Advanced PowerPoint

Learn How to Make Winning Presentations

• Thinking Like a PowerPoint Pro

• Building your own templates

• Illustrating text issues with graphics

• Creating memorable charts & graphs

• Capturing web & document images

• Using sounds & animation

Thinking Like a PowerPoint Pro

Top Presentations Require a Different Way of Thinking Create a visual aid - not a complete document Draw a story board before creating slides Think of a slide as a 3D object Minimize text - maximize graphics

Think of PowerPoint Slides as 3D Objects

• Load the Draw tool bar

• Turn the Snap function off

• Use the Order function to layer objects

• Contain text in graphics images

Enter Title Line . . .

• Sample Text

• Line of text 1

• Line of text 2

Graphic Tips & Tools

Building Your Own Templates

Make Your Own Distinctive Templates & Color Schemes

Create New Templates Using the Slide Master

• Go to View

• Go to Slide Master

• Customize slide appearance

• • Background color/effect

• • Font size and color

• • Set repeating objects

• • (title bars, logos, etc.)

• Return to Slide view

• Save empty file as template

Enter Title Line . . .

• Sample Text

• Line of text 1

• Line of text 2

Illustrating Text Issues With Graphics

Example 1: Initial Slide Only Lists Boring Text

• Service Providers

• • Long Distance Phone

• • Local Phone

• • Internet Connectivity

• • Power/Utility

• • Clean Service

• • Wireless/Paging

• • Security

• • Accounting/Payroll

• Operations

• • Choosing Among Suppliers

• • Managing Multiple Payables

• • Monitoring Periodic Expenses

Small Business Challenge

Example 1: Revised Slide Presents a Memorable Image

• Choosing Among Suppliers

• Managing Multiple Payables

• Monitoring On-going Expenses

• Replacing Suppliers

The Small Business Challenge Local Phone Long Distance Phone Internet Connectivity Cleaning Security Power/Utility Accounting/Payroll Wireless/Paging

Example 2: Issues Described in Text Require Detailed Explanation

• Health Consciousness Widespread

• Skin Cancer Awareness Growing

• Male Consumers Under-served

• On-the-go Lifestyle Increasing

• Vitamin or Health Enhancing Feature

• High SPF, Daily Protection

• Fragrance-free, Oil-free, Non-cosmetic

• Portable Convenient Packaging

Market Condition Impact on Sun Care Needs

Example 2: Revised Slide Illustrates Relationships Market Condition Impact on Sun Care Needs Vitamins or Health Enhancing Features Health Consciousness Widespread High SPF, Daily Protection Skin Cancer Awareness Growing Male Consumers Under-served Fragrance-free, Oil-free, Non-cosmetic On-the-go Lifestyle Increasing Portable Convenient Packaging

Creating Memorable Charts & Graphs

Different Graphs Work for Different Kinds of Data Wholesale Price Per Pound Wholesale Price Per Pound $2.82 $2.51 Margin Advertising Other Costs 14% 18% 18% 27% 15% 11% Price Cut 11% Price Cut 50% Ad Cut 50% Ad Cut Before After Computer Marketing Research

The Most Memorable Graphs Use a Simplified Format

• Chart & Graph Tips

• Eliminate clutter

• Use pointers

• Label the critical data

Projected Market $495M $545M $595M Product Introduced Penetration 1.5% Penetration 2.0%

Stacked Bar Charts Show A lot of Data in a Simple Format Trade Promo Units in millions COGS Consumer Promo Advertising & Admin Pro Forma Revenue & Expenses $4.9M Revenue ($9.2M Loss) $12.8M Revenue ($.6M Loss) $17.7M Revenue $3.5M Profit

Capturing Web & Document Images

Captured Images of Documents or Objects Can Make Presentations More Real

• Capturing Documents

• • Download HyperSnap from Web

• • Open desired document

• • Hold left mouse button and surround document to select

• • Click Copy function in HyperSnap

• • Paste Special as a picture

• Capturing Web Images

• • Go to desired web site

• • Right click on desired object

• • Click Copy

• • Go to PowerPoint slide

• • Paste Special as picture

Using Sounds & Animation

Combining Text, Graphics & Animation Can Create a More Memorable Image

• Product Features

• • Health Enhancing - Vitamin A,C, and E enriched

• • Daily Protection - SPF 30+ UVA & UVB sun block

• • Non-Cosmetic - Clear oil-free gel formula

• • Convenient Package - Individual single use packets

? + A C E + = .5 fl. oz. serving

Incorporating Sound & Animation Can Give a Slide More Impact

• Neutrogena Single Use Packets :

• Nourish skin with vitamins

• Guard against burns and sun damage

• Contain no oils or fragrances

• Fit easily in a pocket

• Plus . . .

• Wont leak or spill like a bottle

A Vitamin Enriched, Vanishing Sunblock Gel in a Convenient Packet for People on the Go.

Summary Making Winning Presentations

• Think Like a PowerPoint Pro

• Build your own templates

• Illustrate text issues with graphics

• Create memorable charts & graphs

• Capture web images and documents

• Use sounds & animation sparingly

• IT Club Advanced PowerPoint Seminar

• David Myers 1999

Advanced PowerPoint