I. P. E. RPRESENTATION ON

PRESENTED BY-NITESH BHAWSARSATYAM SHARMAPRAVEEN MAYAR

Bharti Airtel

• Largest Private Integrated Telecom Company in India• Set up in 07 July 1995 • 7th largest Wireless Operator in the World• Largest & Fastest Growing Wireless Operator in India• Largest Telecom Company listed on Indian Stock

Exchange• Revenue of a company 36924crore in 2009• Recently acquire zain in 10.7$ billion• After acquire zain it operate in 18 countries.

2GROUP 2

Integrated Telecom Company• Wireless Services

2G/3G• Telemedia ServicesFixed LineBroadbandDTH• Enterprise ServicesCarrier Corporate• Passive InfrastructureBharti InfratelIndus Tower

GROUP 2 3

Vision 2020

• To build India's finest business conglomerate by 2020

• Supporting education of underprivileged children through Bharti Foundation

Indian Telecom Sector• India – Fastest growing market in World – 190 mn subscribers• 4th largest mobile market growing at 6 mn Sub/month• 3rd largest internet market, 4th largest by 2012• Paying highest taxes and regulatory charges; Variable License fee

• Data revenues – 8.5% of service revenue against world avg of 16.5%– Content Services – Music/Video etc– Applications – m Commerce/PVR Ticketing

• Tele-density – From 2% in 2000 to 15.44% in 2006• 23 Circles - 4 Categories ( Metro, A, B & C)• Bharti Airtel – Largest player with presence in 23 Circles

5GROUP 2

SWOT

Strengths• Largest Telecom Player in

India – 24%• Strategic Alliance with other

stakeholders in Bharti Airtel include Sony-Ericsson, Nokia - and Sing Tel

• Very focused on telecom• Strong Financials• acquisition

Weakness• Price competetion with

other players• Lack of emerging market

investment opportunity

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SWOT

Opportunities• 3G services• Digitel tv services• new Acquisition• Latest technology and low

cost advantage.

Threats• India centric – Major

revenues from India• New players• Saturation in telephony

services

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BCG Matrix for Bharti Airtel

LOWHIGH

HIG

HLO

W

8GROUP 7

Mobile Services

Competitors analysis

• Reliance communication (GSM+CDMA) (18.75%)• Tata (DOCOMO)• Idea• Aircel• MTNL• BSNL (3G)• VODAFONE (17.81%)• Loop telecom (CDMA)

• MTS (Sistema shyam)GROUP 2 9

Market share

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Customers analysis

• There are 44 crore telecom subscribers in India• Airtel have Strong customers in corporate world• Strong players in telecom sector• Maximum revenue generate from wireless. FINDING• Airtel have a 24% of market share• Most preferred brand• Teledencity 15.6%

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THANK YOU !!

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