illustrate the need• The problem• The ask (“Will you support/oppose…”)• Discussion – remember to listen!• Follow-up

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Step 4Following the Visit• Debrief as a group• Follow-up increases effectiveness• Thank-you note

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Where Do I Go for Helpwith . . . ?

• Finding out who my legislators are? www.house.state.oh.us www.ohiosenate.gov

• Finding proposed laws? www.legislature.state.oh.us

• Finding AOF materials? www.advocatesforohio.org/resources

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How You Can Help• Set up a meeting with one of your

lawmakers before the end of Mar.

Ask Them:• Can we count on you to stand up

for health, human services, safety net services and early care & education in your Caucus?

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Follow Up With Your Lawmaker

• Don’t forget to send a Thank You note!

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Contact Us Advocates for Ohio’s Future

www.advocatesforohio.org510 East Mound Street, Suite 200

Columbus, OH 43215Fax: (614) 228-5150

Will PetrikOutreach Director

[email protected]

614-602-2464

Scott BrittonCoordinator

[email protected]

614-602-2463