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Beauty Business BuzzCharlene Abretske

Is It Easy Being Green?

We all remember Kermit the Frog’s la-ment, about how hard it is being green and we in the beauty industry can sympathize.

Some beauty professionals think it is impossible to make their businesses eco-friendly, sustainable, or green and many consider it pointless to even think about their carbon footprint and how it affects their com-munity and world as a whole.

What are salon professionals to do? We are in an industry that for years was seen as a perpetrator of pollution whose history and future relies on complex chemicals for its evolution.

What did we do before the advent of gel, mousse, aerosol hairspray, molding paste, and shine enhancers? I would never want to go back to those days. We can thank the styles in the 50s through the 90s for the need of those products, the 80s alone gave the environ-mentalists a headache the size of some of the styles of the decade.

Innovation and awareness are taking over our industry by leaps and bounds. We all have seen the rise of organics and the products that are increasingly being made with natural extracts to appeal to a new more educated consumer. Style trends are supporting this too, while providing a more natural beauty, which takes plenty of products to achieve, and consumers clamoring to get them.

On the business end there are many things we can do every day to promote not only awareness but action. This cause is cer-tainly one everyone, in our salons, including customers can agree on and support. In fact it can translate into profit for you and your business rapidly. Take notice of the popularity of this movement, consumers DO look at businesses who make an eco-friendly effort in a whole different light than those who do not.

When we look at the industry and our part in being environmentally conscious there are organizations that we really all should be a part of like Matter of Trust, who’s success at cleaning up oil spills, which devastate wild-life and ecosystems has now involved over 300,000 salons in the United States alone.

This organization and their programs not only save coastline and wildlife, but as these organizations grow and expand they create green collar jobs. Would you or your clients have thought 10 years ago, that the hair they can’t wait to get cut off would have ever been so useful? Go to www.matteroftrust.org to learn more and get involved.

When you make your clients aware of what your business is doing in your com-munity, locally and globally, you give them

the opportunity to be involved by choosing your salon to do business with; and really feel good about their choice. In today’s economy we need all the help we can get to produce customer loyalty and this is beneficial for everyone involved.

Getting your small business “Certified Green” is a huge trend. Many cities and counties have programs with standards for your business to meet where you can become certified and they will reward you by promot-ing the efforts you are making. Investment upfront to meet the standards might seem to cost you initially, but the savings over time for using environmentally conscious businesses practices far outweigh the cost of implement-ing them.

To learn more about these programs go to your county and chamber of commerce web-sites. Many businesses who are involved will want to do business and refer their clients to other green businesses. The customers who do business with one green business are likely to want to find others that meet their needs for the other services they are seeking. Don’t we all want more business referrals?

The bottom line about green is - it will save you a lot of serious green over time. It doesn’t mean you have to buy solar panels today, right this second to start saving, chang-ing your mindset is the hardest step. What used to be standard to all on energy standards no longer is and many of our actions already reflect that.

Purchasing energy efficient products and reducing water consumption is one of the easiest ways to get started. Supporting product lines that use recyclable materials, less wasteful packaging, and eco-friendly ingredients is another painless way to help.

You can use your team to make this process fun by asking them to be part in the effort to make the business greener and allow them to come up with the actions they would like to take to make a difference.

Visit www.business.gov/expand/green-business for the green business guide to get your team started. You will find lots of infor-mation on ways to get started, tax deductions available, and even a calculator to show how much you can save over time. The resources will help you not only recognize the cost sav-ings but you will see the impact your actions have on the environment.

“Is it easy Being Green?” With the right resources, information, innovation and effort it may be a lot easier than you first thought.

Charlene Abretske is a business advisor with Your Beauty Network and sup-ports salons and spas with growing their businesses through on-demand back office tools designed for beauty professionals. For more information call (866)364-4926 or email info@iybn.com.

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� | APRIL �010 | TEXAS STYLIST & SALON

TEXAS STYLIST & SALON is mailed free of charge to licensed salons, barbershops, beauty schools, distributors and manufacturers in Texas. Circulation is restricted to members of the beauty and barber profes-sion, its suppliers and students.CONTRIBUTIONS OF PHOTOS, ARTICLES, etc., are welcome. Payment offered only when arrange-ments are made in writing in advance with the editor/ publisher.ALL MATERIAL COPYRIGHT 2010 by Holland Graphics, Inc. and/or the bylined authors or photogra-phers. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form, or by any means, electronic, mechanical, photocopying, recording or otherwise, without the prior permission of the publisher.OPINIONS AND ENDORSEMENTS herein are the sole responsibility of the writers or advertisers and do not necessarily represent the opinions of the publisher or the State Boards of each state. Publication of advertising contained herein does not constitute endorsement. Columns are the opinions of the writers and not those of the publisher. Texas Stylist & Salon as-sumes no responsibility for the claims of any advertiser in their paid advertising nor in the promotional material they provide either orally or in writing. Advertising does not imply that the paper will provide any editorial coverage, photos, calendar mention, or any other space or consideration other than actual space purchased. All advertising must be paid in advance of publication in lieu of prior arrangements. Invoices paid after terms will be subject to a 2.5% per month service charge. Delinquent invoices may be subject to a handling fee of 25%. Published rates are net. Agencies add 15% for gross cost. No Agency discounts. In the event a suit or action is brought to collect amounts due Texas Stylist & Salon shall be entitled to recover attorney fees and costs incurred.ADDITIONAL OR OUT-OF-STATE SUBSCRIP-TIONS: For a one year subscription, send name, address and zip with check for $20 payable to HOL-LAND GRAPHICS, INC. to Subscriptions, Texas Stylist, 1750 SW Skyline Blvd., Suite 24, Portland, OR 97221. Address changes require old mailing label.

Texas Stylist & SalonVolume 4, Number 9, Issue 45

April 2010

Published monthly by Holland Graphics, Inc.

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Publisher Holland Graphics, Inc. Managing Editor Lisa Kind Production Manager Joel Holland Advertising Director Marcy Avenson Art Director Erica Gibson Classified Sales Kelly Smith

Contributing Writers: Judy Culp, Jerry Tyler, Charlene Abretske,

Neil Ducoff, Jaime Schrabek, Steven Sleeper, Dayna Cakebread

Texas Department of Licensing and Regulation

Susan Stanford, Public Information Officer

In this issue...

6

10

Beauty Business Buzz . . . . . . . 2

Going Green Salon Tips. . . . . . 4

Retail Matters . . . . . . . . . . . . 5

Blue Highways . . . . . . . . . . . 6

Waterless Spa Pedicures . . . . . 7

Esthetic Endeavors . . . . . . . 10

FDA Approves Hair Laser . . . 11

Texas TDLR News. . . . . . . . . 12

Classifieds . . . . . . . . . . . . . 13

Better Business . . . . . . . . . . 14

Calendar . . . . . . . . . . . . . . 14

What’s New in the Market . . . 15

On the cover...

