Amazon,steam,rakuten price tracker price monitoring repricing software amazon repricing

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Transcript of Amazon,steam,rakuten price tracker price monitoring repricing software amazon repricing

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You should always be on the alert for what your competitorsdo every day. In a quickly developing business world, it iscrucial to watch what you do and what other businessesapply in order to stay afloat and succeed. There are momentswhen you face unwanted situations, one of which is anunexplainable fall in sales. ‘What is the cause of such a turn?’you may wonder. To get to the root of the issue, think aboutthe ways your rivals use to promote and carry out theirbusinesses. What if they started to offer more temptingprices or products? Competitor monitoring may bringanswers to many questions like this.

ARE YOU SURE YOUR

COMPETITORS ARE BEHIND

TODAY?

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In order to be better and stand out in the shared marketplace, youneed to learn all weak spots of the competing medium and heal allyour potential vulnerabilities. Competitor monitoring is an extensivenotion and some of its specific manifestations are price, productand diversity studies. Just consider one instance when your e-storesuddenly stops making as much money as before without any clearreason (i.e. you experience no technical issues). Quite possibly, yournearest competitors introduced more gripping products or loweredcosts to attract more of your clients. If you are aware of thesecompetitor endeavors revealed by means of monitoring, you willcertainly do your best not to let a price drop-off happen.Furthermore, you will investigate the ways of how to comply withcurrent market tendencies and developments.

Monitor Your Competitors

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Changes drive success. Where some businesses expect togain profits by delivering standard offers, more prosperouscompanies hunt after innovations. Professional competitormonitoring services help figure out what the origin of thesechanges is (pricing updates, new products or marketingapproaches) and how they modify the market leaders’ chart.Competitor monitoring lets you get to know the situation andchoose the tactics – either to defend or to attack.

Watch Market

Changes

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Monitoring of competitors is a very strong and effectivething, but you have to be watchful. Be discreet and careful.Once rivals find out you zoom in on them seriously, they willlook for the way to strengthen their position and weakenyours. However, information collected by competitormonitoring tools is not obscure. It can be accessible by nearlyeveryone, thus monitoring services are aimed at making sureit is properly compiled and rendered. When you have all thisat hand, you can answer the question, ‘Are you sure yourcompetitors are behind today?

Discretion Does

Matter

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Monitoring services are aimed at various objectives – to track brandchanges, progress of competitors and feedback of current customers.Well, there are many types of monitoring, so today we will look throughthe most common ones. Surprisingly, many businesses refuse frombenefits delivered by monitoring simply because there exists someambiguity around it. If you want to excel and let your strongestcompetitors lag behind you, keep reading. Taking into consideration thefact that your company is specialized in a certain business area, it is safeto say that definite types of monitoring will be of more use than others.For a start, let’s make a brief introduction of monitoring dealing withbrand, competitors and social media.

INTRODUCTION TO MONITORING:

YOU’RE ONE STEP AWAY FROM

MAKING A SPLASH

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Allows getting the information of how customers reviewyour brand. Does it have mostly positive comments on theInternet?

Brand monitoring

Is focused on figuring out and comparing prices &products offered by rivaling companies. Does any revisionhappen in prices or the range of products? Why does it takeplace? Will it have any impact on your success?

Competitor monitoring

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Should not be underestimated. This segment has developed significantly over recent yearsand now clients can deal with multiple channels for sharing facts about your business. Please,devote some time to learning what the Internet community says about you. Chances areclients have already expressed hints of how to make your assortment of products better.Right now it is high time to determine precise advantages of incorporating monitoring tools. Ifyou manage a café, you might benefit from social media monitoring. Why? Visitors oftenleave comments on forums and other chatting hubs after having a dinner at eateries. Also, incase you know that your industry is very competitive, consider using price and productmonitoring. Thus, you won’t worry about pricing set by similar businesses. You will never loseactuality when you are aware of their prices and make appropriate adjustments to suggestmore tempting rates. In fact, people tend to google the facts about goods, prices andcompanies selling them before purchases. They may not decide to acquire them online butonce posted, the word about your brand will be within hearing. Whichever monitoring typeyou pick as a preferred one, be sure there are always means and tools within monitoringservices that will stand you in good stead. Stay tuned to learn more about tips and hints ofcompetitor and brand monitoring in our nearest releases!

