Advertisement Analysis.Jessica Love.

Analysing 2 magazine advertisement connected to an indie pop music genre, to help create my own magazine advert.

Indie Pop Advert.

Having an image of the band, giving the audience an insight on who are singing the song they’re about to listen to. It also allows the audience to interoperate their fashion sense; copying it for themselves as they look up to the band as fashion icons.

Simple ‘thin’ style text is used, so that it does not over power the iconic background image. ‘white colour’ to symbolise the clouds in the sky.

One iconic image is presented as the background image on a tropical beach; this is a typical convention for indie magazines. Using this convention in my own advert so the audience can tell the genre of the music. Bright background image, usually used on many pop videos, to suggest fun and high energy.

Giving the advert an award winning title from a well known music company, shows that the songs the band have produced must be very good.

Linking the word summer to the background image, linking the whole advert together as one.

Indie Pop Advert.The simple font is used to create a relaxing atmosphere to link in well with the image in the background. The colour of the font contrasts against the dark leaves, standing out to the audience, enticing them to focus

straight onto the bands name, so the audience are aware what is being advertised.

Again, the album name is linked to the background image ‘sundown’ linking both the album and the advert together. I want to also use this technique and link my two products together, so the audience can instantly recognise my products.

One iconic image is presented as the background image on a tropical beach; this is a typical convention for indie magazines. Using this convention in my own advert so the audience can tell the genre of the music. Creating a 3 later effect of different colours, using shadows and different light effects to create a palm tree image.By stating the release date the consumers can look forward to when the album is available to purchase, this is a part of text that I want to include in my advert to make the audience aware of the release date.