5

Photo Courtesy of Paul Brown HawaiiHairstylist: Catherine Acena

Makeup: Maria Rivera

Photographer: Scott Bryant

Model: Teffany

Going Green Tips for Your Salon By Dayna Cakebread

Before I became a green-conscience salon expert, I had always recycled as I best knew how: I recycled paper waste, and I sold and used green-minded hair care lines.

I started with Aveda in 1991, and for the past five years I have been with Davines (www.davines.com) and Kevin Murphy (www.kevinmurphy.com.au) hair care.

These are two products that perform well with all hair types, for everyday styling and for high fashion styling. They help the environment while making humans look and feel beautiful. Now with the support of Best Business Center in Portland, Ore. for sustain-able business practices, I can live and work in a healthy environment.

10 Ways to Start Greening Your Salon:1. Check your electric bill for the amount

of money spent then go to www.carbonfoot-print.com/businesscalculator.aspx to look up your carbon foot print.

2. Switch all of your light bulbs to Soft White Compact Fluorescent, the best for salon lighting. (26 watt = 100 watts or 14 watts= 60 watts… these bulbs cannot be used with dimmer switches). Traditional bulbs allow your fixtures to pull small amounts of energy even when the lights are turned off. When you change over to the compact fluorescents you will notice that the light takes a second or two to turn on… this is because the bulbs are not pulling energy when off, and they need an extra moment to gather a full charge. My bill was cut below half after the first month.

3. Change your break room, bathroom and treatment rooms to sensor light systems. These will keep the light usage down in places where people often forget to turn them off. You can use low wattage lights, the compact fluorescents do not work with sen-sor systems.

4. Water flow/ usage can add up, both in terms of environmental waste and in terms of cost. Use sink tap flow reducing rings that help avoid over using water. The best way is to note your sink faucet size and ask your hardware clerk to help find the part you need.

5. Turning the hot water temperature down from 140 degrees to 120 can save six–ten percent in energy costs.

6. Insulating your water heater and hot water pipes is something that everyone should do (both home and biz). They make water heater blankets that you can buy at the hardware store for usually around $20. It can save six to nine percent on energy use for the water heater. Putting a timer on the water heater can also save energy, especially if the salon is only open five to six days a week.

Here’s more information from the federal site on water heaters: www.energysavers.gov/your_home/water_heating/index.cfm/ mytopic=13090

7. Change your cleaning supplies to eco / human friendly: start with any Green Seal Certified products http://www.greenseal.org/ findaproduct.

8. Notice your salon waste: How much is hair, foil, cups and paper? I have a few solutions.

a. Mark and label three metal garbage cans: Hair Recycling, Paper Product Recycling, and Foil Recycling (all aluminum can be recycled in most cities… keep them in tight round balls so they can be easily sorted).

b. Contact www.matteroftrust.org/ programs/hairmatsinfo.html to see about donating your hair clipping for oil spill clean-up. The postage for sending boxes of hair is a write-off, plus the hair weighs practically nothing.

c. Contact local gardeners co-op / urban farms for hair clipping donations. Hair can be mixed with the soil to help in many ways around the planets and trees. Hair can also be used to help insulate during the colder months. Google search this topic to find uses for hair clippings in your community.

9. Choose to use recycled papers, com-post-able drinking cups made from corn. Ask all employees/staff members to bring in reusable dishware.

10. Join a green cause to help reduce your carbon footprint. The Davines Zero Impact Program for salons is one way to get involved (they plant trees to help offset your carbon foot print). Or donate to http://www.carbon-footprint.com

Do your part by educating yourself, your staff and your clients on how to continue this green movement for better, more sustainable lifestyles.

Dayna Cakebread is owner of Belle Epoque Salon in Portland, Oregon.

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Retail MattersTo celebrate Earth Month this April, start taking some easy steps to do your part to preserve resources and put your salon or home business on the fast track to a more sustainable future – without breaking the bank..

Blue HighwaysBeing green is a gift that constantly gives back and says we care for our clients and our environment we all share.

Esthetic EndeavorsA web search on the words natural and organic brings up a staggering number of results. Unfortunately, the results yield little factual information and a lot of lovely wording designed to hook the buyer.

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Celebrate Earth Month With More “Green” in Your Pocket

The trend to “go green” has become com-mon place.

Small businesses in every industry are racing to keep up with their wealthy corpo-rate counterparts to satisfy the demands of their environmentally conscious clients and employees.

The salon industry is certainly not im-mune to consumer scrutiny: With worries about chemical toxins and high-energy use at the top of many green advocates’ minds, it’s no secret that the salon and spa industry is under the microscope of environmentally friendly consumers.

It may seem daunting to small business owners and independent contractors to contemplate making the green change with limited income. Though major corporations sink millions into green projects, small busi-nesses can keep pace in the race to a greener tomorrow without sacrificing all the “green” in their pockets.

To celebrate Earth Month this April, start taking some easy steps to do your part to pre-serve resources and put your salon or home

business on the fast track to a more sustain-able future – without breaking the bank.

A great way to get started on your green journey is to get green educated.

This may sound simple but let’s face it, there aren’t many salon owners out there with a whole lot of extra time on their hands and adding one more task to an already long list probably doesn’t sound very appealing.

Just start your green transformation slowly. Don’t focus solely on internet searches about mass campaigns implemented by large companies with unlimited resources – start by creating a dialog among other small businesses in your community. Not only will this create a great camaraderie among local entrepreneurs, you will likely be surprised at just how much you can learn from each other and how much you have in common with your fellow local business owners, whether it is the local bakery or baby boutique.

Once you’re ready to start making some changes, talk to your salon team to get them engaged and learn about what’s most impor-tant to them. Is fuel consumption a concern for some? Start a carpooling campaign and encourage involvement by being the first to offer ride sharing with team members close to your home.

Do you have a recycling program? Set up designated recycling bins for paper, plastic,

and aluminum in your staff break room and your customer waiting areas if you have space. Green savvy clients will love your effort and pass on their excitement to their stylist and other team members they interact with.

Once you and your staff are geared up and are on board of the green train, start slow with affordable ways to make simple yet impactful changes in the salon.

Start with the obvious: Replace station and retail display

light bulbs with energy-saving bulbs – It’s true that they are a little more costly and salons need a lot of light bulbs. But did you know that you will save an average of $30 on energy costs over the life of each bulb? And, energy-saving fluorescent lights produce up to 70 percent less heat than traditional light bulbs, saving on cooling costs in the summer. With all the blow dryers and flat irons blast-ing throughout the day, that can add up to pretty big savings!

Swap those harsh, chemical-based cleansers with eco-friendly cleaning products – Before you disregard this tip because of the extra trip you’ll have to make to your neighborhood organic supermarket, consider making some of your own cleansers with normal household products like bak-ing soda, vinegar, and lemon juice. A quick

internet search and you’ll find hundreds of easy recipes.