Social media

monitoring

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From our previous posts you already know what monitoring is and what it does.Today we would like you to have a look at price monitoring. When you are aware ofprices set by competitors, you have more chances to catch new customers byapplying lucrative costs. All companies dealing with sales in highly competitivemarkets have to analyze various aspects of pricing on a regular basis. Pricemonitoring is a truly simple thing, especially if there are services which do allroutine tasks instead of you and for your sake. Let’s view an example. Somecompany called ‘Lucky Sales’ has been online for 5 months. It offers products at lowand moderate prices but has many rivals among well-known market participants.Without a proper pricing strategy ‘Lucky Sales’ can only hope to stay afloat. Andthat’s when a good competitor price monitoring tool is of help. Why are we soconfident in its power? It’s really easy to guess. Clients often google costs andreviews before actually buying something. They may not necessarily purchase fromyour online store right away, but by constantly suggesting optimum prices, you willattract more customers and deprive them of your direct rivals.

How to get round competitors

in e-commerce

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‘Lucky Sales’ will keep engaging new clients by maintaining the correct balancebetween too low and too high costs. The company will be able to promote itsmerchandize using promotion actions without the need of underselling.

Smart pricing

The skill of foreseeing changes (improvements, aggravations) in the competitivemedium is important. As you keep using price monitoring services, you becomemore experienced and can potentially predict when your competitors start losingtheir clients. Even if the picture painted using ‘Lucky Sales’ is not your businesscase, try the tool and feel obvious advantages. At this point, business owners stillhave little information of this kind. Before many companies learn this key tosuccess, check it out yourself. Chances are price monitoring will become anintegral part of daily price control practices, but since almost nobody exploits it,it’s high time to probe it.

Smart competition

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When we hurry to work, traffic annoys us, but everything changes if traffic isconsidered as a term in your ecommerce business. We are used to thinking that it’sbad on the street. So what about much traffic on your website? The truth is it’s notthe number that matters as such. Professionals pay attention to conversion, and it’sfair. What is conversion rate for? Our primary specialization is competitor pricemonitoring. Undoubtedly, this thing will give you the trusted data on up-to-dateprices, but that’s not all. You should see about other important angles as well.Generally speaking, all customers follow the same behavior: they hunt for the mostlucrative prices before buying something. Even if prices on your website arecompetitive, online users may not come across your selling place. Revise your SEOand make sure you are ranked properly in search engines. It’s totally your occupationto extend your presence on the internet and let more shoppers learn about you.Build strong links to your website, and you will feel the discrepancy soon afterwards.Now, when you already know and (potentially) utilize these 2 powerful tools(competitor price monitoring and SEO), it’s a good moment to mention the thirdmajor thing used in ecommerce.

3 major things needed to

succeed in ecommerce

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Supposedly, buyers visit your online store and navigate through it yet leavewithout taking any action. How do you know the percentage of such cases?Conversion rate optimization (abbreviated as CRO) will help you answer thisand many more questions. The reason why prospective clients walk awaymay not lay on the surface, so devote time to doing your own investigation(review the layout, check how easy it is to navigate on your site, get heatmaps, etc.). We would suggest you to hook Google Analytics which tells youbounce rates and gives navigation paths for free. So 3 major things thatpredetermine and influence the flow of events in the ecommerce field cometo: 1. Tracking prices of competitors via monitoring tools 2. Using SEO perks3. Optimizing conversion With these brief guidelines at hand, you can goand start improving your ecommerce source right now.

