Air bp a fresh bright apporach

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Air BP - A Fresh Bright Approach Each year we are given the opportunity to work with Air BP to create a new look for their conference. The conference for 2017 was held early this year and the look for Air BP was distinctly different to shirt combinations in the past. shirtstudiocorporate .com.au

Transcript of Air bp a fresh bright apporach

Page 1: Air bp   a fresh bright apporach

Air BP - A Fresh Bright Approach

Each year we are given the opportunity to work with Air BP to create a new look for their conference. The conference for 2017 was held early this year and the look for Air BP was distinctly different to shirt combinations in the past.

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We worked with classic colours and opted for a blue herringbone shirt and a white herringbone shirt. To bring in the company brand we picked up the Air BP green by adding a green contrast in the collar, cuff and inside placket. The result was a classic shirt with a twist! The Air BP team looked very professional whilst standing out amongst the conference crowd. We chatted with Sue Goding from Air BP about this year's look.

What look were you wanting to achieve with the Air BP branded shirts this year?Strong, punchy branding with a quality corporate look. (We like the quality of the fabrics you offer)

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What was process in coming with the design and colours for the corporate look?

The team like the pale blue and white colours in shirts and I was keen to inject some colour and used our full colour logo. It was one of these colours we used as an accent in the cuffs and collar.

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