Use less paper - If you haven’t already jumped on the technology bandwagon (and there are still a lot of you out there who haven’t) get started now. Using online campaigns helps you go green by not using as much paper and is a great way to boost your marketing efforts. Start a text message or email program to remind clients of upcoming appointments instead of handing out business cards. It’s a great way to save on printing costs while keeping customer records up to date for monthly e-newsletters and promotions. When it is time to print new cards, switch to recycled paper.

Of course, these are only a few ideas to get the ball rolling. The most important thing to remember during your green trans-formation is that it doesn’t need to happen overnight. Every effort you make in the fight for a sustainable future is a step in the right direction and your clients, peers and team members will notice.

Steve Sleeper is the Executive Director of the Professional Beauty Association (PBA), which is made up of salons and spas, distributors and manufacturers dedicated to improving their individual businesses and the industry as a whole. For information, visit www.probeauty.org or call 1-800-468-2274.

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Retail Matters Steve Sleeper

� | APRIL �010 | TEXAS STYLIST & SALON

ELLE

Blue Highways Jerry Tyler

Going “Green” May Accomplish More than You Think

Have your clients been showing a desire for organic (green) products and an eco-friendly environment?

By identifying this as an emerging trend you may see it as a potential to grow your existing client base in these economic times.

There are many influences on many levels. Baby boomers, for example, created the environmental awareness movement of the 60s and early 70s culminating in the creation of the first “Earth Day.”

Accompanied by the strains of The Allman Brothers, live at the Fillmore East, I was there on the quad of my high school, dodging Frisbees, and savoring the new found food du jour “veggie tacos,” cel-ebrating mother earth and wondering how we were going to lead the world to respect her offspring and maintain the integrity of the planet in the future. Pollution was the problem and the emerging environmental ecology movement was the answer.

Fast forward from age 17 to 55 years old, this late boomer has seen all the incarnations of that movement and its impact on how we spend the green with a mind on green. As a kid, to us recycling was no innovation. Growing up in the San Fernando valley, would mean at 6 and 7 on a Friday night we would comb the newly developed houses for soda cans and the most prized beer bottles left behind by the construction workers. Now we call it being “green.” Even in the early 60s this was big business, at least to us little guys with our red wagons full of empty soda bottles to be exchanged for pennies and nickels at the local market.

Look how far we have come. Who would have thought that in the new mil-lennium recycling would actually mean losing money rather than creating income through the process. Even with diminishing profit motive “doing the right thing” as to recycling has become a part of our collective experience.

Who would have thought that the demand for recyclable materials for new construction can in some instances rival the

purchase of new materials and be Eco Chic at the same time. I am always seeing the open-ing announcement of a new salon/spa that is using renewed materials in its composition and conception.

Recycled concrete is the new Italian tile in some circles. My friends Walter Claudio of Salon Walter Claudio in Santa Barbara, Calif, and Marlene Gadinis of Ecotique Day Spa Del Mar, Calif., both received global business awards for their individual salons, of whose business model foundations rested solidly on eco friendly and green business protocols.Being green has it’s rewards.

The bracing sting of a post shave Aqua Velva which so propelled my early dat-

ing career has now been replaced by an invigorating mint sage aromatherapy body wash to wake my mid-dleaged bones.

And a chamo-mile/verbena tub soak to chill me out after a long day of multi-task-ing in the salon for the soothing effects it delivers naturally, replacing the double Patron Margarita minus the hangover

and the three digit bar bill. Aroma therapy is part of our every day life. We now know the stimulating and nourishing effects essential oils can bring giving added value to any salon or product experience.

What does being green or eco friendly say to your client base? It is an intimate way to say I care for you the way I care for myself. Why would I use a harmful product or ingredient on you when I care so much for our long term relationship?

It also says I care for the planet we all share, beyond the short term profit motive. Yes, being green and organic is sometimes more costly; but high quality always has it’s costs. The long term benefits and rewards more than make up for that investment which is priceless.

Being green is a gift that constantly gives back and says we care for our clients and our environment we all share.

Jerry Tyler’s column Blue Highways is his “Road Less Traveled” perspective on the solutions and challenges facing the beauty industry. Jerry Tyler has been a stylist since 1975 serving as the former artistic director for Vidal Sassoon Academy and currently as Director of Education for Carlton Hair salons. He is also a licensed cosmetology instructor and has served as President of the California State Board of Barbering and Cosmetology.

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Being green is a gift that

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Waterless Spa Pedicures: The Greener and Cleaner Choiceby Jaime Schrabeck, owner of Precision Nails, Carmel, Calif.

We want what’s best for our clients, and our choices should reflect that.

In early 2005, I chose to replace an expen-sive whirlpool foot spa with a comfortable leather recliner and introduced a new service, the waterless spa pedicure.

By eliminating the water, I created a more efficient pedicure that’s much safer for clients and better for the environment. As admirable as that sounds, especially now that more salons consider themselves green, that’s not why I did it.

Saving the planet wasn’t nearly as im-portant as saving myself . . . from the hassles of owning and using a foot spa. Despite its beautiful looks and pipe-less technology, my foot spa never worked consistently; moreover, it barely circulated the water and required too much time and effort to clean. I soon realized that my time and efforts would be better spent working on clients, rather than cleaning equip-ment. Besides, no equipment can replace me as the the service provider.

I also realized that, contrary to what I learned in beauty school and demonstrated for the manicurist licensing exam, California’s Board of Barbering and Cosmetology does not require that feet be soaked and/or cleaned before a pedicure service. So when I clean my client’s feet during a waterless spa pedicure, I am exceeding what the state board requires. At the same time, I can avoid California’s strict regulations for disinfecting foot spas, or any other container that holds water.

Why waterless? Eliminating the water eliminates:

the expense of a footspa, including mainte-nance and parts;the space required to install it;the expense of plumbing, including labor and permits;12- 15 gallons of water each pedicure;the expense of water and sewage fees;the risks associated with water-borne bacteria;time to clean a footspa, or other container;the labor involved in cleaning;the expense and disposal of disinfection products; andneed for a pedicure-equipment cleaning log.

To quantify the water savings, we provide about 3500 nail services a year and use less than 1500 gallons of water. In the last five years, our salon has saved more than 75,000 gallons of water that otherwise would have been wasted.

The response to this service has been over-whelmingly positive, even earning the praise of California American Water which described Precision Nails as a “fine example of a water-

•

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wise business.” Considering all the benefits of waterless pedicures, I can’t imagine doing it any other way, but the choice is yours.

As beauty professionals and business owners, it’s possible to make better choices, choices that are more efficient, more eco-nomical and more “green.”

Five years after its introduction, the waterless spa pedicure continues to be the most popular service in my salon and the most popular class I teach at beauty shows. Whether working with clients or teaching classes, I’m often asked why I chose to go waterless.

I must admit that being green was the least of my considerations, but it has since become one of the most important benefits of this innovative pedicure procedure. That choice completely changed the way I do busi-ness and gave me a new perspective on what it means to be green.

