AGANARmedia - VISUAL Company Overview 2015

www.aganarmedia.comPhone: (214) 431.5783 | e-mail: [email protected]

SIXTO WORK WITHREASONS

WE ARE EVERYWHEREOur campaigns can reach your audience online, on the streets or on traditional media.

WE INSPECT THE RESULTSWe are constantly measuring results and adjusting strategy.

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WE’RE COHERENTOur Creative informs all aspects of each campaign, regardless of outlet.

0WE HONOR DEADLINESTime is a resource we never let go to waste. We use it efficiently. We don’t miss deadlines. Never have. Never will.

3IT’S ALL ON USWe don’t do timesheets. We don’t nickel-and-dime. We agree on a price and we get it done on budget. Period.

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WE GET HISPANICSWe have been creating campaigns for Hispanic audiences since our company’s founding.

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ABOUT AGANARmediaour services

ContentCreation

Web. TV. Social Media. Our

workflow is 4K all the way.

Distribution & Engagement

From media buying to engagement strategies, we deliver results.

Intelligent Grassroots

Why not get data while you interact with your audience

face-to-face?

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ABOUT AGANARmediaThe Latina advantage

AGANARmedia has been producing award-winning content for over 10 years targeting

Latinas, online and for traditional media.

From TV shows to digital campaigns to grassroots events, we understand the heart and

purse of Latinas in the US.


Content development


TV StudioAGANARmedia has its own 500 sq. foot TV studio in Fort Worth. The studio has recently been upgraded to a 4K workflow, future-proofing any production for ages to come. The studio has green screen capabilities, teleprompters, Lowell professional lighting, Sony HD sound mic technology and state-of-the-art BlackMagic 4K Studio Cameras.

PRODUCTION CAPABILITIESAll in-house and 4K all the way

4K all the way All of our on-location and studio productions are shot using 4K digital film cameras and the full range of prime Rokinon cine lenses. Ingest, post and output is BlackMagic throughout. To round it all up, all added production values are talent-driven, meaning that, if budget allows, everything from musical score to motion graphics is done in-house with full copyright release.


Regional, national and digitalDISTRIBUTION CAPABILITIES

NATIONAL TELEVISIONVME is the “Spanish” version of PBS, its parent company. Bound by the same strict quality guidelines that have earned PBS worldwide acclaim, AGANARmedia has become not only a provider of content but also a preferred sales partner, allowing our company to provide exposure to our client’s campaigns throughout VME’s grid.

REGIONAL TELEVISIONThe SuperLatina show has been on the air nonstop since 2007 through a partnership

with Telemundo and TV Azteca, reaching Texas and New Mexico, statewide. The frame of AGANARmedia’s agreement also allows our company to access Azteca’s award-

winning lineup in any market, at all times throughout the year.

DIGITAL DISTRIBUTIONAGANARmedia’s SuperLatina show has become a runaway hit in Youtube, with over 1 million views per month and more than 30 million total views. Parallel to Youtube, AGANARmedia has distribution and sales agreements with Mitú and NGL Media, two of the most successful networks in the US, enabling our campaigns to target millions of Latinos at a granular level by income, gender, age, browsing history, geolocation and more.

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Gaby Natale

CASE STUDYSome of the most-watched awards ceremonies in the

TV schedule are sponsored. L’Oreal not only hires Gaby

as their Latin Grammy’s ambassador but also

AGANARmedia to produce content for TV and Social

Media.

IMAGE RIGHTS

Partners

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GABY NATALEAs co-founder of AGANARmedia, Gaby Natale, the host of the 6-time EMMY-

nominated SuperLatina show, is also an integral part of our campaigns. Taking advantage of Gaby Natale’s online and offline influence, several brands including Macy’s, AT&T, L’Oreal and have chosen her to be an ambassador to enhance the

appeal and reach of our work.

CASE STUDYGaby co-hosted a series of Twitter

parties with celebrities. The most successful, with Adamari Lopez, generated more than

18 million impressions.

CASE STUDYMacy’s hired Gaby for their Hispanic Heritage

Icons of Style celebration to serve as host of a series of events in

different cities in Texas and California.


GrassrootsMarketing

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Overview: Grassroots + Social mediaWe measure everything

ALL ABOUT DATA:recap reports

with demographic info, analytics and venue ROI


Overview: Grassroots + Social MediaWe train and deploy the BAs

HR: we can deploy up to 50 trained

brand ambassadors with supervisors

simultaneously on any given day


Overview: Grassroots + Social mediaWe set the stage

STAGING:customizable

aluminum truss structures with up

to 1.6K sf. including branding


Overview: Grassroots + Social MediaWe provide the assets

ENGAGEMENT: from gaming stations to survey terminals to

inflatables to vintage ice cream

trucks


• 20 Store-based events

• 4K sales transactions• 250K offline

impressions• Staff and assets

(custom Santa truck and impersonator included)

Xmas (Q4)

SampleCaseMETROPCS

• 100+ events per year• 4-person sales teams at retail locations• 6- to 12-person branding teams at events• Staff, assets and data-gathering included in budget

Retail & Events (yearly)• 9 high-profile events• Fight Night, Weigh-in and fighter appearances• Social Media pre-promotion to increase awareness• 225K offline impressions in 1 week• 1M+ geo-located online impressions in 1 week

UFC (Q2)

• 20 Store-based events with 6-person teams• 300K offline impressions / 8K face-to-face contacts• Staff and assets (plus custom ice cream truck) included• Earned media: Good Morning Texas live shot

Back to School (Q3)

GrassrootsMarketing

(DFW)

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Our company has been providing MetroPCS with grassroots marketing and content development services since 2010. Below is a brief overview of what we accomplished for MetroPCS in 2014.


MoreCampaigns

Macy’sIcons of Style

• Hosting of in-store events in Texas and California

• The events featured fashion shows, makeup stations, consumer engagement, branded Step & Repeat and live Q&A with celebrity ambassadors

SW NAT

Ford Motor Co.Ford Driving Dreams Tour

• Creative development including the campaign’s signature “Dream Boards” and all A/V materials

• Production of all video pieces for the FDD tour involving school districts in Texas, Florida and Illinois.


See you soon!

YOUTHANKFOR YOUR TIME

AGANARmedia - VISUAL Company Overview 2015

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