AdStir for Publisher 20140613

14
Copyright © UNITED, Inc. All Rights Reserved. 1 We are Best Sell Side Platform!

Transcript of AdStir for Publisher 20140613

Page 1: AdStir for Publisher 20140613

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We are Best Sell Side Platform!

Page 2: AdStir for Publisher 20140613

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+ TOPIX

+ CPC Ad-networks

+ Summary

+ RTB

Contents

+ How to Use

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TOPICS

Fill-rate 100% By integrating only AdStir SDK,

when a default occurs, AdStir automatically switches

to another network.

High CPC ads Multiple ad formats

The biggest Japanese RTB platform

Make your impressions into earnings with RTB.

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TOPICS

25,000,000,000+ Monthly impressions

Partner Medias

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1. Send ad request to AdStir

2. Send RTB bid request to DSPs

3. Biddng to your ad request by each DSPs

4. Get earnings!

45 JPY

55 JPY

40 JPY

CPM

55 JPY

RTB Real Time Bidding CPM Ads

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マネタイズ構造

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CPM

55JPY

CPM

45JPY

CPM

40JPY

CPM

35JPY CPM

30JPY

RTB

CPC Ad-network A

CPC Ad-network B

CPC Ad-network C CPC

Ad-network D

Floor Price(CPM)

When there is no RTB Bids over Floor Price CPM, Your ad request goes to CPC ad-networks

RTB Monetizing Example

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AdStir is connected with all the

Japanese major 9 DSPs.

We have always more than

3200 RTB campaigns.

RTB Partner ad buyer platform We are one of the biggest Japanese

mobile SSP

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15% Ad-Network D

60% Ad-Network C

20% Ad-Network B

5% Ad-Network A

You can manage and optimize your ads by setting distribution rate(%)

Fill-rate 100% Only using 1 SDK/1 Ad code

CPC Yield Optimize

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CPC AdStirCPC Automatic operation CPC ad menu

Monday

Tuesday

Wednesday

Thursday

Friday

Sunday

Saturday

■ Ad-network A ■ Ad-network B ■ Ad-network C ■ Ad-network D

Ad displaying ratio will be automatically optimized based on each CPM rate.

You can display major CPC ad-networks. All it takes are AdStir account, AdStir SDK/ad code.

AdStir team do price negotiation, find best ratio, and Creative Check by your proxy.

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CPC Network A Earnings

AdStir request

Network B Earnings

AdStir request

Network C Earnings

AdStir request

Network D Earnings

AdStir request

CPM 80JPY

55%

CPM 75JPY

30%

CPM 60JPY

10%

CPM 55JPY

5%

You only need 1 AdStir SDK/ad code

You can display major CPC Ad-networks easily

Reports & Payments will be Combined

You can manage distribution ratio(%) by auto/manual

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Partner Ad-networks Automatic/manual operation

CPC ad menu

Accurate CPM evaluation based on AdStir ad request

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CocoPPa

CocoPPa

Icon Ad for Smartphones

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TAP10

Recommended Apps

OK TAP10 TAP10 TAP10

Interstitial AD for apps

300*250

320*100

320*50

Display Banners for Smartphones

Display Banners for PC

728*90

160 *

600

300*250

etc

AdStir CPC

AdStir CPC RTB

RTB AdStir

CPC

Partner Ad-

networks RTB AdStir

CPC

Partner Ad-

networks

How to Use Ad unit types

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1st STEP

Sign up to AdStir

2nd STEP

Register your Apps/Sites

and Ad Units

3rd STEP

Integrate SDK/Ad

Code Ad Code: 1minute~

SDK:1hour~

2minutes~ *0~3 business day

for media approval term

How to Use Getting Started

3minutes~

START END MIDDLE

TIME

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*1 Selectable: Text existence under the icon/ Text color/ Text size/ Displaying slot number(1icon~20icon) *2 Selectable: Displaying timing/ Displaying frequency(1~100%, maximum limit number)/ Text existence over the banner/ Back ground color/ Back ground transmittance/ Back ground image/ Dialogue existence when there is a break in correspondence

Summary Earnings

Ad Code integration

SDK Integration

Direct-sold In-house

Global Ads Sizes Notes

Display Banners for Smartphone App

CPM/CPC ● ● ● ● 320*50

320*100 300*250

Display Banners For Smartphone WEB

CPM/CPC ● - ● ● 320*50

320*100 300*250

Display Banners for PC CPM/CPC ● - - -

468*60 728*90

300*250 160*600 300*600 200*200

Icon Ad for Smartphones CPC ● ● ● ● Changeable *1

Interstitial Ad for Smartphone Apps

CPM/CPC - ● - ●

Banner: 300*250 320*100 320*50

320*480 Icon: 57*57

*2

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