Being green requires more than recycling plastic containers. While certainly worth-while, recycling alone does not go far enough to improve the environment. Given our creativity and resourcefulness, we can do so much more.

That being said, being green represents a significant challenge to think differently about our own salon environment. Instead of merely following tradition, we should question our salon practices and research our options. We need to reevaluate everything we do, from purchasing decisions to service offerings to marketing.

Greening our salons begins with a com-mitment to protect the health and safety of our clients, ourselves as service providers and the environment we all share. At a minimum, we must understand and follow the laws that govern both the beauty industry (your state board) and the workplace (OSHA). Knowing this critical information helps us stay in com-pliance and reduces our liability.

Beyond our technical skills, our expertise as beauty professionals depends upon our knowledge of product chemistry, including the proper use, storage and disposal of our salon products. Marketing organic, natural or non-toxic products and services as safer has become commonplace, but unless scientific research supports those conclusions, such claims are unfounded.

Our clients expect us to be informed and truthful. Whether done intentionally or through ignorance, misleading your clients about the safety and quality of products and services com-promises your professional credibility.

Jaime Schrabeck, Ph.D. owns Precision Nails, an exclusive nails-only salon in Carmel, California. She can be reached at info@precisionnails.com.

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10 | APRIL �010 | TEXAS STYLIST & SALON

WHITE PAGES - CENTERFOLD BACK

Esthetic Endeavors Judith Culp

Natural and Organic Skin Care

In today’s market we are seeing a wider span of what clients want: from wanting highly therapeutic age-fighting pharmaceuti-cal formulas to the other extreme of wanting “green” earth-friendly formulas.

For the latter group the buzz words of the day are natural and organic.

A web search on the words natural and organic brings up a staggering number of results. Unfortunately, the results yield little factual information and a lot of lovely word-ing designed to hook the buyer.

Most consumers think of natural as com-ing from nature or more specifically from plant resources. Experienced estheticians smile at this new goal. Cosmetic formula-tors have been using ingredients from plants for as long as they have figured out a way to extract them.

We know the Egyptians used plants as key components of beauty care. Ayruveda is based on natural skin care and dates back well over 2000 years. The use of natural ingredients is not new.

Today’s estheticians are more educated

with a better understanding of cosmetic chemistry. They know that plants are chemi-cals as well as water. Everything but light and electricity is a chemical. Natural things are still chemicals, even though the con-sumer may not realize this.

Despite all this confusion over terminol-ogy the good news is that plants are finally being appreciated. What is changing are the ways of incorporating botanicals so they are more stable.

Plants are not naturally or inherently stable ingredients. You take cuttings from your flower garden and put them in water and they will soon start to wilt and decay.

Vegetables or plants that are past their prime in the garden also start to break down and recycle into mulch.

The same thing historically happened in cosmetics. The base ingredient for many cosmetics is water which is a great breed-ing ground for bacteria. The tricky part in formulation has been how to stabilize these natural ingredients to make them useful in the product and not to break down or go bad before they are used up. Home care products are even more complicated because consumers frequently dip their fingers into the jars and the result is a high risk of prod-uct contamination.

Historically the cosmetic formulator used preservatives. Now the traditional preservatives that have stood the test of time are slipping out of favor. Cosmetic chemists have been working for years to find alterna-tives that will do the job.

Finally they are meeting with success and finding ways to use alternatives to the classic parabens and other preservatives. Essential oils have been used due to their naturally high antibacterial and fungicidal proper-ties. But the strong aromas and intensive activities associated with these oils can make them inappropriate for some consumers. It’s an ongoing process to find ingredients that will protect the product from growth of microorganisms but not interfere with the action of the botanicals included for their skin benefits.

It is important that we, as estheticians, know and understand what is in those natu-ral products we are using and selling that is protecting the cosmetic from growth of harmful microorganisms.

Some ingredients can be incorporated for use in more than one way. They may be used for their benefits to the skin or incorporated to act as a preservative. Vitamin C is an example of this. It is important to note that if the ingredient is there as a preservative its benefits will be used up doing this task and it will have less or no value left to benefit the skin itself. A chat with the manufacturer can generally clarify which ingredients are doing what function in the specific product.

There is also the question of whether the full plant is used or components of it. This is not an issue where we can have one correct answer for botanicals. Some plants are best used as a whole plant extracts. This means they are not refined or processed to remove odors, colorants or any part of the plant compounds. But other plants are more useful when their attributes are separated out into what is called an isolate.

Organic is a term that is frequently used to enhance perceived value but it can be misleading. The government has established strict guidelines for what can be called an organic product. In 2009, a major vendor of natural and organic products came under scrutiny by the FDA due to mislabeling of

their product due to origin and/or handling of some of the components. If you claim it is organic, then the proof must exist. For manufacturers to claim their products are organic requires tracing and verifying that ingredients are grown and handled in spe-cific ways.

However, note that there are loopholes to calling a product organic based on the percentage of ingredients included in the product that are organic verses those that may not be available from an organic source. A common way to confuse the issue is to include the word organic in the name. The name is just that, a name.

If we were to brand our product organic, this would be the name, not necessarily a reflection of the contents. But if we state on our label “natural and organic,” then we are making a claim for the source of ingredients and must be able to substantiate this with documentation.

More natural and organic ingredients in products is a key industry direction. It will be our job as estheticians to make sure we understand what claims the manufacturer is making and to check out that they deliver. Is the entire product natural and organic or is it based on natural botanical ingredients?

Some manufacturers claim their product to be preservative-free. Then what is its shelf life and what makes it so? Something needs to be in the product to prevent the growth of microorganisms or we risk skin reactions to the product or even the microorganisms in it. With every new wave of interest and every new direction of products, questions must be asked to protect our investment and our clients.

We must seek out the facts amidst the commercials and excitement. Our busi-nesses and our futures are dependent on our analysis and critical thinking skills so we can truly know what is and is not natural and organic and represent it properly to our clients.

Judith Culp, a CIDESCO Diplomat has been in the esthetics industry since 1980. A CPCP permanent makeup technician for over 18 years she served a 4-year term as a Director for the Society of Permanent Cosmetic Profes-sionals, two years as their president. She is president of Culp Enterprises Inc. and CEO of NW Institute of Esthetics. Judy Culp is available for consulting. For more information visit www.estheticsnw.com.

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TEXAS STYLIST & SALON | APRIL 2010 | 11

Seminar Designed for Teams Announced for AprilStrategies, the business education and coaching company for the beauty industry, an-

nounced a new seminar, to be held April 25-26 at The Long Center in Austin.Recharge! is a class designed for the whole team. Topics include social marketing, driv-

ing sales, teamwork and communication. The curriculum is based directly on feedback from Strategies clients.

The event will also feature an adventure-based learning experience; keynote address by Strategies founder and CEO Neil Ducoff plus a Strategies awards ceremony. A banquet for participants will be held on April 25, where awards will be presented.