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Effective revaluationUse up-to-date information about competitors to compare and correct your own prices

Time savingSpend 5 minutes a day on monitoring, forget about complex and effortful methods of collecting prices

Convenient analyticsEvaluate the data you are interested in by means of analyzing convenient and comprehensible tables

Data automationAutomate your work – export and update the data from your files in any format

HUNDREDS OF DIRECTORS AND

MARKETOLOGISTS LAUNCH PRICE-ANALYTIC

DAILY AND SOLVE A NUMBER OF TASKS

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To run a business effectively, large and small companies need systematic monitoring and tracking of market changes. Do you monitor prices on a daily basis? Do you want to always be ‘in fighting trim’ and instantly react on the slightest market fluctuation? We suggest you to save time, simplify your routine work and fully automate the investigation of the competitive medium. PRICE-ANALYTIC is a service allowing to possess information about the actions of competitors and draw correct conclusions about your own price policy based on the data analysis. As a result of conducted monitoring, you get an opportunity of learning the dynamics of market processes influencing the company’s activity and making prompt corrections to the marketing strategy.

Why do over 500 clients

use PRICE-ANALYTIC’s

solutions to monitor

prices?

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SupportPut any questions and receive quick responses from the manager

Easy settingPRICE-ANALYTIC is easy to use and setup. Also, it doesn’t require any special training. You will create a report with a necessary data set in a hassle-free way

Data export and integration by APIUse any quantity of goods and competitors, hook new sources – websites for monitoring regardless of their parameters

Daily reportsArrange daily collection and export of data and receive reports with prices of online retailers in Microsoft Office Excel tables

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WHO IS THE TARGET AUDIENCE

OF PRICE-ANALYTIC?

Control of RRP and MRP. Analysis of violators. Analytics of competitors.

Prompt revaluation and reaction on deviations from the optimal pricing strategy

Control of quality and effectiveness of pricing and team work, strategic market analysis

SMALL BUSINESS OWNERS

THE MANUFACTURERS’

MARKETING DEPARTMENT

ONLINE STORE MANAGERS

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DO YOU HAVE ANY QUESTIONS

LEFT? WE WILL ANSWER SOME

OF THEM RIGHT NOW?

Can you process 30,000 goods?

In a working, customized mode a user will need to press only one ‘Launch’ button to get a report. The program operates at a speed allowing to process 10,000 goods per hour.

How do you calculate the price of

the service?

In order to answer your question about the price, we have to analyze the source and make a calculation. For that, we need the link to your source website, good parameters (such as article, name, price, availability, promotion event, etc.).

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DO YOU HAVE ANY QUESTIONS

LEFT? WE WILL ANSWER SOME

OF THEM RIGHT NOW?

How much does your support cost?

We provide support and are ready to answer your questions regarding our products for free Mon-Fri from 10 am to 6 pm (Moscow time).

Can you install PRICE-ANALYTIC on

our server/ computer/notebook?

Yes, it is possible to install our software on your equipment by a custom request. Contact the sales department to learn the details.

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DO YOU HAVE ANY QUESTIONS

LEFT? WE WILL ANSWER SOME

OF THEM RIGHT NOW?

How do I gain access to your

service?

In order to start monitoring prices, you need to submit an application on our website. You will gain access to a free demo version and will be able to conduct investigations of competitors online from any browser.

What is the payment procedure and is

it possible to pay by the agreement?

You can pay both by the agreement and via the website. The payment is made online in the real-time mode right after the order is submitted. It is possible to pay with VISA, MasterCard and BELCARD bank cards via the Assist system.

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DO YOU HAVE ANY QUESTIONS

LEFT? WE WILL ANSWER SOME

OF THEM RIGHT NOW?

Can I trust your company?

CatalogLoader has been involved in the development of software for e-commerce since 2009. Over this time we have created 180 effective programs for suppliers, manufacturers, online stores, web studios and freelancers.

How does it work?

The service will extract prices from source websites by the algorithm which is optimal for your data. In the personal cabinet, you can download Excel reports with results and save them to your PC.

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