“This event is unlike any we’ve created. It’s an opportunity for owners to re energize and remember what they love about the business,” exclaimed Ducoff. “By encouraging owners to come with their staff, the whole team can be revitalized – and ready to go back and infuse the company with new passion.”

“We listened to our clients’ concerns about their biggest challenges in their salons and spas. It’s getting more and more demanding to have a business. Not only will this seminar offer practical tips for dealing with issues, such as team building, technology and profitabil-ity, it’s designed to reignite the joy in owning a business.”

For further information and to register, visit www.rechargeevent.com, or call 1-800-417-4848.

FDA Approves Laser for Hair Growthby Craig Black

The FDA (Food and Drug Administration) just announced the clearance of the first clini-cal device proven to grow hair.

Based on research carried out by Dr. Grant Koher at Highpoint, North Carolina, the FDA has granted a clearance to the MEP-90 Hair Growth Stimulation System.

This article will explain the results of the study and explain what this news means to the salon professional.

The MEP-90 is a hooded laser that looks like a giant hood hair dryer with 82 laser light diodes completely covering the scalp with light during a treatment. The 20-minute treatments are given twice a week. During the treatment, the laser light energy stimulates blood flow and cellular metabolism in the scalp, using a scien-tific principal called photo-biostimulation.

The FDA clinical study provided evidence the biostimulation effect of this low-level laser stopped hair loss and promoted regrowth of hair on 100 percent of the subjects in the test, in this case women.

The effectiveness of this treatment can be seen in the following test results for the FDA clearance. After 18 weeks of treatments, over half (57 percent) of the women in the study had more than a 50 percent increase in hair count. At 26 weeks, over three fourths (77 percent) of the subjects had more than a 50 percent increase. What about the rest of the women in the study? Nearly everyone (98 percent) in the FDA study had at least a 20 percent increase in hair overall hair count and the remaining 2 percent had less than a 20 percent increase.

What does all this mean to hair care profes-sionals? Imagine the first time someone real-ized they could change the color of hair. That

break through happened long ago and we have capitalized on it for generations. Just 80 years ago, we found that we could make straight hair have curl with something called a perm. What has this meant to our industry?

Major breakthrough products like these may come along once in a generation; I believe it just happened again. There is now an appli-ance that is as easy to use as a hair dryer that grows more hair. What could this be worth to our generation? What will this mean for our clients?

We must clarify that the MEP-90 is a Class II Medical Device, which is sold only to medi-cal doctors. However, that is not the end of the story. The FDA has also cleared a “cosmetic” version of the laser that can be used in salons and spas. The cosmetic version uses similar laser technology as the MEP-90 and is available to salons, right now. There are a few rules we must learn and be willing to adhere to. Think of them as healthy boundaries between the medical community and us in the beauty industry. As long as we stay within our scope of practice, we will be just fine.

Cosmetic vs. Medical LasersThese cosmetic devices use essentially the

same technology but must be promoted for cosmetic indications and not to treat any disorder or make hair growth claims, as this would be considered the practice of medicine in most states.

The use of cosmetic lasers to create a fuller, thicker, healthier looking head of hair (the appearance of the hair) is acceptable. To claim that we can alter the structure of the human body is not acceptable.

To find out more about this FDA study and laser hair enhancement, go to www.salonlasers.com or call Craig Black at 866-646-9050.

Kaemark Launches Texas’s Largest Salon Equipment Factory Outlet

Kaemark Salon Furnishings, one of the nation’s largest salon equipment manufacturers, based in Giddings, Texas is taking every opportunity to stay ahead of the economy. An es-tablished leader in producing durable, stylish salon equipment has opened its factory doors with the full support of it’s Texas based distributors.

The 150,000 square foot manufacturing headquarters has opened an entire wing of the factory to allow Texas professional stylists an opportunity to visit Kaemark’s showroom. This allows stylists to easily complete the vision of what image they want to project for their new or remodeled salon — from either the extensive Kwik Ship line Kaemark offers or custom units that can be designed to meet their needs.

Kaemark has the largest and most complete showroom in the southwest. It was created to serve the need’s of Kaemark’s loyal distributors and their clients who through the years have placed their trust in the quality and excellent services offered by Kaemark.

The showroom is available for viewing by appointment only or take an online tour of the showroom at kaemark.com/showroom. To make an appointment, contact a Kaemark distributor or call Shirley Oltmann at 800-766-3651 ext. 222.

1� | APRIL �010 | TEXAS STYLIST & SALON

TDLR Sends Message to Scam Artists...

We Will Prosecute to the Fullest Extent Of The Law

Texas cosmetologists have been targeted by two different scams in 2010; one involved a fraudulent letter sent to cosmetology licens-ees and the other was an individual imper-sonating a Texas Department of Licensing and Regulation (TDLR) compliance inspector taking cash payments for supposed violations.

On first glance, the unlawful letter appeared to be a license renewal form but on closer examination it was apparent to cosmetology licensees the letter was not from TDLR. The letter was from a company named PCS and asked Texas cosmetologists to send $53 to an out-of-state address.

Quick thinking licensees alerted TDLR of their suspicions concerning the letter. The agency immediately investigated and sent a warning by email to all cosmetologists signed up to receive notifications, as well as a press release to newspapers and television stations. TDLR’s General Counsel and Enforcement divisions swiftly started work on apprehend-ing the scammer and continues its investiga-tion into the matter.

The second scam involved a man entering salons and introducing himself as a TDLR compliance inspector. He would then pro-ceed to walk around “inspecting” the shop.

After discussing alleged violations with the salon owner or manager, he requested cash payment to resolve the issue and unfortu-nately, several people paid.

This con man’s downfall came when he left his briefcase in a salon he had “inspect-ed.” The salon owner’s mistrust of the man led her to call TDLR. The personal identifi-cation left behind in the briefcase identified the impostor as a former TDLR licensee. The Department is currently looking for this phony and will press charges against him for impersonating a State inspector.

TDLR compliance inspectors ALWAYS have TDLR identification badges and will NEVER request cash payment for violations. If a violation is found you will receive a copy of the TDLR Proof of Inspection form from the inspector. The form describes the violations noted during the inspection and contains information on the next step you should take to resolve the matter.

If you have a question relating to your license call TDLR’s Customer Service at 800-803-9209. Renew your license online at www.license.state.tx.us. It is the quick, easy and safe way to keep your license current.

Have You Moved?Don’t Forget to File a Change of Address with TDLR

Every month, the Texas Department of Licensing and Regulation (TDLR) has cosmetol-ogy and barbering licenses returned to them by the U.S. Postal Service because the licensee failed to file a change of address with TDLR. As a result, licenses that already have been paid for do not make it into the hands of the people who earned them. Those licensees may not work as a cosmetologist or a barber until they change their address and acquire their license.

But the real down side is that it may end up costing the licensee an additional fee for a duplicate license.

Remember, if you move and your mailing address changes, barbers and cosmetologists are required to file a change of address with TDLR within 30 days. This not only allows TDLR to keep track of its licensees, it also benefits you as a license holder.

If a change of address is not filed with the agency, you may not receive important cor-respondence that can affect your license status, such as your license renewal notice or even your license itself. Hundreds of renewal notices are returned to TDLR every month because the license holder failed to file a change of address with the agency.

There are several ways barbers and cosmetologists may file a change of address with TDLR. You can email the information to barbers@license.state.tx.us or cosmetologists@license.state.tx.us. You also may call (512) 463-6599, or fax your new information to (512) 475-2871. To change your address by mail, send a note containing your new information to TDLR, Licensing Division, P.O. Box 12088, Austin, TX 78711.

Whatever method you select to file your change of address, be sure to include your new address, your email address, your license number and your name as it appears on your license.

Operators.............................................107,650Manicurists............................................33,373Facial.Specialists....................................14,056Hair.Weavers...............................................172Hair.Braiders...............................................749Shampoo.specialists...................................150Wig.specialists..............................................19Shampoo.apprentices.............................11,860Operator.instructors.................................4,154Manicure.instructors.....................................44Facial.instructors...........................................98Wig.instructors................................................3Students................................................24,378Schools......................................................388

Salons...................................................20,723Manicure.salons.......................................1,192Facial.salons...............................................606Facial/manicure.salons.............................3,970Hair.braiding/weaving.salons.......................141Wig.salons....................................................42Dual.shop/salon........................................868*Cos..Operator.booth.rentals....................29,200Cos..manicure.booth.rentals...................13,301Cos..facialist.booth.rentals.......................1,064Cos..hair.braiding.booth.rentals.....................68Cos..hair.weaving.booth.rentals.....................33

* Dual number also listed in barber statistics

Cosmetology — Shear Numbers

Barbers..................................................13,066

Barber.manicurists......................................376

Barber.technicians.........................................16

Barber.hair.braiding.specialist........................96

Barber.hair.weaving.specialist.........................1

Barber.shops............................................4,947

Mobile.barber.shop.........................................3

Barber.manicure.shops...............................108

Barber.hair.braiding.shops...............................4

Barber.hair.weaving.shops..............................4

Dual.shop/salon........................................868*

Barber.instructors.......................................151

Students..................................................2,234

Schools........................................................38

Class.A.Barber.booth.rentals....................3,993

Barber.manicure.booth.rentals.......................74

Barber.technician.booth.rental.........................1

Barber.hair.braiding.booth.rentals....................7

Barber.hair.weaving.booth.rentals....................1

* Dual shop/salon also listed in cosmetology

Barber — Shear Numbers

TEXAS STYLIST & SALON | APRIL 2010 | 13

SALON OPENINGS

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BAR BER SHOP - VIC TO RIA, TX Over50 years in busi ness. In spector said it is thecleanest bar bershop she has ever seen. Fourchairs, high vol ume, no chem icals. Men andboys only. 1000 sq.ft. in strip shopping cen ter.Lots of park ing. Low rent. Call (361)676-7414 or email: texlock@excite.com

LAS COLINAS, TEXAS ~ LARGE FULLSERVICE SPA / SA LON with hair sta tionsand treat ment rooms. Lo cated on the mainthor ough fare. Price re duced to sell from$99,000 to $59,000 with fixed assets over$70,000. Business has op erated in the same lo -cation for over 17 years. Full staff of Cosme-tol o gist, Esthetician & Mas sage Ther a pist.Owner wishes to semi-retire, but would like to stay and work part-time if ac ceptable to newowner. Please con tact: maserati65@aol.comif in terested. Owner will con sider some fi -nancing if buyer is qual ified.

$ SIX YEAR OLD SALON FORSALE IN ROCKWALL, TEXAS

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1� | APRIL �010 | TEXAS STYLIST & SALON

The Cost of Instant Gratification

A disturbing daily ritual is regularly played out at most tip-oriented businesses: At the end of long, busy day, employees head to the front desk/reception area with their hands outstretched, to collect their tips.

Well, it’s time to examine and rethink exactly what’s going on — and how much it’s really costing the business.

Here are the issues:1. A tip is a trans-

action between the customer and the employee. The ability to generate tip income is a nice benefit for employees, but when tip handling begins to drive up operating costs, the red flag goes up and the siren goes off.

2. What do daily cash tip payouts really cost you? Take a few minutes to complete a simple calculation; it will most certainly turn your ears a nice, bright red.

Add up how many hours each day it takes some lucky individual to tabulate each employee’s daily tip earnings. Multiply that by the number of days a week you’re open, and then by that lucky individual’s hourly pay rate. Oh, and don’t forget that most custom-ers now pay by credit card, which means you may not even have sufficient cash on hand to cover tips.

This means someone must write a check, go to the bank, cash it, come back, put on a funky green banker’s visor — and divvy all that money into neat little envelopes for each employee. This is not only a totally unjustifi-able expense, but also a major hindrance to the productivity of administrative staff.

3. How many customers are crushed by the walking dead as they close in on the front

desk to collect their tip cash? Alright, this may be a bit of an exaggeration, but you must admit only a bit. We all know that during certain periods, employees will rush the desk to get their tips so they can leave for the day — and that means customer service takes a hit, which is unacceptable. The customer comes first. Always.

4. Tips are income earned at work, and Uncle Sam wants his fair share. The days of cash tips are coming to a close as we move ever closer to a cashless/all-plastic economy. And that means the paper trail that docu-ments tip income is easier to follow than

Dorothy’s Yellow Brick Road. The IRS not only has the road map, but they are ag-gressively using it in tip-oriented businesses. There is no debate: Tips are income. They must be reported

to the business. And they are taxable.There is a simple solution to all of the

above: All tips collected at reception or ap-plied to credit card charges will be added to the employee’s paycheck and taxed accord-ingly. No more daily tip payouts. No more compromised service at the desk. No more grossly under-reported tip income.

We coach clients that have done this and never looked back. Sure, employees moaned and groaned about not getting their daily cash fix. But most reported that, within a matter of weeks, employees were expressing gratitude for the new procedure. When they saw all the accumulated tip income in their checks, they realized how much money they had been throwing away.

Neil Ducoff is the founder and CEO of Strategies, a business training and coaching salon specializing in the salon and spa industry. Ducoff is the author of Fast Forward, and his new book, No-Compromise Leadership, available at www.amazon.com. For a signed copy, go to www.strategies.com. You can email Neil at neil@strategies.com.

Better Business Neil Ducoff

APRIL 201010-12: International Congress of Esthetics and Spa, Miami

Beach, FL 1-800-471-0229 tradeshow@LNEONLINE.com11-12: BSG Cosmoprof Beauty presents Biloxi Fashion Focus,

Biloxi, MS www.fashion-focus.net18: Design Essentials Color Foundation. Hands on Color and

Cut, Sheraton, Tempe, Arizona. To register contact Paul Davis or Greg Walker (623) 451-7931.

18-19: Beauty School Forum, Barristar Productions, Phoenix, AZ www.barristar.com 800 SHOW-432

18-19: Spring Style Show by BSG / Cosmoprof Beauty, San Jose, CA www.springstyleshow.net

18-19: Esthetique Spa International, Vancouver (BC), Canada www.spa-show.com

19: Design Essential Educational Seminar -Thermal Smoothing, Wet Styling, Trend Cuts, Special Occasion, Color, Product Application, Retailing. Sheraton, Tempe Arizona. To register contact Paul Davis or Greg Walker (623) 451-7931

19-20: The High Road to Education by Akzentz Educator / Dis-tributor Tammy Warner, Carlton, Victoria, Australia www.theHRTE.com

21-22: BSG Cosmoprof Beauty presents Spring Style Show, San Jose, CA www.springstyleshow.net

24-26: IBS Las Vegas, www.ibslasvegas.com24-26: International Esthetics, Cosmetics and Spa Conference

IESCS Las Vegas, www.iecsc.com25-26: BSG Cosmoprof Beauty presents Seattle Fashion Focus,

Seattle, WA www.fashion-focus.net25-26: Esthetique Spa International, Quebec (QC), Canada www.

spa-show.com25-26: ABA Canada - Winnipeg, Canada www.abacanada.com

MAY 20101-3: Barbers International 5th Anniversary Conference, Columbus,

OH www.barbersinternational.com (870)230-07772: Beauty School Forum, Barristar Productions, Minneapolis, MN

www.barristar.com 800 SHOW-4322-3: ABA Canada - Edmonton, Canada www.abacanada.com2-3: BSG Cosmoprof Beauty presents Baltimore Fashion Focus,

Baltimore,MD www.fashion-focus.net2-3: CCA Regional Stylz Symposium, Redding, CA 800-482-

3288 www.the-cca.com2-3: Intercoiffure Spring Symposium, Miami Beach, FL intercoiffure.us2-4: International SalonSpa Business Network’s (ISBN) 2010

Conference at the Terranea Resort in Rancho Palos Verdes, CA www.salonspanetwork.org www.terranea.com

16: I.E.C.A. Haute Hair Competitions & Runway Presentations, Airway Heights, WA www.iecaspokane.com

16-17: International Congress of Esthetics and Spa, Dallas, TX 1-800-471-0229 tradeshow@LNEONLINE.com

16-17 Empire’s Future Professionals Expo featuring Nick Arrojo and his master team, Hershey, PA MastersOfBeauty@empire.edu

16-17: The Makeup Show NYC www.themakeupshow.com16-17: Salon Spa Vision, Austin, TX www.salonspavision.com16-17: ABA Canada - Vancouver, Canada www.abacanada.com16-17: The High Road to Education presented by Akzentz Educa-

tor / Distributor Tammy Warner, Portland, OR www.theHRTE.com20-23: The Aesthetic Show, Las Vegas www.aestheticshow.com23-24: Armstrong McCall Houston Fashion Focus, Houston, TX

www.armstrongmccall.com 30-31: Esthetique Spa International, Toronto (ON), Canada www.

spa-show.com

JUNE 20106: NailTech Network Orlando, Orlando, FL www.beautytech.com6-7: Premiere Orlando, FL 800-335-7469 www.premiereshows.com6-7: Premiere DaySpa Conference, Orlando, FL 800-335-7469

www.premiereshows.com12-14: Esthetique Spa International, Las Vegas, NV www.spa-

show.com13-14: ABCH 2010 Energizing Summit, Los Angeles, CA (310)

547-0814 www.haircolorist.com26: Nail Networking Event of the Smokies, Gatlinburg, TN

(270)799-3637

JULY 201010-12: Ohio Association of Beauticians, Inc. 72nd Annual

Convention and Tradeshow, Miamisburg, OH (513)423-334217-19: Face & Body Spa and Healthy Aging Conference, San

Jose, CA www.faceandbody.com18: 20th Annual North American Hairstyling Awards (NAHA 20),

Las Vegas, NV www.probeauty.org/naha 1-800-468-227418-19: Empire and ARROJO education present Masters of

Beauty Skills Certification Program, Manhattan, NY MastersOf-Beauty@empire.edu

18-20: PBA Symposium “Consumer Culture”, Las Vegas, NV. 1-800-394-5436 www.probeauty.org/symposium

18-20: Cosmoprof North America, Las Vegas, NV 1-800-557-3356 www.cosmoprofamerica.com

18-20: PBA Beacon, Las Vegas, NV 800-468-2274x117 www.probeauty.org/symposium/beacon

25: California Cosmetology Association 81st Annual Convention, Manhattan Beach, CA www.the-cca-com 800-482-3288

26: California Cosmetology Association’s Student Day of Educa-tion, Manhattan Beach, CA www.the-cca-com 800-482-3288

AUGUST 20107-10: Bronner Bros. Mid Summer International Hair and Beauty

Show, Atlanta, GA, www.bronnerbros.com9: BeautyTech’s 8th Annual Long Island Network Day, Long Island,

NY www.beautytech.com22-23: Empire and ARROJO education present Masters of

Beauty Skills Certification Program, Philadelphia, PA MastersOf-Beauty@empire.edu

APRIL 20101: KM Impressions presents Fashiontini Event Valencia Hotel San

Antonio, TX www.kmimpressions.com11: Eyebrow Sculpting and Brazilian Speed Waxing with Crickett

and Stephanie, Dallas TX www.thewaxchick.com11: Skin for Life presents Microdermabrasion Fundamentals, San

Antonio, TX www.skinforlife.com12: G.G.O. Beauty School presents Sanitation, State Law, HIV,

Mesquite, TX (972)285-5043 www.ggobeautyschool.com12: Salon Source presents Lock, Stock and Barrel Partners to

Men Look & Learn Cutting Class, Houston; Brocato Texturist Cutting Class & Beautopia V.I.P. Event, Ft. Worth, TX (512)454-9200 www.salonsource.biz

12: KM Impressions presents Airbrush Makeup, San Antonio, TX www.kmimpressions.com

18: Brows, the good, the bad and the ugly with Crickett - Online Class www.thewaxchick.com

18: Skin for Life presents Microdermabrasion Fundamentals, Austin, TX www.skinforlife.com

18-19: Milady presents Identifying and Developing the Character-istics of a Master Educator, Austin, TX 1-(800) 998-7498 ext. 2700

19: Salon Source presents New Haircutting Collection from Sam Brocato, Houston, TX (512)454-9200 www.salonsource.biz

19: G.G.O. Beauty School presents Sanitation, State Law, HIV, Mesquite, TX (972)285-5043 www.ggobeautyschool.com

19: KM Impressions presents Picture Perfect Bridal, San Antonio, TX www.kmimpressions.com

25-26: Strategies Recharge! Event for Salon / Spa Professionals, Austin, TX rechargeevent.com

26: KM Impressions presents Basic Makeup 101, San Antonio, TX www.kmimpressions.com

26: G.G.O. Beauty School presents Sanitation, State Law, HIV, Mesquite, TX (972)285-5043 www.ggobeautyschool.com

MAY 20102: Earn a Bazillion Doing Brazilians with Crickett - Online Class

www.thewaxchick.com3: Smooth Skin Supply presents Waxing 101 Free Online Class

- (877)473-1032 www.smoothskinsupply.com3: KM Impressions presents Airbrush Makeup Artistry, San

Antonio, TX www.kmimpressions.com4: KM Impressions presents Picture Perfect Bridal - San Antonio,

TX www.kmimpressions.com10: G.G.O. Beauty School presents Sanitation, State Law, HIV,

Mesquite, TX (972)285-5043 www.ggobeautyschool.com10-28: Westmore Academy of Cosmetic Arts presents Makeup for

Beauty, Fashion & Glamour, Burbank, CA 1-877-978-667310-June 18: Westmore Academy of Cosmetic Arts presents

Makeup for High Fashion, Print & Photography, Burbank, CA 1-877-978-6673

10-July 30: Westmore Academy of Cosmetic Arts presents Makeup for Motion Pictures & Television, Burbank, CA 1-877-978-6673

14: Skin for Life presents Microdermabrasion Fundamentals, San Antonio, TX www.skinforlife.com

17: G.G.O. Beauty School presents Sanitation, State Law, HIV, Mesquite, TX (972)285-5043 www.ggobeautyschool.com

24: G.G.O. Beauty School presents Sanitation, State Law, HIV, Mesquite, TX (972)285-5043 www.ggobeautyschool.com

No more daily tip payouts. No

more compromised service

at the desk. No more grossly

under-reported tip income.

TEXAS STYLIST & SALON | APRIL 2010 | 1�

WHAT’S NEW IN THE MARKET

Have your product considered for the Stylist & Salon’s What’s New section. Send press releases with a photo to Managing Editor Lisa Kind at editor@stylistnewspapers.com or mail to Stylist & Salon Newspapers, 1750 SW Skyline Blvd., Suite 24, Portland, OR 97221.

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1. Treat Hair to Natural and Organic ElementsFrom the far-flung corners of the earth, Rusk sources rare oils from the Tahitian Tiare flower, the

Moroccan Argan tree and Ethiopian Abyssinica to create Sensories Wellness, the latest addition to the invigorating Sensories line of hair care products.

Free of sulfates, parabens, petrochemicals, phthalates and MEA/TEA/DEA, Wellness offers an option for maintaining an optimal state of health and way of being. Wellness provides a color-safe, organic and luxurious hair care experience. It uses only the finest ingredients like panthenol, hydrolyzed silk, mango butter and more, combined with precious exotic oils to gently and effectively cleanse, condition and treat.

Available in three hair care systems each based on a key ingredient and each containing the four essential elements – shampoo, conditioner, rich crème treatment and repair drops: Bedew (hydrate – Exotic Organic Tahitian Oil); Reflect (enhance shine - Organic Soybean Oil); and Heal (restore - Organic Argan Oil).

RUSK Wellness is available online at StyleSource.com or by calling 1-800-388-0900.

2. Capillary Treatment Helps Prevent Hair LossZande Laboratory, of Houston, Texas recently announced the launch of Pro Vitamin B5 Panthenol

Capillary Treatment. The products repair visible damage to stressed hair from harsh chemicals, aging and other key factors. Pro Vitamin B5 Panthenol Capillary Treatments are available in four formulas, Aloe Vera, Collagen, Placenta and Rosemary. They provide restoration of vital moisture, oils and natural body which are beneficial to hair subject to daily styling, coloring, relaxing and hot irons.

Panthenol restructures hair from the inside out and improves retention of moisture while overcom-ing fragility and increasing resistance to damage. It produces a long-lasting humectant effect, brightness, increases sheen and reduces split ends with specialized natural ingredients.

Make the decision to have beautiful hair with the healing effects of Pro Vitamin B5 Panthenol Capillary Treatment, which can be seen in a single application. Contact Zande Laboratory for more infor-mation at (936) 445-6798 or visit www.zandelaboratory.com.

3. Working Spray Adds Thermal Protection and ShineAsk any hairdresser and they’ll tell you that they still have clients that want stick straight hair. But the

trend that is exciting them the most is texture. Curls, waves or anything added with a hot tool to add body is opening up a world of opportunity on the styling level. Color Edge Hot Spray transforms curled hair into shiny, stretched-out tresses. This thermal protectant is specially formulated to smooth out, soften and elongate curls without leaving them crunchy or stiff during heat styling.

Color Edge Hot Spray is a humidity resistant spray that provides thermal protection and shine. It builds a base of volume or curl to secure control to all styles. A perfect defense for color fadage, Hot Spray is made with Chamomile to help prevent thermal damage and harmful UV rays. Use with flat irons, curl-ing irons and Velcro rollers for a clean release, amazing finish and incredible shine.

Color Edge, a line of performance-driven shampoos, conditioners, styling and finishing products, was created with sense and scents in mind for practical women who want to preserve and maintain their color between salon visits. For more information, please visit www.trycoloredge.com or call 1-888-828-5278.

4. Turn Up the VolumeCelebrate volume and style that lasts with Body Up Brush System by Panache.Introducing a revolutionary brush system, Body Up Brush System is a ceramic brush system with a

removable handle. The System includes nine ceramic brushes, nine clips to secure the brush and a detach-able handle with a brush that turns into rollers.

Body Up Brush System is a powerful hair tool that leaves the brushes in the hair, in the correct spot, with enough time for the brushes to heat and cool without any additional weight to create volume.

For more information contact Body Up Brush System at 1-877-526-3987, info@bodyupbrush.com or online at www.bodyupbrush.com.

5. Invigorate your Body with Tantalizing AromasSkin Blends introduces a new line of Body Buffers in three tantalizing aromas of Strawberry Daiquiri,

Margarita, and Pina Colada. Body Buffers contain a blend of lactic, glycolic and salicylic acids, as well as microdermabrasion

crystals and jojoba beads to effectively erase dead skin build up while systematically infusing green tea, chamomile, aloe vera and sea kelp extracts to heal and hydrate the skin.

Skin Blends Body Buffers are highly recommended for signature treatments including manicures, pedicures, body scrub/wrap combinations as well as increased retail sales. Body Buffers are not suggested for facial use if clients have sensitive skin.

Skin Blends Professional Skin Care System was developed to provide licensed skin care professionals with the most comprehensive, efficient and profitable custom blending skin care system.

For more information visit www.skinblends.com or email manager@skinblends.com

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NEW

(1-877-557-8722).

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